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saltt.com website review

Visit site (opens in a new tab)Reviewed 10 November 202634 issues · 75 checks

This review found 34 issues worth fixing on saltt.com, 9 of them high impact, across 75 checks. The most urgent: main-thread work: 6.2 s. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
1.4 s1.2 sMay 23Nov 71.2 s
Show as table
DateReal-visitor load time (LCP)
May 23, 20261.3 s
May 30, 20261.2 s
Jun 6, 20261.2 s
Jun 13, 20261.2 s
Jun 20, 20261.2 s
Jun 27, 20261.2 s
Jul 4, 20261.2 s
Jul 11, 20261.2 s
Jul 18, 20261.2 s
Jul 25, 20261.2 s
Aug 1, 20261.2 s
Aug 8, 20261.2 s
Aug 15, 20261.3 s
Aug 22, 20261.3 s
Aug 29, 20261.4 s
Sep 5, 20261.4 s
Sep 12, 20261.4 s
Sep 19, 20261.3 s
Sep 26, 20261.3 s
Oct 3, 20261.3 s
Oct 10, 20261.2 s
Oct 17, 20261.3 s
Oct 24, 20261.2 s
Oct 31, 20261.2 s
Nov 7, 20261.2 s
Real-visitor tap response (INP)75th percentile, phones
126 ms102 msMay 23Nov 7120 ms
Show as table
DateReal-visitor tap response (INP)
May 23, 2026105 ms
May 30, 2026107 ms
Jun 6, 2026111 ms
Jun 13, 2026112 ms
Jun 20, 2026112 ms
Jun 27, 2026112 ms
Jul 4, 2026112 ms
Jul 11, 2026112 ms
Jul 18, 2026112 ms
Jul 25, 2026112 ms
Aug 1, 2026113 ms
Aug 8, 2026116 ms
Aug 15, 2026120 ms
Aug 22, 2026121 ms
Aug 29, 2026121 ms
Sep 5, 2026121 ms
Sep 12, 2026121 ms
Sep 19, 2026121 ms
Sep 26, 2026123 ms
Oct 3, 2026121 ms
Oct 10, 2026121 ms
Oct 17, 2026121 ms
Oct 24, 2026121 ms
Oct 31, 2026120 ms
Nov 7, 2026120 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of saltt.com (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. saltt.com at 0.5 s0.5 s
  2. saltt.com at 1.1 s1.1 s
  3. saltt.com at 1.6 s1.6 s
  4. saltt.com at 2.2 s2.2 s
  5. saltt.com at 2.7 s2.7 s
  6. saltt.com at 3.3 s3.3 s
  7. saltt.com at 3.8 s3.8 s
  8. saltt.com at 4.4 s4.4 s

Speed

7 to fix62
  • Main-thread work: 6.2 s

    A phone's processor spends 6.2 s on main-thread work while loading, 2.5 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Shopify, Clarity and reamaze.com and others), adding 1.4 MB and 898 ms of main-thread time.

  • Mobile performance score: 62

    62/100

    Your mobile performance score is 62. Pages that score under 90 lose visitors before the first paint.

  • Render-blocking requests

    400 ms

    2 files block the first paint until they finish downloading. Deferring or inlining them could save about 400 ms.

  • Shopify adds 295 ms

    295 ms

    Shopify costs a phone 295 ms of main-thread work and 796 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Use efficient cache lifetimes

    294 KiB

    21 files are served with short cache lifetimes, so returning visitors download them again (294 KiB).

  • 2,662 HTML elements

    The page has 2,662 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • Improve image delivery

    150 ms · 96 KiB

    3 images could be 96 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 150 ms faster on a phone.

  • 12 long tasks on the main thread

    12 long tasks block the main thread while loading, the longest for 212 ms. During a long task the page ignores taps.

  • Reduce unused CSS

    150 ms · 49 KiB

    About 49 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.

  • Reduce unused JavaScript

    174 KiB

    About 174 KiB of JavaScript is downloaded but never used on this page.

  • Legacy JavaScript

    19 KiB

    Polyfills for old browsers add 19 KiB JavaScript that modern phones do not need.

  • Minify JavaScript

    9 KiB

    9 KiB could be saved by minifying JavaScript.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

1 checks passed
  • Server response: 12 ms

    12 ms

    Your server sent the HTML in 12 ms, well inside Google's 600 ms guideline.

Core Web Vitals

5 to fix100
  • Time to Interactive: 19.3 s

    19.3 s

    The page becomes fully interactive after 19.3 s. Good is under 3.8 s.

  • Largest Contentful Paint: 6.8 s

    6.8 s

    Your largest element takes 6.8 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “Purple SALTT Radical Grape Hydration Packet with ocean spla…”.

  • Speed Index: 6.2 s

    6.2 s

    Visually, the page fills in at 6.2 s (Speed Index). Good is under 3.4 s.

  • Total Blocking Time: 383 ms

    383 ms

    Scripts block taps and scrolling for 383 ms in total while the page loads. Good is under 200 ms.

  • 2 images without width and height

    2 images have no width and height attributes, so the layout jumps as each one loads.

  • Tap response (INP) got 13% slower for real visitors

    +13%

    Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 105 ms to 120 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) held steady for real visitors

    -5%

    Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' largest content (lcp) went from 1.3 s to 1.2 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

8 checks passed
  • Passes Core Web Vitals for real visitors

    Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).

  • Real-user LCP: 1.3 s

    1.3 s

    Real visitors wait 1.3 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 129 ms

    129 ms

    Real visitors wait 129 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Real-user FCP: 1.1 s

    1.1 s

    Real visitors see the first content after 1.1 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 668 ms

    668 ms

    Real visitors wait 668 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • First Contentful Paint: 1.4 s

    1.4 s

    The first text or image appears after 1.4 s, inside the 1.8 s “good” threshold.

  • Cumulative Layout Shift: 0.006

    0.006

    The layout barely moves while loading (CLS 0.006, good is under 0.1).

Images and page weight

1 to fix33
  • Page weight: 4.2 MB in 478 requests

    4.2 MB

    Your homepage downloads 4.2 MB in 478 requests on a phone: images 1.3 MB (44), scripts 1.1 MB (197) and other files 1,023 KiB (198). Under 2 MB keeps phones on slow connections fast.

  • About 1.2 g of CO₂ per visit

    1.18 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.18 g of CO₂e: 142.2 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

Accessibility

5 to fixGoogle 9786
  • Delayed refresh under 20 hours must not be used (1 element)

    Delayed refresh under 20 hours must not be used: 1 element on the page fails this check, rated critical by axe-core.

  • 5 images without alt text

    5 images have no alt text, which hurts accessibility and image search.

  • All page content should be contained by landmarks (1 element)

    All page content should be contained by landmarks: 1 element on the page fails this check, rated moderate by axe-core.

  • ARIA input fields do not have accessible names

    ARIA input fields do not have accessible names (1 element).

  • Headings should not be empty (1 element)

    Headings should not be empty: 1 element on the page fails this check, rated minor by axe-core.

  • Elements with visible text labels do not have matching accessible names.

    Elements with visible text labels do not have matching accessible names. (1 element).

1 checks passed
  • 20 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 23 WCAG 2.2 A/AA and best-practice rules on the phone render: 20 passed and 3 failed. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

4 to fixGoogle 10081
  • Title is long (70 characters)

    Your title is 70 characters, so Google will cut it off around 60: “SALTT | Zero Sugar Electrolyte Powder | Keto & POTS Friendly Hydration”.

  • No structured data

    No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.

  • 2 H1 headlines

    There are 2 <h1> headlines (“SALTT” and “Sweat Happens. Grab a SALTT.”). One clear main headline is easier for people and search engines.

  • No social preview image

    No Open Graph image, so links shared on LinkedIn, Slack or Facebook show no preview picture.

  • 64 internal links, 8 external

    The homepage links to 64 pages on saltt.com and 8 external pages.

4 checks passed
  • Meta description: 154 characters

    Your meta description is 154 characters: “Electrolyte drink mix for those who care about clean, high-quality ingredients. No sugar. No Junk. No Carbs. Supports h…”.

  • Canonical URL set

    The canonical URL is https://saltt.com/.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://saltt.com/sitemap.xml.

AI search readiness

1 to fix83
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

2 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • llms.txt published

    The site publishes https://saltt.com/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.

Other pages

6 to fix52
  • 1 linked page is broken

    Your homepage links to https://saltt.com/collections/vendors, which answers with an error. Visitors hit a dead end and search engines drop it.

  • 2 pages share a title

    https://saltt.com/products/ultra-variety-pack-electrolyte-mix and https://saltt.com/products/all-the-things-variety-saltt-electrolyte-powder-drink-mix all use the title “Ultra Variety Pack SALTT Electrolyte Drink Mix | Sugar-Free Hydration”. Search engines can't tell which page to show for a search, so each competes with the others.

  • 1 page without a meta description

    https://saltt.com/policies/shipping-policy has no meta description, so Google writes the search snippet from whatever text it finds.

  • 2 pages share a meta description

    https://saltt.com/products/ultra-variety-pack-electrolyte-mix and https://saltt.com/products/all-the-things-variety-saltt-electrolyte-powder-drink-mix use the same meta description. A description written for each page earns more clicks.

  • 1 link to non-canonical URLs

    Your homepage links to 1 page by a URL that isn't its canonical one, for example https://saltt.com/products/all-the-things-variety-saltt-electrolyte-powder-drink-mix, whose canonical is https://saltt.com/products/ultra-variety-pack-electrolyte-mix. Linking straight to the canonical URL saves crawlers a detour and keeps ranking signals on one address.

  • 2 pages without an H1

    https://saltt.com/collections/all and https://saltt.com/collections/new-releases have no <h1> headline, so visitors and search engines get no clear main topic.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 31 found) and read each the way a search engine does.

2 checks passed
  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 14 pages that loaded have a <title>.

Best practices

2 to fixGoogle 9289
  • 1 JavaScript error while loading

    1 error was logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 429 ()”.

  • 1 distorted image

    1 image is displayed at the wrong aspect ratio, so it looks stretched or squashed.

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

3 to fix75
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • Thin social proof

    Social proof on the homepage: 12 testimonial or review blocks. Pairing it with named testimonials or customer logos makes it far more convincing.

  • Only about 10 words

    The homepage has only about 10 words of visible text; thin pages give Google and first-time buyers little to go on.

5 checks passed
  • 12 calls to action

    The homepage has 12 calls to action, for example “Order note”, “Apply” and “Shop”.

  • 6 short forms

    6 short forms (1 field at most) are right on the homepage.

  • Analytics in place

    Analytics detected: Microsoft Clarity.

  • Direct contact links

    Visitors can reach you directly: 2 phone links and 1 email link.

  • Risk reducer mentioned

    A guarantee or risk reducer (money-back, free trial, no credit card or similar) is mentioned on the page.

Privacy and tracking

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 2 other companies contacted

    Loading the homepage contacts 2 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

1 checks passed
  • No known trackers before consent

    No known advertising or analytics trackers load before a visitor clicks anything (measured from a US location before any click).

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at saltt.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Apps on your store

Your storefront loads 10 apps. Each one is code from another company running for your shoppers.

Apps your storefront loads

Microsoft Clarity · Onda Customizations · Minmaxify Order Limits · Judge Me Reviews · Klaviyo Email Marketing Sms · Aspire Affiliates App · Reamaze Live Chat Helpdesk · printful.com · trafficmanager.net · govx.com

Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info

Upkeep, stack and company

Stack

Framework
Tailwind CSS
E-commerce
Shopify
Analytics
Microsoft Clarity
Hosting
Shopify

Upkeep, stack, hiring and company data from programmable.info

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