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spothero.com website review

Visit site (opens in a new tab)Reviewed 28 October 202627 issues · 80 checks

This review found 27 issues worth fixing on spothero.com, 4 of them high impact, across 80 checks. The most urgent: fails Core Web Vitals for real visitors. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
3.1 s2.1 sMay 9Oct 242.5 s
Show as table
DateReal-visitor load time (LCP)
May 9, 20262.7 s
May 16, 20262.8 s
May 23, 20262.7 s
May 30, 20262.6 s
Jun 6, 20262.4 s
Jun 13, 20262.2 s
Jun 20, 20262.2 s
Jun 27, 20262.2 s
Jul 4, 20262.3 s
Jul 11, 20262.6 s
Jul 18, 20262.8 s
Jul 25, 20262.9 s
Aug 1, 20263.0 s
Aug 8, 20262.9 s
Aug 15, 20262.9 s
Aug 22, 20262.8 s
Aug 29, 20262.7 s
Sep 5, 20262.7 s
Sep 12, 20262.6 s
Sep 19, 20262.6 s
Sep 26, 20262.6 s
Oct 3, 20262.6 s
Oct 10, 20262.6 s
Oct 17, 20262.6 s
Oct 24, 20262.5 s
Real-visitor tap response (INP)75th percentile, phones
210 ms160 msMay 9Oct 24185 ms
Show as table
DateReal-visitor tap response (INP)
May 9, 2026166 ms
May 16, 2026167 ms
May 23, 2026169 ms
May 30, 2026170 ms
Jun 6, 2026171 ms
Jun 13, 2026171 ms
Jun 20, 2026172 ms
Jun 27, 2026174 ms
Jul 4, 2026177 ms
Jul 11, 2026177 ms
Jul 18, 2026178 ms
Jul 25, 2026178 ms
Aug 1, 2026179 ms
Aug 8, 2026181 ms
Aug 15, 2026188 ms
Aug 22, 2026196 ms
Aug 29, 2026203 ms
Sep 5, 2026204 ms
Sep 12, 2026196 ms
Sep 19, 2026192 ms
Sep 26, 2026187 ms
Oct 3, 2026187 ms
Oct 10, 2026185 ms
Oct 17, 2026185 ms
Oct 24, 2026185 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of spothero.com (desktop) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. spothero.com at 0.4 s0.4 s
  2. spothero.com at 0.8 s0.8 s
  3. spothero.com at 1.1 s1.1 s
  4. spothero.com at 1.5 s1.5 s
  5. spothero.com at 1.9 s1.9 s
  6. spothero.com at 2.3 s2.3 s
  7. spothero.com at 2.6 s2.6 s
  8. spothero.com at 3.0 s3.0 s

Speed

7 to fix70
  • Mobile performance score: 70

    70/100

    Your mobile performance score is 70 (desktop: 70). Pages that score under 90 lose visitors before the first paint.

  • Reduce unused JavaScript

    150 ms · 728 KiB

    About 728 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 150 ms faster on a phone.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Google Tag Manager, Google Maps and Segment and others), adding 1,009 KiB and 745 ms of main-thread time.

  • Google Tag Manager adds 506 ms

    506 ms

    Google Tag Manager costs a phone 506 ms of main-thread work and 523 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Main-thread work: 4.0 s

    A phone's processor spends 4.0 s on main-thread work while loading, 2.5 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 15 long tasks on the main thread

    15 long tasks block the main thread while loading, the longest for 336 ms. During a long task the page ignores taps.

  • Google Maps adds 162 ms

    162 ms

    Google Maps costs a phone 162 ms of main-thread work and 357 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Reduce unused CSS

    150 ms · 11 KiB

    About 11 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.

  • Render-blocking requests

    150 ms

    1 file blocks the first paint until they finish downloading. Deferring or inlining it could save about 150 ms.

  • Improve image delivery

    110 KiB

    7 images could be 110 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

  • Use efficient cache lifetimes

    56 KiB

    9 files are served with short cache lifetimes, so returning visitors download them again (56 KiB).

  • Legacy JavaScript

    23 KiB

    Polyfills for old browsers add 23 KiB JavaScript that modern phones do not need.

  • Minify JavaScript

    2 KiB

    2 KiB could be saved by minifying JavaScript.

1 checks passed
  • Server response: 54 ms

    54 ms

    Your server sent the HTML in 54 ms, well inside Google's 600 ms guideline.

Core Web Vitals

5 to fix67
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Time to Interactive: 17.6 s

    17.6 s

    The page becomes fully interactive after 17.6 s. Good is under 3.8 s.

  • Total Blocking Time: 1.3 s

    1.3 s

    Scripts block taps and scrolling for 1.3 s in total while the page loads. Good is under 200 ms.

  • Real-user INP: 262 ms

    262 ms

    Real visitors wait 262 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Largest Contentful Paint: 2.9 s

    2.9 s

    Your largest element takes 2.9 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “Parking made easy, wherever you go”.

  • Tap response (INP) got 11% slower for real visitors

    +11%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' tap response (inp) went from 166 ms to 185 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) held steady for real visitors

    -7%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' largest content (lcp) went from 2.7 s to 2.5 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

7 checks passed
  • Real-user LCP: 1.1 s

    1.1 s

    Real visitors wait 1.1 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user CLS: 0.05

    0.05

    For real visitors the layout shifts by 0.05 (75th percentile). Good is under 0.1.

  • Real-user FCP: 0.8 s

    0.8 s

    Real visitors see the first content after 0.8 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 548 ms

    548 ms

    Real visitors wait 548 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Speed Index: 3.2 s

    3.2 s

    Visually, the page fills in at 3.2 s (Speed Index), inside the 3.4 s “good” threshold.

  • First Contentful Paint: 1.2 s

    1.2 s

    The first text or image appears after 1.2 s, inside the 1.8 s “good” threshold.

  • Cumulative Layout Shift: 0.014

    0.014

    The layout barely moves while loading (CLS 0.014, good is under 0.1).

Images and page weight

2 to fix75
  • Page weight: 2.0 MB in 114 requests

    2.0 MB

    Your homepage downloads 2.0 MB in 114 requests on a phone: scripts 1.7 MB (54), images 173 KiB (11) and HTML 70 KiB (5). Under 2 MB keeps phones on slow connections fast.

  • 1 image far larger than shown

    4 KiB

    1 image is downloaded at several times the size a phone draws it, for example ajwLRFbRV8_Qf1bQ_trusted-v2.png at 1,100 px wide, shown at 358 px. Resized copies would save about 4 KiB.

  • About 0.6 g of CO₂ per visit

    0.57 g

    By the Sustainable Web Design model, a visit to your homepage emits about 0.57 g of CO₂e: 68.1 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

2 checks passed
  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

Accessibility

4 to fixGoogle 9695
  • Orphan list items

    Some list items are not inside a list.

  • All page content should be contained by landmarks (7 elements)

    All page content should be contained by landmarks: 7 elements on the page fail this check, rated moderate by axe-core.

  • ARIA role should be appropriate for the element (1 element)

    ARIA role should be appropriate for the element: 1 element on the page fails this check, rated minor by axe-core.

  • Headings should not be empty (1 element)

    Headings should not be empty: 1 element on the page fails this check, rated minor by axe-core.

  • Elements with visible text labels do not have matching accessible names.

    Elements with visible text labels do not have matching accessible names. (8 elements).

2 checks passed
  • Every image has alt text

    All 41 images in the HTML carry an alt attribute.

  • 42 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 46 WCAG 2.2 A/AA and best-practice rules on the phone render: 42 passed and 4 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

3 to fixGoogle 8591
  • Meta description is long (161 characters)

    Your meta description is 161 characters; Google truncates after about 160, so the end of your pitch is cut.

  • 2 links with vague text

    2 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.

  • 1 link crawlers can't follow

    1 link has no real href, so search engines can't follow it.

  • No X (Twitter) card tag

    No twitter:card tag. X falls back to Open Graph, which is set, so this is minor.

  • 37 internal links, 6 external

    The homepage links to 37 pages on spothero.com and 6 external pages.

7 checks passed
  • One H1 headline

    Your main headline reads: “Parking made easy, wherever you go”.

  • Title: 59 characters

    Your title is a healthy 59 characters: “SpotHero | Get Everywhere Easier | Reserve Parking and Save”.

  • Canonical URL set

    The canonical URL is https://spothero.com/.

  • Structured data in place

    Structured data found: Organization.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://spothero.com/sitemap.xml.

AI search readiness

100
  • No llms.txt

    There is no https://spothero.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

3 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 5 of 6 facts

    Your Organization JSON-LD gives name, url, logo, sameAs (social profiles) and contact details; description would complete it.

  • Text is in the HTML

    Your server sends the page's text in the HTML (312 words), so crawlers that don't run JavaScript still read it.

Other pages

4 to fix75
  • 1 linked page hidden from search

    https://spothero.com/contact is marked noindex but linked from your homepage. If it is meant to be found, remove the noindex.

  • 2 pages share a title

    / and https://spothero.com/contact all use the title “SpotHero | Get Everywhere Easier | Reserve Parking and Save”. Search engines can't tell which page to show for a search, so each competes with the others.

  • 1 page without a meta description

    https://spothero.com/contact has no meta description, so Google writes the search snippet from whatever text it finds.

  • 1 page without an H1

    https://spothero.com/contact has no <h1> headline, so visitors and search engines get no clear main topic.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 24 found) and read each the way a search engine does.

3 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

Google 100100
  • Missing source maps

    Large scripts ship without source maps.

3 checks passed
  • No console errors

    No JavaScript errors were logged while the page loaded on a phone.

  • Tap targets are thumb-sized

    16 of 17 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

1 to fix92
  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • No form on the homepage

    There is no form on the homepage, so every lead has to click through to another page first.

  • About 314 words of copy

    The homepage carries about 314 words of visible text.

5 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “Log In or Sign Up” and “Contact Us”.

  • 4 calls to action

    The homepage has 4 calls to action, for example “Contact Us” and “Learn More”.

  • Social proof on the page

    Social proof on the homepage: 5 customer or partner logos, a star rating and 6 trust badges.

  • Analytics in place

    Analytics detected: Google Tag Manager.

  • Risk reducer mentioned

    A guarantee or risk reducer (money-back, free trial, no credit card or similar) is mentioned on the page.

Privacy and tracking

1 to fix
  • 3 trackers load before any consent

    3

    Before a visitor clicks anything, the page loads Google Tag Manager, Mixpanel and Segment (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 3 cookies set on arrival

    3

    Opening the homepage sets 3 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 9 other companies contacted

    Loading the homepage contacts 9 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at spothero.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

Framework
Next.js
Analytics
Segment
Hosting
CloudFront

Hiring

Hiring
10 open roles
Teams
Engineering (3), Business Development (1), No Department (1), Product (1)
Job board
greenhouse

Upkeep, stack, hiring and company data from programmable.info

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