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talikacosmetics.com website review
Visit site (opens in a new tab)Reviewed 10 November 202633 issues · 72 checks
This review found 33 issues worth fixing on talikacosmetics.com, 10 of them high impact, across 72 checks. The most urgent: fails Core Web Vitals for real visitors. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
82B- #29,789 of 104,938 reviewed websitesbeats 66%
- #19,675 of 58,867 online storesbeats 60%
- #19,019 of 53,626 Shopify storesbeats 58%
Closest competitors among Shopify stores
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| Jul 4, 2026 | 2.2 s |
| Jul 11, 2026 | 2.0 s |
| Jul 18, 2026 | 2.0 s |
| Jul 25, 2026 | 2.0 s |
| Aug 1, 2026 | 2.2 s |
| Aug 15, 2026 | 2.7 s |
| Aug 22, 2026 | 2.8 s |
| Aug 29, 2026 | 2.8 s |
| Sep 5, 2026 | 2.6 s |
| Sep 12, 2026 | 2.2 s |
| Sep 19, 2026 | 2.1 s |
| Sep 26, 2026 | 2.0 s |
| Oct 3, 2026 | 2.0 s |
| Oct 10, 2026 | 2.1 s |
| Oct 17, 2026 | 2.1 s |
| Oct 24, 2026 | 2.3 s |
| Oct 31, 2026 | 2.3 s |
| Nov 7, 2026 | 2.3 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| Jul 25, 2026 | 119 ms |
| Aug 22, 2026 | 120 ms |
| Aug 29, 2026 | 132 ms |
| Sep 5, 2026 | 115 ms |
| Sep 12, 2026 | 104 ms |
| Sep 19, 2026 | 111 ms |
| Sep 26, 2026 | 97 ms |
| Oct 3, 2026 | 96 ms |
| Oct 10, 2026 | 102 ms |
| Oct 17, 2026 | 101 ms |
| Oct 24, 2026 | 96 ms |
| Oct 31, 2026 | 96 ms |
| Nov 7, 2026 | 113 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
Speed
6,195 HTML elements
The page has 6,195 HTML elements. Above 1,500, rendering and every interaction get slower on phones.
Main-thread work: 4.9 s
A phone's processor spends 4.9 s on main-thread work while loading, 1.7 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
Mobile performance score: 63
63/100Your mobile performance score is 63. Pages that score under 90 lose visitors before the first paint.
8 third-party services on the page
8 third-party services load with your homepage (Shopify, Klaviyo and Google CDN and others), adding 717 KiB and 501 ms of main-thread time.
Reduce unused JavaScript
400 ms · 103 KiBAbout 103 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 400 ms faster on a phone.
Render-blocking requests
450 ms3 files block the first paint until they finish downloading. Deferring or inlining them could save about 450 ms.
Shopify adds 393 ms
393 msShopify costs a phone 393 ms of main-thread work and 573 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Reduce unused CSS
300 ms · 38 KiBAbout 38 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 300 ms faster on a phone.
Improve image delivery
250 ms · 120 KiB6 images could be 120 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 250 ms faster on a phone.
9 long tasks on the main thread
9 long tasks block the main thread while loading, the longest for 170 ms. During a long task the page ignores taps.
Legacy JavaScript
26 KiBPolyfills for old browsers add 26 KiB JavaScript that modern phones do not need.
Use efficient cache lifetimes
14 KiB5 files are served with short cache lifetimes, so returning visitors download them again (14 KiB).
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
1 checks passed
Server response: 18 ms
18 msYour server sent the HTML in 18 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
Largest Contentful Paint: 9.7 s
9.7 sYour largest element takes 9.7 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “Black Friday: up to 50% off”.
Time to Interactive: 10.1 s
10.1 sThe page becomes fully interactive after 10.1 s. Good is under 3.8 s.
Real-user FCP: 2.3 s
2.3 sReal visitors see the first content after 2.3 s (75th percentile). Good is under 1.8 s.
Speed Index: 5.4 s
5.4 sVisually, the page fills in at 5.4 s (Speed Index). Good is under 3.4 s.
Total Blocking Time: 330 ms
330 msScripts block taps and scrolling for 330 ms in total while the page loads. Good is under 200 ms.
20 images without width and height
20 images have no width and height attributes, so the layout jumps as each one loads.
Largest content (LCP) got 10% slower for real visitors
+10%Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' largest content (lcp) went from 2.2 s to 2.3 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
7 checks passed
Real-user LCP: 2.4 s
2.4 sReal visitors wait 2.4 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user INP: 117 ms
117 msReal visitors wait 117 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Real-user CLS: 0.00
0.00For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.
Real-user TTFB: 712 ms
712 msReal visitors wait 712 ms for your server to start answering (75th percentile). Good is under 800 ms.
Tap response (INP) got 13% faster for real visitors
-13%Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 119 ms to 113 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
First Contentful Paint: 1.2 s
1.2 sThe first text or image appears after 1.2 s, inside the 1.8 s “good” threshold.
Cumulative Layout Shift: 0
0The layout barely moves while loading (CLS 0, good is under 0.1).
Images and page weight
Page weight: 2.5 MB in 275 requests
2.5 MBYour homepage downloads 2.5 MB in 275 requests on a phone: other files 1.0 MB (162), images 596 KiB (35) and scripts 558 KiB (57). Under 2 MB keeps phones on slow connections fast.
About 0.7 g of CO₂ per visit
0.70 gBy the Sustainable Web Design model, a visit to your homepage emits about 0.70 g of CO₂e: 83.6 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
Accessibility
Delayed refresh under 20 hours must not be used (1 element)
Delayed refresh under 20 hours must not be used: 1 element on the page fails this check, rated critical by axe-core.
37 images without alt text
37 images have no alt text, which hurts accessibility and image search.
5 buttons without a name
5 buttons have no accessible name, so screen readers announce just “button”.
Zoom is disabled
The viewport tag blocks pinch-zoom, which low-vision visitors rely on.
All page content should be contained by landmarks (1 element)
All page content should be contained by landmarks: 1 element on the page fails this check, rated moderate by axe-core.
Orphan list items
Some list items are not inside a list.
16 text elements with low contrast
16 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.
Malformed lists
Some lists contain elements other than list items, which screen readers announce wrongly.
Headings should not be empty (1 element)
Headings should not be empty: 1 element on the page fails this check, rated minor by axe-core.
Headings skip levels
Headings skip levels (h1 → h3 and h1 → h6), which makes the page harder to scan with a screen reader.
1 checks passed
20 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 23 WCAG 2.2 A/AA and best-practice rules on the phone render: 20 passed and 3 failed. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
3 H1 headlines
There are 3 <h1> headlines (“<img class="inline-block" src="//talika.com/cdn/s…”, “<img class="inline-block" src="//talika.com/cdn/s…” and “MEET OUR COMUNITY”). One clear main headline is easier for people and search engines.
1 link crawlers can't follow
1 link has no real href, so search engines can't follow it.
254 internal links, 12 external
The homepage links to 254 pages on talikacosmetics.com and 12 external pages.
7 checks passed
Meta description: 150 characters
Your meta description is 150 characters: “Discover Talika's skincare and eye care for natural French beauty. Clinically tested and formulated in France, elevate …”.
Title: 47 characters
Your title is a healthy 47 characters: “Talika - Beauty experts since 1948 – Talika USA”.
Canonical URL set
The canonical URL is https://talika.com/.
Structured data in place
Structured data found: Organization and WebSite.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://talika.com/sitemap.xml.
AI search readiness
3 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Organization data: 4 of 6 facts
Your Organization JSON-LD gives name, url, logo and sameAs (social profiles); description and contact details would complete it.
llms.txt published
The site publishes https://talika.com/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.
Other pages
15 internal pages checked
We fetched 15 pages linked from your homepage (of 59 found) and read each the way a search engine does.
1 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Best practices
1 JavaScript error while loading
1 error was logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 429 ()”.
2 distorted images
2 images are displayed at the wrong aspect ratio, so they look stretched or squashed.
1 checks passed
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
No call to action on the first screen
On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.
No analytics detected
No analytics or tag manager detected in the HTML, so you can't measure whether any of these fixes work.
No direct contact details
No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.
Only about 10 words
The homepage has only about 10 words of visible text; thin pages give Google and first-time buyers little to go on.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
3 checks passed
20 calls to action
The homepage has 20 calls to action, for example “Shop all”, “Register” and “Shop the sale”.
73 short forms
73 short forms (5 fields at most) are right on the homepage, asking for an email.
Social proof on the page
Social proof on the homepage: 75 testimonial or review blocks and 3 trust badges.
Privacy and tracking
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
2 other companies contacted
Loading the homepage contacts 2 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
1 checks passed
No known trackers before consent
No known advertising or analytics trackers load before a visitor clicks anything (measured from a US location before any click).
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at talikacosmetics.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Apps on your store
Your storefront loads 3 apps. Each one is code from another company running for your shoppers.
Apps your storefront loads
Judge Me Reviews · Klaviyo Email Marketing Sms · Event Promotion Bar
Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info
Upkeep, stack and company
Stack
- Framework
- Tailwind CSS
- E-commerce
- Shopify
- Hosting
- AWS
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 33 issues on talikacosmetics.com, including 15 speed issues, 2 SEO issues and 4 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.