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stockyardx.com website review
Visit site (opens in a new tab)Reviewed 4 November 202635 issues · 78 checks
This review found 35 issues worth fixing on stockyardx.com, 9 of them high impact, across 78 checks. The most urgent: main-thread work: 40.7 s. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
76C- #63,085 of 102,897 reviewed websitesbeats 34%
- #39,761 of 57,215 online storesbeats 26%
- #37,667 of 52,058 Shopify storesbeats 23%
Closest competitors among Shopify stores
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 16, 2026 | 1.7 s |
| May 23, 2026 | 1.8 s |
| May 30, 2026 | 1.8 s |
| Jun 6, 2026 | 1.8 s |
| Jun 13, 2026 | 1.6 s |
| Jun 20, 2026 | 1.6 s |
| Jun 27, 2026 | 1.7 s |
| Jul 4, 2026 | 1.7 s |
| Jul 11, 2026 | 1.7 s |
| Jul 18, 2026 | 1.6 s |
| Jul 25, 2026 | 1.7 s |
| Aug 1, 2026 | 1.7 s |
| Aug 8, 2026 | 1.7 s |
| Aug 15, 2026 | 1.7 s |
| Aug 22, 2026 | 1.6 s |
| Aug 29, 2026 | 1.5 s |
| Sep 5, 2026 | 1.5 s |
| Sep 12, 2026 | 1.5 s |
| Sep 19, 2026 | 1.5 s |
| Sep 26, 2026 | 1.5 s |
| Oct 3, 2026 | 1.4 s |
| Oct 10, 2026 | 1.4 s |
| Oct 17, 2026 | 1.4 s |
| Oct 24, 2026 | 1.4 s |
| Oct 31, 2026 | 1.4 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 16, 2026 | 272 ms |
| May 23, 2026 | 292 ms |
| May 30, 2026 | 321 ms |
| Jun 6, 2026 | 370 ms |
| Jun 13, 2026 | 388 ms |
| Jun 20, 2026 | 409 ms |
| Jun 27, 2026 | 419 ms |
| Jul 4, 2026 | 428 ms |
| Jul 11, 2026 | 419 ms |
| Jul 18, 2026 | 394 ms |
| Jul 25, 2026 | 412 ms |
| Aug 1, 2026 | 394 ms |
| Aug 8, 2026 | 391 ms |
| Aug 15, 2026 | 377 ms |
| Aug 22, 2026 | 352 ms |
| Aug 29, 2026 | 347 ms |
| Sep 5, 2026 | 353 ms |
| Sep 12, 2026 | 362 ms |
| Sep 19, 2026 | 358 ms |
| Sep 26, 2026 | 345 ms |
| Oct 3, 2026 | 321 ms |
| Oct 10, 2026 | 310 ms |
| Oct 17, 2026 | 314 ms |
| Oct 24, 2026 | 330 ms |
| Oct 31, 2026 | 339 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
How it loaded on a phone
2.1 s
4.1 s
6.2 s
8.3 s
10.3 s
12.4 s
14.5 s
16.6 s
Speed
Main-thread work: 40.7 s
A phone's processor spends 40.7 s on main-thread work while loading, 2.9 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
8,894 HTML elements
The page has 8,894 HTML elements. Above 1,500, rendering and every interaction get slower on phones.
20 long tasks on the main thread
20 long tasks block the main thread while loading, the longest for 1.6 s. During a long task the page ignores taps.
8 third-party services on the page
8 third-party services load with your homepage (Klaviyo, Yotpo and returngo.ai and others), adding 1.5 MB and 941 ms of main-thread time.
Mobile performance score: 53
53/100Your mobile performance score is 53. Pages that score under 90 lose visitors before the first paint.
Use efficient cache lifetimes
350 ms · 404 KiB28 files are served with short cache lifetimes, so returning visitors download them again (404 KiB).
Klaviyo adds 451 ms
451 msKlaviyo costs a phone 451 ms of main-thread work and 623 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Render-blocking requests
500 ms2 files block the first paint until they finish downloading. Deferring or inlining them could save about 500 ms.
Improve image delivery
150 ms · 284 KiB9 images could be 284 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 150 ms faster on a phone.
Reduce unused CSS
300 ms · 65 KiBAbout 65 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 300 ms faster on a phone.
Reduce unused JavaScript
329 KiBAbout 329 KiB of JavaScript is downloaded but never used on this page.
Shopify adds 17 ms
17 msShopify costs a phone 17 ms of main-thread work and 315 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Minify JavaScript
28 KiB28 KiB could be saved by minifying JavaScript.
Legacy JavaScript
25 KiBPolyfills for old browsers add 25 KiB JavaScript that modern phones do not need.
Minify CSS
6 KiB6 KiB could be saved by minifying CSS.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
1 checks passed
Server response: 32 ms
32 msYour server sent the HTML in 32 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
Real-user INP: 652 ms
652 msReal visitors wait 652 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Total Blocking Time: 8.0 s
8.0 sScripts block taps and scrolling for 8.0 s in total while the page loads. Good is under 200 ms.
Time to Interactive: 32.0 s
32.0 sThe page becomes fully interactive after 32.0 s. Good is under 3.8 s.
Speed Index: 7.5 s
7.5 sVisually, the page fills in at 7.5 s (Speed Index). Good is under 3.4 s.
Largest Contentful Paint: 3.6 s
3.6 sYour largest element takes 3.6 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.
Tap response (INP) got 19% slower for real visitors
+19%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 272 ms to 339 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
7 checks passed
Real-user LCP: 2.1 s
2.1 sReal visitors wait 2.1 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user CLS: 0.00
0.00For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.
Real-user FCP: 1.8 s
1.8 sReal visitors see the first content after 1.8 s (75th percentile). Good is under 1.8 s.
Real-user TTFB: 397 ms
397 msReal visitors wait 397 ms for your server to start answering (75th percentile). Good is under 800 ms.
Largest content (LCP) got 21% faster for real visitors
-21%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 1.7 s to 1.4 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
First Contentful Paint: 1.2 s
1.2 sThe first text or image appears after 1.2 s, inside the 1.8 s “good” threshold.
Cumulative Layout Shift: 0.001
0.001The layout barely moves while loading (CLS 0.001, good is under 0.1).
Images and page weight
Page weight: 3.3 MB in 396 requests
3.3 MBYour homepage downloads 3.3 MB in 396 requests on a phone: scripts 1.3 MB (106), images 1.2 MB (47) and other files 418 KiB (215). Under 2 MB keeps phones on slow connections fast.
An image on the first screen is lazy-loaded
Sx_Hero_Nov_Artboard_23_40cbd64c-e889-40eb-95ac-e46b6db7f64d is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).
About 0.9 g of CO₂ per visit
0.94 gBy the Sustainable Web Design model, a visit to your homepage emits about 0.94 g of CO₂e: 112.9 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
2 checks passed
Images use modern formats
Every sizeable image is WebP, AVIF or SVG.
Images are sized for phones
No image is downloaded at more than three times the size it is drawn on a phone.
Accessibility
1 image without alt text
1 image has no alt text, which hurts accessibility and image search.
153 text elements with low contrast
153 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.
8 links without text
8 visible links have no text or label, so screen readers cannot say where they go.
1 form field without a label
1 form field has no label, so screen readers announce an empty box and autofill guesses.
SEO
No structured data
No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.
One H1 headline
Your <h1> is empty.
317 internal links, 20 external
The homepage links to 317 pages on stockyardx.com and 20 external pages.
6 checks passed
Meta description: 142 characters
Your meta description is 142 characters: “Rustic Handmade Leather Goods from La Antigua Guatemala and Oaxaca Mexico. Wallets, Belts, Bags, Travel and Other Handm…”.
Title: 42 characters
Your title is a healthy 42 characters: “StockyardX – StockyardX, The Leather Store”.
Canonical URL set
The canonical URL is https://stockyardx.com/.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://stockyardx.com/sitemap.xml.
AI search readiness
No Organization structured data
There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.
No llms.txt
There is no https://stockyardx.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.
2 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Text is in the HTML
Your server sends the page's text in the HTML (1,974 words), so crawlers that don't run JavaScript still read it.
Other pages
4 pages without a meta description
https://stockyardx.com/collections/fun-creations, https://stockyardx.com/collections/best-sellers, https://stockyardx.com/collections/arrivals and https://stockyardx.com/collections/satchels-croosbody-bags have no meta description, so Google writes the search snippet from whatever text it finds.
4 pages without an H1
https://stockyardx.com/collections/fun-creations, https://stockyardx.com/collections/best-sellers, https://stockyardx.com/collections/arrivals and https://stockyardx.com/collections/satchels-croosbody-bags have no <h1> headline, so visitors and search engines get no clear main topic.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 131 found) and read each the way a search engine does.
5 checks passed
Linked pages load
4 pages of 15 loaded without an error (the rest turned automated requests away).
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Titles are unique
Every page we checked has its own title.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 4 pages that loaded have a <title>.
Best practices
2 JavaScript errors while loading
2 errors were logged to the browser console while the page loaded, for example “Shopify's Google Analytics stub called with: [array Array] See https://help.shopify.com/manual/promoting-marketing/pixe…”.
2 checks passed
Tap targets are thumb-sized
27 of 31 tappable elements near the top are at least 24 px.
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
No call to action on the first screen
On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.
Thin social proof
Social proof on the homepage: 2 trust badges. Pairing it with named testimonials or customer logos makes it far more convincing.
No analytics detected
No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.
No direct contact details
No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 1,382 words of copy
The homepage carries about 1,382 words of visible text.
Urgency cues
The page uses urgency cues (a countdown or limited-time wording).
2 checks passed
34 calls to action
The homepage has 34 calls to action, for example “Shop By Category”, “Shop by Brand” and “The Good Book of Leather”.
3 short forms
3 short forms (1 field at most) are right on the homepage, asking for an email.
Privacy and tracking
8 trackers load before any consent
8Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Klaviyo and Meta Pixel and 3 mores (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
29 cookies set on arrival
29Opening the homepage sets 29 cookies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
38 other companies contacted
Loading the homepage contacts 38 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at stockyardx.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Apps on your store
Your storefront loads 6 apps. Each one is code from another company running for your shoppers.
Apps your storefront loads
Klaviyo Email Marketing Sms · Yotpo Product Reviews · Yotpo Loyalty Rewards · Sitemap Noindex Pro Seo · Returngo Returns Exchanges · Rebuy Personalization Engine
Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info
Upkeep, stack and company
Stack
- E-commerce
- Shopify
- Hosting
- Shopify
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 35 issues on stockyardx.com, including 18 speed issues, 2 SEO issues and 4 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.