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theraincollection.com website review

Visit site (opens in a new tab)Reviewed 12 November 202638 issues · 81 checks

This review found 38 issues worth fixing on theraincollection.com, 13 of them high impact, across 81 checks. The most urgent: improve image delivery. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
2.6 s1.7 sJul 11Nov 72.0 s
Show as table
DateReal-visitor load time (LCP)
Jul 11, 20262.1 s
Jul 18, 20261.8 s
Jul 25, 20261.8 s
Aug 1, 20262.1 s
Aug 8, 20262.2 s
Aug 15, 20262.5 s
Aug 22, 20262.4 s
Aug 29, 20262.2 s
Sep 5, 20262.2 s
Oct 17, 20262.2 s
Oct 24, 20262.1 s
Oct 31, 20262.1 s
Nov 7, 20262.0 s
Real-visitor tap response (INP)75th percentile, phones
298 ms142 msAug 15Nov 7160 ms
Show as table
DateReal-visitor tap response (INP)
Aug 15, 2026280 ms
Aug 22, 2026208 ms
Aug 29, 2026182 ms
Nov 7, 2026160 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of theraincollection.com (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. theraincollection.com at 1.2 s1.2 s
  2. theraincollection.com at 2.5 s2.5 s
  3. theraincollection.com at 3.7 s3.7 s
  4. theraincollection.com at 4.9 s4.9 s
  5. theraincollection.com at 6.2 s6.2 s
  6. theraincollection.com at 7.4 s7.4 s
  7. theraincollection.com at 8.6 s8.6 s
  8. theraincollection.com at 9.8 s9.8 s

Speed

10 to fix61
  • Improve image delivery

    4.7 s · 1.2 MB

    18 images could be 1.2 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 4.7 s faster on a phone.

  • Reduce unused JavaScript

    2.6 s · 507 KiB

    About 507 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 2.6 s faster on a phone.

  • Main-thread work: 7.1 s

    A phone's processor spends 7.1 s on main-thread work while loading, 3.5 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Clarity, JSDelivr CDN and Google Tag Manager and others), adding 24.5 MB and 1.2 s of main-thread time.

  • Shopify adds 61 ms

    61 ms

    Shopify costs a phone 61 ms of main-thread work and 23.3 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Mobile performance score: 61

    61/100

    Your mobile performance score is 61. Pages that score under 90 lose visitors before the first paint.

  • Clarity adds 635 ms

    635 ms

    Clarity costs a phone 635 ms of main-thread work and 31 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Render-blocking requests

    450 ms

    8 files block the first paint until they finish downloading. Deferring or inlining them could save about 450 ms.

  • rebuyengine.com adds 93 ms

    93 ms

    rebuyengine.com costs a phone 93 ms of main-thread work and 300 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • azurefd.net adds 32 ms

    32 ms

    azurefd.net costs a phone 32 ms of main-thread work and 331 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Reduce unused CSS

    160 ms · 33 KiB

    About 33 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 160 ms faster on a phone.

  • Minify JavaScript

    180 ms · 3 KiB

    3 KiB could be saved by minifying JavaScript.

  • 5 long tasks on the main thread

    5 long tasks block the main thread while loading, the longest for 123 ms. During a long task the page ignores taps.

  • Use efficient cache lifetimes

    68 KiB

    21 files are served with short cache lifetimes, so returning visitors download them again (68 KiB).

  • Legacy JavaScript

    27 KiB

    Polyfills for old browsers add 27 KiB JavaScript that modern phones do not need.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Minify CSS

    2 KiB

    2 KiB could be saved by minifying CSS.

1 checks passed
  • Server response: 17 ms

    17 ms

    Your server sent the HTML in 17 ms, well inside Google's 600 ms guideline.

Core Web Vitals

7 to fix100
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Largest Contentful Paint: 22.3 s

    22.3 s

    Your largest element takes 22.3 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

  • Time to Interactive: 22.8 s

    22.8 s

    The page becomes fully interactive after 22.8 s. Good is under 3.8 s.

  • Speed Index: 8.8 s

    8.8 s

    Visually, the page fills in at 8.8 s (Speed Index). Good is under 3.4 s.

  • Real-user FCP: 1.9 s

    1.9 s

    Real visitors see the first content after 1.9 s (75th percentile). Good is under 1.8 s.

  • First Contentful Paint: 2.9 s

    2.9 s

    The first text or image appears after 2.9 s on a phone. Good is under 1.8 s.

  • 23 images without width and height

    23 images have no width and height attributes, so the layout jumps as each one loads.

  • Largest content (LCP) held steady for real visitors

    +3%

    Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' largest content (lcp) went from 2.1 s to 2.0 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

7 checks passed
  • Real-user LCP: 2.0 s

    2.0 s

    Real visitors wait 2.0 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 196 ms

    196 ms

    Real visitors wait 196 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Real-user TTFB: 552 ms

    552 ms

    Real visitors wait 552 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Tap response (INP) got 30% faster for real visitors

    -30%

    Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 280 ms to 160 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Total Blocking Time: 130 ms

    130 ms

    Scripts block the page for only 130 ms while loading. Good is under 200 ms.

  • Cumulative Layout Shift: 0.024

    0.024

    The layout barely moves while loading (CLS 0.024, good is under 0.1).

Images and page weight

5 to fix18
  • Page weight: 28.0 MB in 448 requests

    28.0 MB

    Your homepage downloads 28.0 MB in 448 requests on a phone: media 23.0 MB (3), images 1.8 MB (37) and scripts 1.5 MB (119). Under 2 MB keeps phones on slow connections fast.

  • 1 image over 500 KB

    WR_grind2_HI_2e747dbb-ef94-4dc0-a462-eb195ec4e06c.webp weighs 724 KiB. On a phone connection a single image that size takes seconds.

  • 2 images far larger than shown

    1.0 MB

    2 images are downloaded at several times the size a phone draws them, for example WR_grind2_HI_2e747dbb-ef94-4dc0-a462-eb195ec4e06c.webp at 3,862 px wide, shown at 314 px. Resized copies would save about 1.0 MB.

  • 14 images below the first screen load straight away

    14 images further down the page (1.7 MB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  • 2 images in older formats

    2 images (774 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • About 7.9 g of CO₂ per visit

    7.93 g

    By the Sustainable Web Design model, a visit to your homepage emits about 7.93 g of CO₂e: 951.1 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

Accessibility

4 to fixGoogle 9294
  • 7 text elements with low contrast

    7 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • 11 images without alt text

    11 images have no alt text, which hurts accessibility and image search.

  • All page content should be contained by landmarks (7 elements)

    All page content should be contained by landmarks: 7 elements on the page fail this check, rated moderate by axe-core.

  • 1 form field without a label

    1 form field has no label, so screen readers announce an empty box and autofill guesses.

1 checks passed
  • 45 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 48 WCAG 2.2 A/AA and best-practice rules on the phone render: 45 passed and 3 failed. 3 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

4 to fixGoogle 9279
  • Title is short (19 characters)

    Your title is only 19 characters: “The Rain Collection”. Between 30 and 65 characters leaves room to say what you do and for whom.

  • No structured data

    No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.

  • 7 H1 headlines

    There are 7 <h1> headlines (“”, “” and “Discover Our Range of Kitchen Products”). One clear main headline is easier for people and search engines.

  • Meta description is long (163 characters)

    Your meta description is 163 characters; Google truncates after about 160, so the end of your pitch is cut.

  • 38 internal links, 12 external

    The homepage links to 38 pages on theraincollection.com and 12 external pages.

4 checks passed
  • Canonical URL set

    The canonical URL is https://www.theraincollection.com/.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.theraincollection.com/sitemap.xml.

AI search readiness

1 to fix88
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

3 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (498 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes https://www.theraincollection.com/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.

Other pages

4 to fix68
  • 1 page without a title

    https://www.theraincollection.com/customer_authentication/redirect has no <title>, so Google invents the link text in results.

  • 1 linked page hidden from search

    https://www.theraincollection.com/customer_authentication/redirect is marked noindex but linked from your homepage. If it is meant to be found, remove the noindex.

  • 7 pages without a meta description

    https://www.theraincollection.com/customer_authentication/redirect, https://www.theraincollection.com/blogs/recepies, https://www.theraincollection.com/products/grater-rain-white-rain-set, https://www.theraincollection.com/products/black-white-rain-set, https://www.theraincollection.com/collections/all and https://www.theraincollection.com/pages/our-story and 1 other have no meta description, so Google writes the search snippet from whatever text it finds.

  • 8 pages without an H1

    https://www.theraincollection.com/customer_authentication/redirect, https://www.theraincollection.com/products/black-rain-signature-pepper-blend, https://www.theraincollection.com/products/white-rain-himalayan-sea-salt, https://www.theraincollection.com/products/black-rain-grater-rain-set, https://www.theraincollection.com/products/grater-rain-white-rain-set and https://www.theraincollection.com/products/black-white-rain-set and 2 others have no <h1> headline, so visitors and search engines get no clear main topic.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 19 found) and read each the way a search engine does.

3 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Titles are unique

    Every page we checked has its own title.

Best practices

1 to fixGoogle 9293
  • 4 JavaScript errors while loading

    4 errors were logged to the browser console while the page loaded, for example “Refused to apply style from 'https://www.theraincollection.com/cdn/shop/t/9/assets/section-hotspot-banner.css?v=4940' b…”.

  • 2 low-resolution images

    2 images are served at too low a resolution for sharp phone screens.

2 checks passed
  • Tap targets are thumb-sized

    19 of 22 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

1 to fix92
  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 349 words of copy

    The homepage carries about 349 words of visible text.

5 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “Shop Now”.

  • 14 calls to action

    The homepage has 14 calls to action, for example “Login/signup”, “SHOP” and “Shop All”.

  • 4 short forms

    4 short forms (1 field at most) are right on the homepage.

  • Social proof on the page

    Social proof on the homepage: 23 testimonial or review blocks, 17 customer or partner logos and 4 trust badges.

  • Analytics in place

    Analytics detected: Google Analytics, Microsoft Clarity and TikTok Pixel.

Privacy and tracking

1 to fix
  • 6 trackers load before any consent

    6

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Meta Pixel and Microsoft Clarity and 1 more (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 29 cookies set on arrival

    29

    Opening the homepage sets 29 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 40 other companies contacted

    Loading the homepage contacts 40 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at theraincollection.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Apps on your store

Your storefront loads 12 apps. Each one is code from another company running for your shoppers.

Apps your storefront loads

Intelligems A B Testing · Bundler Bundles App · Microsoft Clarity · Triplewhale · Avada Seo Suite · Judge Me Reviews · Selleasy · Rivo Loyalty Rewards Referrals · Whatmorelive · Mailchimp · rebuyengine.com · cloudfront.net

Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info

Upkeep, stack and company

Stack

E-commerce
Shopify
Analytics
Google Analytics | Microsoft Clarity
Hosting
Shopify

Upkeep, stack, hiring and company data from programmable.info

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