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quoddy.com website review

Visit site (opens in a new tab)Reviewed 7 November 202634 issues · 85 checks

This review found 34 issues worth fixing on quoddy.com, 7 of them high impact, across 85 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
1.6 s1.2 sMay 16Oct 311.3 s
Show as table
DateReal-visitor load time (LCP)
May 16, 20261.4 s
May 23, 20261.4 s
May 30, 20261.3 s
Jun 6, 20261.3 s
Jun 13, 20261.3 s
Jun 20, 20261.3 s
Jun 27, 20261.3 s
Jul 4, 20261.4 s
Jul 11, 20261.4 s
Jul 18, 20261.4 s
Jul 25, 20261.4 s
Aug 1, 20261.4 s
Aug 8, 20261.5 s
Aug 15, 20261.4 s
Aug 22, 20261.4 s
Aug 29, 20261.4 s
Sep 5, 20261.4 s
Sep 12, 20261.5 s
Sep 19, 20261.5 s
Sep 26, 20261.5 s
Oct 3, 20261.5 s
Oct 10, 20261.4 s
Oct 17, 20261.3 s
Oct 24, 20261.3 s
Oct 31, 20261.3 s
Real-visitor tap response (INP)75th percentile, phones
142 ms103 msMay 16Oct 31136 ms
Show as table
DateReal-visitor tap response (INP)
May 16, 2026111 ms
May 23, 2026108 ms
May 30, 2026108 ms
Jun 6, 2026107 ms
Jun 13, 2026111 ms
Jun 20, 2026112 ms
Jun 27, 2026113 ms
Jul 4, 2026121 ms
Jul 11, 2026122 ms
Jul 18, 2026122 ms
Jul 25, 2026122 ms
Aug 1, 2026124 ms
Aug 8, 2026128 ms
Aug 15, 2026128 ms
Aug 22, 2026128 ms
Aug 29, 2026122 ms
Sep 5, 2026123 ms
Sep 12, 2026129 ms
Sep 19, 2026132 ms
Sep 26, 2026137 ms
Oct 3, 2026137 ms
Oct 10, 2026135 ms
Oct 17, 2026137 ms
Oct 24, 2026137 ms
Oct 31, 2026136 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of quoddy.com (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. quoddy.com at 0.7 s0.7 s
  2. quoddy.com at 1.4 s1.4 s
  3. quoddy.com at 2.1 s2.1 s
  4. quoddy.com at 2.8 s2.8 s
  5. quoddy.com at 3.5 s3.5 s
  6. quoddy.com at 4.2 s4.2 s
  7. quoddy.com at 4.9 s4.9 s
  8. quoddy.com at 5.6 s5.6 s

Speed

13 to fix53
  • Reduce unused JavaScript

    6.2 s · 1.2 MB

    About 1.2 MB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 6.2 s faster on a phone.

  • Use efficient cache lifetimes

    3.9 s · 798 KiB

    21 files are served with short cache lifetimes, so returning visitors download them again (798 KiB).

  • 8 third-party services on the page

    8 third-party services load with your homepage (Google Tag Manager, Facebook and amaicdn.com and others), adding 2.3 MB and 1.0 s of main-thread time.

  • Mobile performance score: 53

    53/100

    Your mobile performance score is 53. Pages that score under 90 lose visitors before the first paint.

  • Render-blocking requests

    650 ms

    8 files block the first paint until they finish downloading. Deferring or inlining them could save about 650 ms.

  • Reduce unused CSS

    480 ms · 57 KiB

    About 57 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 480 ms faster on a phone.

  • Google Tag Manager adds 345 ms

    345 ms

    Google Tag Manager costs a phone 345 ms of main-thread work and 617 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Legacy JavaScript

    300 ms · 94 KiB

    Polyfills for old browsers add 94 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 300 ms faster on a phone.

  • Main-thread work: 3.1 s

    A phone's processor spends 3.1 s on main-thread work while loading, 1.6 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • amaicdn.com adds 140 ms

    140 ms

    amaicdn.com costs a phone 140 ms of main-thread work and 404 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Klaviyo adds 136 ms

    136 ms

    Klaviyo costs a phone 136 ms of main-thread work and 392 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 1,520 HTML elements

    The page has 1,520 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • Google CDN adds 79 ms

    79 ms

    Google CDN costs a phone 79 ms of main-thread work and 382 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Improve image delivery

    250 ms · 60 KiB

    2 images could be 60 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 250 ms faster on a phone.

  • 10 long tasks on the main thread

    10 long tasks block the main thread while loading, the longest for 127 ms. During a long task the page ignores taps.

  • Font display

    50 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).

  • Minify JavaScript

    13 KiB

    13 KiB could be saved by minifying JavaScript.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

1 checks passed
  • Server response: 7 ms

    7 ms

    Your server sent the HTML in 7 ms, well inside Google's 600 ms guideline.

Core Web Vitals

6 to fix100
  • Largest Contentful Paint: 25.1 s

    25.1 s

    Your largest element takes 25.1 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

  • Time to Interactive: 25.5 s

    25.5 s

    The page becomes fully interactive after 25.5 s. Good is under 3.8 s.

  • Speed Index: 9.9 s

    9.9 s

    Visually, the page fills in at 9.9 s (Speed Index). Good is under 3.4 s.

  • Tap response (INP) got 25% slower for real visitors

    +25%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 111 ms to 136 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Total Blocking Time: 396 ms

    396 ms

    Scripts block taps and scrolling for 396 ms in total while the page loads. Good is under 200 ms.

  • First Contentful Paint: 2.5 s

    2.5 s

    The first text or image appears after 2.5 s on a phone. Good is under 1.8 s.

  • Largest content (LCP) held steady for real visitors

    -9%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 1.4 s to 1.3 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

7 checks passed
  • Passes Core Web Vitals for real visitors

    Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).

  • Real-user LCP: 1.2 s

    1.2 s

    Real visitors wait 1.2 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 150 ms

    150 ms

    Real visitors wait 150 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.04

    0.04

    For real visitors the layout shifts by 0.04 (75th percentile). Good is under 0.1.

  • Real-user FCP: 1.1 s

    1.1 s

    Real visitors see the first content after 1.1 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 404 ms

    404 ms

    Real visitors wait 404 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

Images and page weight

1 to fix70
  • Page weight: 4.5 MB in 235 requests

    4.5 MB

    Your homepage downloads 4.5 MB in 235 requests on a phone: scripts 2.8 MB (99), other files 710 KiB (97) and images 497 KiB (9). Under 2 MB keeps phones on slow connections fast.

  • 1 image in older formats

    1 image (91 KiB) is JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • About 1.3 g of CO₂ per visit

    1.27 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.27 g of CO₂e: 151.8 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

2 checks passed
  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

3 to fixGoogle 9696
  • Interactive controls must not be nested (1 element)

    Interactive controls must not be nested: 1 element on the page fails this check, rated serious by axe-core.

  • All page content should be contained by landmarks (8 elements)

    All page content should be contained by landmarks: 8 elements on the page fail this check, rated moderate by axe-core.

  • 1 link without text

    1 visible link has no text or label, so screen readers cannot say where it goes.

  • Headings skip levels

    Headings skip levels (h4 → h6), which makes the page harder to scan with a screen reader.

2 checks passed
  • Every image has alt text

    All 20 images in the HTML carry an alt attribute.

  • 50 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 54 WCAG 2.2 A/AA and best-practice rules on the phone render: 50 passed and 4 failed. 5 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

5 to fixGoogle 9277
  • Title is long (77 characters)

    Your title is 77 characters, so Google will cut it off around 60: “Quoddy Footwear: Boat Shoes, Moccasins, Boots, Loafers, Slippers – Quoddy.com”.

  • No structured data

    No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.

  • 2 H1 headlines

    There are 2 <h1> headlines (“” and “30% OFF All In Stock Slippers”). One clear main headline is easier for people and search engines.

  • Meta description is long (252 characters)

    Your meta description is 252 characters; Google truncates after about 160, so the end of your pitch is cut.

  • 5 links with vague text

    5 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.

  • 106 internal links, 4 external

    The homepage links to 106 pages on quoddy.com and 4 external pages.

4 checks passed
  • Canonical URL set

    The canonical URL is https://www.quoddy.com/.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.quoddy.com/sitemap.xml.

AI search readiness

1 to fix88
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

  • No llms.txt

    There is no /llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

2 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (943 words), so crawlers that don't run JavaScript still read it.

Other pages

100
  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 49 found) and read each the way a search engine does.

7 checks passed
  • Linked pages load

    3 pages of 15 loaded without an error (the rest turned automated requests away).

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Every page has a meta description

    All 3 pages that loaded have a meta description.

  • Titles are unique

    Every page we checked has its own title.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 3 pages that loaded have a <title>.

Best practices

2 to fixGoogle 9687
  • 9 small tap targets

    9 of 42 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • 6 JavaScript errors while loading

    6 errors were logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 404 ()”.

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

2 to fix89
  • Local business without LocalBusiness data

    Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

  • Thin social proof

    Social proof on the homepage: 21 testimonial or review blocks. Pairing it with named testimonials or customer logos makes it far more convincing.

  • No map or directions link

    There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 682 words of copy

    The homepage carries about 682 words of visible text.

7 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “QUICK TURN MADE TO ORDER” and “SHOP ALL’”.

  • 11 calls to action

    The homepage has 11 calls to action, for example “MENS MADE TO ORDER”, “WOMENS MADE TO ORDER” and “QUICK TURN MADE TO ORDER”.

  • 5 short forms

    5 short forms (1 field at most) are right on the homepage, asking for an email.

  • Analytics in place

    Analytics detected: Google Tag Manager, Google Analytics and Microsoft Clarity.

  • Direct contact links

    Visitors can reach you directly: 1 phone link and 1 email link.

  • Opening hours shown

    Your opening hours are on the homepage.

  • Phone number on the homepage

    Your phone number is on the homepage as a tap-to-call link.

Privacy and tracking

1 to fix
  • 7 trackers load before any consent

    7

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Klaviyo and Meta Pixel and 2 mores (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 17 cookies set on arrival

    17

    Opening the homepage sets 17 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 44 other companies contacted

    Loading the homepage contacts 44 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at quoddy.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Apps on your store

Your storefront loads 11 apps. Each one is code from another company running for your shoppers.

Apps your storefront loads

Consentik Cookie · Cbb Shipping Rates · Klaviyo Email Marketing Sms · Okendo · Consentik Ex · Mailchimp · productcustomizer.com · govx.com · cloudfront.net · chimpstatic.com · good-apps.co

Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info

Upkeep, stack and company

Stack

Framework
jQuery
E-commerce
Shopify
Analytics
Google Analytics | Google Tag Manager | Microsoft Clarity
Hosting
Shopify

Company

Headquarters
Perry

Upkeep, stack, hiring and company data from programmable.info

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