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roemcorp.com website review
Visit site (opens in a new tab)Reviewed 21 October 202637 issues · 84 checks
This review found 37 issues worth fixing on roemcorp.com, 10 of them high impact, across 84 checks. The most urgent: improve image delivery. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
80BClosest competitors among reviewed websites
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 2, 2026 | 1.7 s |
| May 9, 2026 | 1.7 s |
| May 16, 2026 | 1.7 s |
| May 23, 2026 | 1.7 s |
| May 30, 2026 | 1.7 s |
| Jun 6, 2026 | 1.6 s |
| Jun 13, 2026 | 1.7 s |
| Jun 20, 2026 | 1.6 s |
| Jun 27, 2026 | 1.6 s |
| Jul 4, 2026 | 1.6 s |
| Jul 11, 2026 | 1.5 s |
| Jul 18, 2026 | 1.6 s |
| Jul 25, 2026 | 1.5 s |
| Aug 1, 2026 | 1.6 s |
| Aug 8, 2026 | 1.6 s |
| Aug 15, 2026 | 1.6 s |
| Aug 22, 2026 | 1.5 s |
| Aug 29, 2026 | 1.5 s |
| Sep 5, 2026 | 1.4 s |
| Sep 12, 2026 | 1.5 s |
| Sep 19, 2026 | 1.5 s |
| Sep 26, 2026 | 1.5 s |
| Oct 3, 2026 | 1.6 s |
| Oct 10, 2026 | 1.7 s |
| Oct 17, 2026 | 1.7 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 2, 2026 | 82 ms |
| May 9, 2026 | 77 ms |
| May 16, 2026 | 76 ms |
| May 23, 2026 | 76 ms |
| May 30, 2026 | 77 ms |
| Jun 6, 2026 | 79 ms |
| Jun 13, 2026 | 80 ms |
| Jun 20, 2026 | 81 ms |
| Jun 27, 2026 | 84 ms |
| Jul 4, 2026 | 85 ms |
| Jul 11, 2026 | 87 ms |
| Jul 18, 2026 | 94 ms |
| Jul 25, 2026 | 93 ms |
| Aug 1, 2026 | 95 ms |
| Aug 8, 2026 | 86 ms |
| Aug 15, 2026 | 83 ms |
| Aug 22, 2026 | 86 ms |
| Aug 29, 2026 | 78 ms |
| Sep 5, 2026 | 79 ms |
| Sep 12, 2026 | 78 ms |
| Sep 19, 2026 | 77 ms |
| Sep 26, 2026 | 80 ms |
| Oct 3, 2026 | 84 ms |
| Oct 10, 2026 | 96 ms |
| Oct 17, 2026 | 96 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
How it loaded on a phone
0.6 s
1.2 s
1.8 s
2.4 s
3.0 s
3.5 s
4.1 s
4.7 s
Speed
Improve image delivery
3.9 s · 823 KiB5 images could be 823 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 3.9 s faster on a phone.
Render-blocking requests
3.3 s51 files block the first paint until they finish downloading. Deferring or inlining them could save about 3.3 s.
Mobile performance score: 63
63/100Your mobile performance score is 63 (desktop: 62). Pages that score under 90 lose visitors before the first paint.
Reduce unused JavaScript
300 ms · 221 KiBAbout 221 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 300 ms faster on a phone.
Reduce unused CSS
300 ms · 46 KiBAbout 46 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 300 ms faster on a phone.
Google Tag Manager adds 305 ms
305 msGoogle Tag Manager costs a phone 305 ms of main-thread work and 290 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Main-thread work: 2.6 s
A phone's processor spends 2.6 s on main-thread work while loading, 874 ms of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
3 third-party services on the page
3 third-party services load with your homepage (Google Tag Manager, Google Fonts and Google Analytics), adding 329 KiB and 305 ms of main-thread time.
9 long tasks on the main thread
9 long tasks block the main thread while loading, the longest for 207 ms. During a long task the page ignores taps.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
1 checks passed
Server response: 64 ms
64 msYour server sent the HTML in 64 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
Largest Contentful Paint: 11.3 s
11.3 sYour largest element takes 11.3 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “Cedar Gateway Apartments San Diego California”.
Time to Interactive: 13.0 s
13.0 sThe page becomes fully interactive after 13.0 s. Good is under 3.8 s.
Tap response (INP) got 21% slower for real visitors
+21%Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' tap response (inp) went from 82 ms to 96 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Real-user TTFB: 825 ms
825 msReal visitors wait 825 ms for your server to start answering (75th percentile). Good is under 800 ms.
Speed Index: 5.4 s
5.4 sVisually, the page fills in at 5.4 s (Speed Index). Good is under 3.4 s.
First Contentful Paint: 2.8 s
2.8 sThe first text or image appears after 2.8 s on a phone. Good is under 1.8 s.
Total Blocking Time: 223 ms
223 msScripts block taps and scrolling for 223 ms in total while the page loads. Good is under 200 ms.
Largest content (LCP) held steady for real visitors
0%Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' largest content (lcp) went from 1.7 s to 1.7 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
5 checks passed
Real-user LCP: 1.7 s
1.7 sReal visitors wait 1.7 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user INP: 98 ms
98 msReal visitors wait 98 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Real-user CLS: 0.00
0.00For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.
Real-user FCP: 0.9 s
0.9 sReal visitors see the first content after 0.9 s (75th percentile). Good is under 1.8 s.
Cumulative Layout Shift: 0.003
0.003The layout barely moves while loading (CLS 0.003, good is under 0.1).
Images and page weight
Page weight: 3.1 MB in 121 requests
3.1 MBYour homepage downloads 3.1 MB in 121 requests on a phone: images 2.0 MB (22), scripts 648 KiB (37) and fonts 254 KiB (5). Under 2 MB keeps phones on slow connections fast.
1 image in older formats
1 image (89 KiB) is JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.
About 0.9 g of CO₂ per visit
0.87 gBy the Sustainable Web Design model, a visit to your homepage emits about 0.87 g of CO₂e: 104.3 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
2 checks passed
Images load when needed
Images below the first screen wait until the visitor scrolls to them.
Images are sized for phones
No image is downloaded at more than three times the size it is drawn on a phone.
Accessibility
Certain ARIA roles must contain particular children (1 element)
Certain ARIA roles must contain particular children: 1 element on the page fails this check, rated critical by axe-core.
3 tap targets too small
3 tap targets are too small or too close together to hit reliably with a finger.
Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (2 elements)
Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 2 elements on the page fail this check, rated moderate by axe-core.
Banner landmark should not be contained in another landmark (1 element)
Banner landmark should not be contained in another landmark: 1 element on the page fails this check, rated moderate by axe-core.
Contentinfo landmark should not be contained in another landmark (1 element)
Contentinfo landmark should not be contained in another landmark: 1 element on the page fails this check, rated moderate by axe-core.
Document should not have more than one banner landmark (1 element)
Document should not have more than one banner landmark: 1 element on the page fails this check, rated moderate by axe-core.
Document should not have more than one contentinfo landmark (1 element)
Document should not have more than one contentinfo landmark: 1 element on the page fails this check, rated moderate by axe-core.
Page should contain a level-one heading (1 element)
Page should contain a level-one heading: 1 element on the page fails this check, rated moderate by axe-core.
ARIA role should be appropriate for the element (3 elements)
ARIA role should be appropriate for the element: 3 elements on the page fail this check, rated minor by axe-core.
Headings skip levels
Headings skip levels (h2 → h5), which makes the page harder to scan with a screen reader.
2 checks passed
Every image has alt text
All 9 images in the HTML carry an alt attribute.
42 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 51 WCAG 2.2 A/AA and best-practice rules on the phone render: 42 passed and 9 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
No H1 headline
There is no <h1>, so neither visitors nor Google get a clear main headline.
No social preview image
No Open Graph image, so links shared on LinkedIn, Slack or Facebook show no preview picture.
2 links with vague text
2 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.
35 internal links, 4 external
The homepage links to 35 pages on roemcorp.com and 4 external pages.
6 checks passed
Meta description: 137 characters
Your meta description is 137 characters: “ROEM Development Corporation provides creative solutions for urban development to best meet the needs of residents and …”.
Title: 64 characters
Your title is a healthy 64 characters: “ROEM Development Corporation - Developing Award Winning Projects”.
Canonical URL set
The canonical URL is https://www.roemcorp.com/.
Structured data in place
Structured data found: BreadcrumbList, Organization, WebPage and WebSite.
robots.txt in place
robots.txt is in place.
XML sitemap found
Your XML sitemap is reachable at https://www.roemcorp.com/sitemap.xml.
AI search readiness
No llms.txt
There is no https://www.roemcorp.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.
3 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Organization data: 4 of 6 facts
Your Organization JSON-LD gives name, url, logo and sameAs (social profiles); description and contact details would complete it.
Text is in the HTML
Your server sends the page's text in the HTML (648 words), so crawlers that don't run JavaScript still read it.
Other pages
8 pages without a meta description
https://www.roemcorp.com/community/montecito-vista-urban-village, https://www.roemcorp.com/community/belmont-ave, https://www.roemcorp.com/community/baldwin-park, https://www.roemcorp.com/successful-public-private-partnership-provides-new-homes-to-43-low-income-families-in-san-luis-obispo, https://www.roemcorp.com/ensuring-the-affordability-of-housing-near-public-transit and https://www.roemcorp.com/oak-grove-wins-silicon-valley-structures-best-green-project and 2 others have no meta description, so Google writes the search snippet from whatever text it finds.
1 link to non-canonical URLs
Your homepage links to 1 page by a URL that isn't its canonical one, for example https://www.roemcorp.com/contact, whose canonical is https://www.roemcorp.com/contact-a-property. Linking straight to the canonical URL saves crawlers a detour and keeps ranking signals on one address.
14 internal pages checked
We fetched 14 pages linked from your homepage and read each the way a search engine does.
5 checks passed
Linked pages load
All 14 pages we checked loaded without an error.
Titles are unique
Every page we checked has its own title.
Every page has an H1
Each page we checked has a main headline.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 14 pages that loaded have a <title>.
Best practices
4 small tap targets
4 of 9 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.
1 JavaScript error while loading
1 error was logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.
1 checks passed
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
No call to action on the first screen
On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.
No social proof
No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.
Local business without LocalBusiness data
Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.
A 8-field form
Your longest form asks for 8 fields (5 required). Every extra field lowers completion.
No opening hours
The homepage shows no opening hours. If customers visit or call, show when.
Phone number is not tap-to-call
Your phone number appears as text but isn't a tel: link, so phone visitors can't tap to call.
No map or directions link
There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 418 words of copy
The homepage carries about 418 words of visible text.
3 checks passed
4 calls to action
The homepage has 4 calls to action, for example “Contact” and “Learn More”.
Analytics in place
Analytics detected: Google Tag Manager and Google Analytics.
Phone number on the homepage
Your phone number is on the homepage.
Privacy and tracking
2 trackers load before any consent
2Before a visitor clicks anything, the page loads Google Analytics and Google Tag Manager (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
3 cookies set on arrival
3Opening the homepage sets 3 cookies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
5 other companies contacted
Loading the homepage contacts 5 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at roemcorp.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Upkeep, stack and company
Stack
- CMS
- WordPress
- Framework
- jQuery
- Analytics
- Google Analytics | Google Tag Manager
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 37 issues on roemcorp.com, including 15 speed issues, 3 SEO issues and 4 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.