terruar.it website review

Your mobile performance score is 80. Pages that score under 90 lose visitors before the first paint.

3 files block the first paint until they finish downloading. Deferring or inlining them could save about 850 ms.

11 files are served with short cache lifetimes, so returning visitors download them again (341 KiB).

About 183 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 300 ms faster on a phone.

6 third-party services load with your homepage (Shopify, good-apps.co and shop.app and others), adding 1.1 MB and 343 ms of main-thread time.

5 images could be 255 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 200 ms faster on a phone.

Shopify costs a phone 318 ms of main-thread work and 568 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

A phone's processor spends 3.1 s on main-thread work while loading, 1.2 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

The page has 1,848 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

About 67 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.

14 KiB could be saved by minifying JavaScript.

Polyfills for old browsers add 6 KiB JavaScript that modern phones do not need.

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

Your largest element takes 4.4 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

Visually, the page fills in at 5.7 s (Speed Index). Good is under 3.4 s.

The page becomes fully interactive after 4.4 s. Good is under 3.8 s.

3 images have no width and height attributes, so the layout jumps as each one loads.

Chrome's UX Report (opens in a new tab) has too little real-visitor traffic for this site, so the figures here are lab measurements from Google's test phone on a throttled 4G connection.

Your homepage downloads 2.8 MB in 297 requests on a phone: other files 793 KiB (104), images 771 KiB (26) and scripts 720 KiB (120). Under 2 MB keeps phones on slow connections fast.

Terruar_Mobile_03_Selezione_12b125cc-e3d5-469e-b353-a1147811 is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).

1 image (161 KiB) is JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

By the Sustainable Web Design model, a visit to your homepage emits about 0.79 g of CO₂e: 94.8 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

Images must have alternative text: 2 elements on the page fail this check, rated critical by axe-core.

2 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

Scrollable region must have keyboard access: 1 element on the page fails this check, rated serious by axe-core.

All page content should be contained by landmarks: 6 elements on the page fail this check, rated moderate by axe-core.

1 form field has no label, so screen readers announce an empty box and autofill guesses.

Your title is 69 characters, so Google will cut it off around 60: “Terruar - Enoteca online di Vini pregiati, champagne e vini naturali.”.

Your <h1> is empty.

The homepage links to 115 pages on terruar.it and 4 external pages.

https://terruar.it/collections/vini-rossi, https://terruar.it/collections/vini-bianchi, https://terruar.it/collections/vini-rosati, https://terruar.it/collections/vini-rifermentati, https://terruar.it/collections/champagne and https://terruar.it/collections/spumanti and 5 others have no meta description, so Google writes the search snippet from whatever text it finds.

We fetched 15 pages linked from your homepage (of 56 found) and read each the way a search engine does.

8 of 30 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

2 errors were logged to the browser console while the page loaded, for example “Access to XMLHttpRequest at 'https://av.good-apps.co/css/goodav-style.css?v=21' from origin 'https://terruar.it' has be…”.

On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.

No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

The homepage carries about 508 words of visible text.

Before a visitor clicks anything, the page loads Google Analytics and Google Tag Manager (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

Opening the homepage sets 10 cookies (measured from a US location before any click).

No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

Loading the homepage contacts 12 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.