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thanksboomerang.com website review
Visit site (opens in a new tab)Reviewed 24 October 202641 issues · 65 checks
This review found 41 issues worth fixing on thanksboomerang.com, 20 of them high impact, across 65 checks. The most urgent: improve image delivery. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
59FClosest competitors among reviewed websites
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 2, 2026 | 2.2 s |
| May 9, 2026 | 2.2 s |
| May 16, 2026 | 2.2 s |
| May 23, 2026 | 2.2 s |
| May 30, 2026 | 2.2 s |
| Jun 6, 2026 | 2.4 s |
| Jun 13, 2026 | 2.5 s |
| Jun 20, 2026 | 2.5 s |
| Jun 27, 2026 | 2.4 s |
| Jul 4, 2026 | 2.3 s |
| Jul 11, 2026 | 2.2 s |
| Jul 18, 2026 | 2.1 s |
| Aug 29, 2026 | 2.2 s |
| Sep 5, 2026 | 2.2 s |
| Sep 12, 2026 | 2.3 s |
| Sep 19, 2026 | 2.3 s |
| Sep 26, 2026 | 2.5 s |
| Oct 3, 2026 | 2.5 s |
| Oct 10, 2026 | 2.7 s |
| Oct 17, 2026 | 2.8 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 2, 2026 | 254 ms |
| May 9, 2026 | 245 ms |
| May 16, 2026 | 246 ms |
| May 23, 2026 | 237 ms |
| May 30, 2026 | 236 ms |
| Jun 20, 2026 | 225 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
How it loaded on a phone
0.4 s
0.8 s
1.1 s
1.5 s
1.9 s
2.3 s
2.6 s
3.0 s
Speed
Improve image delivery
9.6 s · 2.3 MB6 images could be 2.3 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 9.6 s faster on a phone.
Use efficient cache lifetimes
8.8 s · 2.0 MB10 files are served with short cache lifetimes, so returning visitors download them again (2.0 MB).
Render-blocking requests
2.8 s1 file blocks the first paint until they finish downloading. Deferring or inlining it could save about 2.8 s.
Reduce unused JavaScript
1.4 s · 276 KiBAbout 276 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 1.4 s faster on a phone.
Mobile performance score: 44
44/100Your mobile performance score is 44 (desktop: 80). Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.
5 long tasks on the main thread
5 long tasks block the main thread while loading, the longest for 243 ms. During a long task the page ignores taps.
Reduce unused CSS
175 KiBAbout 175 KiB of CSS is downloaded but never applied on this page.
6 third-party services on the page
6 third-party services load with your homepage (Hotjar, Google Tag Manager and Cloudflare and others), adding 317 KiB and 138 ms of main-thread time.
Minify CSS
116 KiB116 KiB could be saved by minifying CSS.
Legacy JavaScript
16 KiBPolyfills for old browsers add 16 KiB JavaScript that modern phones do not need.
Phones get a much slower page than desktops
Desktop scores 80 but mobile only 44. A gap that wide usually means heavy scripts and images that hit phones hardest.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
1 checks passed
Main-thread work: 1.0 s
A phone's processor spends 1.0 s on main-thread work while loading, 653 ms of it running JavaScript. That is comfortably low.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
Largest Contentful Paint: 17.4 s
17.4 sYour largest element takes 17.4 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “screenshot of our matching screen”.
Time to Interactive: 17.4 s
17.4 sThe page becomes fully interactive after 17.4 s. Good is under 3.8 s.
First Contentful Paint: 5.5 s
5.5 sThe first text or image appears after 5.5 s on a phone. Good is under 1.8 s.
Cumulative Layout Shift: 0.307
0.307The layout shifts by 0.307 while loading, so content jumps under the reader's thumb. Good is under 0.1.
Real-user LCP: 2.5 s
2.5 sReal visitors wait 2.5 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Largest content (LCP) got 24% slower for real visitors
+24%Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' largest content (lcp) went from 2.2 s to 2.8 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Real-user FCP: 1.9 s
1.9 sReal visitors see the first content after 1.9 s (75th percentile). Good is under 1.8 s.
Speed Index: 5.5 s
5.5 sVisually, the page fills in at 5.5 s (Speed Index). Good is under 3.4 s.
4 images without width and height
4 images have no width and height attributes, so the layout jumps as each one loads.
Tap response (INP) held steady for real visitors
-8%Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' tap response (inp) went from 254 ms to 225 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
2 checks passed
Real-user CLS: 0.00
0.00For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.
Total Blocking Time: 130 ms
130 msScripts block the page for only 130 ms while loading. Good is under 200 ms.
Images and page weight
1 image over 500 KB
ae68c0ea85644fbb0107095c9458c245.png weighs 2.0 MB. On a phone connection a single image that size takes seconds.
2 images far larger than shown
1.5 MB2 images are downloaded at several times the size a phone draws them, for example ae68c0ea85644fbb0107095c9458c245.png at 1,443 px wide, shown at 280 px. Resized copies would save about 1.5 MB.
Page weight: 3.3 MB in 23 requests
3.3 MBYour homepage downloads 3.3 MB in 23 requests on a phone: images 2.4 MB (6), scripts 831 KiB (6) and fonts 73 KiB (4). Under 2 MB keeps phones on slow connections fast.
2 images in older formats
2 images (2.3 MB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.
3 images below the first screen load straight away
3 images further down the page (410 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.
About 0.9 g of CO₂ per visit
0.93 gBy the Sustainable Web Design model, a visit to your homepage emits about 0.93 g of CO₂e: 112.2 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
Accessibility
Positive tabindex
1 element has a tabindex above 0, which scrambles the keyboard order.
Heading levels should only increase by one (1 element)
Heading levels should only increase by one: 1 element on the page fails this check, rated moderate by axe-core.
No page language
The <html> element has no lang attribute, so screen readers may read the page in the wrong voice and accent.
Elements with visible text labels do not have matching accessible names.
Elements with visible text labels do not have matching accessible names. (2 elements).
1 checks passed
41 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 43 WCAG 2.2 A/AA and best-practice rules on the phone render: 41 passed and 2 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
No meta description
No meta description, so Google writes its own snippet from whatever text it finds.
No H1 headline
There is no <h1>, so neither visitors nor Google get a clear main headline.
Title is short (9 characters)
Your title is only 9 characters: “Boomerang”. Between 30 and 65 characters leaves room to say what you do and for whom.
No structured data
No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.
No canonical URL
No canonical URL, so duplicate versions of the homepage (with or without www, with tracking parameters) can split ranking signals.
No social preview image
No Open Graph image (also missing: og:title, og:description), so links shared on LinkedIn, Slack or Facebook show no preview picture.
No XML sitemap
No XML sitemap at https://thanksboomerang.com/sitemap.xml, so Google discovers your pages only by following links.
No robots.txt
There is no robots.txt at thanksboomerang.com/robots.txt, the first file search crawlers ask for.
Only 0 internal links
The homepage links to only 0 pages on your own site, so visitors and crawlers find few routes into the rest of it.
No favicon declared
No favicon is declared in the HTML, so browser tabs and Google's mobile results may show a generic icon.
No X (Twitter) card tag
No twitter:card tag. X falls back to Open Graph, which is incomplete here.
AI search readiness
Most text only appears after JavaScript runs
0%A phone browser shows 283 words, but the HTML your server sends has only 0. GPTBot, ClaudeBot and PerplexityBot read that HTML without running JavaScript, so they see an almost empty page. Server-side rendering or pre-rendering fixes it.
No Organization structured data
There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.
No llms.txt
There is no https://thanksboomerang.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.
Best practices
No mobile viewport
No viewport meta tag, so phones render the desktop layout zoomed out.
1 checks passed
No console errors
No JavaScript errors were logged while the page loaded on a phone.
Content and conversion
No call to action on the first screen
On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.
No calls to action
We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.
No social proof
No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.
No direct contact details
No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.
No form on the homepage
There is no form on the homepage, so every lead has to click through to another page first.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 283 words of copy
The homepage carries about 283 words of visible text.
1 checks passed
Analytics in place
Analytics detected: Cloudflare Web Analytics.
Privacy and tracking
3 trackers load before any consent
3Before a visitor clicks anything, the page loads Google Analytics, Google Tag Manager and Hotjar (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
5 cookies set on arrival
5Opening the homepage sets 5 cookies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
10 other companies contacted
Loading the homepage contacts 10 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at thanksboomerang.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Upkeep, stack and company
Stack
- Hosting
- Railway
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 41 issues on thanksboomerang.com, including 15 speed issues, 10 SEO issues and 4 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
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