Website review, no card needed

procurable.ai logo

procurable.ai website review

Visit site (opens in a new tab)Reviewed 10 November 20268 issues · 57 checks

This review found 8 issues worth fixing on procurable.ai, 0 of them high impact, across 57 checks. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Full-page screenshot of procurable.ai (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. procurable.ai at 0.4 s0.4 s
  2. procurable.ai at 0.8 s0.8 s
  3. procurable.ai at 1.1 s1.1 s
  4. procurable.ai at 1.5 s1.5 s
  5. procurable.ai at 1.9 s1.9 s
  6. procurable.ai at 2.3 s2.3 s
  7. procurable.ai at 2.6 s2.6 s
  8. procurable.ai at 3.0 s3.0 s

Speed

1 to fix95
  • Render-blocking requests

    700 ms

    1 file blocks the first paint until they finish downloading. Deferring or inlining it could save about 700 ms.

  • Improve image delivery

    80 KiB

    2 images could be 80 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

  • 1 third-party service on the page

    1 third-party service load with your homepage (Google Fonts), adding 103 KiB and 1 ms of main-thread time.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

3 checks passed
  • Mobile performance score: 95

    95/100

    Your mobile performance score is 95. That is in Google's “good” band (90 and up).

  • Main-thread work: 0.2 s

    A phone's processor spends 0.2 s on main-thread work while loading, 11 ms of it running JavaScript. That is comfortably low.

  • Server response: 22 ms

    22 ms

    Your server sent the HTML in 22 ms, well inside Google's 600 ms guideline.

Core Web Vitals

1 to fix95
  • Largest Contentful Paint: 2.7 s

    2.7 s

    Your largest element takes 2.7 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “Buy direct materials faster, at a lower cost, with the team…”. Most of its time is element render delay (1.4 s).

  • Not enough real-visitor data yet

    Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.

5 checks passed
  • First Contentful Paint: 1.5 s

    1.5 s

    The first text or image appears after 1.5 s, inside the 1.8 s “good” threshold.

  • Speed Index: 2.6 s

    2.6 s

    Visually, the page fills in at 2.6 s (Speed Index), inside the 3.4 s “good” threshold.

  • Time to Interactive: 2.7 s

    2.7 s

    The page is fully interactive after 2.7 s.

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

  • Total Blocking Time: 0 ms

    0 ms

    Scripts block the page for only 0 ms while loading. Good is under 200 ms.

Images and page weight

100
  • 2 images in older formats

    2 images (85 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • 2 images below the first screen load straight away

    2 images further down the page (85 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  • About 0.06 g of CO₂ per visit

    0.06 g

    By the Sustainable Web Design model, a visit to your homepage emits about 0.06 g of CO₂e: 6.7 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

2 checks passed
  • Page weight: 202 KiB in 10 requests

    202 KiB

    Your homepage downloads 202 KiB in 10 requests on a phone: fonts 102 KiB (6), images 86 KiB (2) and HTML 12 KiB (1). That is a lean page.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

Google 100100
2 checks passed
  • Every image has alt text

    All 2 images in the HTML carry an alt attribute.

  • 48 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 48 WCAG 2.2 A/AA and best-practice rules on the phone render: 48 passed and 0 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

3 to fixGoogle 10088
  • No structured data

    No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.

  • Meta description is long (172 characters)

    Your meta description is 172 characters; Google truncates after about 160, so the end of your pitch is cut.

  • No social preview image

    No Open Graph image, so links shared on LinkedIn, Slack or Facebook show no preview picture.

  • 27 internal links, 3 external

    The homepage links to 27 pages on procurable.ai and 3 external pages.

5 checks passed
  • One H1 headline

    Your main headline reads: “Buy direct materials faster, at a lower cost, with the team you have.”.

  • Title: 54 characters

    Your title is a healthy 54 characters: “Procurable | AI sourcing for manufacturing procurement”.

  • Canonical URL set

    The canonical URL is https://procurable.ai/.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://procurable.ai/sitemap-index.xml.

AI search readiness

1 to fix88
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

  • No llms.txt

    There is no https://procurable.ai/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

2 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (1,116 words), so crawlers that don't run JavaScript still read it.

Other pages

100
  • 13 internal pages checked

    We fetched 13 pages linked from your homepage and read each the way a search engine does.

7 checks passed
  • Linked pages load

    All 13 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Every page has a meta description

    All 13 pages that loaded have a meta description.

  • Titles are unique

    Every page we checked has its own title.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 13 pages that loaded have a <title>.

Best practices

Google 100100
3 checks passed
  • No console errors

    No JavaScript errors were logged while the page loaded on a phone.

  • Tap targets are thumb-sized

    8 of 9 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

2 to fix80
  • No analytics detected

    No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • No form on the homepage

    There is no form on the homepage, so every lead has to click through to another page first.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 1,052 words of copy

    The homepage carries about 1,052 words of visible text.

3 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “Book a demo”.

  • 7 calls to action

    The homepage has 7 calls to action, for example “Contact”, “Book a demo” and “Start Your Pilot”.

  • Social proof on the page

    Social proof on the homepage: 1 testimonial or review block and 1 trust badge.

Privacy and tracking

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 2 other companies contacted

    Loading the homepage contacts 2 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

1 checks passed
  • No known trackers before consent

    No known advertising or analytics trackers load before a visitor clicks anything (measured from a US location before any click).

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at procurable.ai, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

Hosting
Netlify

Upkeep, stack, hiring and company data from programmable.info

Go beyond the website

What your $25 Growth Playbook adds

This review found 8 issues on procurable.ai, including 2 speed issues, 3 SEO issues and 2 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

  • 28 research agents read your site, reviews, competitors, communities and public filings
  • Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
  • Competitor intelligence with battlecards for your closest rivals
  • Ideal customer profile, buyer segments and buying-stage funnel
  • Ranked channels, outreach sequences and content angles
  • Live Reddit threads where buyers ask for what you sell, with draft replies
  • Earned media and PR openings
  • At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
  • PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
  • Refresh the playbook later to see what changed

By continuing you agree to the Terms and acknowledge the Privacy Policy.

Free requests are written in the order they come in, so it can take a while. Pay $25 and yours is ready within a few hours. Either way you get a shareable link and a PDF.

  • No subscription
  • Free, or $25 to skip the line
  • Money-back guarantee

14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.

Get the full playbook · $25