tedbaker.kw website review

28 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.4 s.

Your mobile performance score is 79. Pages that score under 90 lose visitors before the first paint.

5 files are served with short cache lifetimes, so returning visitors download them again (48 KiB).

The page has 2,091 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

About 19 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.

4 third-party services load with your homepage (Exponea, Adobe TypeKit and Shopify and others), adding 116 KiB and 65 ms of main-thread time.

1 long task block the main thread while loading, the longest for 70 ms. During a long task the page ignores taps.

About 26 KiB of JavaScript is downloaded but never used on this page.

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

5 KiB could be saved by minifying CSS.

Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

Your largest element takes 4.5 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

The first text or image appears after 3.0 s on a phone. Good is under 1.8 s.

Real visitors wait 2.6 s for the largest content to appear (75th percentile). Good is under 2.5 s.

Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 121 ms to 149 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

Real visitors see the first content after 2.6 s (75th percentile). Good is under 1.8 s.

The page becomes fully interactive after 4.5 s. Good is under 3.8 s.

By the Sustainable Web Design model, a visit to your homepage emits about 0.16 g of CO₂e: 19.2 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

3 buttons have no accessible name, so screen readers announce just “button”.

2 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

All page content should be contained by landmarks: 3 elements on the page fail this check, rated moderate by axe-core.

The viewport tag blocks pinch-zoom, which low-vision visitors rely on.

Page should contain a level-one heading: 1 element on the page fails this check, rated moderate by axe-core.

11 visible links have no text or label, so screen readers cannot say where they go.

There is no <h1>, so neither visitors nor Google get a clear main headline.

No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.

The homepage links to 320 pages on tedbaker.kw and 9 external pages.

There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

https://www.tedbaker.kw/pages/account-details and https://www.tedbaker.kw/pages/wishlist have no meta description, so Google writes the search snippet from whatever text it finds.

https://www.tedbaker.kw/pages/account-details, https://www.tedbaker.kw/pages/wishlist, https://www.tedbaker.kw/collections/womens-new-arrivals, https://www.tedbaker.kw/collections/womens-new-in-clothing, https://www.tedbaker.kw/collections/womens-bags-new-arrivals and https://www.tedbaker.kw/collections/womens-dresses-new-arrivals and 9 others have no <h1> headline, so visitors and search engines get no clear main topic.

We fetched 15 pages linked from your homepage (of 150 found) and read each the way a search engine does.

1 image is displayed at the wrong aspect ratio, so it looks stretched or squashed.

1 image is served at too low a resolution for sharp phone screens.

Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

A local customer looking to call finds no phone number on the homepage. Add one, ideally as a tap-to-call link.

Social proof on the homepage: 1 trust badge. Pairing it with named testimonials or customer logos makes it far more convincing.

No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

The homepage shows no opening hours. If customers visit or call, show when.

There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

The homepage carries about 537 words of visible text.

Opening the homepage sets 7 cookies (measured from a US location before any click).

No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

Loading the homepage contacts 5 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.