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tryher.com website review
Visit site (opens in a new tab)Reviewed 12 November 202638 issues · 80 checks
This review found 38 issues worth fixing on tryher.com, 15 of them high impact, across 80 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
82B- #30,837 of 108,650 reviewed websitesbeats 66%
- #20,578 of 61,637 online storesbeats 60%
- #19,911 of 56,248 Shopify storesbeats 58%
Closest competitors among Shopify stores
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| Aug 8, 2026 | 3.7 s |
| Aug 15, 2026 | 3.6 s |
| Aug 22, 2026 | 3.4 s |
| Aug 29, 2026 | 3.5 s |
| Sep 5, 2026 | 3.5 s |
| Sep 12, 2026 | 3.7 s |
| Sep 19, 2026 | 4.0 s |
| Sep 26, 2026 | 4.2 s |
| Oct 3, 2026 | 4.4 s |
| Oct 10, 2026 | 4.4 s |
| Oct 17, 2026 | 4.4 s |
| Oct 24, 2026 | 4.2 s |
| Oct 31, 2026 | 4.1 s |
| Nov 7, 2026 | 4.0 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| Aug 8, 2026 | 191 ms |
| Aug 15, 2026 | 186 ms |
| Aug 22, 2026 | 179 ms |
| Aug 29, 2026 | 180 ms |
| Sep 5, 2026 | 181 ms |
| Sep 12, 2026 | 185 ms |
| Sep 19, 2026 | 203 ms |
| Sep 26, 2026 | 209 ms |
| Oct 3, 2026 | 214 ms |
| Oct 10, 2026 | 220 ms |
| Oct 17, 2026 | 213 ms |
| Oct 24, 2026 | 202 ms |
| Oct 31, 2026 | 192 ms |
| Nov 7, 2026 | 186 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
How it loaded on a phone
0.4 s
0.8 s
1.1 s
1.5 s
1.9 s
2.3 s
2.6 s
3.0 s
Speed
Reduce unused JavaScript
3.1 s · 852 KiBAbout 852 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 3.1 s faster on a phone.
Improve image delivery
1.5 s · 1.0 MB9 images could be 1.0 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 1.5 s faster on a phone.
Render-blocking requests
1.6 s24 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.6 s.
Mobile performance score: 37
37/100Your mobile performance score is 37. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.
Main-thread work: 4.5 s
A phone's processor spends 4.5 s on main-thread work while loading, 2.9 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
8 third-party services on the page
8 third-party services load with your homepage (Shopify, negate.io and Google Tag Manager and others), adding 1.7 MB and 1.9 s of main-thread time.
Use efficient cache lifetimes
850 ms · 301 KiB17 files are served with short cache lifetimes, so returning visitors download them again (301 KiB).
Shopify adds 440 ms
440 msShopify costs a phone 440 ms of main-thread work and 554 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
13 long tasks on the main thread
13 long tasks block the main thread while loading, the longest for 447 ms. During a long task the page ignores taps.
negate.io adds 400 ms
400 msnegate.io costs a phone 400 ms of main-thread work and 40 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Google Tag Manager adds 321 ms
321 msGoogle Tag Manager costs a phone 321 ms of main-thread work and 348 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
vitals.app adds 147 ms
147 msvitals.app costs a phone 147 ms of main-thread work and 324 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Legacy JavaScript
150 ms · 56 KiBPolyfills for old browsers add 56 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 150 ms faster on a phone.
Reduce unused CSS
110 ms · 35 KiBAbout 35 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 110 ms faster on a phone.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
1 checks passed
Server response: 13 ms
13 msYour server sent the HTML in 13 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
Largest Contentful Paint: 17.4 s
17.4 sYour largest element takes 17.4 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “Woman holding FEM+ tinted serum”.
Time to Interactive: 20.5 s
20.5 sThe page becomes fully interactive after 20.5 s. Good is under 3.8 s.
Speed Index: 10.3 s
10.3 sVisually, the page fills in at 10.3 s (Speed Index). Good is under 3.4 s.
First Contentful Paint: 4.1 s
4.1 sThe first text or image appears after 4.1 s on a phone. Good is under 1.8 s.
Total Blocking Time: 940 ms
940 msScripts block taps and scrolling for 940 ms in total while the page loads. Good is under 200 ms.
Real-user FCP: 2.1 s
2.1 sReal visitors see the first content after 2.1 s (75th percentile). Good is under 1.8 s.
Tap response (INP) held steady for real visitors
0%Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 191 ms to 186 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Largest content (LCP) got 11% slower for real visitors
+11%Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' largest content (lcp) went from 3.7 s to 4.0 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
5 checks passed
Real-user LCP: 2.2 s
2.2 sReal visitors wait 2.2 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user INP: 149 ms
149 msReal visitors wait 149 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Real-user CLS: 0.00
0.00For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.
Real-user TTFB: 792 ms
792 msReal visitors wait 792 ms for your server to start answering (75th percentile). Good is under 800 ms.
Cumulative Layout Shift: 0
0The layout barely moves while loading (CLS 0, good is under 0.1).
Images and page weight
Page weight: 4.7 MB in 299 requests
4.7 MBYour homepage downloads 4.7 MB in 299 requests on a phone: scripts 2.1 MB (104), images 1.2 MB (14) and other files 893 KiB (141). Under 2 MB keeps phones on slow connections fast.
2 images over 500 KB
2 images weigh 3.5 MB together. On a phone connection a single image that size takes seconds.
2 images far larger than shown
848 KiB2 images are downloaded at several times the size a phone draws them, for example fem-home-serum-gray-studio.webp at 1,254 px wide, shown at 366 px. Resized copies would save about 848 KiB.
2 images in older formats
2 images (3.5 MB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.
An image on the first screen is lazy-loaded
fem-home-balm-application.webp is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).
About 1.3 g of CO₂ per visit
1.32 gBy the Sustainable Web Design model, a visit to your homepage emits about 1.32 g of CO₂e: 158.5 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
Accessibility
All page content should be contained by landmarks (2 elements)
All page content should be contained by landmarks: 2 elements on the page fail this check, rated moderate by axe-core.
5 links without text
5 visible links have no text or label, so screen readers cannot say where they go.
1 form field without a label
1 form field has no label, so screen readers announce an empty box and autofill guesses.
Elements with visible text labels do not have matching accessible names.
Elements with visible text labels do not have matching accessible names. (1 element).
2 checks passed
Every image has alt text
All 13 images in the HTML carry an alt attribute.
45 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 46 WCAG 2.2 A/AA and best-practice rules on the phone render: 45 passed and 1 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
No structured data
No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.
30 internal links, 2 external
The homepage links to 30 pages on tryher.com and 2 external pages.
7 checks passed
Meta description: 143 characters
Your meta description is 143 characters: “Discover FEM+ Korean Color-Correcting Tinted Serum and PDRN Volume Balm. Skincare and natural-looking coverage, made fo…”.
One H1 headline
Your main headline reads: “Skincare that covers without the cakey look.”.
Title: 54 characters
Your title is a healthy 54 characters: “FEM+ | Korean Skincare & Color-Correcting Tinted Serum”.
Canonical URL set
The canonical URL is https://www.femplus.com/.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://www.femplus.com/sitemap.xml.
AI search readiness
No Organization structured data
There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.
3 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Text is in the HTML
Your server sends the page's text in the HTML (532 words), so crawlers that don't run JavaScript still read it.
llms.txt published
The site publishes https://www.femplus.com/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.
Other pages
1 page without a title
https://www.femplus.com/customer_authentication/redirect has no <title>, so Google invents the link text in results.
1 linked page hidden from search
https://www.femplus.com/customer_authentication/redirect is marked noindex but linked from your homepage. If it is meant to be found, remove the noindex.
2 pages share a title
https://www.femplus.com/products/volume-balm and https://www.femplus.com/products/korean-reverse-balm all use the title “Fem+ All-in-one Glowing Balm – FEM+”. Search engines can't tell which page to show for a search, so each competes with the others.
9 pages without a meta description
https://www.femplus.com/collections/all, https://www.femplus.com/customer_authentication/redirect, https://www.femplus.com/products/korean-color-correcting-tinted-serum, https://www.femplus.com/products/instant-glow-collagen-mask, https://www.femplus.com/products/depuff-brighten-eye-patches and https://www.femplus.com/policies/shipping-policy and 3 others have no meta description, so Google writes the search snippet from whatever text it finds.
2 pages share a meta description
https://www.femplus.com/products/volume-balm and https://www.femplus.com/products/korean-reverse-balm use the same meta description. A description written for each page earns more clicks.
3 pages without an H1
https://www.femplus.com/collections/all, https://www.femplus.com/customer_authentication/redirect and https://www.femplus.com/apps/trackmyorder have no <h1> headline, so visitors and search engines get no clear main topic.
13 internal pages checked
We fetched 13 pages linked from your homepage and read each the way a search engine does.
2 checks passed
Linked pages load
All 13 pages we checked loaded without an error.
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Best practices
6 JavaScript errors while loading
6 errors were logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.
2 checks passed
Tap targets are thumb-sized
23 of 23 tappable elements near the top are at least 24 px.
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
No direct contact details
No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 489 words of copy
The homepage carries about 489 words of visible text.
5 checks passed
Clear next step on the first screen
On a phone, the first screen shows a clear next step: “SHOP SERUM” and “SHOP BALM”.
14 calls to action
The homepage has 14 calls to action, for example “Shop all”, “Shop serum” and “Shop balm”.
3 short forms
3 short forms (1 field at most) are right on the homepage.
Social proof on the page
Social proof on the homepage: 14 testimonial or review blocks, a star rating and “35,000+ reviews”.
Analytics in place
Analytics detected: Google Tag Manager, Microsoft Clarity and Hotjar.
Privacy and tracking
8 trackers load before any consent
8Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Klaviyo and Meta Pixel and 3 mores (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
29 cookies set on arrival
29Opening the homepage sets 29 cookies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
49 other companies contacted
Loading the homepage contacts 49 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at tryher.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Apps on your store
Your storefront loads 23 apps. Each one is code from another company running for your shoppers.
Apps your storefront loads
Kaching Bundles · Seowill Ai Seo · Uppromote Affiliate · Klickly Connector · Minmaxify Order Limits · Klaviyo Email Marketing Sms · Bucks · Vitals · Gempages Builder · Triplewhale · Gemx Cro A B Testing · Gempages Cro · Affliate By Secomapp · Infinite Microsoft Clarity · Applovin Shop Integration · Countdown Timer · Upcart · Kaching Popup · rechargecdn.com · luckyorange.com · richpanel.com · loox.io · archive-digger.com
Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info
Upkeep, stack and company
Stack
- Framework
- jQuery
- E-commerce
- Shopify
- Analytics
- Google Tag Manager | Hotjar | Microsoft Clarity
- Hosting
- Shopify
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 38 issues on tryher.com, including 19 speed issues, 1 SEO issue and 1 conversion gap. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.