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rofedistribuidora.com.br website review

Visit site (opens in a new tab)Reviewed 28 October 202632 issues · 85 checks

This review found 32 issues worth fixing on rofedistribuidora.com.br, 7 of them high impact, across 85 checks. The most urgent: fails Core Web Vitals for real visitors. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
2.7 s1.6 sMay 9Oct 241.7 s
Show as table
DateReal-visitor load time (LCP)
May 9, 20262.5 s
May 16, 20262.5 s
May 23, 20262.4 s
May 30, 20262.3 s
Jun 6, 20262.2 s
Jun 13, 20262.2 s
Jun 20, 20262.2 s
Jun 27, 20262.2 s
Jul 4, 20262.2 s
Jul 11, 20262.2 s
Jul 18, 20262.2 s
Jul 25, 20262.2 s
Aug 1, 20262.3 s
Aug 8, 20262.3 s
Aug 15, 20262.4 s
Aug 22, 20262.3 s
Aug 29, 20262.2 s
Sep 5, 20262.0 s
Sep 12, 20262.0 s
Sep 19, 20262.0 s
Sep 26, 20262.0 s
Oct 3, 20262.0 s
Oct 10, 20262.0 s
Oct 17, 20261.9 s
Oct 24, 20261.7 s
Real-visitor tap response (INP)75th percentile, phones
242 ms213 msMay 9Oct 24230 ms
Show as table
DateReal-visitor tap response (INP)
May 9, 2026231 ms
May 16, 2026232 ms
May 23, 2026239 ms
May 30, 2026233 ms
Jun 6, 2026230 ms
Jun 13, 2026232 ms
Jun 20, 2026228 ms
Jun 27, 2026223 ms
Jul 4, 2026226 ms
Jul 11, 2026216 ms
Jul 18, 2026217 ms
Jul 25, 2026222 ms
Aug 1, 2026226 ms
Aug 8, 2026232 ms
Aug 15, 2026235 ms
Aug 22, 2026235 ms
Aug 29, 2026232 ms
Sep 5, 2026229 ms
Sep 12, 2026230 ms
Sep 19, 2026225 ms
Sep 26, 2026222 ms
Oct 3, 2026222 ms
Oct 10, 2026218 ms
Oct 17, 2026221 ms
Oct 24, 2026230 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of rofedistribuidora.com.br (desktop) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. rofedistribuidora.com.br at 0.4 s0.4 s
  2. rofedistribuidora.com.br at 0.8 s0.8 s
  3. rofedistribuidora.com.br at 1.1 s1.1 s
  4. rofedistribuidora.com.br at 1.5 s1.5 s
  5. rofedistribuidora.com.br at 1.9 s1.9 s
  6. rofedistribuidora.com.br at 2.3 s2.3 s
  7. rofedistribuidora.com.br at 2.6 s2.6 s
  8. rofedistribuidora.com.br at 3.0 s3.0 s

Speed

7 to fix86
  • Mobile performance score: 86

    86/100

    Your mobile performance score is 86 (desktop: 96). Pages that score under 90 lose visitors before the first paint.

  • Render-blocking requests

    700 ms

    6 files block the first paint until they finish downloading. Deferring or inlining them could save about 700 ms.

  • Reduce unused CSS

    320 ms · 105 KiB

    About 105 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 320 ms faster on a phone.

  • 6 third-party services on the page

    6 third-party services load with your homepage (agilecdn.com.br, Google CDN and Cloudflare and others), adding 1.2 MB and 256 ms of main-thread time.

  • agilecdn.com.br adds 240 ms

    240 ms

    agilecdn.com.br costs a phone 240 ms of main-thread work and 1.1 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Improve image delivery

    288 KiB

    14 images could be 288 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

  • 2,243 HTML elements

    The page has 2,243 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • Font display

    200 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 200 ms).

  • Reduce unused JavaScript

    81 KiB

    About 81 KiB of JavaScript is downloaded but never used on this page.

  • 2 long tasks on the main thread

    2 long tasks block the main thread while loading, the longest for 57 ms. During a long task the page ignores taps.

  • Legacy JavaScript

    10 KiB

    Polyfills for old browsers add 10 KiB JavaScript that modern phones do not need.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

  • Use efficient cache lifetimes

    4 KiB

    1 file is served with short cache lifetimes, so returning visitors download them again (4 KiB).

2 checks passed
  • Main-thread work: 1.6 s

    A phone's processor spends 1.6 s on main-thread work while loading, 256 ms of it running JavaScript. That is comfortably low.

  • Server response: 29 ms

    29 ms

    Your server sent the HTML in 29 ms, well inside Google's 600 ms guideline.

Core Web Vitals

6 to fix67
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Real-user INP: 218 ms

    218 ms

    Real visitors wait 218 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Largest Contentful Paint: 3.7 s

    3.7 s

    Your largest element takes 3.7 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “BANNER LANÇAMENTOS”.

  • First Contentful Paint: 2.4 s

    2.4 s

    The first text or image appears after 2.4 s on a phone. Good is under 1.8 s.

  • Time to Interactive: 4.8 s

    4.8 s

    The page becomes fully interactive after 4.8 s. Good is under 3.8 s.

  • 2 images without width and height

    2 images have no width and height attributes, so the layout jumps as each one loads.

  • Tap response (INP) held steady for real visitors

    -3%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' tap response (inp) went from 231 ms to 230 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

8 checks passed
  • Real-user LCP: 1.7 s

    1.7 s

    Real visitors wait 1.7 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Real-user FCP: 1.6 s

    1.6 s

    Real visitors see the first content after 1.6 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 713 ms

    713 ms

    Real visitors wait 713 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Largest content (LCP) got 29% faster for real visitors

    -29%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' largest content (lcp) went from 2.5 s to 1.7 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Speed Index: 3.3 s

    3.3 s

    Visually, the page fills in at 3.3 s (Speed Index), inside the 3.4 s “good” threshold.

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

  • Total Blocking Time: 4 ms

    4 ms

    Scripts block the page for only 4 ms while loading. Good is under 200 ms.

Images and page weight

100
  • About 0.3 g of CO₂ per visit

    0.34 g

    By the Sustainable Web Design model, a visit to your homepage emits about 0.34 g of CO₂e: 40.6 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

4 checks passed
  • Page weight: 1.2 MB in 77 requests

    1.2 MB

    Your homepage downloads 1.2 MB in 77 requests on a phone: images 678 KiB (34), scripts 270 KiB (19) and stylesheets 141 KiB (11). That is a lean page.

  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

9 to fixGoogle 7687
  • 6 buttons without a name

    6 buttons have no accessible name, so screen readers announce just “button”.

  • 9 tap targets too small

    9 tap targets are too small or too close together to hit reliably with a finger.

  • 2 text elements with low contrast

    2 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • 4 images without alt text

    4 images have no alt text, which hurts accessibility and image search.

  • All page content should be contained by landmarks (59 elements)

    All page content should be contained by landmarks: 59 elements on the page fail this check, rated moderate by axe-core.

  • No main landmark

    The page has no <main> landmark, so screen-reader users cannot jump straight to the content.

  • Zoom is disabled

    The viewport tag blocks pinch-zoom, which low-vision visitors rely on.

  • 2 form fields without a label

    2 form fields have no label, so screen readers announce an empty box and autofill guesses.

  • 1 link without text

    1 visible link has no text or label, so screen readers cannot say where it goes.

  • Headings skip levels

    Headings skip levels (h1 → h5), which makes the page harder to scan with a screen reader.

1 checks passed
  • 41 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 49 WCAG 2.2 A/AA and best-practice rules on the phone render: 41 passed and 8 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

1 to fixGoogle 10093
  • Title is short (18 characters)

    Your title is only 18 characters: “Rofe Distribuidora”. Between 30 and 65 characters leaves room to say what you do and for whom.

  • 401 internal links, 18 external

    The homepage links to 401 pages on rofedistribuidora.com.br and 18 external pages.

7 checks passed
  • Meta description: 81 characters

    Your meta description is 81 characters: “Conheça os produtos disponíveis na Rofe Distribuidora e faça seus pedidos online.”.

  • One H1 headline

    Your main headline reads: “Rofe Distribuidora”.

  • Canonical URL set

    The canonical URL is https://www.rofedistribuidora.com.br/.

  • Structured data in place

    Structured data found: Organization, WebApplication and WebSite.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.rofedistribuidora.com.br/sitemap.xml.

AI search readiness

2 to fix53
  • robots.txt blocks 6 AI answer engine crawlers

    6 of 6

    Your robots.txt shuts out ChatGPT search (OAI-SearchBot), ChatGPT (ChatGPT-User), Claude search (Claude-SearchBot), Claude (Claude-User), Perplexity (PerplexityBot) and Perplexity (Perplexity-User). These fetch pages to answer people's questions and cite the source, so your site can't be quoted or linked in those answers.

  • Organization data is thin (3 of 6 facts)

    Your Organization JSON-LD is missing sameAs (social profiles), description and contact details. These are the facts AI assistants use to describe a business and to tell it apart from others with a similar name.

  • No llms.txt

    There is no https://www.rofedistribuidora.com.br/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

  • Opted out of AI training for 3 crawlers

    robots.txt blocks GPTBot, ClaudeBot and CCBot, which collect pages to train models. That's a legitimate choice and doesn't by itself stop the site appearing in AI answers.

1 checks passed
  • Text is in the HTML

    Your server sends the page's text in the HTML (706 words), so crawlers that don't run JavaScript still read it.

Other pages

3 to fix80
  • 1 linked page hidden from search

    https://www.rofedistribuidora.com.br/cadastrar is marked noindex but linked from your homepage. If it is meant to be found, remove the noindex.

  • 2 pages share a title

    / and https://www.rofedistribuidora.com.br/cadastrar all use the title “Rofe Distribuidora”. Search engines can't tell which page to show for a search, so each competes with the others.

  • 1 page without a meta description

    https://www.rofedistribuidora.com.br/cadastrar has no meta description, so Google writes the search snippet from whatever text it finds.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 200 found) and read each the way a search engine does.

4 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Every page has an H1

    Each page we checked has a main headline.

  • Every page has a title

    All 13 pages that loaded have a <title>.

Best practices

1 to fixGoogle 9692
  • Scrolls sideways on phones

    On a 390 px-wide phone the page scrolls sideways, a sign that something is wider than the screen.

3 checks passed
  • No console errors

    No JavaScript errors were logged while the page loaded on a phone.

  • Tap targets are thumb-sized

    180 of 190 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

2 to fix75
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • Thin social proof

    Social proof on the homepage: a star rating. Pairing it with named testimonials or customer logos makes it far more convincing.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 353 words of copy

    The homepage carries about 353 words of visible text.

4 checks passed
  • 1 call to action

    The homepage has 1 call to action, for example “PET SHOP/ ACESSORIOS”.

  • 3 short forms

    3 short forms (2 fields at most) are right on the homepage, asking for an email.

  • Analytics in place

    Analytics detected: Google Analytics and Cloudflare Web Analytics.

  • Direct contact links

    Visitors can reach you directly: 0 phone links and 2 email links.

Privacy and tracking

1 to fix
  • 1 tracker load before any consent

    1

    Before a visitor clicks anything, the page loads Google Tag Manager (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 1 cookie set on arrival

    1

    Opening the homepage sets 1 cookie (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 7 other companies contacted

    Loading the homepage contacts 7 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at rofedistribuidora.com.br, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

Framework
jQuery
Analytics
Google Analytics
Hosting
AWS

Upkeep, stack, hiring and company data from programmable.info

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