revlon.com.ar website review

About 298 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 1.8 s faster on a phone.

6 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.6 s.

7 third-party services load with your homepage (Google Tag Manager, Optanon and Shopify and others), adding 8.7 MB and 541 ms of main-thread time.

4 images could be 178 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 900 ms faster on a phone.

Your mobile performance score is 59. Pages that score under 90 lose visitors before the first paint.

Shopify costs a phone 36 ms of main-thread work and 8.1 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

7 files are served with short cache lifetimes, so returning visitors download them again (90 KiB).

About 99 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 600 ms faster on a phone.

Google Tag Manager costs a phone 396 ms of main-thread work and 315 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

A phone's processor spends 2.3 s on main-thread work while loading, 863 ms of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

5 long tasks block the main thread while loading, the longest for 215 ms. During a long task the page ignores taps.

11 KiB could be saved by minifying CSS.

Polyfills for old browsers add 9 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 150 ms faster on a phone.

Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

Your largest element takes 11.5 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

The page becomes fully interactive after 11.6 s. Good is under 3.8 s.

Visually, the page fills in at 6.1 s (Speed Index). Good is under 3.4 s.

Scripts block taps and scrolling for 376 ms in total while the page loads. Good is under 200 ms.

1 image have no width and height attributes, so the layout jumps as each one loads.

Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 137 ms to 129 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

Your homepage downloads 14.5 MB in 150 requests on a phone: media 12.2 MB (1), scripts 784 KiB (41) and other files 711 KiB (83). Under 2 MB keeps phones on slow connections fast.

5 images further down the page (254 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

By the Sustainable Web Design model, a visit to your homepage emits about 4.11 g of CO₂e: 493.7 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

1 image has no alt text, which hurts accessibility and image search.

3 visible links have no text or label, so screen readers cannot say where they go.

Elements with visible text labels do not have matching accessible names. (2 elements).

No meta description, so Google writes its own snippet from whatever text it finds.

Your title is only 16 characters: “Revlon Argentina”. Between 30 and 65 characters leaves room to say what you do and for whom.

No Open Graph image, so links shared on LinkedIn, Slack or Facebook show no preview picture.

No XML sitemap at https://www.revlon.com.ar/sitemap.xml, so Google discovers your pages only by following links.

The homepage links to 61 pages on revlon.com.ar and 21 external pages.

There is no https://www.revlon.com.ar/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

We fetched 15 pages linked from your homepage (of 31 found) and read each the way a search engine does.

1 error was logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.

Chrome logged issues while loading the page (“Content security policy”).

On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.

No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

The homepage has only about 117 words of visible text; thin pages give Google and first-time buyers little to go on.

No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

Before a visitor clicks anything, the page loads Google Ads, Google Analytics and Google Tag Manager (measured from a US location before any click). A consent tool (OneTrust) is installed; check it blocks these until visitors agree where the law requires it.

Opening the homepage sets 7 cookies (measured from a US location before any click).

Loading the homepage contacts 13 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.