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robotunits.com website review

Visit site (opens in a new tab)Reviewed 23 October 202639 issues · 89 checks

This review found 39 issues worth fixing on robotunits.com, 19 of them high impact, across 89 checks. The most urgent: render-blocking requests. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
3.7 s2.5 sMay 2Oct 173.6 s
Show as table
DateReal-visitor load time (LCP)
May 2, 20263.2 s
May 9, 20263.3 s
May 16, 20263.2 s
May 23, 20263.2 s
May 30, 20263.2 s
Jun 6, 20263.2 s
Jun 13, 20263.2 s
Jun 20, 20263.1 s
Jun 27, 20262.9 s
Jul 4, 20262.8 s
Jul 11, 20262.7 s
Jul 18, 20262.7 s
Jul 25, 20262.8 s
Aug 1, 20262.8 s
Aug 8, 20262.9 s
Aug 15, 20262.7 s
Aug 22, 20262.6 s
Aug 29, 20262.6 s
Sep 5, 20262.7 s
Sep 12, 20262.9 s
Sep 19, 20263.2 s
Sep 26, 20263.4 s
Oct 3, 20263.5 s
Oct 10, 20263.6 s
Oct 17, 20263.6 s
Real-visitor tap response (INP)75th percentile, phones
114 ms96 msMay 2Oct 1799 ms
Show as table
DateReal-visitor tap response (INP)
May 2, 2026112 ms
May 9, 2026109 ms
May 16, 2026111 ms
May 23, 2026109 ms
May 30, 2026107 ms
Jun 6, 2026110 ms
Jun 13, 2026103 ms
Jun 20, 2026101 ms
Jun 27, 202698 ms
Jul 4, 2026102 ms
Jul 11, 2026105 ms
Jul 18, 2026106 ms
Jul 25, 2026107 ms
Aug 1, 2026104 ms
Aug 8, 2026100 ms
Aug 15, 2026101 ms
Aug 22, 2026102 ms
Aug 29, 2026102 ms
Sep 5, 2026104 ms
Sep 12, 2026103 ms
Sep 19, 2026103 ms
Sep 26, 2026104 ms
Oct 3, 2026102 ms
Oct 10, 2026102 ms
Oct 17, 202699 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of robotunits.com (desktop) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. robotunits.com at 0.6 s0.6 s
  2. robotunits.com at 1.3 s1.3 s
  3. robotunits.com at 1.9 s1.9 s
  4. robotunits.com at 2.6 s2.6 s
  5. robotunits.com at 3.2 s3.2 s
  6. robotunits.com at 3.9 s3.9 s
  7. robotunits.com at 4.5 s4.5 s
  8. robotunits.com at 5.2 s5.2 s

Speed

10 to fix36
  • Render-blocking requests

    4.8 s

    56 files block the first paint until they finish downloading. Deferring or inlining them could save about 4.8 s.

  • Mobile performance score: 36

    36/100

    Your mobile performance score is 36 (desktop: 49). Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • Main-thread work: 5.6 s

    A phone's processor spends 5.6 s on main-thread work while loading, 2.6 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • Reduce unused JavaScript

    600 ms · 763 KiB

    About 763 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 600 ms faster on a phone.

  • 8 third-party services on the page

    8 third-party services load with your homepage (FontAwesome CDN, cookiebot.eu and Hubspot and others), adding 874 KiB and 1.2 s of main-thread time.

  • Reduce unused CSS

    600 ms · 172 KiB

    About 172 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 600 ms faster on a phone.

  • FontAwesome CDN adds 435 ms

    435 ms

    FontAwesome CDN costs a phone 435 ms of main-thread work and 185 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Minify JavaScript

    300 ms · 45 KiB

    45 KiB could be saved by minifying JavaScript.

  • 20 long tasks on the main thread

    20 long tasks block the main thread while loading, the longest for 328 ms. During a long task the page ignores taps.

  • 2,700 HTML elements

    The page has 2,700 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • Improve image delivery

    245 KiB

    6 images could be 245 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

  • Use efficient cache lifetimes

    114 KiB

    10 files are served with short cache lifetimes, so returning visitors download them again (114 KiB).

  • Font display

    50 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).

  • Legacy JavaScript

    16 KiB

    Polyfills for old browsers add 16 KiB JavaScript that modern phones do not need.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

1 checks passed
  • Server response: 111 ms

    111 ms

    Your server sent the HTML in 111 ms, well inside Google's 600 ms guideline.

Core Web Vitals

9 to fix67
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Real-user FCP: 3.4 s

    3.4 s

    Real visitors see the first content after 3.4 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 2.5 s

    2.5 s

    Real visitors wait 2.5 s for your server to start answering (75th percentile). Good is under 800 ms.

  • Largest Contentful Paint: 10.4 s

    10.4 s

    Your largest element takes 10.4 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

  • Time to Interactive: 28.3 s

    28.3 s

    The page becomes fully interactive after 28.3 s. Good is under 3.8 s.

  • First Contentful Paint: 5.4 s

    5.4 s

    The first text or image appears after 5.4 s on a phone. Good is under 1.8 s.

  • Speed Index: 9.9 s

    9.9 s

    Visually, the page fills in at 9.9 s (Speed Index). Good is under 3.4 s.

  • Total Blocking Time: 897 ms

    897 ms

    Scripts block taps and scrolling for 897 ms in total while the page loads. Good is under 200 ms.

  • Real-user LCP: 3.5 s

    3.5 s

    Real visitors wait 3.5 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Tap response (INP) held steady for real visitors

    -9%

    Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' tap response (inp) went from 112 ms to 99 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) got 10% slower for real visitors

    +10%

    Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' largest content (lcp) went from 3.2 s to 3.6 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

3 checks passed
  • Real-user INP: 96 ms

    96 ms

    Real visitors wait 96 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

Images and page weight

3 to fix40
  • Page weight: 5.8 MB in 212 requests

    5.8 MB

    Your homepage downloads 5.8 MB in 212 requests on a phone: images 3.3 MB (70), scripts 1.8 MB (72) and fonts 387 KiB (11). Under 2 MB keeps phones on slow connections fast.

  • 6 images far larger than shown

    501 KiB

    6 images are downloaded at several times the size a phone draws them, for example Startseite-2026-Rollenfoerdersystem-1.webp at 3,700 px wide, shown at 78 px. Resized copies would save about 501 KiB.

  • 10 images in older formats

    10 images (588 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • About 1.6 g of CO₂ per visit

    1.63 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.63 g of CO₂e: 195.7 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

1 checks passed
  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

Accessibility

7 to fixGoogle 8490
  • Certain ARIA roles must contain particular children (3 elements)

    Certain ARIA roles must contain particular children: 3 elements on the page fail this check, rated critical by axe-core.

  • 11 text elements with low contrast

    11 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • Scrollable region must have keyboard access (1 element)

    Scrollable region must have keyboard access: 1 element on the page fails this check, rated serious by axe-core.

  • 25 images without alt text

    25 images have no alt text, which hurts accessibility and image search.

  • All page content should be contained by landmarks (1 element)

    All page content should be contained by landmarks: 1 element on the page fails this check, rated moderate by axe-core.

  • 2 links without text

    2 visible links have no text or label, so screen readers cannot say where they go.

  • 1 form field without a label

    1 form field has no label, so screen readers announce an empty box and autofill guesses.

  • Headings skip levels

    Headings skip levels (h1 → h3), which makes the page harder to scan with a screen reader.

1 checks passed
  • 49 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 55 WCAG 2.2 A/AA and best-practice rules on the phone render: 49 passed and 6 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

3 to fixGoogle 7791
  • 6 H1 headlines

    There are 6 <h1> headlines (“Slat Top Conveyors”, “Workbenches and Material Handling” and “Storage and Feeder Hopper Conveyors”). One clear main headline is easier for people and search engines.

  • 15 links crawlers can't follow

    15 links have no real href, so search engines can't follow them.

  • 10 links with vague text

    10 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.

  • 134 internal links, 9 external

    The homepage links to 134 pages on robotunits.com and 9 external pages.

7 checks passed
  • Meta description: 127 characters

    Your meta description is 127 characters: “Our Modular Automation System offers a maximum of possibilities with minimal components. Ingeniously simple - simply in…”.

  • Title: 42 characters

    Your title is a healthy 42 characters: “Robotunits – The Modular Automation System”.

  • Canonical URL set

    The canonical URL is https://robotunits.com/en-us/.

  • Structured data in place

    Structured data found: BreadcrumbList, ImageObject, Organization, WebPage and WebSite.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://robotunits.com/sitemap_index.xml.

AI search readiness

100
  • No llms.txt

    There is no https://robotunits.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

3 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 4 of 6 facts

    Your Organization JSON-LD gives name, url, logo and sameAs (social profiles); description and contact details would complete it.

  • Text is in the HTML

    Your server sends the page's text in the HTML (2,527 words), so crawlers that don't run JavaScript still read it.

Other pages

3 to fix86
  • 4 pages share a title

    https://robotunits.com/en-us, https://robotunits.com/en, / and https://robotunits.com/en-au all use the title “Robotunits – The Modular Automation System”. Search engines can't tell which page to show for a search, so each competes with the others.

  • 2 pages share a meta description

    https://robotunits.com/en and https://robotunits.com/en-au use the same meta description. A description written for each page earns more clicks.

  • 1 link to non-canonical URLs

    Your homepage links to 1 page by a URL that isn't its canonical one, for example /, whose canonical is https://robotunits.com/en-us. Linking straight to the canonical URL saves crawlers a detour and keeps ranking signals on one address.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 57 found) and read each the way a search engine does.

5 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Every page has a meta description

    All 14 pages that loaded have a meta description.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 14 pages that loaded have a <title>.

Best practices

1 to fixGoogle 9693
  • 4 JavaScript errors while loading

    4 errors were logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 403 ()”.

  • Missing source maps

    Large scripts ship without source maps.

2 checks passed
  • Tap targets are thumb-sized

    14 of 15 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

3 to fix72
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • No social proof

    No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

  • Local business without LocalBusiness data

    Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

  • No opening hours

    The homepage shows no opening hours. If customers visit or call, show when.

  • No map or directions link

    There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

  • About 1,582 words of copy

    The homepage carries about 1,582 words of visible text.

6 checks passed
  • 19 calls to action

    The homepage has 19 calls to action, for example “Contact”, “Products / Shop” and “Start here”.

  • 3 short forms

    3 short forms (4 fields at most) are right on the homepage, asking for an email.

  • Analytics in place

    Analytics detected: HubSpot.

  • Direct contact links

    Visitors can reach you directly: 2 phone links and 2 email links.

  • Phone number on the homepage

    Your phone number is on the homepage as a tap-to-call link.

  • Risk reducer mentioned

    A guarantee or risk reducer (money-back, free trial, no credit card or similar) is mentioned on the page.

Privacy and tracking

  • 4 trackers load before any consent

    4

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager and HubSpot (measured from a US location before any click). A consent tool (Cookiebot) is installed; check it blocks these until visitors agree where the law requires it.

  • 20 cookies set on arrival

    20

    Opening the homepage sets 20 cookies (measured from a US location before any click).

  • 25 other companies contacted

    Loading the homepage contacts 25 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

1 checks passed
  • Consent tool: Cookiebot

    A consent management tool (Cookiebot) loads with the page.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at robotunits.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

CMS
WordPress
Framework
jQuery
E-commerce
WooCommerce

Upkeep, stack, hiring and company data from programmable.info

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