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ratomag.com website review
Visit site (opens in a new tab)Reviewed 18 October 202632 issues · 69 checks
This review found 32 issues worth fixing on ratomag.com, 13 of them high impact, across 69 checks. The most urgent: use efficient cache lifetimes. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
69DClosest competitors among reviewed websites
Compare side by sideOne score from every part of this review. How it works
Speed
Use efficient cache lifetimes
3.3 s · 644 KiB22 files are served with short cache lifetimes, so returning visitors download them again (644 KiB).
Render-blocking requests
3.4 s9 files block the first paint until they finish downloading. Deferring or inlining them could save about 3.4 s.
Reduce unused CSS
1.3 s · 272 KiBAbout 272 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 1.3 s faster on a phone.
Mobile performance score: 68
68/100Your mobile performance score is 68 (desktop: 97). Pages that score under 90 lose visitors before the first paint.
Reduce unused JavaScript
580 ms · 123 KiBAbout 123 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 580 ms faster on a phone.
Improve image delivery
200 ms · 68 KiB5 images could be 68 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 200 ms faster on a phone.
Minify CSS
120 ms · 19 KiB19 KiB could be saved by minifying CSS.
Minify JavaScript
120 ms · 3 KiB3 KiB could be saved by minifying JavaScript.
Phones get a much slower page than desktops
Desktop scores 97 but mobile only 68. A gap that wide usually means heavy scripts and images that hit phones hardest.
1 third-party service on the page
1 third-party service load with your homepage (Google Fonts), adding 70 KiB and 0 ms of main-thread time.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Document request latency
4 KiBThe HTML itself could arrive sooner: redirects, a slow server response or missing compression delay everything after it.
2 checks passed
Main-thread work: 0.5 s
A phone's processor spends 0.5 s on main-thread work while loading, 117 ms of it running JavaScript. That is comfortably low.
Server response: 1 ms
1 msYour server sent the HTML in 1 ms, well inside Google's 600 ms guideline.
Core Web Vitals
First Contentful Paint: 4.2 s
4.2 sThe first text or image appears after 4.2 s on a phone. Good is under 1.8 s.
Largest Contentful Paint: 5.3 s
5.3 sYour largest element takes 5.3 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “Group Please select your area of interest”.
Speed Index: 5.5 s
5.5 sVisually, the page fills in at 5.5 s (Speed Index). Good is under 3.4 s.
Time to Interactive: 5.3 s
5.3 sThe page becomes fully interactive after 5.3 s. Good is under 3.8 s.
4 images without width and height
4 images have no width and height attributes, so the layout jumps as each one loads.
Not enough real-visitor data yet
Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.
2 checks passed
Cumulative Layout Shift: 0
0The layout barely moves while loading (CLS 0, good is under 0.1).
Total Blocking Time: 0 ms
0 msScripts block the page for only 0 ms while loading. Good is under 200 ms.
Images and page weight
2 images below the first screen load straight away
2 images further down the page (51 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.
About 0.2 g of CO₂ per visit
0.20 gBy the Sustainable Web Design model, a visit to your homepage emits about 0.20 g of CO₂e: 23.9 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
3 checks passed
Page weight: 720 KiB in 27 requests
720 KiBYour homepage downloads 720 KiB in 27 requests on a phone: stylesheets 295 KiB (9), scripts 233 KiB (8) and images 120 KiB (7). That is a lean page.
Images use modern formats
Every sizeable image is WebP, AVIF or SVG.
Images are sized for phones
No image is downloaded at more than three times the size it is drawn on a phone.
Accessibility
4 images without alt text
4 images have no alt text, which hurts accessibility and image search.
1 link without text
1 visible link has no text or label, so screen readers cannot say where it goes.
Headings skip levels
Headings skip levels (h1 → h4), which makes the page harder to scan with a screen reader.
1 checks passed
27 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 30 WCAG 2.2 A/AA and best-practice rules on the phone render: 27 passed and 3 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
robots.txt blocks all crawlers
Your robots.txt disallows the whole site for every crawler, so search engines are told to stay out.
No meta description
No meta description, so Google writes its own snippet from whatever text it finds.
Blocked from indexing
Google's crawler is blocked from indexing this page.
Title is short (13 characters)
Your title is only 13 characters: “Ratomag Group”. Between 30 and 65 characters leaves room to say what you do and for whom.
No structured data
No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.
No canonical URL
No canonical URL, so duplicate versions of the homepage (with or without www, with tracking parameters) can split ranking signals.
No social preview image
No Open Graph image (also missing: og:title, og:description), so links shared on LinkedIn, Slack or Facebook show no preview picture.
No XML sitemap
No XML sitemap at https://ratomag.com/sitemap.xml, so Google discovers your pages only by following links.
Only 3 internal links
The homepage links to only 3 pages on your own site, so visitors and crawlers find few routes into the rest of it.
No X (Twitter) card tag
No twitter:card tag. X falls back to Open Graph, which is incomplete here.
1 checks passed
One H1 headline
Your main headline reads: “Please select your area of interest”.
AI search readiness
robots.txt blocks 6 AI answer engine crawlers
6 of 6Your robots.txt shuts out ChatGPT search (OAI-SearchBot), ChatGPT (ChatGPT-User), Claude search (Claude-SearchBot), Claude (Claude-User), Perplexity (PerplexityBot) and Perplexity (Perplexity-User). These fetch pages to answer people's questions and cite the source, so your site can't be quoted or linked in those answers.
No Organization structured data
There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.
No llms.txt
There is no https://ratomag.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.
Opted out of AI training for 5 crawlers
robots.txt blocks GPTBot, ClaudeBot, Google-Extended, Applebot-Extended and CCBot, which collect pages to train models. That's a legitimate choice and doesn't by itself stop the site appearing in AI answers.
Other pages
3 pages share a title
https://ratomag.com/Trading/index.php, https://ratomag.com/Steelcraft/index.php and https://ratomag.com/Engineering/index.php all use the title “About Us”. Search engines can't tell which page to show for a search, so each competes with the others.
3 pages without a meta description
https://ratomag.com/Trading/index.php, https://ratomag.com/Steelcraft/index.php and https://ratomag.com/Engineering/index.php have no meta description, so Google writes the search snippet from whatever text it finds.
3 internal pages checked
We fetched 3 pages linked from your homepage and read each the way a search engine does.
5 checks passed
Linked pages load
All 3 pages we checked loaded without an error.
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Every page has an H1
Each page we checked has a main headline.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 3 pages that loaded have a <title>.
Best practices
1 distorted image
1 image is displayed at the wrong aspect ratio, so it looks stretched or squashed.
2 low-resolution images
2 images are served at too low a resolution for sharp phone screens.
2 checks passed
No console errors
No JavaScript errors were logged while the page loaded on a phone.
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
No call to action on the first screen
On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.
No calls to action
We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.
No social proof
No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.
No analytics detected
No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.
No direct contact details
No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.
Only about 87 words
The homepage has only about 87 words of visible text; thin pages give Google and first-time buyers little to go on.
No form on the homepage
There is no form on the homepage, so every lead has to click through to another page first.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
Privacy and tracking
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
2 other companies contacted
Loading the homepage contacts 2 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
1 checks passed
No known trackers before consent
No known advertising or analytics trackers load before a visitor clicks anything (measured from a US location before any click).
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at ratomag.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Go beyond the website
What your $25 Growth Playbook adds
This review found 32 issues on ratomag.com, including 10 speed issues, 9 SEO issues and 6 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
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