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sps-i.com website review
Visit site (opens in a new tab)Reviewed 5 November 202625 issues · 81 checks
This review found 25 issues worth fixing on sps-i.com, 9 of them high impact, across 81 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
One score from every part of this review. How it works
Speed
Reduce unused JavaScript
3.3 s · 599 KiBAbout 599 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 3.3 s faster on a phone.
Main-thread work: 4.1 s
A phone's processor spends 4.1 s on main-thread work while loading, 1.2 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
Mobile performance score: 51
51/100Your mobile performance score is 51. Pages that score under 90 lose visitors before the first paint.
8 third-party services on the page
8 third-party services load with your homepage (Google Tag Manager, Shopify and joy.so and others), adding 1.7 MB and 657 ms of main-thread time.
Shopify adds 232 ms
232 msShopify costs a phone 232 ms of main-thread work and 698 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Google Tag Manager adds 233 ms
233 msGoogle Tag Manager costs a phone 233 ms of main-thread work and 419 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
2,701 HTML elements
The page has 2,701 HTML elements. Above 1,500, rendering and every interaction get slower on phones.
joy.so adds 114 ms
114 msjoy.so costs a phone 114 ms of main-thread work and 459 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Improve image delivery
150 ms · 181 KiB21 images could be 181 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 150 ms faster on a phone.
10 long tasks on the main thread
10 long tasks block the main thread while loading, the longest for 232 ms. During a long task the page ignores taps.
Minify JavaScript
150 ms · 16 KiB16 KiB could be saved by minifying JavaScript.
Render-blocking requests
150 ms2 files block the first paint until they finish downloading. Deferring or inlining them could save about 150 ms.
Reduce unused CSS
42 KiBAbout 42 KiB of CSS is downloaded but never applied on this page.
Use efficient cache lifetimes
30 KiB10 files are served with short cache lifetimes, so returning visitors download them again (30 KiB).
Legacy JavaScript
9 KiBPolyfills for old browsers add 9 KiB JavaScript that modern phones do not need.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
Minify CSS
4 KiB4 KiB could be saved by minifying CSS.
1 checks passed
Server response: 24 ms
24 msYour server sent the HTML in 24 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Largest Contentful Paint: 16.2 s
16.2 sYour largest element takes 16.2 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “MHM S-Type Xtreme”.
Time to Interactive: 16.7 s
16.7 sThe page becomes fully interactive after 16.7 s. Good is under 3.8 s.
Speed Index: 7.6 s
7.6 sVisually, the page fills in at 7.6 s (Speed Index). Good is under 3.4 s.
First Contentful Paint: 3.2 s
3.2 sThe first text or image appears after 3.2 s on a phone. Good is under 1.8 s.
Total Blocking Time: 459 ms
459 msScripts block taps and scrolling for 459 ms in total while the page loads. Good is under 200 ms.
3 images without width and height
3 images have no width and height attributes, so the layout jumps as each one loads.
Not enough real-visitor data yet
Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.
1 checks passed
Cumulative Layout Shift: 0
0The layout barely moves while loading (CLS 0, good is under 0.1).
Images and page weight
Page weight: 3.3 MB in 270 requests
3.3 MBYour homepage downloads 3.3 MB in 270 requests on a phone: scripts 1.7 MB (168), images 987 KiB (47) and other files 230 KiB (35). Under 2 MB keeps phones on slow connections fast.
3 images in older formats
3 images (405 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.
About 0.9 g of CO₂ per visit
0.94 gBy the Sustainable Web Design model, a visit to your homepage emits about 0.94 g of CO₂e: 112.4 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
2 checks passed
Images load when needed
Images below the first screen wait until the visitor scrolls to them.
Images are sized for phones
No image is downloaded at more than three times the size it is drawn on a phone.
Accessibility
Elements must only use permitted ARIA attributes (12 elements)
Elements must only use permitted ARIA attributes: 12 elements on the page fail this check, rated serious by axe-core.
Scrollable region must have keyboard access (1 element)
Scrollable region must have keyboard access: 1 element on the page fails this check, rated serious by axe-core.
1 button without a name
1 button has no accessible name, so screen readers announce just “button”.
All page content should be contained by landmarks (4 elements)
All page content should be contained by landmarks: 4 elements on the page fail this check, rated moderate by axe-core.
2 checks passed
Every image has alt text
All 144 images in the HTML carry an alt attribute.
51 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 54 WCAG 2.2 A/AA and best-practice rules on the phone render: 51 passed and 3 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
Canonical points to another host
Your canonical URL points to spsi.com, not sps-i.com, so Google may credit that host instead.
Meta description is long (190 characters)
Your meta description is 190 characters; Google truncates after about 160, so the end of your pitch is cut.
242 internal links, 26 external
The homepage links to 242 pages on sps-i.com and 26 external pages.
6 checks passed
One H1 headline
Your main headline reads: “Equipment.Supplies.Delivered.”.
Title: 62 characters
Your title is a healthy 62 characters: “Screen Printing, Embroidery, Digital Printing, DTG — SPSI Inc.”.
Structured data in place
Structured data found: WebSite.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://sps-i.com/sitemap.xml.
AI search readiness
No Organization structured data
There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.
No llms.txt
There is no https://sps-i.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.
2 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Text is in the HTML
Your server sends the page's text in the HTML (6,437 words), so crawlers that don't run JavaScript still read it.
Other pages
3 pages slow to respond
https://sps-i.com/collections/screen-printing-equipment, https://sps-i.com/collections/mhm-screen-printing-automatics and https://sps-i.com/collections/m-and-r-screen-printing-equipment took over 3 s to send their HTML from our server.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 109 found) and read each the way a search engine does.
7 checks passed
Linked pages load
6 pages of 15 loaded without an error (the rest turned automated requests away).
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Every page has a meta description
All 6 pages that loaded have a meta description.
Titles are unique
Every page we checked has its own title.
Every page has an H1
Each page we checked has a main headline.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 6 pages that loaded have a <title>.
Best practices
1 JavaScript error while loading
1 error was logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 403 ()”.
Missing source maps
Large scripts ship without source maps.
1 low-resolution image
1 image is served at too low a resolution for sharp phone screens.
2 checks passed
Tap targets are thumb-sized
18 of 20 tappable elements near the top are at least 24 px.
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
Local business without LocalBusiness data
Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.
No opening hours
The homepage shows no opening hours. If customers visit or call, show when.
No map or directions link
There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 1,750 words of copy
The homepage carries about 1,750 words of visible text.
7 checks passed
Clear next step on the first screen
On a phone, the first screen shows a clear next step: “Shop equipment”.
27 calls to action
The homepage has 27 calls to action, for example “Sign in for your pricing”, “Shop Cleaning Supplies” and “Buy used equipment”.
4 short forms
4 short forms (1 field at most) are right on the homepage.
Social proof on the page
Social proof on the homepage: 1 customer or partner logo and a star rating.
Analytics in place
Analytics detected: Google Tag Manager and Google Analytics.
Direct contact links
Visitors can reach you directly: 10 phone links and 1 email link.
Phone number on the homepage
Your phone number is on the homepage as a tap-to-call link.
Privacy and tracking
3 trackers load before any consent
3Before a visitor clicks anything, the page loads Google Ads, Google Tag Manager and Microsoft Ads (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
7 cookies set on arrival
7Opening the homepage sets 7 cookies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
20 other companies contacted
Loading the homepage contacts 20 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at sps-i.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Upkeep, stack and company
Stack
- E-commerce
- AVADA Commerce;HikeOrders;Shopify;Shopify Plus
- Hosting
- Shopify
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 25 issues on sps-i.com, including 14 speed issues, 2 SEO issues and 1 conversion gap. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.