sconnie.com website review

The page goes through 2 redirects before it starts loading, costing about 8.9 s. Link and advertise the final URL directly.

About 540 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 1.4 s faster on a phone.

A phone's processor spends 5.3 s on main-thread work while loading, 1.7 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

The page has 4,403 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

8 third-party services load with your homepage (Cookiebot, undergroundshirts.com and Shopify and others), adding 2.5 MB and 1.2 s of main-thread time.

Your mobile performance score is 51. Pages that score under 90 lose visitors before the first paint.

undergroundshirts.com costs a phone 339 ms of main-thread work and 1.3 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

Cookiebot costs a phone 375 ms of main-thread work and 179 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

Shopify costs a phone 301 ms of main-thread work and 751 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

19 long tasks block the main thread while loading, the longest for 222 ms. During a long task the page ignores taps.

23 KiB could be saved by minifying JavaScript.

About 101 KiB of CSS is downloaded but never applied on this page.

The HTML itself could arrive about 50 ms sooner: redirects, a slow server response or missing compression delay everything after it.

6 KiB could be saved by minifying CSS.

Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

The page becomes fully interactive after 22.8 s. Good is under 3.8 s.

The first text or image appears after 6.2 s on a phone. Good is under 1.8 s.

Your largest element takes 6.2 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “The idea behind Sconnie Nation is simple. Anyone from Wisco…”. Most of its time is element render delay (2.8 s).

Visually, the page fills in at 8.2 s (Speed Index). Good is under 3.4 s.

Scripts block taps and scrolling for 373 ms in total while the page loads. Good is under 200 ms.

Your homepage downloads 4.0 MB in 302 requests on a phone: scripts 2.2 MB (144), other files 693 KiB (97) and images 651 KiB (40). Under 2 MB keeps phones on slow connections fast.

banner-local-mobile-011226.png is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).

By the Sustainable Web Design model, a visit to your homepage emits about 1.13 g of CO₂e: 135.6 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

4 tap targets are too small or too close together to hit reliably with a finger.

Headings skip levels (h1 → h4 and h1 → h3), which makes the page harder to scan with a screen reader.

Your canonical URL points to shop.undergroundshirts.com, not sconnie.com, so Google may credit that host instead.

No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.

There are 2 <h1> headlines (“Underground Printing” and “Underground Printing”). One clear main headline is easier for people and search engines.

The homepage links to 430 pages on sconnie.com and 15 external pages.

There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

We fetched 15 pages linked from your homepage (of 129 found) and read each the way a search engine does.

7 of 29 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

1 error was logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 404 ()”.

On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

Social proof on the homepage: “200+ Teams”. Pairing it with named testimonials or customer logos makes it far more convincing.

No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.

The homepage has only about 150 words of visible text; thin pages give Google and first-time buyers little to go on.

The homepage shows no opening hours. If customers visit or call, show when.

Your phone number appears as text but isn't a tel: link, so phone visitors can't tap to call.

There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

Before a visitor clicks anything, the page loads Klaviyo (measured from a US location before any click). A consent tool (Cookiebot) is installed; check it blocks these until visitors agree where the law requires it.

Opening the homepage sets 13 cookies, 7 of them by other companies (measured from a US location before any click).

Loading the homepage contacts 18 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.