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pbserum.com website review
Visit site (opens in a new tab)Reviewed 25 October 202640 issues · 84 checks
This review found 40 issues worth fixing on pbserum.com, 20 of them high impact, across 84 checks. The most urgent: use efficient cache lifetimes. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
78CClosest competitors among reviewed websites
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 2, 2026 | 5.4 s |
| May 9, 2026 | 5.2 s |
| May 16, 2026 | 5.1 s |
| May 23, 2026 | 5.0 s |
| May 30, 2026 | 5.0 s |
| Jun 6, 2026 | 4.8 s |
| Jun 13, 2026 | 4.6 s |
| Jun 20, 2026 | 4.5 s |
| Jun 27, 2026 | 4.5 s |
| Jul 4, 2026 | 4.6 s |
| Jul 11, 2026 | 4.7 s |
| Jul 18, 2026 | 4.8 s |
| Jul 25, 2026 | 4.8 s |
| Aug 1, 2026 | 4.8 s |
| Aug 8, 2026 | 4.8 s |
| Aug 15, 2026 | 4.7 s |
| Aug 22, 2026 | 4.7 s |
| Aug 29, 2026 | 4.5 s |
| Sep 5, 2026 | 4.4 s |
| Sep 12, 2026 | 4.6 s |
| Sep 19, 2026 | 4.6 s |
| Sep 26, 2026 | 4.9 s |
| Oct 3, 2026 | 4.9 s |
| Oct 10, 2026 | 4.8 s |
| Oct 17, 2026 | 4.8 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 2, 2026 | 84 ms |
| May 9, 2026 | 85 ms |
| May 16, 2026 | 85 ms |
| May 23, 2026 | 85 ms |
| May 30, 2026 | 85 ms |
| Jun 6, 2026 | 84 ms |
| Jun 13, 2026 | 85 ms |
| Jun 20, 2026 | 85 ms |
| Jun 27, 2026 | 82 ms |
| Jul 4, 2026 | 86 ms |
| Jul 11, 2026 | 92 ms |
| Jul 18, 2026 | 91 ms |
| Jul 25, 2026 | 90 ms |
| Aug 1, 2026 | 90 ms |
| Aug 8, 2026 | 86 ms |
| Aug 15, 2026 | 84 ms |
| Aug 22, 2026 | 86 ms |
| Aug 29, 2026 | 82 ms |
| Sep 5, 2026 | 86 ms |
| Sep 12, 2026 | 86 ms |
| Sep 19, 2026 | 86 ms |
| Sep 26, 2026 | 87 ms |
| Oct 3, 2026 | 85 ms |
| Oct 10, 2026 | 84 ms |
| Oct 17, 2026 | 83 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
Speed
Use efficient cache lifetimes
5.8 s · 9.1 MB59 files are served with short cache lifetimes, so returning visitors download them again (9.1 MB).
Improve image delivery
4.3 s · 7.6 MB17 images could be 7.6 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 4.3 s faster on a phone.
Reduce unused JavaScript
1.5 s · 330 KiBAbout 330 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 1.5 s faster on a phone.
Mobile performance score: 54
54/100Your mobile performance score is 54 (desktop: 58). Pages that score under 90 lose visitors before the first paint.
8 third-party services on the page
8 third-party services load with your homepage (Google Tag Manager, Cookiebot and Facebook and others), adding 868 KiB and 772 ms of main-thread time.
Render-blocking requests
800 ms12 files block the first paint until they finish downloading. Deferring or inlining them could save about 800 ms.
Google Tag Manager adds 374 ms
374 msGoogle Tag Manager costs a phone 374 ms of main-thread work and 528 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Cookiebot adds 253 ms
253 msCookiebot costs a phone 253 ms of main-thread work and 78 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
7 long tasks on the main thread
7 long tasks block the main thread while loading, the longest for 163 ms. During a long task the page ignores taps.
Legacy JavaScript
46 KiBPolyfills for old browsers add 46 KiB JavaScript that modern phones do not need.
Reduce unused CSS
12 KiBAbout 12 KiB of CSS is downloaded but never applied on this page.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
2 checks passed
Main-thread work: 1.5 s
A phone's processor spends 1.5 s on main-thread work while loading, 743 ms of it running JavaScript. That is comfortably low.
Server response: 2 ms
2 msYour server sent the HTML in 2 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
Real-user LCP: 4.6 s
4.6 sReal visitors wait 4.6 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user FCP: 3.9 s
3.9 sReal visitors see the first content after 3.9 s (75th percentile). Good is under 1.8 s.
Real-user TTFB: 3.4 s
3.4 sReal visitors wait 3.4 s for your server to start answering (75th percentile). Good is under 800 ms.
Largest Contentful Paint: 12.6 s
12.6 sYour largest element takes 12.6 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.
Time to Interactive: 35.6 s
35.6 sThe page becomes fully interactive after 35.6 s. Good is under 3.8 s.
Speed Index: 12.3 s
12.3 sVisually, the page fills in at 12.3 s (Speed Index). Good is under 3.4 s.
First Contentful Paint: 2.4 s
2.4 sThe first text or image appears after 2.4 s on a phone. Good is under 1.8 s.
Total Blocking Time: 370 ms
370 msScripts block taps and scrolling for 370 ms in total while the page loads. Good is under 200 ms.
10 images without width and height
10 images have no width and height attributes, so the layout jumps as each one loads.
Tap response (INP) held steady for real visitors
-1%Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' tap response (inp) went from 84 ms to 83 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Largest content (LCP) held steady for real visitors
-9%Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' largest content (lcp) went from 5.4 s to 4.8 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
3 checks passed
Real-user INP: 78 ms
78 msReal visitors wait 78 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Real-user CLS: 0.00
0.00For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.
Cumulative Layout Shift: 0
0The layout barely moves while loading (CLS 0, good is under 0.1).
Images and page weight
Page weight: 9.7 MB in 84 requests
9.7 MBYour homepage downloads 9.7 MB in 84 requests on a phone: images 8.6 MB (30), scripts 1.0 MB (29) and fonts 49 KiB (2). Under 2 MB keeps phones on slow connections fast.
9 images over 500 KB
9 images weigh 7.8 MB together. On a phone connection a single image that size takes seconds.
3 images far larger than shown
772 KiB3 images are downloaded at several times the size a phone draws them, for example doctors.png at 1,000 px wide, shown at 250 px. Resized copies would save about 772 KiB.
17 images in older formats
17 images (8.5 MB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.
16 images below the first screen load straight away
16 images further down the page (7.5 MB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.
About 2.8 g of CO₂ per visit
2.76 gBy the Sustainable Web Design model, a visit to your homepage emits about 2.76 g of CO₂e: 330.7 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
Accessibility
2 buttons without a name
2 buttons have no accessible name, so screen readers announce just “button”.
14 tap targets too small
14 tap targets are too small or too close together to hit reliably with a finger.
1 text element with low contrast
1 text element doesn't have enough contrast against the background to read easily, especially outdoors on a phone.
Documents must have <title> element to aid in navigation (1 element)
Documents must have <title> element to aid in navigation: 1 element on the page fails this check, rated serious by axe-core.
All page content should be contained by landmarks (2 elements)
All page content should be contained by landmarks: 2 elements on the page fail this check, rated moderate by axe-core.
Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (1 element)
Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.
11 links without text
11 visible links have no text or label, so screen readers cannot say where they go.
1 form field without a label
1 form field has no label, so screen readers announce an empty box and autofill guesses.
2 checks passed
Every image has alt text
All 30 images in the HTML carry an alt attribute.
47 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 54 WCAG 2.2 A/AA and best-practice rules on the phone render: 47 passed and 7 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
No page title
Your page has no <title>, so Google has to invent the blue link in search results.
9 links with vague text
9 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.
2 links crawlers can't follow
2 links have no real href, so search engines can't follow them.
65 internal links, 8 external
The homepage links to 65 pages on pbserum.com and 8 external pages.
7 checks passed
Meta description: 124 characters
Your meta description is 124 characters: “pbserum is the first and only therapeutic procedure based on recombinant enzymes that has revolutionized aesthetic medi…”.
One H1 headline
Your main headline reads: “Discover the Bioremodeling Era”.
Canonical URL set
The canonical URL is https://pbserum.com/.
Structured data in place
Structured data found: BreadcrumbList, WebPage and WebSite.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://pbserum.com/sitemap_index.xml.
AI search readiness
No Organization structured data
There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.
No llms.txt
There is no https://pbserum.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.
2 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Text is in the HTML
Your server sends the page's text in the HTML (683 words), so crawlers that don't run JavaScript still read it.
Other pages
15 pages without a title
https://pbserum.com/enzymes, https://pbserum.com/products-ranges/smartker, https://pbserum.com/products-ranges/specific, https://pbserum.com/products-ranges/plus, https://pbserum.com/products-ranges/ha and https://pbserum.com/products-ranges/ha-corrector and 9 others have no <title>, so Google invents the link text in results.
2 pages share a meta description
https://pbserum.com/blog/pbserum-inaugurates-the-bioremodeling-era-at-imcas-paris-2026 and https://pbserum.com/blog/solutions-for-hydration-deficiency-in-dry-skin-during-winter use the same meta description. A description written for each page earns more clicks.
1 page without an H1
https://pbserum.com/about-us has no <h1> headline, so visitors and search engines get no clear main topic.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 24 found) and read each the way a search engine does.
4 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Every page has a meta description
All 15 pages that loaded have a meta description.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Best practices
8 small tap targets
8 of 29 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.
1 low-resolution image
1 image is served at too low a resolution for sharp phone screens.
2 checks passed
No console errors
No JavaScript errors were logged while the page loaded on a phone.
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
No social proof
No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 669 words of copy
The homepage carries about 669 words of visible text.
5 checks passed
Clear next step on the first screen
On a phone, the first screen shows a clear next step: “Contact”.
3 calls to action
The homepage has 3 calls to action, for example “Contact”.
1 short form
A short form (1 field at most) is right on the homepage.
Analytics in place
Analytics detected: Google Tag Manager and Meta Pixel.
Direct contact links
Visitors can reach you directly: 0 phone links and 1 email link.
Privacy and tracking
4 trackers load before any consent
4Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager and Meta Pixel (measured from a US location before any click). A consent tool (Cookiebot) is installed; check it blocks these until visitors agree where the law requires it.
11 cookies set on arrival
11Opening the homepage sets 11 cookies (measured from a US location before any click).
13 other companies contacted
Loading the homepage contacts 13 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
1 checks passed
Consent tool: Cookiebot
A consent management tool (Cookiebot) loads with the page.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at pbserum.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Upkeep, stack and company
Stack
- CMS
- WordPress
- Analytics
- Google Tag Manager
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 40 issues on pbserum.com, including 18 speed issues, 3 SEO issues and 1 conversion gap. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
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