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rboutique.com website review
Visit site (opens in a new tab)Reviewed 7 November 202634 issues · 83 checks
This review found 34 issues worth fixing on rboutique.com, 15 of them high impact, across 83 checks. The most urgent: improve image delivery. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
76C- #57,877 of 94,671 reviewed websitesbeats 34%
- #35,308 of 50,864 online storesbeats 26%
- #33,310 of 45,991 Shopify storesbeats 23%
Closest competitors among Shopify stores
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 16, 2026 | 3.4 s |
| May 23, 2026 | 3.3 s |
| May 30, 2026 | 3.4 s |
| Jun 6, 2026 | 3.5 s |
| Jun 13, 2026 | 3.6 s |
| Jun 20, 2026 | 3.6 s |
| Jun 27, 2026 | 3.6 s |
| Jul 4, 2026 | 3.5 s |
| Jul 11, 2026 | 3.1 s |
| Jul 18, 2026 | 3.0 s |
| Jul 25, 2026 | 2.9 s |
| Aug 1, 2026 | 3.0 s |
| Aug 8, 2026 | 3.0 s |
| Aug 15, 2026 | 3.0 s |
| Aug 22, 2026 | 3.1 s |
| Aug 29, 2026 | 3.1 s |
| Sep 5, 2026 | 3.1 s |
| Sep 12, 2026 | 3.2 s |
| Sep 19, 2026 | 3.2 s |
| Sep 26, 2026 | 3.2 s |
| Oct 3, 2026 | 3.3 s |
| Oct 10, 2026 | 3.2 s |
| Oct 17, 2026 | 3.2 s |
| Oct 24, 2026 | 3.1 s |
| Oct 31, 2026 | 3.1 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 16, 2026 | 291 ms |
| May 23, 2026 | 301 ms |
| May 30, 2026 | 319 ms |
| Jun 6, 2026 | 331 ms |
| Jun 13, 2026 | 338 ms |
| Jun 20, 2026 | 323 ms |
| Jun 27, 2026 | 307 ms |
| Jul 4, 2026 | 295 ms |
| Jul 11, 2026 | 275 ms |
| Jul 18, 2026 | 272 ms |
| Jul 25, 2026 | 269 ms |
| Aug 1, 2026 | 258 ms |
| Aug 8, 2026 | 259 ms |
| Aug 15, 2026 | 246 ms |
| Aug 22, 2026 | 235 ms |
| Aug 29, 2026 | 224 ms |
| Sep 5, 2026 | 207 ms |
| Sep 12, 2026 | 213 ms |
| Sep 19, 2026 | 212 ms |
| Sep 26, 2026 | 208 ms |
| Oct 3, 2026 | 212 ms |
| Oct 10, 2026 | 195 ms |
| Oct 17, 2026 | 195 ms |
| Oct 24, 2026 | 198 ms |
| Oct 31, 2026 | 190 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
How it loaded on a phone
1.2 s
2.3 s
3.5 s
4.6 s
5.8 s
7.0 s
8.1 s
9.3 s
Speed
Improve image delivery
2.0 s · 548 KiB15 images could be 548 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 2.0 s faster on a phone.
Reduce unused JavaScript
1.5 s · 405 KiBAbout 405 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 1.5 s faster on a phone.
Main-thread work: 15.0 s
A phone's processor spends 15.0 s on main-thread work while loading, 5.7 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
iubenda adds 1.5 s
1.5 siubenda costs a phone 1.5 s of main-thread work and 125 KiB of downloads while your page loads. That alone is enough to make taps feel slow. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Signyfyd adds 1.2 s
1.2 sSignyfyd costs a phone 1.2 s of main-thread work and 281 KiB of downloads while your page loads. That alone is enough to make taps feel slow. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Mobile performance score: 37
37/100Your mobile performance score is 37. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.
7,579 HTML elements
The page has 7,579 HTML elements. Above 1,500, rendering and every interaction get slower on phones.
8 third-party services on the page
8 third-party services load with your homepage (iubenda, Signyfyd and Google Tag Manager and others), adding 1.2 MB and 3.3 s of main-thread time.
Reduce unused CSS
750 ms · 90 KiBAbout 90 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 750 ms faster on a phone.
20 long tasks on the main thread
20 long tasks block the main thread while loading, the longest for 501 ms. During a long task the page ignores taps.
Render-blocking requests
500 ms5 files block the first paint until they finish downloading. Deferring or inlining them could save about 500 ms.
Use efficient cache lifetimes
150 ms · 272 KiB44 files are served with short cache lifetimes, so returning visitors download them again (272 KiB).
Shopify adds 153 ms
153 msShopify costs a phone 153 ms of main-thread work and 338 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Legacy JavaScript
28 KiBPolyfills for old browsers add 28 KiB JavaScript that modern phones do not need.
Minify JavaScript
12 KiB12 KiB could be saved by minifying JavaScript.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
1 checks passed
Server response: 14 ms
14 msYour server sent the HTML in 14 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
Largest Contentful Paint: 12.8 s
12.8 sYour largest element takes 12.8 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “Banner Image”.
Time to Interactive: 18.5 s
18.5 sThe page becomes fully interactive after 18.5 s. Good is under 3.8 s.
Total Blocking Time: 2.5 s
2.5 sScripts block taps and scrolling for 2.5 s in total while the page loads. Good is under 200 ms.
Speed Index: 10.2 s
10.2 sVisually, the page fills in at 10.2 s (Speed Index). Good is under 3.4 s.
Real-user LCP: 3.1 s
3.1 sReal visitors wait 3.1 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Largest content (LCP) held steady for real visitors
-8%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 3.4 s to 3.1 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
7 checks passed
Real-user INP: 193 ms
193 msReal visitors wait 193 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Real-user CLS: 0.05
0.05For real visitors the layout shifts by 0.05 (75th percentile). Good is under 0.1.
Real-user FCP: 1.6 s
1.6 sReal visitors see the first content after 1.6 s (75th percentile). Good is under 1.8 s.
Real-user TTFB: 623 ms
623 msReal visitors wait 623 ms for your server to start answering (75th percentile). Good is under 800 ms.
Tap response (INP) got 34% faster for real visitors
-34%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 291 ms to 190 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
First Contentful Paint: 1.2 s
1.2 sThe first text or image appears after 1.2 s, inside the 1.8 s “good” threshold.
Cumulative Layout Shift: 0.023
0.023The layout barely moves while loading (CLS 0.023, good is under 0.1).
Images and page weight
Page weight: 3.8 MB in 305 requests
3.8 MBYour homepage downloads 3.8 MB in 305 requests on a phone: scripts 1.5 MB (158), images 1.4 MB (58) and other files 596 KiB (65). Under 2 MB keeps phones on slow connections fast.
About 1.1 g of CO₂ per visit
1.09 gBy the Sustainable Web Design model, a visit to your homepage emits about 1.09 g of CO₂e: 130.6 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
3 checks passed
Images use modern formats
Every sizeable image is WebP, AVIF or SVG.
Images load when needed
Images below the first screen wait until the visitor scrolls to them.
Images are sized for phones
No image is downloaded at more than three times the size it is drawn on a phone.
Accessibility
Invalid ARIA attributes
4 elements use ARIA attributes their role does not allow, which confuses screen readers.
4 text elements with low contrast
4 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.
1 image without alt text
1 image has no alt text, which hurts accessibility and image search.
All page content should be contained by landmarks (16 elements)
All page content should be contained by landmarks: 16 elements on the page fail this check, rated moderate by axe-core.
2 links without text
2 visible links have no text or label, so screen readers cannot say where they go.
1 form field without a label
1 form field has no label, so screen readers announce an empty box and autofill guesses.
Headings should not be empty (1 element)
Headings should not be empty: 1 element on the page fails this check, rated minor by axe-core.
Headings skip levels
Headings skip levels (h1 → h6), which makes the page harder to scan with a screen reader.
Elements with visible text labels do not have matching accessible names.
Elements with visible text labels do not have matching accessible names. (25 elements).
1 checks passed
52 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 58 WCAG 2.2 A/AA and best-practice rules on the phone render: 52 passed and 6 failed. 5 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
2 H1 headlines
There are 2 <h1> headlines (“” and “-30%”). One clear main headline is easier for people and search engines.
Meta description is long (191 characters)
Your meta description is 191 characters; Google truncates after about 160, so the end of your pitch is cut.
403 internal links, 0 external
The homepage links to 403 pages on rboutique.com and 0 external pages.
6 checks passed
Title: 44 characters
Your title is a healthy 44 characters: “Rboutique: Luxury Fashion, Designer Clothing”.
Canonical URL set
The canonical URL is https://www.rboutique.com/en-us.
Structured data in place
Structured data found: Organization and WebSite.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://www.rboutique.com/sitemap.xml.
AI search readiness
4 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Organization data: 4 of 6 facts
Your Organization JSON-LD gives name, url, logo and sameAs (social profiles); description and contact details would complete it.
Text is in the HTML
Your server sends the page's text in the HTML (2,501 words), so crawlers that don't run JavaScript still read it.
llms.txt published
The site publishes https://www.rboutique.com/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.
Other pages
1 page without a meta description
https://www.rboutique.com/en-us/collections/11-11-week has no meta description, so Google writes the search snippet from whatever text it finds.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 164 found) and read each the way a search engine does.
6 checks passed
Linked pages load
7 pages of 15 loaded without an error (the rest turned automated requests away).
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Titles are unique
Every page we checked has its own title.
Every page has an H1
Each page we checked has a main headline.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 7 pages that loaded have a <title>.
Best practices
14 small tap targets
14 of 59 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.
3 JavaScript errors while loading
3 errors were logged to the browser console while the page loaded, for example “Access to XMLHttpRequest at 'https://cdn-images.mailchimp.com/embedcode/classic-061523.css' from origin 'https://www.rb…”.
1 checks passed
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
Thin social proof
Social proof on the homepage: 7 trust badges. Pairing it with named testimonials or customer logos makes it far more convincing.
No direct contact details
No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 1,098 words of copy
The homepage carries about 1,098 words of visible text.
4 checks passed
Clear next step on the first screen
On a phone, the first screen shows a clear next step: “SHOP NOW”.
4 calls to action
The homepage has 4 calls to action, for example “SHOP NOW”, “Shop all Boy's” and “Shop all Girl's”.
118 short forms
118 short forms (1 field at most) are right on the homepage.
Analytics in place
Analytics detected: Google Analytics.
Privacy and tracking
6 trackers load before any consent
6Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Meta Pixel and Pinterest Tag and 1 more (measured from a US location before any click). A consent tool (iubenda) is installed; check it blocks these until visitors agree where the law requires it.
15 cookies set on arrival
15Opening the homepage sets 15 cookies (measured from a US location before any click).
44 other companies contacted
Loading the homepage contacts 44 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
1 checks passed
Consent tool: iubenda
A consent management tool (iubenda) loads with the page.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at rboutique.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Apps on your store
Your storefront loads 7 apps. Each one is code from another company running for your shoppers.
Apps your storefront loads
Inbox · rakutenadvertising.io · chimpstatic.com · trustpilot.com · signifyd.com · mailmunch.co · kiwisizing.com
Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info
Upkeep, stack and company
Stack
- Framework
- Tailwind CSS
- E-commerce
- Shopify
- Analytics
- Google Analytics
- Hosting
- Shopify
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 34 issues on rboutique.com, including 19 speed issues, 2 SEO issues and 2 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.