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procure.fyi website review

Visit site (opens in a new tab)Reviewed 8 November 202635 issues · 63 checks

This review found 35 issues worth fixing on procure.fyi, 15 of them high impact, across 63 checks. The most urgent: use efficient cache lifetimes. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Full-page screenshot of procure.fyi (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. procure.fyi at 0.4 s0.4 s
  2. procure.fyi at 0.8 s0.8 s
  3. procure.fyi at 1.1 s1.1 s
  4. procure.fyi at 1.5 s1.5 s
  5. procure.fyi at 1.9 s1.9 s
  6. procure.fyi at 2.3 s2.3 s
  7. procure.fyi at 2.6 s2.6 s
  8. procure.fyi at 3.0 s3.0 s

Speed

11 to fix25
  • Use efficient cache lifetimes

    6.2 s · 971 KiB

    83 files are served with short cache lifetimes, so returning visitors download them again (971 KiB).

  • Reduce unused JavaScript

    4.0 s · 1.0 MB

    About 1.0 MB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 4.0 s faster on a phone.

  • Render-blocking requests

    3.1 s

    10 files block the first paint until they finish downloading. Deferring or inlining them could save about 3.1 s.

  • Mobile performance score: 25

    25/100

    Your mobile performance score is 25. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • 6 third-party services on the page

    6 third-party services load with your homepage (softr-files.com, Google Tag Manager and Stripe and others), adding 4.9 MB and 1.2 s of main-thread time.

  • softr-files.com adds 662 ms

    662 ms

    softr-files.com costs a phone 662 ms of main-thread work and 3.0 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Reduce unused CSS

    600 ms · 303 KiB

    About 303 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 600 ms faster on a phone.

  • Font display

    400 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 400 ms).

  • Google Tag Manager adds 289 ms

    289 ms

    Google Tag Manager costs a phone 289 ms of main-thread work and 692 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Main-thread work: 2.6 s

    A phone's processor spends 2.6 s on main-thread work while loading, 1.2 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • airtable.com adds 53 ms

    53 ms

    airtable.com costs a phone 53 ms of main-thread work and 868 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 13 long tasks on the main thread

    13 long tasks block the main thread while loading, the longest for 163 ms. During a long task the page ignores taps.

  • Legacy JavaScript

    150 ms · 10 KiB

    Polyfills for old browsers add 10 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 150 ms faster on a phone.

  • Improve image delivery

    26 KiB

    1 image could be 26 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

1 checks passed
  • Server response: 30 ms

    30 ms

    Your server sent the HTML in 30 ms, well inside Google's 600 ms guideline.

Core Web Vitals

7 to fix25
  • Largest Contentful Paint: 22.7 s

    22.7 s

    Your largest element takes 22.7 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “Federal contract intelligence for cloud, SaaS, and IT compa…”.

  • Time to Interactive: 23.5 s

    23.5 s

    The page becomes fully interactive after 23.5 s. Good is under 3.8 s.

  • Cumulative Layout Shift: 0.808

    0.808

    The layout shifts by 0.808 while loading, so content jumps under the reader's thumb. Good is under 0.1.

  • First Contentful Paint: 5.6 s

    5.6 s

    The first text or image appears after 5.6 s on a phone. Good is under 1.8 s.

  • Speed Index: 8.3 s

    8.3 s

    Visually, the page fills in at 8.3 s (Speed Index). Good is under 3.4 s.

  • Total Blocking Time: 378 ms

    378 ms

    Scripts block taps and scrolling for 378 ms in total while the page loads. Good is under 200 ms.

  • 1 image without width and height

    1 image have no width and height attributes, so the layout jumps as each one loads.

  • Not enough real-visitor data yet

    Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.

Images and page weight

1 to fix70
  • Page weight: 5.5 MB in 134 requests

    5.5 MB

    Your homepage downloads 5.5 MB in 134 requests on a phone: scripts 2.9 MB (83), images 1.5 MB (5) and other files 554 KiB (27). Under 2 MB keeps phones on slow connections fast.

  • 1 image in older formats

    1 image (32 KiB) is JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • About 1.6 g of CO₂ per visit

    1.57 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.57 g of CO₂e: 188.8 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

2 checks passed
  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

4 to fixGoogle 9092
  • 8 text elements with low contrast

    8 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • Frames without titles

    1 frame has no title, so screen-reader users cannot tell what it contains.

  • All page content should be contained by landmarks (4 elements)

    All page content should be contained by landmarks: 4 elements on the page fail this check, rated moderate by axe-core.

  • Heading levels should only increase by one (1 element)

    Heading levels should only increase by one: 1 element on the page fails this check, rated moderate by axe-core.

1 checks passed
  • 33 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 37 WCAG 2.2 A/AA and best-practice rules on the phone render: 33 passed and 4 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

5 to fixGoogle 9278
  • No H1 headline

    There is no <h1>, so neither visitors nor Google get a clear main headline.

  • No structured data

    No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.

  • Meta description is short (56 characters)

    Your meta description is only 56 characters: “Procure.FYI | Unlock Federal Technology Revenue Insights”. 70 to 160 characters is enough to sell the click.

  • Only 0 internal links

    The homepage links to only 0 pages on your own site, so visitors and crawlers find few routes into the rest of it.

  • 1 link with vague text

    1 link use generic text like “click here” or “learn more”, which tells Google nothing about the page behind it.

5 checks passed
  • Title: 56 characters

    Your title is a healthy 56 characters: “Procure.FYI | Unlock Federal Technology Revenue Insights”.

  • Canonical URL set

    The canonical URL is https://www.procure.fyi/.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.procure.fyi/sitemap.xml.

AI search readiness

1 to fix83
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

  • No llms.txt

    There is no https://www.procure.fyi/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

1 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

Best practices

1 to fixGoogle 7797
  • Deprecated browser APIs

    The page uses 1 deprecated browser API that will stop working in future browsers (“Unload event listeners are deprecated and will be removed.”).

3 checks passed
  • No console errors

    No JavaScript errors were logged while the page loaded on a phone.

  • Tap targets are thumb-sized

    9 of 9 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

4 to fix50
  • No calls to action

    We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.

  • No social proof

    No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • Only about 135 words

    The homepage has only about 135 words of visible text; thin pages give Google and first-time buyers little to go on.

  • No form on the homepage

    There is no form on the homepage, so every lead has to click through to another page first.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

2 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “Contact Us”.

  • Analytics in place

    Analytics detected: Google Tag Manager and Google Analytics.

Privacy and tracking

1 to fix
  • 2 trackers load before any consent

    2

    Before a visitor clicks anything, the page loads Google Analytics and Google Tag Manager (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 5 cookies set on arrival

    5

    Opening the homepage sets 5 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 11 other companies contacted

    Loading the homepage contacts 11 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at procure.fyi, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

Framework
jQuery
Analytics
Google Analytics | Google Tag Manager
Hosting
AWS

Upkeep, stack, hiring and company data from programmable.info

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This review found 35 issues on procure.fyi, including 18 speed issues, 5 SEO issues and 4 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

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