Website review, no card needed
puppet.com website review
Visit site (opens in a new tab)Reviewed 28 October 202634 issues · 102 checks
This review found 34 issues worth fixing on puppet.com, 11 of them high impact, across 102 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
80BClosest competitors among SaaS websites
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 9, 2026 | 1.9 s |
| May 16, 2026 | 2.0 s |
| May 23, 2026 | 2.0 s |
| May 30, 2026 | 2.1 s |
| Jun 6, 2026 | 2.2 s |
| Jun 13, 2026 | 2.1 s |
| Jun 20, 2026 | 2.1 s |
| Jun 27, 2026 | 2.0 s |
| Jul 4, 2026 | 2.0 s |
| Jul 11, 2026 | 2.0 s |
| Jul 18, 2026 | 2.0 s |
| Jul 25, 2026 | 2.2 s |
| Aug 1, 2026 | 2.2 s |
| Aug 8, 2026 | 2.2 s |
| Aug 15, 2026 | 2.1 s |
| Aug 22, 2026 | 2.1 s |
| Aug 29, 2026 | 2.0 s |
| Sep 5, 2026 | 1.9 s |
| Sep 12, 2026 | 2.0 s |
| Sep 19, 2026 | 1.9 s |
| Sep 26, 2026 | 2.0 s |
| Oct 3, 2026 | 2.0 s |
| Oct 10, 2026 | 2.0 s |
| Oct 17, 2026 | 1.9 s |
| Oct 24, 2026 | 2.0 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 9, 2026 | 135 ms |
| May 16, 2026 | 144 ms |
| May 23, 2026 | 146 ms |
| May 30, 2026 | 137 ms |
| Jun 6, 2026 | 137 ms |
| Jun 13, 2026 | 135 ms |
| Jun 20, 2026 | 131 ms |
| Jun 27, 2026 | 128 ms |
| Jul 4, 2026 | 129 ms |
| Jul 11, 2026 | 125 ms |
| Jul 18, 2026 | 122 ms |
| Jul 25, 2026 | 122 ms |
| Aug 1, 2026 | 124 ms |
| Aug 8, 2026 | 121 ms |
| Aug 15, 2026 | 123 ms |
| Aug 22, 2026 | 149 ms |
| Aug 29, 2026 | 145 ms |
| Sep 5, 2026 | 154 ms |
| Sep 12, 2026 | 170 ms |
| Sep 19, 2026 | 157 ms |
| Sep 26, 2026 | 148 ms |
| Oct 3, 2026 | 141 ms |
| Oct 10, 2026 | 122 ms |
| Oct 17, 2026 | 137 ms |
| Oct 24, 2026 | 143 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
How it loaded on a phone
0.4 s
0.8 s
1.1 s
1.5 s
1.9 s
2.3 s
2.6 s
3.0 s
puppet.com does not allow embedding, so this is Google's rendering of the page.
Speed
Reduce unused JavaScript
2.7 s · 619 KiBAbout 619 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 2.7 s faster on a phone.
Use efficient cache lifetimes
1.9 s · 295 KiB15 files are served with short cache lifetimes, so returning visitors download them again (295 KiB).
8 third-party services on the page
8 third-party services load with your homepage (Google Tag Manager, Optimizely and storylane.io and others), adding 2.3 MB and 1.1 s of main-thread time.
Mobile performance score: 52
52/100Your mobile performance score is 52 (desktop: 86). Pages that score under 90 lose visitors before the first paint.
Google Tag Manager adds 571 ms
571 msGoogle Tag Manager costs a phone 571 ms of main-thread work and 809 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Improve image delivery
430 KiB2 images could be 430 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.
Render-blocking requests
300 ms5 files block the first paint until they finish downloading. Deferring or inlining them could save about 300 ms.
Main-thread work: 2.9 s
A phone's processor spends 2.9 s on main-thread work while loading, 1.5 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
storylane.io adds 122 ms
122 msstorylane.io costs a phone 122 ms of main-thread work and 1.0 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
12 long tasks on the main thread
12 long tasks block the main thread while loading, the longest for 206 ms. During a long task the page ignores taps.
Legacy JavaScript
150 ms · 20 KiBPolyfills for old browsers add 20 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 150 ms faster on a phone.
Reduce unused CSS
101 KiBAbout 101 KiB of CSS is downloaded but never applied on this page.
Phones get a much slower page than desktops
Desktop scores 86 but mobile only 52. A gap that wide usually means heavy scripts and images that hit phones hardest.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
1 checks passed
Server response: 6 ms
6 msYour server sent the HTML in 6 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
Real-user CLS: 0.42
0.42For real visitors the layout shifts by 0.42 (75th percentile). Good is under 0.1.
Largest Contentful Paint: 18.1 s
18.1 sYour largest element takes 18.1 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “Secure, Scalable Automation Built for the Modern Enterprise…”.
Time to Interactive: 20.1 s
20.1 sThe page becomes fully interactive after 20.1 s. Good is under 3.8 s.
First Contentful Paint: 3.9 s
3.9 sThe first text or image appears after 3.9 s on a phone. Good is under 1.8 s.
Speed Index: 7.0 s
7.0 sVisually, the page fills in at 7.0 s (Speed Index). Good is under 3.4 s.
Real-user TTFB: 910 ms
910 msReal visitors wait 910 ms for your server to start answering (75th percentile). Good is under 800 ms.
58 images without width and height
58 images have no width and height attributes, so the layout jumps as each one loads.
Total Blocking Time: 385 ms
385 msScripts block taps and scrolling for 385 ms in total while the page loads. Good is under 200 ms.
Tap response (INP) held steady for real visitors
0%Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' tap response (inp) went from 135 ms to 143 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Largest content (LCP) held steady for real visitors
+3%Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' largest content (lcp) went from 1.9 s to 2.0 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
4 checks passed
Real-user LCP: 1.9 s
1.9 sReal visitors wait 1.9 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user INP: 186 ms
186 msReal visitors wait 186 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Real-user FCP: 1.6 s
1.6 sReal visitors see the first content after 1.6 s (75th percentile). Good is under 1.8 s.
Cumulative Layout Shift: 0
0The layout barely moves while loading (CLS 0, good is under 0.1).
Images and page weight
Page weight: 3.6 MB in 177 requests
3.6 MBYour homepage downloads 3.6 MB in 177 requests on a phone: scripts 1.8 MB (61), images 1.4 MB (69) and stylesheets 127 KiB (10). Under 2 MB keeps phones on slow connections fast.
3 images far larger than shown
473 KiB3 images are downloaded at several times the size a phone draws them, for example temp-customer-national-security-agency-nsa.svg at 1,200 px wide, shown at 100 px. Resized copies would save about 473 KiB.
6 images below the first screen load straight away
6 images further down the page (596 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.
About 1.0 g of CO₂ per visit
1.01 gBy the Sustainable Web Design model, a visit to your homepage emits about 1.01 g of CO₂e: 120.9 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
1 checks passed
Images use modern formats
Every sizeable image is WebP, AVIF or SVG.
Accessibility
6 tap targets too small
6 tap targets are too small or too close together to hit reliably with a finger.
Frames without titles
1 frame has no title, so screen-reader users cannot tell what it contains.
Links look like plain text
1 link inside paragraphs relies on colour alone to stand out.
2 form fields without a label
2 form fields have no label, so screen readers announce an empty box and autofill guesses.
Headings skip levels
Headings skip levels (h1 → h3), which makes the page harder to scan with a screen reader.
Elements with visible text labels do not have matching accessible names.
Elements with visible text labels do not have matching accessible names. (1 element).
2 checks passed
Every image has alt text
All 70 images in the HTML carry an alt attribute.
41 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 45 WCAG 2.2 A/AA and best-practice rules on the phone render: 41 passed and 4 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
No social preview image
No Open Graph image (also missing: og:title, og:description), so links shared on LinkedIn, Slack or Facebook show no preview picture.
No X (Twitter) card tag
No twitter:card tag. X falls back to Open Graph, which is incomplete here.
84 internal links, 38 external
The homepage links to 84 pages on puppet.com and 38 external pages.
7 checks passed
Meta description: 154 characters
Your meta description is 154 characters: “Perforce Puppet is the leading modern infrastructure ops platform for automation, configuration management, DevSecOps, …”.
One H1 headline
Your main headline reads: “Secure, Scalable Automation Built for the Modern Enterprise.”.
Title: 64 characters
Your title is a healthy 64 characters: “Perforce Puppet: Infrastructure Automation & Operations at Scale”.
Canonical URL set
The canonical URL is https://www.puppet.com/.
Structured data in place
Structured data found: Organization.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://www.puppet.com/index/sitemap.xml.
AI search readiness
No llms.txt
There is no /llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.
3 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Organization data: 5 of 6 facts
Your Organization JSON-LD gives name, url, logo, sameAs (social profiles) and description; contact details would complete it.
Text is in the HTML
Your server sends the page's text in the HTML (1,078 words), so crawlers that don't run JavaScript still read it.
Other pages
4 pages without a meta description
/solutions/government, /professional-services/black-belt/contact, /customers/case-studies and /resources/podcasts have no meta description, so Google writes the search snippet from whatever text it finds.
1 link to non-canonical URLs
Your homepage links to 1 page by a URL that isn't its canonical one, for example /customers/case-studies, whose canonical is /customers. Linking straight to the canonical URL saves crawlers a detour and keeps ranking signals on one address.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 34 found) and read each the way a search engine does.
5 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Titles are unique
Every page we checked has its own title.
Every page has an H1
Each page we checked has a main headline.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 15 pages that loaded have a <title>.
Best practices
1 third-party cookie
1 third-party cookie is set on load; browsers are restricting these, so whatever relies on them breaks.
2 JavaScript errors while loading
2 errors were logged to the browser console while the page loaded, for example “Unrecognized Content-Security-Policy directive 'webrtc'.”.
1 distorted image
1 image is displayed at the wrong aspect ratio, so it looks stretched or squashed.
Browser-reported issues
Chrome logged issues while loading the page (“Cookie”).
2 checks passed
Tap targets are thumb-sized
7 of 8 tappable elements near the top are at least 24 px.
Mobile viewport set
The page declares a mobile viewport.
Security and trust
1 broken external link
1 link to other sites is dead, for example https://www.puppet-assessment.com/ (404).
No Referrer-Policy
No Referrer-Policy header, so full URLs can leak to the sites you link to.
No Permissions-Policy
No Permissions-Policy header to switch off camera, microphone and location for embedded content.
No security.txt
There is no /.well-known/security.txt telling researchers how to report a security problem to you.
7 checks passed
Served over HTTPS
The homepage is served over HTTPS (puppet.com).
Valid certificate (55 days left)
The certificate from Let's Encrypt · YR2 verifies for puppet.com and is valid for another 55 days.
Protected from clickjacking
X-Frame-Options or a frame-ancestors policy stops other sites framing yours.
Content-Security-Policy set
A Content-Security-Policy is set, the main browser-side defence against injected scripts.
HSTS enabled
Strict-Transport-Security is set, so browsers always use https.
http:// redirects to https
http://puppet.com redirects to the secure version.
HTTP/2
The server speaks HTTP/2, so browsers load many files over one connection.
Domain and trust
DNSSEC is off
puppet.com's DNS answers are not signed. DNSSEC stops attackers forging them to send visitors or email elsewhere; most registrars switch it on in a click, though most sites still run without it.
3 checks passed
Domain is 30 years old
30 yearspuppet.com was registered in Apr 1996 through GoDaddy.com, LLC. An established domain carries more trust with email providers and search engines.
Certificate issuers are restricted
CAA records allow only digicert.com, awstrust.com, sectigo.com and letsencrypt.org to issue certificates for puppet.com, so a mis-issued certificate from anyone else is refused.
Registered until Apr 2027
puppet.com is registered until Apr 2027.
Content and conversion
Thin social proof
Social proof on the homepage: 58 customer or partner logos. Pairing it with named testimonials or customer logos makes it far more convincing.
No direct contact details
No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 515 words of copy
The homepage carries about 515 words of visible text.
4 checks passed
Clear next step on the first screen
On a phone, the first screen shows a clear next step: “Get a Demo”.
13 calls to action
The homepage has 13 calls to action, for example “Contact Us”, “Get a Demo” and “Register Now”.
2 short forms
2 short forms (1 field at most) are right on the homepage.
Analytics in place
Analytics detected: Google Tag Manager.
Email authentication
Email authentication score: 100/100
Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.
3 checks passed
DMARC policy: reject
DMARC tells receivers to reject mail that fails authentication, and sends you reports.
SPF with a strict ending (-all)
An SPF record lists your sending servers and tells receivers to reject anything else: “v=spf1 include:spf.protection.outlook.com include:mail.zendesk.com include:_spf.google.com include:_spfblock.salesforce…”.
DKIM signing found
A DKIM key is published (selector “google”, “selector1” and “k2”), so receivers can verify mail really came from you.
Privacy and tracking
2 trackers load before any consent
2Before a visitor clicks anything, the page loads Google Ads and Google Tag Manager (measured from a US location before any click). A consent tool (OneTrust) is installed; check it blocks these until visitors agree where the law requires it.
13 other companies contacted
Loading the homepage contacts 13 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
1 checks passed
Consent tool: OneTrust
A consent management tool (OneTrust) loads with the page.
Upkeep, stack and company
No signs of neglect in what was checked: the copyright year, CMS and plugin versions, and jQuery.
Stack
- CMS
- Drupal
- Framework
- jQuery
- Analytics
- Google Tag Manager
- Hosting
- Fastly
Hiring
- Hiring
- 5 open roles
- Teams
- Accounting (1), FP&A (1), Legal (1), Product Management (1)
- Job board
- lever
- Careers page
- www.perforce.com/careers (opens in a new tab)
Company
- Founded
- 2005
- Headquarters
- Minneapolis
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 34 issues on puppet.com, including 18 speed issues, 1 SEO issue and 2 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.