Website review, no card needed

tenthousand.cc logo

tenthousand.cc website review

Visit site (opens in a new tab)Reviewed 6 November 202638 issues · 87 checks

This review found 38 issues worth fixing on tenthousand.cc, 15 of them high impact, across 87 checks. The most urgent: moonshot-ai.com adds 1.5 s. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
3.6 s2.6 sMay 16Oct 313.3 s
Show as table
DateReal-visitor load time (LCP)
May 16, 20262.7 s
May 23, 20262.7 s
May 30, 20262.7 s
Jun 6, 20262.8 s
Jun 13, 20263.0 s
Jun 20, 20263.1 s
Jun 27, 20263.2 s
Jul 4, 20263.3 s
Jul 11, 20263.2 s
Jul 18, 20263.2 s
Jul 25, 20263.2 s
Aug 1, 20263.1 s
Aug 8, 20263.0 s
Aug 15, 20263.0 s
Aug 22, 20263.1 s
Aug 29, 20263.2 s
Sep 5, 20263.2 s
Sep 12, 20263.2 s
Sep 19, 20263.3 s
Sep 26, 20263.3 s
Oct 3, 20263.4 s
Oct 10, 20263.4 s
Oct 17, 20263.4 s
Oct 24, 20263.4 s
Oct 31, 20263.3 s
Real-visitor tap response (INP)75th percentile, phones
154 ms101 msMay 16Oct 31112 ms
Show as table
DateReal-visitor tap response (INP)
May 16, 2026137 ms
May 23, 2026137 ms
May 30, 2026137 ms
Jun 6, 2026137 ms
Jun 13, 2026141 ms
Jun 20, 2026145 ms
Jun 27, 2026139 ms
Jul 4, 2026131 ms
Jul 11, 2026120 ms
Jul 18, 2026108 ms
Jul 25, 2026107 ms
Aug 1, 2026107 ms
Aug 8, 2026112 ms
Aug 15, 2026121 ms
Aug 22, 2026131 ms
Aug 29, 2026146 ms
Sep 5, 2026148 ms
Sep 12, 2026145 ms
Sep 19, 2026137 ms
Sep 26, 2026121 ms
Oct 3, 2026112 ms
Oct 10, 2026112 ms
Oct 17, 2026111 ms
Oct 24, 2026111 ms
Oct 31, 2026112 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of tenthousand.cc (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. tenthousand.cc at 1.1 s1.1 s
  2. tenthousand.cc at 2.1 s2.1 s
  3. tenthousand.cc at 3.2 s3.2 s
  4. tenthousand.cc at 4.3 s4.3 s
  5. tenthousand.cc at 5.3 s5.3 s
  6. tenthousand.cc at 6.4 s6.4 s
  7. tenthousand.cc at 7.5 s7.5 s
  8. tenthousand.cc at 8.5 s8.5 s

Speed

12 to fix42
  • moonshot-ai.com adds 1.5 s

    1.5 s

    moonshot-ai.com costs a phone 1.5 s of main-thread work and 39 KiB of downloads while your page loads. That alone is enough to make taps feel slow. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Mobile performance score: 42

    42/100

    Your mobile performance score is 42. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • Main-thread work: 9.1 s

    A phone's processor spends 9.1 s on main-thread work while loading, 5.6 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 8 third-party services on the page

    8 third-party services load with your homepage (moonshot-ai.com, Shopify and Klaviyo and others), adding 1.2 MB and 2.6 s of main-thread time.

  • Use efficient cache lifetimes

    650 ms · 571 KiB

    26 files are served with short cache lifetimes, so returning visitors download them again (571 KiB).

  • Reduce unused JavaScript

    600 ms · 474 KiB

    About 474 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 600 ms faster on a phone.

  • Render-blocking requests

    550 ms

    5 files block the first paint until they finish downloading. Deferring or inlining them could save about 550 ms.

  • Shopify adds 339 ms

    339 ms

    Shopify costs a phone 339 ms of main-thread work and 361 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Improve image delivery

    368 KiB

    8 images could be 368 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

  • 17 long tasks on the main thread

    17 long tasks block the main thread while loading, the longest for 304 ms. During a long task the page ignores taps.

  • Klaviyo adds 216 ms

    216 ms

    Klaviyo costs a phone 216 ms of main-thread work and 316 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 2,097 HTML elements

    The page has 2,097 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • Legacy JavaScript

    42 KiB

    Polyfills for old browsers add 42 KiB JavaScript that modern phones do not need.

  • Minify JavaScript

    16 KiB

    16 KiB could be saved by minifying JavaScript.

  • Reduce unused CSS

    10 KiB

    About 10 KiB of CSS is downloaded but never applied on this page.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

1 checks passed
  • Server response: 18 ms

    18 ms

    Your server sent the HTML in 18 ms, well inside Google's 600 ms guideline.

Core Web Vitals

8 to fix100
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Largest Contentful Paint: 12.8 s

    12.8 s

    Your largest element takes 12.8 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “BUILT HERE”.

  • Time to Interactive: 24.3 s

    24.3 s

    The page becomes fully interactive after 24.3 s. Good is under 3.8 s.

  • Speed Index: 9.9 s

    9.9 s

    Visually, the page fills in at 9.9 s (Speed Index). Good is under 3.4 s.

  • Total Blocking Time: 929 ms

    929 ms

    Scripts block taps and scrolling for 929 ms in total while the page loads. Good is under 200 ms.

  • Largest content (LCP) got 23% slower for real visitors

    +23%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 2.7 s to 3.3 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Real-user FCP: 1.8 s

    1.8 s

    Real visitors see the first content after 1.8 s (75th percentile). Good is under 1.8 s.

  • First Contentful Paint: 2.5 s

    2.5 s

    The first text or image appears after 2.5 s on a phone. Good is under 1.8 s.

6 checks passed
  • Real-user LCP: 2.2 s

    2.2 s

    Real visitors wait 2.2 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 111 ms

    111 ms

    Real visitors wait 111 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Real-user TTFB: 437 ms

    437 ms

    Real visitors wait 437 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Tap response (INP) got 19% faster for real visitors

    -19%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 137 ms to 112 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

Images and page weight

1 to fix70
  • Page weight: 12.7 MB in 383 requests

    12.7 MB

    Your homepage downloads 12.7 MB in 383 requests on a phone: media 8.5 MB (2), scripts 2.1 MB (158) and other files 1.0 MB (191). Under 2 MB keeps phones on slow connections fast.

  • 1 image in older formats

    1 image (80 KiB) is JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • About 3.6 g of CO₂ per visit

    3.59 g

    By the Sustainable Web Design model, a visit to your homepage emits about 3.59 g of CO₂e: 430.6 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

2 checks passed
  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

8 to fixGoogle 9288
  • [role="img"] and [role="image"] elements must have alternative text (2 elements)

    [role="img"] and [role="image"] elements must have alternative text: 2 elements on the page fail this check, rated serious by axe-core.

  • 1 text element with low contrast

    1 text element doesn't have enough contrast against the background to read easily, especially outdoors on a phone.

  • Form elements should have a visible label (1 element)

    Form elements should have a visible label: 1 element on the page fails this check, rated serious by axe-core.

  • 1 image without alt text

    1 image has no alt text, which hurts accessibility and image search.

  • Document should not have more than one contentinfo landmark (1 element)

    Document should not have more than one contentinfo landmark: 1 element on the page fails this check, rated moderate by axe-core.

  • Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (1 element)

    Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.

  • Zoom is disabled

    The viewport tag blocks pinch-zoom, which low-vision visitors rely on.

  • 2 form fields without a label

    2 form fields have no label, so screen readers announce an empty box and autofill guesses.

1 checks passed
  • 41 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 47 WCAG 2.2 A/AA and best-practice rules on the phone render: 41 passed and 6 failed. 5 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

1 to fixGoogle 10095
  • Meta description is long (179 characters)

    Your meta description is 179 characters; Google truncates after about 160, so the end of your pitch is cut.

  • No X (Twitter) card tag

    No twitter:card tag. X falls back to Open Graph, which is set, so this is minor.

  • 80 internal links, 5 external

    The homepage links to 80 pages on tenthousand.cc and 5 external pages.

7 checks passed
  • One H1 headline

    Your main headline reads: “Built Here”.

  • Title: 47 characters

    Your title is a healthy 47 characters: “Ten Thousand | Men's Gym Clothes + Workout Gear”.

  • Canonical URL set

    The canonical URL is https://www.tenthousand.cc/.

  • Structured data in place

    Structured data found: Organization and WebSite.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.tenthousand.cc/sitemap.xml.

AI search readiness

100
  • No llms.txt

    There is no https://www.tenthousand.cc/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

3 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 6 of 6 facts

    Your Organization JSON-LD gives name, url, logo, sameAs (social profiles), description and contact details.

  • Text is in the HTML

    Your server sends the page's text in the HTML (417 words), so crawlers that don't run JavaScript still read it.

Other pages

3 to fix83
  • 1 linked page hidden from search

    https://www.tenthousand.cc/collections/shop-all is marked noindex but linked from your homepage. If it is meant to be found, remove the noindex.

  • 4 pages without a meta description

    https://www.tenthousand.cc/collections/shop-all, https://www.tenthousand.cc/collections/training, https://www.tenthousand.cc/collections/lifting and https://www.tenthousand.cc/collections/outdoor have no meta description, so Google writes the search snippet from whatever text it finds.

  • 4 pages without an H1

    https://www.tenthousand.cc/collections/new-arrivals, https://www.tenthousand.cc/collections/shorts, https://www.tenthousand.cc/collections/shop-all and https://www.tenthousand.cc/collections/training have no <h1> headline, so visitors and search engines get no clear main topic.

  • 3 pages with very little text

    https://www.tenthousand.cc/collections/new-arrivals, https://www.tenthousand.cc/collections/shorts and https://www.tenthousand.cc/collections/training have under 150 words in the HTML. Thin pages rarely rank; if the text loads with JavaScript, crawlers that don't run it see even less.

  • 8 pages slow to respond

    https://www.tenthousand.cc/pages/find-your-perfect-shorts, https://www.tenthousand.cc/collections/best-sellers, https://www.tenthousand.cc/collections/new-arrivals, https://www.tenthousand.cc/collections/shorts, https://www.tenthousand.cc/collections/shop-all and https://www.tenthousand.cc/collections/rep and 2 others took over 3 s to send their HTML from our server.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 34 found) and read each the way a search engine does.

4 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Titles are unique

    Every page we checked has its own title.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

2 to fixGoogle 9678
  • 1 broken image

    1 image failed to load on a phone, for example https://www.ojrq.net/p/?return=&cid=18764&tpsync=no&auth=.

  • 6 JavaScript errors while loading

    6 errors were logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.

  • Missing source maps

    Large scripts ship without source maps.

2 checks passed
  • Tap targets are thumb-sized

    39 of 43 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

2 to fix79
  • No social proof

    No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • About 326 words of copy

    The homepage carries about 326 words of visible text.

5 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “SHOP ALL” and “SHOP FALL 2026”.

  • 15 calls to action

    The homepage has 15 calls to action, for example “Shop Shorts”, “Shop Shirts” and “Shop All”.

  • 1 short form

    A short form (1 field at most) is right on the homepage, asking for an email.

  • Analytics in place

    Analytics detected: Microsoft Clarity.

  • Risk reducer mentioned

    A guarantee or risk reducer (money-back, free trial, no credit card or similar) is mentioned on the page.

Privacy and tracking

1 to fix
  • 8 trackers load before any consent

    8

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Klaviyo and Microsoft Clarity and 3 mores (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 65 cookies set on arrival

    65

    Opening the homepage sets 65 cookies, 2 of them by other companies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 68 other companies contacted

    Loading the homepage contacts 68 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at tenthousand.cc, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Apps on your store

Your storefront loads 16 apps. Each one is code from another company running for your shoppers.

Apps your storefront loads

Intelligems A B Testing · Yotpo Product Reviews · Impact Com · Redo · Klaviyo Email Marketing Sms · Triplewhale · Elevar Conversion Tracking · Microsoft Clarity · Yotpo Loyalty Rewards · Unveild Tenthousand · Back In Stock · Polar Analytics · elfsight.com · govx.com · rise-ai.com · corso.com

Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info

Upkeep, stack and company

Stack

E-commerce
Shopify
Analytics
Microsoft Clarity
Hosting
Shopify

Company

Headquarters
New York

Upkeep, stack, hiring and company data from programmable.info

Go beyond the website

What your $25 Growth Playbook adds

This review found 38 issues on tenthousand.cc, including 20 speed issues, 1 SEO issue and 2 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

  • 28 research agents read your site, reviews, competitors, communities and public filings
  • Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
  • Competitor intelligence with battlecards for your closest rivals
  • Ideal customer profile, buyer segments and buying-stage funnel
  • Ranked channels, outreach sequences and content angles
  • Live Reddit threads where buyers ask for what you sell, with draft replies
  • Earned media and PR openings
  • At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
  • PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
  • Refresh the playbook later to see what changed

By continuing you agree to the Terms and acknowledge the Privacy Policy.

Free requests are written in the order they come in, so it can take a while. Pay $25 and yours is ready within a few hours. Either way you get a shareable link and a PDF.

  • No subscription
  • Free, or $25 to skip the line
  • Money-back guarantee

14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.

Get the full playbook · $25