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puppis.com.ar website review

Visit site (opens in a new tab)Reviewed 4 November 202659 issues · 95 checks

This review found 59 issues worth fixing on puppis.com.ar, 26 of them high impact, across 95 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
3.6 s2.9 sMay 16Oct 313.4 s
Show as table
DateReal-visitor load time (LCP)
May 16, 20263.3 s
May 23, 20263.2 s
May 30, 20263.1 s
Jun 6, 20263.1 s
Jun 13, 20263.0 s
Jun 20, 20263.0 s
Jun 27, 20263.0 s
Jul 4, 20263.0 s
Jul 11, 20263.0 s
Jul 18, 20263.1 s
Jul 25, 20263.1 s
Aug 1, 20263.1 s
Aug 8, 20263.1 s
Aug 15, 20263.1 s
Aug 22, 20263.2 s
Aug 29, 20263.3 s
Sep 5, 20263.3 s
Sep 12, 20263.3 s
Sep 19, 20263.3 s
Sep 26, 20263.4 s
Oct 3, 20263.4 s
Oct 10, 20263.5 s
Oct 17, 20263.5 s
Oct 24, 20263.5 s
Oct 31, 20263.4 s
Real-visitor tap response (INP)75th percentile, phones
362 ms307 msMay 16Oct 31356 ms
Show as table
DateReal-visitor tap response (INP)
May 16, 2026328 ms
May 23, 2026328 ms
May 30, 2026327 ms
Jun 6, 2026327 ms
Jun 13, 2026317 ms
Jun 20, 2026315 ms
Jun 27, 2026316 ms
Jul 4, 2026318 ms
Jul 11, 2026319 ms
Jul 18, 2026318 ms
Jul 25, 2026315 ms
Aug 1, 2026313 ms
Aug 8, 2026320 ms
Aug 15, 2026321 ms
Aug 22, 2026324 ms
Aug 29, 2026328 ms
Sep 5, 2026325 ms
Sep 12, 2026323 ms
Sep 19, 2026327 ms
Sep 26, 2026328 ms
Oct 3, 2026334 ms
Oct 10, 2026342 ms
Oct 17, 2026345 ms
Oct 24, 2026352 ms
Oct 31, 2026356 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of puppis.com.ar (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. puppis.com.ar at 1.2 s1.2 s
  2. puppis.com.ar at 2.3 s2.3 s
  3. puppis.com.ar at 3.5 s3.5 s
  4. puppis.com.ar at 4.7 s4.7 s
  5. puppis.com.ar at 5.9 s5.9 s
  6. puppis.com.ar at 7.0 s7.0 s
  7. puppis.com.ar at 8.2 s8.2 s
  8. puppis.com.ar at 9.4 s9.4 s

Speed

14 to fix6
  • Reduce unused JavaScript

    3.6 s · 641 KiB

    About 641 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 3.6 s faster on a phone.

  • Use efficient cache lifetimes

    2.9 s · 706 KiB

    23 files are served with short cache lifetimes, so returning visitors download them again (706 KiB).

  • Render-blocking requests

    2.9 s

    49 files block the first paint until they finish downloading. Deferring or inlining them could save about 2.9 s.

  • vtexassets.com adds 1.3 s

    1.3 s

    vtexassets.com costs a phone 1.3 s of main-thread work and 8.3 MB of downloads while your page loads. That alone is enough to make taps feel slow. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Google Tag Manager adds 1.2 s

    1.2 s

    Google Tag Manager costs a phone 1.2 s of main-thread work and 562 KiB of downloads while your page loads. That alone is enough to make taps feel slow. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Mobile performance score: 6

    6/100

    Your mobile performance score is 6. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • Main-thread work: 8.7 s

    A phone's processor spends 8.7 s on main-thread work while loading, 4.6 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 8 third-party services on the page

    8 third-party services load with your homepage (vtexassets.com, Google Tag Manager and Facebook and others), adding 9.5 MB and 3.4 s of main-thread time.

  • Improve image delivery

    900 ms · 332 KiB

    19 images could be 332 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 900 ms faster on a phone.

  • Reduce unused CSS

    600 ms · 79 KiB

    About 79 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 600 ms faster on a phone.

  • 20 long tasks on the main thread

    20 long tasks block the main thread while loading, the longest for 560 ms. During a long task the page ignores taps.

  • Minify JavaScript

    300 ms · 7 KiB

    7 KiB could be saved by minifying JavaScript.

  • Facebook adds 281 ms

    281 ms

    Facebook costs a phone 281 ms of main-thread work and 229 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 1,560 HTML elements

    The page has 1,560 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • Legacy JavaScript

    150 ms · 21 KiB

    Polyfills for old browsers add 21 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 150 ms faster on a phone.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

1 checks passed
  • Server response: 16 ms

    16 ms

    Your server sent the HTML in 16 ms, well inside Google's 600 ms guideline.

Core Web Vitals

13 to fix0
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Real-user CLS: 0.97

    0.97

    For real visitors the layout shifts by 0.97 (75th percentile). Good is under 0.1.

  • Largest Contentful Paint: 27.6 s

    27.6 s

    Your largest element takes 27.6 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “Cyber”.

  • Time to Interactive: 27.8 s

    27.8 s

    The page becomes fully interactive after 27.8 s. Good is under 3.8 s.

  • Cumulative Layout Shift: 0.889

    0.889

    The layout shifts by 0.889 while loading, so content jumps under the reader's thumb. Good is under 0.1.

  • Speed Index: 10.9 s

    10.9 s

    Visually, the page fills in at 10.9 s (Speed Index). Good is under 3.4 s.

  • Total Blocking Time: 2.1 s

    2.1 s

    Scripts block taps and scrolling for 2.1 s in total while the page loads. Good is under 200 ms.

  • First Contentful Paint: 3.6 s

    3.6 s

    The first text or image appears after 3.6 s on a phone. Good is under 1.8 s.

  • Real-user LCP: 3.5 s

    3.5 s

    Real visitors wait 3.5 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 330 ms

    330 ms

    Real visitors wait 330 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user FCP: 2.2 s

    2.2 s

    Real visitors see the first content after 2.2 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 971 ms

    971 ms

    Real visitors wait 971 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • 38 images without width and height

    38 images have no width and height attributes, so the layout jumps as each one loads.

  • Tap response (INP) held steady for real visitors

    +8%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 328 ms to 356 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) held steady for real visitors

    +6%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 3.3 s to 3.4 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

Images and page weight

4 to fix35
  • Page weight: 8.7 MB in 244 requests

    8.7 MB

    Your homepage downloads 8.7 MB in 244 requests on a phone: images 5.0 MB (71), scripts 2.0 MB (60) and fonts 992 KiB (6). Under 2 MB keeps phones on slow connections fast.

  • 1 image over 500 KB

    c252cf7e-f275-4e69-a0cc-0fd7fd8aec44___4bae2588fc0a8579a57f6 weighs 851 KiB. On a phone connection a single image that size takes seconds.

  • 2 images in older formats

    2 images (1.0 MB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • 1 image far larger than shown

    178 KiB

    1 image is downloaded at several times the size a phone draws it, for example avatar.png at 584 px wide, shown at 46 px. Resized copies would save about 178 KiB.

  • 2 images below the first screen load straight away

    2 images further down the page (62 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  • About 2.5 g of CO₂ per visit

    2.47 g

    By the Sustainable Web Design model, a visit to your homepage emits about 2.47 g of CO₂e: 295.8 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

Accessibility

10 to fixGoogle 8385
  • 18 tap targets too small

    18 tap targets are too small or too close together to hit reliably with a finger.

  • Hidden but focusable

    3 elements hidden from screen readers can still receive keyboard focus.

  • 3 text elements with low contrast

    3 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • 3 images without alt text

    3 images have no alt text, which hurts accessibility and image search.

  • All page content should be contained by landmarks (22 elements)

    All page content should be contained by landmarks: 22 elements on the page fail this check, rated moderate by axe-core.

  • Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (4 elements)

    Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 4 elements on the page fail this check, rated moderate by axe-core.

  • No main landmark

    The page has no <main> landmark, so screen-reader users cannot jump straight to the content.

  • Page should contain a level-one heading (1 element)

    Page should contain a level-one heading: 1 element on the page fails this check, rated moderate by axe-core.

  • 8 links without text

    8 visible links have no text or label, so screen readers cannot say where they go.

  • 2 form fields without a label

    2 form fields have no label, so screen readers announce an empty box and autofill guesses.

  • Elements with visible text labels do not have matching accessible names.

    Elements with visible text labels do not have matching accessible names. (2 elements).

1 checks passed
  • 36 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 44 WCAG 2.2 A/AA and best-practice rules on the phone render: 36 passed and 8 failed. 3 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

4 to fixGoogle 9281
  • No H1 headline

    There is no <h1>, so neither visitors nor Google get a clear main headline.

  • Structured data has 1 problem

    Structured data found (ItemList and WebSite) but with 1 problem, for example “WebSite: missing name”.

  • No social preview image

    No Open Graph image, so links shared on LinkedIn, Slack or Facebook show no preview picture.

  • 4 links with vague text

    4 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.

  • No X (Twitter) card tag

    No twitter:card tag. X falls back to Open Graph, which is incomplete here.

  • 183 internal links, 13 external

    The homepage links to 183 pages on puppis.com.ar and 13 external pages.

5 checks passed
  • Meta description: 145 characters

    Your meta description is 145 characters: “Encontrá en Puppis los mejores productos y servicios para mascotas, descubrí alimentos, accesorios y más ¡Comprá online…”.

  • Title: 44 characters

    Your title is a healthy 44 characters: “Petshop y Tienda Online de Mascotas | Puppis”.

  • Canonical URL set

    The canonical URL is https://www.puppis.com.ar/.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.puppis.com.ar/sitemap.xml.

AI search readiness

1 to fix88
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

3 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (565 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes https://www.puppis.com.ar/llms.txt (2 KiB, 0 links), a plain-text guide to the site for AI tools.

Other pages

5 to fix69
  • 1 page without a title

    https://www.puppis.com.ar/perros/alimentos/alimentos-humedos has no <title>, so Google invents the link text in results.

  • 1 page without a meta description

    https://www.puppis.com.ar/perros/alimentos/alimentos-humedos has no meta description, so Google writes the search snippet from whatever text it finds.

  • 2 pages share a meta description

    https://www.puppis.com.ar/nosotros and https://www.puppis.com.ar/trabajaconnosotros use the same meta description. A description written for each page earns more clicks.

  • 1 link to non-canonical URLs

    Your homepage links to 1 page by a URL that isn't its canonical one, for example https://www.puppis.com.ar/trabajaconnosotros, whose canonical is https://www.puppis.com.ar/trabaja-con-nosotros. Linking straight to the canonical URL saves crawlers a detour and keeps ranking signals on one address.

  • 2 pages without an H1

    https://www.puppis.com.ar/nosotros and https://www.puppis.com.ar/perros/alimentos/alimentos-humedos have no <h1> headline, so visitors and search engines get no clear main topic.

  • 6 pages slow to respond

    https://www.puppis.com.ar/perros, https://www.puppis.com.ar/perros/alimentos/alimentos-medicados, https://www.puppis.com.ar/perros/alimentos/alimentos-naturales, https://www.puppis.com.ar/perros/snacks, https://www.puppis.com.ar/perros/snacks/galletitas-secas and https://www.puppis.com.ar/perros/snacks/galletitas-humedas took over 3 s to send their HTML from our server.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 145 found) and read each the way a search engine does.

3 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Titles are unique

    Every page we checked has its own title.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

Best practices

4 to fixGoogle 8870
  • 10 broken images

    10 images failed to load on a phone, for example https://www.puppis.com.ar/.

  • 40 small tap targets

    40 of 58 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • 3 JavaScript errors while loading

    3 errors were logged to the browser console while the page loaded, for example “$ is not defined”.

  • 7 distorted images

    7 images are displayed at the wrong aspect ratio, so they look stretched or squashed.

  • 2 low-resolution images

    2 images are served at too low a resolution for sharp phone screens.

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

3 to fix50
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • No calls to action

    We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.

  • Thin social proof

    Social proof on the homepage: 2 trust badges. Pairing it with named testimonials or customer logos makes it far more convincing.

  • No form on the homepage

    There is no form on the homepage, so every lead has to click through to another page first.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 370 words of copy

    The homepage carries about 370 words of visible text.

  • Urgency cues

    The page uses urgency cues (a countdown or limited-time wording).

2 checks passed
  • Analytics in place

    Analytics detected: Google Tag Manager.

  • Direct contact links

    Visitors can reach you directly: 2 phone links and 0 email links.

Privacy and tracking

1 to fix
  • 8 trackers load before any consent

    8

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Hotjar and Meta Pixel and 3 mores (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 26 cookies set on arrival

    26

    Opening the homepage sets 26 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 37 other companies contacted

    Loading the homepage contacts 37 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at puppis.com.ar, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

Framework
React
Analytics
Google Tag Manager
Hosting
AWS

Upkeep, stack, hiring and company data from programmable.info

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