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solarmagazine.com.br website review
Visit site (opens in a new tab)Reviewed 26 October 202649 issues · 86 checks
This review found 49 issues worth fixing on solarmagazine.com.br, 23 of them high impact, across 86 checks. The most urgent: improve image delivery. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
57FClosest competitors among reviewed websites
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 9, 2026 | 3.6 s |
| May 16, 2026 | 3.5 s |
| May 23, 2026 | 3.5 s |
| May 30, 2026 | 3.5 s |
| Jun 6, 2026 | 3.4 s |
| Jun 13, 2026 | 3.4 s |
| Jun 20, 2026 | 3.5 s |
| Jun 27, 2026 | 3.5 s |
| Jul 4, 2026 | 3.6 s |
| Jul 11, 2026 | 3.6 s |
| Jul 18, 2026 | 3.7 s |
| Jul 25, 2026 | 3.6 s |
| Aug 1, 2026 | 3.6 s |
| Aug 8, 2026 | 3.7 s |
| Aug 15, 2026 | 3.7 s |
| Aug 22, 2026 | 3.7 s |
| Aug 29, 2026 | 3.8 s |
| Sep 5, 2026 | 3.7 s |
| Sep 12, 2026 | 3.5 s |
| Sep 19, 2026 | 3.4 s |
| Sep 26, 2026 | 3.1 s |
| Oct 3, 2026 | 3.1 s |
| Oct 10, 2026 | 3.0 s |
| Oct 17, 2026 | 2.8 s |
| Oct 24, 2026 | 2.7 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 9, 2026 | 215 ms |
| May 16, 2026 | 213 ms |
| May 23, 2026 | 218 ms |
| May 30, 2026 | 222 ms |
| Jun 6, 2026 | 233 ms |
| Jun 13, 2026 | 243 ms |
| Jun 20, 2026 | 252 ms |
| Jun 27, 2026 | 255 ms |
| Jul 4, 2026 | 255 ms |
| Jul 11, 2026 | 245 ms |
| Jul 18, 2026 | 239 ms |
| Jul 25, 2026 | 238 ms |
| Aug 1, 2026 | 240 ms |
| Aug 8, 2026 | 248 ms |
| Aug 15, 2026 | 259 ms |
| Aug 22, 2026 | 264 ms |
| Aug 29, 2026 | 267 ms |
| Sep 5, 2026 | 268 ms |
| Sep 12, 2026 | 268 ms |
| Sep 19, 2026 | 268 ms |
| Sep 26, 2026 | 263 ms |
| Oct 3, 2026 | 262 ms |
| Oct 10, 2026 | 257 ms |
| Oct 17, 2026 | 254 ms |
| Oct 24, 2026 | 254 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
How it loaded on a phone
1.2 s
2.5 s
3.7 s
5.0 s
6.2 s
7.5 s
8.7 s
10.0 s
Speed
Improve image delivery
1.4 s · 4.2 MB94 images could be 4.2 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 1.4 s faster on a phone.
Render-blocking requests
2.2 s4 files block the first paint until they finish downloading. Deferring or inlining them could save about 2.2 s.
cloudfront.net adds 1.1 s
1.1 scloudfront.net costs a phone 1.1 s of main-thread work and 8.2 MB of downloads while your page loads. That alone is enough to make taps feel slow. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Reduce unused CSS
1.1 s · 162 KiBAbout 162 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 1.1 s faster on a phone.
Main-thread work: 12.0 s
A phone's processor spends 12.0 s on main-thread work while loading, 8.2 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
Google Tag Manager adds 1.0 s
1.0 sGoogle Tag Manager costs a phone 1.0 s of main-thread work and 528 KiB of downloads while your page loads. That alone is enough to make taps feel slow. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Mobile performance score: 28
28/100Your mobile performance score is 28 (desktop: 34). Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.
7,014 HTML elements
The page has 7,014 HTML elements. Above 1,500, rendering and every interaction get slower on phones.
8 third-party services on the page
8 third-party services load with your homepage (cloudfront.net, Google Tag Manager and talkjs.com and others), adding 9.7 MB and 4.2 s of main-thread time.
Use efficient cache lifetimes
450 ms · 1.7 MB166 files are served with short cache lifetimes, so returning visitors download them again (1.7 MB).
20 long tasks on the main thread
20 long tasks block the main thread while loading, the longest for 1.1 s. During a long task the page ignores taps.
talkjs.com adds 834 ms
834 mstalkjs.com costs a phone 834 ms of main-thread work and 594 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Reduce unused JavaScript
731 KiBAbout 731 KiB of JavaScript is downloaded but never used on this page.
Facebook adds 628 ms
628 msFacebook costs a phone 628 ms of main-thread work and 282 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
TikTok adds 342 ms
342 msTikTok costs a phone 342 ms of main-thread work and 156 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Minify CSS
150 ms · 19 KiB19 KiB could be saved by minifying CSS.
Legacy JavaScript
39 KiBPolyfills for old browsers add 39 KiB JavaScript that modern phones do not need.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
1 checks passed
Server response: 33 ms
33 msYour server sent the HTML in 33 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
Real-user LCP: 5.0 s
5.0 sReal visitors wait 5.0 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user CLS: 0.45
0.45For real visitors the layout shifts by 0.45 (75th percentile). Good is under 0.1.
Real-user FCP: 3.2 s
3.2 sReal visitors see the first content after 3.2 s (75th percentile). Good is under 1.8 s.
Largest Contentful Paint: 24.5 s
24.5 sYour largest element takes 24.5 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “Ver ofertas da Solar”.
Time to Interactive: 31.5 s
31.5 sThe page becomes fully interactive after 31.5 s. Good is under 3.8 s.
Total Blocking Time: 3.8 s
3.8 sScripts block taps and scrolling for 3.8 s in total while the page loads. Good is under 200 ms.
Speed Index: 10.4 s
10.4 sVisually, the page fills in at 10.4 s (Speed Index). Good is under 3.4 s.
First Contentful Paint: 4.0 s
4.0 sThe first text or image appears after 4.0 s on a phone. Good is under 1.8 s.
Real-user INP: 333 ms
333 msReal visitors wait 333 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Real-user TTFB: 1.8 s
1.8 sReal visitors wait 1.8 s for your server to start answering (75th percentile). Good is under 800 ms.
Tap response (INP) got 19% slower for real visitors
+19%Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' tap response (inp) went from 215 ms to 254 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
2 checks passed
Largest content (LCP) got 22% faster for real visitors
-22%Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' largest content (lcp) went from 3.6 s to 2.7 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Cumulative Layout Shift: 0
0The layout barely moves while loading (CLS 0, good is under 0.1).
Images and page weight
Page weight: 10.4 MB in 220 requests
10.4 MBYour homepage downloads 10.4 MB in 220 requests on a phone: images 8.3 MB (151), scripts 1.7 MB (26) and stylesheets 182 KiB (7). Under 2 MB keeps phones on slow connections fast.
24 images below the first screen load straight away
24 images further down the page (2.0 MB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.
30 images far larger than shown
59 KiB30 images are downloaded at several times the size a phone draws them, for example 11595_balcao-cooktop-nicioli-fit_m19_638974153394408283.webp at 500 px wide, shown at 165 px. Resized copies would save about 59 KiB.
About 2.9 g of CO₂ per visit
2.94 gBy the Sustainable Web Design model, a visit to your homepage emits about 2.94 g of CO₂e: 353.0 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
1 checks passed
Images use modern formats
Every sizeable image is WebP, AVIF or SVG.
Accessibility
17 text elements with low contrast
17 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.
Orphan list items
Some list items are not inside a list.
Malformed lists
Some lists contain elements other than list items, which screen readers announce wrongly.
4 form fields without a label
4 form fields have no label, so screen readers announce an empty box and autofill guesses.
1 tap target too small
1 tap target is too small or too close together to hit reliably with a finger.
1 checks passed
Every image has alt text
All 185 images in the HTML carry an alt attribute.
SEO
No structured data
No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.
No social preview image
No Open Graph image (also missing: og:title, og:description), so links shared on LinkedIn, Slack or Facebook show no preview picture.
9 links crawlers can't follow
9 links have no real href, so search engines can't follow them.
No X (Twitter) card tag
No twitter:card tag. X falls back to Open Graph, which is incomplete here.
840 internal links, 8 external
The homepage links to 840 pages on solarmagazine.com.br and 8 external pages.
6 checks passed
Meta description: 143 characters
Your meta description is 143 characters: “Encontre móveis, eletros e smartphones na Solar Móveis e Eletros. Aproveite as ofertas em até 12x, com frete rápido e m…”.
One H1 headline
Your main headline reads: “Solar Móveis e Eletros”.
Title: 47 characters
Your title is a healthy 47 characters: “Solar Móveis e Eletros | Na Solar dá pra levar.”.
Canonical URL set
The canonical URL is https://www.solarmoveiseeletros.com.br/.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://www.solarmoveiseeletros.com.br//sitemap/index.
AI search readiness
No Organization structured data
There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.
No llms.txt
There is no https://www.solarmoveiseeletros.com.br/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.
2 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Text is in the HTML
Your server sends the page's text in the HTML (6,253 words), so crawlers that don't run JavaScript still read it.
Other pages
1 page without a title
https://www.solarmoveiseeletros.com.br/cupons has no <title>, so Google invents the link text in results.
1 page points its canonical at the homepage
https://www.solarmoveiseeletros.com.br/Shopping/Banner/Click declares the homepage as its canonical URL, which tells Google it is a copy of the homepage and keeps it out of search results. A site-wide template setting usually causes this.
5 pages share 2 titles
/ and https://www.solarmoveiseeletros.com.br/Shopping/Banner/Click all use the title “Solar Móveis e Eletros | Na Solar dá pra levar.”, and 1 other title repeat too. Search engines can't tell which page to show for a search, so each competes with the others.
1 page without a meta description
https://www.solarmoveiseeletros.com.br/cupons has no meta description, so Google writes the search snippet from whatever text it finds.
3 pages share a meta description
https://www.solarmoveiseeletros.com.br/conteudo/links-topo, https://www.solarmoveiseeletros.com.br/onde-encontrar and https://www.solarmoveiseeletros.com.br/conteudo/institucional/quem-somos use the same meta description. A description written for each page earns more clicks.
2 pages without an H1
https://www.solarmoveiseeletros.com.br/onde-encontrar and https://www.solarmoveiseeletros.com.br/cupons have no <h1> headline, so visitors and search engines get no clear main topic.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 155 found) and read each the way a search engine does.
2 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Best practices
Deprecated browser APIs
The page uses 1 deprecated browser API that will stop working in future browsers (“Synchronous `XMLHttpRequest` on the main thread is deprecated because of its detrimental effects to…”).
2 low-resolution images
2 images are served at too low a resolution for sharp phone screens.
3 checks passed
No console errors
No JavaScript errors were logged while the page loaded on a phone.
Tap targets are thumb-sized
179 of 210 tappable elements near the top are at least 24 px.
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
No call to action on the first screen
On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.
No calls to action
We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.
No social proof
No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 2,445 words of copy
The homepage carries about 2,445 words of visible text.
3 checks passed
2 short forms
2 short forms (3 fields at most) are right on the homepage, asking for an email.
Analytics in place
Analytics detected: Google Tag Manager, Google Analytics and Microsoft Clarity.
Direct contact links
Visitors can reach you directly: 0 phone links and 1 email link.
Privacy and tracking
6 trackers load before any consent
6Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Meta Pixel and Microsoft Clarity and 1 more (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
13 cookies set on arrival
13Opening the homepage sets 13 cookies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
24 other companies contacted
Loading the homepage contacts 24 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at solarmagazine.com.br, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Upkeep, stack and company
Stack
- Analytics
- Google Analytics | Google Tag Manager | Microsoft Clarity
- Hosting
- Azure
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 49 issues on solarmagazine.com.br, including 26 speed issues, 3 SEO issues and 3 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
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