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quoddy.com website review
Visit site (opens in a new tab)Reviewed 7 November 202634 issues · 85 checks
This review found 34 issues worth fixing on quoddy.com, 7 of them high impact, across 85 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
83B- #20,482 of 89,945 reviewed websitesbeats 72%
- #12,647 of 47,135 online storesbeats 67%
- #12,214 of 42,365 Shopify storesbeats 64%
Closest competitors among Shopify stores
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 16, 2026 | 1.4 s |
| May 23, 2026 | 1.4 s |
| May 30, 2026 | 1.3 s |
| Jun 6, 2026 | 1.3 s |
| Jun 13, 2026 | 1.3 s |
| Jun 20, 2026 | 1.3 s |
| Jun 27, 2026 | 1.3 s |
| Jul 4, 2026 | 1.4 s |
| Jul 11, 2026 | 1.4 s |
| Jul 18, 2026 | 1.4 s |
| Jul 25, 2026 | 1.4 s |
| Aug 1, 2026 | 1.4 s |
| Aug 8, 2026 | 1.5 s |
| Aug 15, 2026 | 1.4 s |
| Aug 22, 2026 | 1.4 s |
| Aug 29, 2026 | 1.4 s |
| Sep 5, 2026 | 1.4 s |
| Sep 12, 2026 | 1.5 s |
| Sep 19, 2026 | 1.5 s |
| Sep 26, 2026 | 1.5 s |
| Oct 3, 2026 | 1.5 s |
| Oct 10, 2026 | 1.4 s |
| Oct 17, 2026 | 1.3 s |
| Oct 24, 2026 | 1.3 s |
| Oct 31, 2026 | 1.3 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 16, 2026 | 111 ms |
| May 23, 2026 | 108 ms |
| May 30, 2026 | 108 ms |
| Jun 6, 2026 | 107 ms |
| Jun 13, 2026 | 111 ms |
| Jun 20, 2026 | 112 ms |
| Jun 27, 2026 | 113 ms |
| Jul 4, 2026 | 121 ms |
| Jul 11, 2026 | 122 ms |
| Jul 18, 2026 | 122 ms |
| Jul 25, 2026 | 122 ms |
| Aug 1, 2026 | 124 ms |
| Aug 8, 2026 | 128 ms |
| Aug 15, 2026 | 128 ms |
| Aug 22, 2026 | 128 ms |
| Aug 29, 2026 | 122 ms |
| Sep 5, 2026 | 123 ms |
| Sep 12, 2026 | 129 ms |
| Sep 19, 2026 | 132 ms |
| Sep 26, 2026 | 137 ms |
| Oct 3, 2026 | 137 ms |
| Oct 10, 2026 | 135 ms |
| Oct 17, 2026 | 137 ms |
| Oct 24, 2026 | 137 ms |
| Oct 31, 2026 | 136 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
Speed
Reduce unused JavaScript
6.2 s · 1.2 MBAbout 1.2 MB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 6.2 s faster on a phone.
Use efficient cache lifetimes
3.9 s · 798 KiB21 files are served with short cache lifetimes, so returning visitors download them again (798 KiB).
8 third-party services on the page
8 third-party services load with your homepage (Google Tag Manager, Facebook and amaicdn.com and others), adding 2.3 MB and 1.0 s of main-thread time.
Mobile performance score: 53
53/100Your mobile performance score is 53. Pages that score under 90 lose visitors before the first paint.
Render-blocking requests
650 ms8 files block the first paint until they finish downloading. Deferring or inlining them could save about 650 ms.
Reduce unused CSS
480 ms · 57 KiBAbout 57 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 480 ms faster on a phone.
Google Tag Manager adds 345 ms
345 msGoogle Tag Manager costs a phone 345 ms of main-thread work and 617 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Legacy JavaScript
300 ms · 94 KiBPolyfills for old browsers add 94 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 300 ms faster on a phone.
Main-thread work: 3.1 s
A phone's processor spends 3.1 s on main-thread work while loading, 1.6 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
amaicdn.com adds 140 ms
140 msamaicdn.com costs a phone 140 ms of main-thread work and 404 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Klaviyo adds 136 ms
136 msKlaviyo costs a phone 136 ms of main-thread work and 392 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
1,520 HTML elements
The page has 1,520 HTML elements. Above 1,500, rendering and every interaction get slower on phones.
Google CDN adds 79 ms
79 msGoogle CDN costs a phone 79 ms of main-thread work and 382 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Improve image delivery
250 ms · 60 KiB2 images could be 60 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 250 ms faster on a phone.
10 long tasks on the main thread
10 long tasks block the main thread while loading, the longest for 127 ms. During a long task the page ignores taps.
Font display
50 msWeb fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).
Minify JavaScript
13 KiB13 KiB could be saved by minifying JavaScript.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
1 checks passed
Server response: 7 ms
7 msYour server sent the HTML in 7 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Largest Contentful Paint: 25.1 s
25.1 sYour largest element takes 25.1 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.
Time to Interactive: 25.5 s
25.5 sThe page becomes fully interactive after 25.5 s. Good is under 3.8 s.
Speed Index: 9.9 s
9.9 sVisually, the page fills in at 9.9 s (Speed Index). Good is under 3.4 s.
Tap response (INP) got 25% slower for real visitors
+25%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 111 ms to 136 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Total Blocking Time: 396 ms
396 msScripts block taps and scrolling for 396 ms in total while the page loads. Good is under 200 ms.
First Contentful Paint: 2.5 s
2.5 sThe first text or image appears after 2.5 s on a phone. Good is under 1.8 s.
Largest content (LCP) held steady for real visitors
-9%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 1.4 s to 1.3 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
7 checks passed
Passes Core Web Vitals for real visitors
Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).
Real-user LCP: 1.2 s
1.2 sReal visitors wait 1.2 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user INP: 150 ms
150 msReal visitors wait 150 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Real-user CLS: 0.04
0.04For real visitors the layout shifts by 0.04 (75th percentile). Good is under 0.1.
Real-user FCP: 1.1 s
1.1 sReal visitors see the first content after 1.1 s (75th percentile). Good is under 1.8 s.
Real-user TTFB: 404 ms
404 msReal visitors wait 404 ms for your server to start answering (75th percentile). Good is under 800 ms.
Cumulative Layout Shift: 0
0The layout barely moves while loading (CLS 0, good is under 0.1).
Images and page weight
Page weight: 4.5 MB in 235 requests
4.5 MBYour homepage downloads 4.5 MB in 235 requests on a phone: scripts 2.8 MB (99), other files 710 KiB (97) and images 497 KiB (9). Under 2 MB keeps phones on slow connections fast.
1 image in older formats
1 image (91 KiB) is JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.
About 1.3 g of CO₂ per visit
1.27 gBy the Sustainable Web Design model, a visit to your homepage emits about 1.27 g of CO₂e: 151.8 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
2 checks passed
Images load when needed
Images below the first screen wait until the visitor scrolls to them.
Images are sized for phones
No image is downloaded at more than three times the size it is drawn on a phone.
Accessibility
Interactive controls must not be nested (1 element)
Interactive controls must not be nested: 1 element on the page fails this check, rated serious by axe-core.
All page content should be contained by landmarks (8 elements)
All page content should be contained by landmarks: 8 elements on the page fail this check, rated moderate by axe-core.
1 link without text
1 visible link has no text or label, so screen readers cannot say where it goes.
Headings skip levels
Headings skip levels (h4 → h6), which makes the page harder to scan with a screen reader.
2 checks passed
Every image has alt text
All 20 images in the HTML carry an alt attribute.
50 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 54 WCAG 2.2 A/AA and best-practice rules on the phone render: 50 passed and 4 failed. 5 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
Title is long (77 characters)
Your title is 77 characters, so Google will cut it off around 60: “Quoddy Footwear: Boat Shoes, Moccasins, Boots, Loafers, Slippers – Quoddy.com”.
No structured data
No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.
2 H1 headlines
There are 2 <h1> headlines (“” and “30% OFF All In Stock Slippers”). One clear main headline is easier for people and search engines.
Meta description is long (252 characters)
Your meta description is 252 characters; Google truncates after about 160, so the end of your pitch is cut.
5 links with vague text
5 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.
106 internal links, 4 external
The homepage links to 106 pages on quoddy.com and 4 external pages.
4 checks passed
Canonical URL set
The canonical URL is https://www.quoddy.com/.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://www.quoddy.com/sitemap.xml.
AI search readiness
No Organization structured data
There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.
No llms.txt
There is no /llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.
2 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Text is in the HTML
Your server sends the page's text in the HTML (943 words), so crawlers that don't run JavaScript still read it.
Other pages
15 internal pages checked
We fetched 15 pages linked from your homepage (of 49 found) and read each the way a search engine does.
7 checks passed
Linked pages load
3 pages of 15 loaded without an error (the rest turned automated requests away).
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Every page has a meta description
All 3 pages that loaded have a meta description.
Titles are unique
Every page we checked has its own title.
Every page has an H1
Each page we checked has a main headline.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 3 pages that loaded have a <title>.
Best practices
9 small tap targets
9 of 42 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.
6 JavaScript errors while loading
6 errors were logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 404 ()”.
1 checks passed
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
Local business without LocalBusiness data
Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.
Thin social proof
Social proof on the homepage: 21 testimonial or review blocks. Pairing it with named testimonials or customer logos makes it far more convincing.
No map or directions link
There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 682 words of copy
The homepage carries about 682 words of visible text.
7 checks passed
Clear next step on the first screen
On a phone, the first screen shows a clear next step: “QUICK TURN MADE TO ORDER” and “SHOP ALL’”.
11 calls to action
The homepage has 11 calls to action, for example “MENS MADE TO ORDER”, “WOMENS MADE TO ORDER” and “QUICK TURN MADE TO ORDER”.
5 short forms
5 short forms (1 field at most) are right on the homepage, asking for an email.
Analytics in place
Analytics detected: Google Tag Manager, Google Analytics and Microsoft Clarity.
Direct contact links
Visitors can reach you directly: 1 phone link and 1 email link.
Opening hours shown
Your opening hours are on the homepage.
Phone number on the homepage
Your phone number is on the homepage as a tap-to-call link.
Privacy and tracking
7 trackers load before any consent
7Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Klaviyo and Meta Pixel and 2 mores (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
17 cookies set on arrival
17Opening the homepage sets 17 cookies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
44 other companies contacted
Loading the homepage contacts 44 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at quoddy.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Apps on your store
Your storefront loads 11 apps. Each one is code from another company running for your shoppers.
Apps your storefront loads
Consentik Cookie · Cbb Shipping Rates · Klaviyo Email Marketing Sms · Okendo · Consentik Ex · Mailchimp · productcustomizer.com · govx.com · cloudfront.net · chimpstatic.com · good-apps.co
Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info
Upkeep, stack and company
Stack
- Framework
- jQuery
- E-commerce
- Shopify
- Analytics
- Google Analytics | Google Tag Manager | Microsoft Clarity
- Hosting
- Shopify
Company
- Headquarters
- Perry
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 34 issues on quoddy.com, including 19 speed issues, 5 SEO issues and 2 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.