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snushus.fr website review
Visit site (opens in a new tab)Reviewed 11 November 202637 issues · 81 checks
This review found 37 issues worth fixing on snushus.fr, 10 of them high impact, across 81 checks. The most urgent: page weight: 5.6 MB in 432 requests. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
78C- #54,830 of 107,863 reviewed websitesbeats 44%
- #35,860 of 61,077 online storesbeats 36%
- #34,297 of 55,732 Shopify storesbeats 33%
Closest competitors among Shopify stores
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| Jun 13, 2026 | 1.1 s |
| Jun 20, 2026 | 1.0 s |
| Jun 27, 2026 | 967 ms |
| Jul 4, 2026 | 968 ms |
| Jul 11, 2026 | 1.0 s |
| Jul 18, 2026 | 979 ms |
| Jul 25, 2026 | 1.0 s |
| Aug 1, 2026 | 998 ms |
| Aug 8, 2026 | 1.0 s |
| Aug 15, 2026 | 1.0 s |
| Aug 22, 2026 | 995 ms |
| Aug 29, 2026 | 1.0 s |
| Sep 5, 2026 | 1.1 s |
| Oct 3, 2026 | 1.0 s |
| Oct 10, 2026 | 977 ms |
| Oct 17, 2026 | 932 ms |
| Oct 24, 2026 | 977 ms |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| Jun 13, 2026 | 137 ms |
| Jun 20, 2026 | 138 ms |
| Jun 27, 2026 | 134 ms |
| Jul 4, 2026 | 140 ms |
| Jul 11, 2026 | 147 ms |
| Jul 18, 2026 | 145 ms |
| Jul 25, 2026 | 151 ms |
| Aug 1, 2026 | 143 ms |
| Aug 8, 2026 | 138 ms |
| Aug 15, 2026 | 145 ms |
| Aug 22, 2026 | 146 ms |
| Aug 29, 2026 | 153 ms |
| Oct 3, 2026 | 150 ms |
| Oct 10, 2026 | 145 ms |
| Oct 17, 2026 | 145 ms |
| Oct 24, 2026 | 154 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
How it loaded on a phone
3.0 s
6.0 s
9.0 s
12.0 s
15.0 s
17.9 s
20.9 s
23.9 s
Speed
Main-thread work: 4.7 s
A phone's processor spends 4.7 s on main-thread work while loading, 2.0 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
Reduce unused JavaScript
880 ms · 775 KiBAbout 775 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 880 ms faster on a phone.
8 third-party services on the page
8 third-party services load with your homepage (Freshchat, Klaviyo and Shopify and others), adding 2.2 MB and 851 ms of main-thread time.
Mobile performance score: 67
67/100Your mobile performance score is 67. Pages that score under 90 lose visitors before the first paint.
Render-blocking requests
750 ms3 files block the first paint until they finish downloading. Deferring or inlining them could save about 750 ms.
Freshchat adds 306 ms
306 msFreshchat costs a phone 306 ms of main-thread work and 909 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Minify JavaScript
300 ms · 92 KiB92 KiB could be saved by minifying JavaScript.
Use efficient cache lifetimes
376 KiB14 files are served with short cache lifetimes, so returning visitors download them again (376 KiB).
Improve image delivery
334 KiB21 images could be 334 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.
2,671 HTML elements
The page has 2,671 HTML elements. Above 1,500, rendering and every interaction get slower on phones.
Shopify adds 146 ms
146 msShopify costs a phone 146 ms of main-thread work and 600 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Klaviyo adds 151 ms
151 msKlaviyo costs a phone 151 ms of main-thread work and 320 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Reduce unused CSS
150 ms · 78 KiBAbout 78 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.
12 long tasks on the main thread
12 long tasks block the main thread while loading, the longest for 98 ms. During a long task the page ignores taps.
Legacy JavaScript
31 KiBPolyfills for old browsers add 31 KiB JavaScript that modern phones do not need.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Minify CSS
4 KiB4 KiB could be saved by minifying CSS.
1 checks passed
Server response: 83 ms
83 msYour server sent the HTML in 83 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Time to Interactive: 25.0 s
25.0 sThe page becomes fully interactive after 25.0 s. Good is under 3.8 s.
Largest Contentful Paint: 6.2 s
6.2 sYour largest element takes 6.2 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.
Speed Index: 7.3 s
7.3 sVisually, the page fills in at 7.3 s (Speed Index). Good is under 3.4 s.
Total Blocking Time: 203 ms
203 msScripts block taps and scrolling for 203 ms in total while the page loads. Good is under 200 ms.
1 image without width and height
1 image have no width and height attributes, so the layout jumps as each one loads.
Tap response (INP) held steady for real visitors
+9%Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 137 ms to 154 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Largest content (LCP) held steady for real visitors
-9%Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' largest content (lcp) went from 1.1 s to 1.0 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Not enough real-visitor data yet
Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.
2 checks passed
First Contentful Paint: 1.4 s
1.4 sThe first text or image appears after 1.4 s, inside the 1.8 s “good” threshold.
Cumulative Layout Shift: 0
0The layout barely moves while loading (CLS 0, good is under 0.1).
Images and page weight
Page weight: 5.6 MB in 432 requests
5.6 MBYour homepage downloads 5.6 MB in 432 requests on a phone: other files 2.4 MB (271), scripts 2.2 MB (105) and images 687 KiB (33). Under 2 MB keeps phones on slow connections fast.
An image on the first screen is lazy-loaded
Black_November_2026_EU_mobile_DE_1.jpg is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).
1 image below the first screen load straight away
1 image further down the page (26 KiB) download before anyone scrolls to it. Adding loading="lazy" lets the first screen load first.
About 1.6 g of CO₂ per visit
1.59 gBy the Sustainable Web Design model, a visit to your homepage emits about 1.59 g of CO₂e: 190.7 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
2 checks passed
Images use modern formats
Every sizeable image is WebP, AVIF or SVG.
Images are sized for phones
No image is downloaded at more than three times the size it is drawn on a phone.
Accessibility
Unlabelled dropdowns
17 dropdowns have no label.
Invalid ARIA attributes
1 element use ARIA attributes their role does not allow, which confuses screen readers.
Links look like plain text
1 link inside paragraphs relies on colour alone to stand out.
1 image without alt text
1 image has no alt text, which hurts accessibility and image search.
All page content should be contained by landmarks (3 elements)
All page content should be contained by landmarks: 3 elements on the page fail this check, rated moderate by axe-core.
Zoom is disabled
The viewport tag blocks pinch-zoom, which low-vision visitors rely on.
20 form fields without a label
20 form fields have no label, so screen readers announce an empty box and autofill guesses.
Alternative text of images should not be repeated as text (21 elements)
Alternative text of images should not be repeated as text: 21 elements on the page fail this check, rated minor by axe-core.
1 link without text
1 visible link has no text or label, so screen readers cannot say where it goes.
1 checks passed
52 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 59 WCAG 2.2 A/AA and best-practice rules on the phone render: 52 passed and 7 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
2 H1 headlines
There are 2 <h1> headlines (“snushus.eu” and “Acheter en ligne du snus, des sachets à mâcher et…”). One clear main headline is easier for people and search engines.
264 internal links, 27 external
The homepage links to 264 pages on snushus.fr and 27 external pages.
7 checks passed
Meta description: 160 characters
Your meta description is 160 characters: “Chez Sunshus, nous proposons une grande variété de snus de haute qualité de différentes marques ou fabricants. Visitez …”.
Title: 61 characters
Your title is a healthy 61 characters: “Snus Shop | Commander du snus | Sachets de nicotine - Snushus”.
Canonical URL set
The canonical URL is https://snushus.fr/.
Structured data in place
Structured data found: BreadcrumbList, FAQPage, LocalBusiness and WebSite.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://snushus.fr/sitemap.xml.
AI search readiness
Organization data is thin (3 of 6 facts)
Your Organization JSON-LD is missing logo, sameAs (social profiles) and description. These are the facts AI assistants use to describe a business and to tell it apart from others with a similar name.
3 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Text is in the HTML
Your server sends the page's text in the HTML (2,499 words), so crawlers that don't run JavaScript still read it.
llms.txt published
The site publishes https://snushus.fr/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.
Other pages
15 internal pages checked
We fetched 15 pages linked from your homepage (of 73 found) and read each the way a search engine does.
1 checks passed
Linked pages load
9 pages of 15 loaded without an error (the rest turned automated requests away).
Best practices
1 broken image
1 image failed to load on a phone, for example https://bat.bing.com/action/0?ti=211058613&Ver=2&mid=6bc954b0-a82f-41ac-a811-bbb568aa0a02&bo=1&sid=de185bf0ddd411f1aa59b70383ab1b4d&vid=de186d10ddd411f19667134cb8d94964&vids=1&msclkid=N&pi=918639831&l.
27 small tap targets
27 of 69 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.
1 third-party cookie
1 third-party cookie is set on load; browsers are restricting these, so whatever relies on them breaks.
4 JavaScript errors while loading
4 errors were logged to the browser console while the page loaded, for example “Error: <rect> attribute rx: Expected length, "0 0 4 4".”.
Browser-reported issues
Chrome logged issues while loading the page (“Cookie”).
1 checks passed
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
No phone number on the homepage
A local customer looking to call finds no phone number on the homepage. Add one, ideally as a tap-to-call link.
Thin social proof
Social proof on the homepage: 276 testimonial or review blocks. Pairing it with named testimonials or customer logos makes it far more convincing.
No map or directions link
There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 2,108 words of copy
The homepage carries about 2,108 words of visible text.
7 checks passed
Clear next step on the first screen
On a phone, the first screen shows a clear next step: “SIGN UP NOW!”.
2 calls to action
The homepage has 2 calls to action, for example “CONTACT”.
26 short forms
26 short forms (4 fields at most) are right on the homepage, asking for an email.
Analytics in place
Analytics detected: Meta Pixel.
Direct contact links
Visitors can reach you directly: 0 phone links and 2 email links.
Opening hours shown
Your opening hours are on the homepage.
LocalBusiness structured data
Your homepage describes the business with LocalBusiness JSON-LD, so search engines and AI assistants can read its address, hours and phone reliably.
Privacy and tracking
8 trackers load before any consent
8Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Klaviyo and Meta Pixel and 3 mores (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
22 cookies set on arrival
22Opening the homepage sets 22 cookies, 1 of them by other companies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
42 other companies contacted
Loading the homepage contacts 42 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at snushus.fr, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Apps on your store
Your storefront loads 13 apps. Each one is code from another company running for your shoppers.
Apps your storefront loads
Geo Pro Geolocation · Helium Customer Fields · Geoip Country Redirect · Pagefly Ai Page Builder · Klaviyo Email Marketing Sms · T Lab Ai Translate · Parkour Facebook Pixel · Easylocation · Bixgrow Affiliate · Rivyo Product Review · elfsight.com · salessquad.co.uk · trustedshops.com
Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info
Upkeep, stack and company
Stack
- Framework
- jQuery
- E-commerce
- Shopify
- Hosting
- Shopify
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 37 issues on snushus.fr, including 17 speed issues, 1 SEO issue and 2 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.