sedubeauty.com website review

Your mobile performance score is 84. Pages that score under 90 lose visitors before the first paint.

2 files block the first paint until they finish downloading. Deferring or inlining them could save about 450 ms.

Klaviyo costs a phone 125 ms of main-thread work and 333 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

6 third-party services load with your homepage (Klaviyo, Clarity and Shopify and others), adding 472 KiB and 277 ms of main-thread time.

About 72 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 130 ms faster on a phone.

2 long tasks block the main thread while loading, the longest for 59 ms. During a long task the page ignores taps.

Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).

About 33 KiB of CSS is downloaded but never applied on this page.

2 images could be 29 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

6 files are served with short cache lifetimes, so returning visitors download them again (20 KiB).

Polyfills for old browsers add 19 KiB JavaScript that modern phones do not need.

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

The page becomes fully interactive after 8.5 s. Good is under 3.8 s.

Your largest element takes 4.3 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the element shown below.

Visually, the page fills in at 3.9 s (Speed Index). Good is under 3.4 s.

Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.

Your homepage downloads 8.1 MB in 198 requests on a phone: media 6.3 MB (2), other files 782 KiB (102) and scripts 603 KiB (67). Under 2 MB keeps phones on slow connections fast.

By the Sustainable Web Design model, a visit to your homepage emits about 2.31 g of CO₂e: 276.7 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

5 tap targets are too small or too close together to hit reliably with a finger.

5 images have no alt text, which hurts accessibility and image search.

All page content should be contained by landmarks: 1 element on the page fails this check, rated moderate by axe-core.

Your meta description is 313 characters; Google truncates after about 160, so the end of your pitch is cut.

The homepage links to 35 pages on sedubeauty.com and 6 external pages.

There is no https://sedubeauty.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

https://sedubeauty.com/collections/styling-irons, https://sedubeauty.com/collections/curlers and https://sedubeauty.com/blogs/looks-you-love have no meta description, so Google writes the search snippet from whatever text it finds.

https://sedubeauty.com/collections/dryers has no <h1> headline, so visitors and search engines get no clear main topic.

We fetched 15 pages linked from your homepage (of 18 found) and read each the way a search engine does.

1 image failed to load on a phone, for example https://bat.bing.com/action/0?ti=97034759&Ver=2&mid=c1abbd0f-c821-42bc-b69f-bc1ffbbcb269&bo=1&sid=56d93a90dd5c11f1ba2653186ea7d4b4&vid=56d96b80dd5c11f1be386dbe575b8fc9&vids=1&msclkid=N&pi=918639831&lg.

6 of 11 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

1 error was logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.

Social proof on the homepage: 7 testimonial or review blocks. Pairing it with named testimonials or customer logos makes it far more convincing.

No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

The homepage carries about 460 words of visible text.

Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Klaviyo and Meta Pixel and 3 mores (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

Opening the homepage sets 18 cookies (measured from a US location before any click).

No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

Loading the homepage contacts 24 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.