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pullmanregional.org website review

Visit site (opens in a new tab)Reviewed 29 October 202645 issues · 89 checks

This review found 45 issues worth fixing on pullmanregional.org, 20 of them high impact, across 89 checks. The most urgent: improve image delivery. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
2.3 s1.4 sMay 9Oct 242.1 s
Show as table
DateReal-visitor load time (LCP)
May 9, 20261.5 s
May 16, 20261.6 s
May 23, 20261.7 s
May 30, 20262.0 s
Jun 6, 20262.0 s
Jun 13, 20262.0 s
Jun 20, 20262.0 s
Jun 27, 20261.9 s
Jul 4, 20261.9 s
Jul 11, 20261.9 s
Jul 18, 20261.9 s
Jul 25, 20261.8 s
Aug 1, 20261.8 s
Aug 8, 20261.8 s
Aug 15, 20261.7 s
Aug 22, 20261.7 s
Aug 29, 20261.8 s
Sep 5, 20262.0 s
Sep 12, 20262.1 s
Sep 19, 20262.2 s
Sep 26, 20262.2 s
Oct 3, 20262.1 s
Oct 10, 20262.1 s
Oct 17, 20262.1 s
Oct 24, 20262.1 s
Real-visitor tap response (INP)75th percentile, phones
84 ms76 msMay 9Oct 2483 ms
Show as table
DateReal-visitor tap response (INP)
May 9, 202682 ms
May 16, 202679 ms
May 23, 202679 ms
May 30, 202678 ms
Jun 6, 202677 ms
Jun 13, 202678 ms
Jun 20, 202679 ms
Jun 27, 202680 ms
Jul 4, 202680 ms
Jul 11, 202680 ms
Jul 18, 202680 ms
Jul 25, 202679 ms
Aug 1, 202679 ms
Aug 8, 202679 ms
Aug 15, 202678 ms
Aug 22, 202679 ms
Aug 29, 202679 ms
Sep 5, 202679 ms
Sep 12, 202679 ms
Sep 19, 202678 ms
Sep 26, 202679 ms
Oct 3, 202679 ms
Oct 10, 202681 ms
Oct 17, 202683 ms
Oct 24, 202683 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of pullmanregional.org (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. pullmanregional.org at 0.4 s0.4 s
  2. pullmanregional.org at 0.8 s0.8 s
  3. pullmanregional.org at 1.1 s1.1 s
  4. pullmanregional.org at 1.5 s1.5 s
  5. pullmanregional.org at 1.9 s1.9 s
  6. pullmanregional.org at 2.3 s2.3 s
  7. pullmanregional.org at 2.6 s2.6 s
  8. pullmanregional.org at 3.0 s3.0 s

Speed

7 to fix52
  • Improve image delivery

    65.0 s · 11.0 MB

    9 images could be 11.0 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 65.0 s faster on a phone.

  • Use efficient cache lifetimes

    11.7 s · 3.4 MB

    29 files are served with short cache lifetimes, so returning visitors download them again (3.4 MB).

  • Render-blocking requests

    2.6 s

    9 files block the first paint until they finish downloading. Deferring or inlining them could save about 2.6 s.

  • Mobile performance score: 52

    52/100

    Your mobile performance score is 52. Pages that score under 90 lose visitors before the first paint.

  • Reduce unused JavaScript

    460 ms · 74 KiB

    About 74 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 460 ms faster on a phone.

  • 5 long tasks on the main thread

    5 long tasks block the main thread while loading, the longest for 361 ms. During a long task the page ignores taps.

  • Reduce unused CSS

    300 ms · 19 KiB

    About 19 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 300 ms faster on a phone.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Google Tag Manager, Hubspot and usemessages.com and others), adding 457 KiB and 256 ms of main-thread time.

  • Font display

    100 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 100 ms).

  • Minify JavaScript

    6 KiB

    6 KiB could be saved by minifying JavaScript.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

2 checks passed
  • Main-thread work: 1.8 s

    A phone's processor spends 1.8 s on main-thread work while loading, 429 ms of it running JavaScript. That is comfortably low.

  • Server response: 5 ms

    5 ms

    Your server sent the HTML in 5 ms, well inside Google's 600 ms guideline.

Core Web Vitals

10 to fix33
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Largest Contentful Paint: 109.0 s

    109.0 s

    Your largest element takes 109.0 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the element shown below.

  • Speed Index: 24.5 s

    24.5 s

    Visually, the page fills in at 24.5 s (Speed Index). Good is under 3.4 s.

  • Time to Interactive: 109.4 s

    109.4 s

    The page becomes fully interactive after 109.4 s. Good is under 3.8 s.

  • First Contentful Paint: 3.2 s

    3.2 s

    The first text or image appears after 3.2 s on a phone. Good is under 1.8 s.

  • Real-user LCP: 2.9 s

    2.9 s

    Real visitors wait 2.9 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user CLS: 0.19

    0.19

    For real visitors the layout shifts by 0.19 (75th percentile). Good is under 0.1.

  • Largest content (LCP) got 34% slower for real visitors

    +34%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' largest content (lcp) went from 1.5 s to 2.1 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Cumulative Layout Shift: 0.164

    0.164

    The layout shifts by 0.164 while loading, so content jumps under the reader's thumb. Good is under 0.1.

  • 10 images without width and height

    10 images have no width and height attributes, so the layout jumps as each one loads.

  • Tap response (INP) held steady for real visitors

    +3%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' tap response (inp) went from 82 ms to 83 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

4 checks passed
  • Real-user INP: 70 ms

    70 ms

    Real visitors wait 70 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user FCP: 1.8 s

    1.8 s

    Real visitors see the first content after 1.8 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 379 ms

    379 ms

    Real visitors wait 379 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Total Blocking Time: 92 ms

    92 ms

    Scripts block the page for only 92 ms while loading. Good is under 200 ms.

Images and page weight

5 to fix18
  • Page weight: 33.6 MB in 52 requests

    33.6 MB

    Your homepage downloads 33.6 MB in 52 requests on a phone: images 19.9 MB (13), media 13.1 MB (2) and scripts 383 KiB (16). Under 2 MB keeps phones on slow connections fast.

  • 2 images over 500 KB

    2 images weigh 5.0 MB together. On a phone connection a single image that size takes seconds.

  • 5 images far larger than shown

    5.0 MB

    5 images are downloaded at several times the size a phone draws them, for example Claudia Delgado.jpg at 3,464 px wide, shown at 210 px. Resized copies would save about 5.0 MB.

  • 7 images in older formats

    7 images (5.9 MB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • 8 images below the first screen load straight away

    8 images further down the page (5.9 MB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  • About 9.5 g of CO₂ per visit

    9.51 g

    By the Sustainable Web Design model, a visit to your homepage emits about 9.51 g of CO₂e: 1141.6 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

Accessibility

13 to fixGoogle 7081
  • Invalid ARIA attributes

    1 element use ARIA attributes their role does not allow, which confuses screen readers.

  • Certain ARIA roles must contain particular children (1 element)

    Certain ARIA roles must contain particular children: 1 element on the page fails this check, rated critical by axe-core.

  • ARIA attributes must conform to valid values (1 element)

    ARIA attributes must conform to valid values: 1 element on the page fails this check, rated critical by axe-core.

  • 12 text elements with low contrast

    12 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • Hidden but focusable

    2 elements hidden from screen readers can still receive keyboard focus.

  • ARIA input fields must have an accessible name (1 element)

    ARIA input fields must have an accessible name: 1 element on the page fails this check, rated serious by axe-core.

  • Interactive controls must not be nested (1 element)

    Interactive controls must not be nested: 1 element on the page fails this check, rated serious by axe-core.

  • All page content should be contained by landmarks (8 elements)

    All page content should be contained by landmarks: 8 elements on the page fail this check, rated moderate by axe-core.

  • No main landmark

    The page has no <main> landmark, so screen-reader users cannot jump straight to the content.

  • Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (1 element)

    Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.

  • Page should contain a level-one heading (1 element)

    Page should contain a level-one heading: 1 element on the page fails this check, rated moderate by axe-core.

  • 1 link without text

    1 visible link has no text or label, so screen readers cannot say where it goes.

  • Elements marked as presentational should be consistently ignored (1 element)

    Elements marked as presentational should be consistently ignored: 1 element on the page fails this check, rated minor by axe-core.

  • Headings skip levels

    Headings skip levels (h2 → h5), which makes the page harder to scan with a screen reader.

2 checks passed
  • Every image has alt text

    All 8 images in the HTML carry an alt attribute.

  • 39 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 53 WCAG 2.2 A/AA and best-practice rules on the phone render: 39 passed and 14 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

4 to fixGoogle 9281
  • No H1 headline

    There is no <h1>, so neither visitors nor Google get a clear main headline.

  • No structured data

    No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.

  • No social preview image

    No Open Graph image, so links shared on LinkedIn, Slack or Facebook show no preview picture.

  • 1 link with vague text

    1 link use generic text like “click here” or “learn more”, which tells Google nothing about the page behind it.

  • 101 internal links, 18 external

    The homepage links to 101 pages on pullmanregional.org and 18 external pages.

5 checks passed
  • Meta description: 105 characters

    Your meta description is 105 characters: “Pullman Regional Hospital exists to nurture and facilitate a healthier quality of life for our community.”.

  • Title: 36 characters

    Your title is a healthy 36 characters: “Homepage | Pullman Regional Hospital”.

  • Canonical URL set

    The canonical URL is https://www.pullmanregional.org/.

  • robots.txt in place

    robots.txt is in place.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.pullmanregional.org/sitemap.xml.

AI search readiness

1 to fix88
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

  • No llms.txt

    There is no https://www.pullmanregional.org/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

2 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (418 words), so crawlers that don't run JavaScript still read it.

Other pages

1 to fix95
  • 2 pages without an H1

    https://www.pullmanregional.org/how-to-help/thank-your-provider and https://www.pullmanregional.org/how-to-help/foundation have no <h1> headline, so visitors and search engines get no clear main topic.

  • 1 page with very little text

    https://www.pullmanregional.org/send-a-card has under 150 words in the HTML. Thin pages rarely rank; if the text loads with JavaScript, crawlers that don't run it see even less.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 34 found) and read each the way a search engine does.

6 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Every page has a meta description

    All 15 pages that loaded have a meta description.

  • Titles are unique

    Every page we checked has its own title.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

1 to fixGoogle 10093
  • 1 JavaScript error while loading

    1 error was logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.

2 checks passed
  • Tap targets are thumb-sized

    23 of 27 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

2 to fix75
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • Thin social proof

    Social proof on the homepage: 1 trust badge. Pairing it with named testimonials or customer logos makes it far more convincing.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 436 words of copy

    The homepage carries about 436 words of visible text.

4 checks passed
  • 7 calls to action

    The homepage has 7 calls to action, for example “Contact”, “Contact Us” and “Learn More”.

  • 2 short forms

    2 short forms (1 field at most) are right on the homepage.

  • Analytics in place

    Analytics detected: Google Analytics.

  • Direct contact links

    Visitors can reach you directly: 3 phone links and 0 email links.

Privacy and tracking

1 to fix
  • 3 trackers load before any consent

    3

    Before a visitor clicks anything, the page loads Google Analytics, Google Tag Manager and HubSpot (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 2 cookies set on arrival

    2

    Opening the homepage sets 2 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 16 other companies contacted

    Loading the homepage contacts 16 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at pullmanregional.org, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

CMS
HubSpot CMS
Framework
jQuery
Analytics
Google Analytics
Hosting
HubSpot

Upkeep, stack, hiring and company data from programmable.info

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