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tua.cl website review

Visit site (opens in a new tab)Reviewed 22 October 202657 issues · 94 checks

This review found 57 issues worth fixing on tua.cl, 22 of them high impact, across 94 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
4.4 s2.5 sMay 2Oct 173.9 s
Show as table
DateReal-visitor load time (LCP)
May 2, 20263.0 s
May 9, 20263.0 s
May 16, 20262.9 s
May 23, 20262.8 s
May 30, 20262.7 s
Jun 6, 20262.8 s
Jun 13, 20262.9 s
Jun 20, 20263.0 s
Jun 27, 20263.1 s
Jul 4, 20263.2 s
Jul 11, 20263.1 s
Jul 18, 20262.8 s
Jul 25, 20262.7 s
Aug 1, 20262.7 s
Aug 8, 20262.8 s
Aug 15, 20262.9 s
Aug 22, 20263.0 s
Aug 29, 20263.2 s
Sep 5, 20263.4 s
Sep 12, 20263.6 s
Sep 19, 20263.9 s
Sep 26, 20264.1 s
Oct 3, 20264.2 s
Oct 10, 20263.9 s
Oct 17, 20263.9 s
Real-visitor tap response (INP)75th percentile, phones
380 ms227 msMay 2Oct 17362 ms
Show as table
DateReal-visitor tap response (INP)
May 2, 2026264 ms
May 9, 2026269 ms
May 16, 2026263 ms
May 23, 2026253 ms
May 30, 2026246 ms
Jun 6, 2026245 ms
Jun 13, 2026249 ms
Jun 20, 2026263 ms
Jun 27, 2026276 ms
Jul 4, 2026287 ms
Jul 11, 2026289 ms
Jul 18, 2026283 ms
Jul 25, 2026280 ms
Aug 1, 2026287 ms
Aug 8, 2026289 ms
Aug 15, 2026284 ms
Aug 22, 2026281 ms
Aug 29, 2026275 ms
Sep 5, 2026283 ms
Sep 12, 2026301 ms
Sep 19, 2026315 ms
Sep 26, 2026329 ms
Oct 3, 2026338 ms
Oct 10, 2026362 ms
Oct 17, 2026362 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of tua.cl (desktop) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. tua.cl at 1.2 s1.2 s
  2. tua.cl at 2.4 s2.4 s
  3. tua.cl at 3.6 s3.6 s
  4. tua.cl at 4.7 s4.7 s
  5. tua.cl at 5.9 s5.9 s
  6. tua.cl at 7.1 s7.1 s
  7. tua.cl at 8.3 s8.3 s
  8. tua.cl at 9.5 s9.5 s

Speed

14 to fix30
  • Reduce unused JavaScript

    2.5 s · 3.0 MB

    About 3.0 MB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 2.5 s faster on a phone.

  • Use efficient cache lifetimes

    1.4 s · 690 KiB

    34 files are served with short cache lifetimes, so returning visitors download them again (690 KiB).

  • Reduce unused CSS

    1.2 s · 179 KiB

    About 179 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 1.2 s faster on a phone.

  • Mobile performance score: 30

    30/100

    Your mobile performance score is 30 (desktop: 48). Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • Main-thread work: 7.0 s

    A phone's processor spends 7.0 s on main-thread work while loading, 3.6 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Google Tag Manager, vtexassets.com and TikTok and others), adding 6.0 MB and 2.7 s of main-thread time.

  • Google Tag Manager adds 992 ms

    992 ms

    Google Tag Manager costs a phone 992 ms of main-thread work and 957 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • vtexassets.com adds 709 ms

    709 ms

    vtexassets.com costs a phone 709 ms of main-thread work and 2.1 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 20 long tasks on the main thread

    20 long tasks block the main thread while loading, the longest for 668 ms. During a long task the page ignores taps.

  • Render-blocking requests

    500 ms

    3 files block the first paint until they finish downloading. Deferring or inlining them could save about 500 ms.

  • TikTok adds 390 ms

    390 ms

    TikTok costs a phone 390 ms of main-thread work and 295 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • versu.ai adds 128 ms

    128 ms

    versu.ai costs a phone 128 ms of main-thread work and 2.3 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Facebook adds 293 ms

    293 ms

    Facebook costs a phone 293 ms of main-thread work and 307 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Minify JavaScript

    300 ms · 4 KiB

    4 KiB could be saved by minifying JavaScript.

  • Legacy JavaScript

    200 ms · 79 KiB

    Polyfills for old browsers add 79 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 200 ms faster on a phone.

  • Minify CSS

    150 ms · 8 KiB

    8 KiB could be saved by minifying CSS.

  • Improve image delivery

    50 ms · 27 KiB

    2 images could be 27 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 50 ms faster on a phone.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

1 checks passed
  • Server response: 73 ms

    73 ms

    Your server sent the HTML in 73 ms, well inside Google's 600 ms guideline.

Core Web Vitals

13 to fix33
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • First Contentful Paint: 8.2 s

    8.2 s

    The first text or image appears after 8.2 s on a phone. Good is under 1.8 s.

  • Largest Contentful Paint: 17.0 s

    17.0 s

    Your largest element takes 17.0 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

  • Time to Interactive: 39.8 s

    39.8 s

    The page becomes fully interactive after 39.8 s. Good is under 3.8 s.

  • Speed Index: 14.8 s

    14.8 s

    Visually, the page fills in at 14.8 s (Speed Index). Good is under 3.4 s.

  • Total Blocking Time: 1.4 s

    1.4 s

    Scripts block taps and scrolling for 1.4 s in total while the page loads. Good is under 200 ms.

  • Real-user INP: 315 ms

    315 ms

    Real visitors wait 315 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.23

    0.23

    For real visitors the layout shifts by 0.23 (75th percentile). Good is under 0.1.

  • Tap response (INP) got 36% slower for real visitors

    +36%

    Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' tap response (inp) went from 264 ms to 362 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) got 30% slower for real visitors

    +30%

    Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' largest content (lcp) went from 3.0 s to 3.9 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Real-user FCP: 2.3 s

    2.3 s

    Real visitors see the first content after 2.3 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 964 ms

    964 ms

    Real visitors wait 964 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • 3 images without width and height

    3 images have no width and height attributes, so the layout jumps as each one loads.

2 checks passed
  • Real-user LCP: 2.3 s

    2.3 s

    Real visitors wait 2.3 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Cumulative Layout Shift: 0.019

    0.019

    The layout barely moves while loading (CLS 0.019, good is under 0.1).

Images and page weight

3 to fix45
  • Page weight: 6.2 MB in 239 requests

    6.2 MB

    Your homepage downloads 6.2 MB in 239 requests on a phone: scripts 5.0 MB (106), HTML 402 KiB (4) and other files 392 KiB (88). Under 2 MB keeps phones on slow connections fast.

  • 1 image over 500 KB

    3963cedb-bfb9-4f39-b3a2-73897f47305b___2c50662914954cba87139 weighs 607 KiB. On a phone connection a single image that size takes seconds.

  • 2 images in older formats

    2 images (639 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • About 1.8 g of CO₂ per visit

    1.76 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.76 g of CO₂e: 211.5 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

2 checks passed
  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

11 to fixGoogle 7286
  • 4 buttons without a name

    4 buttons have no accessible name, so screen readers announce just “button”.

  • Hidden but focusable

    4 elements hidden from screen readers can still receive keyboard focus.

  • 3 tap targets too small

    3 tap targets are too small or too close together to hit reliably with a finger.

  • 2 text elements with low contrast

    2 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • All page content should be contained by landmarks (8 elements)

    All page content should be contained by landmarks: 8 elements on the page fail this check, rated moderate by axe-core.

  • No main landmark

    The page has no <main> landmark, so screen-reader users cannot jump straight to the content.

  • Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (1 element)

    Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.

  • Page should contain a level-one heading (1 element)

    Page should contain a level-one heading: 1 element on the page fails this check, rated moderate by axe-core.

  • 2 form fields without a label

    2 form fields have no label, so screen readers announce an empty box and autofill guesses.

  • 2 links without text

    2 visible links have no text or label, so screen readers cannot say where they go.

  • Frames without titles

    1 frame has no title, so screen-reader users cannot tell what it contains.

  • Elements with visible text labels do not have matching accessible names.

    Elements with visible text labels do not have matching accessible names. (2 elements).

2 checks passed
  • Every image has alt text

    All 8 images in the HTML carry an alt attribute.

  • 40 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 50 WCAG 2.2 A/AA and best-practice rules on the phone render: 40 passed and 10 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

3 to fixGoogle 10083
  • No H1 headline

    There is no <h1>, so neither visitors nor Google get a clear main headline.

  • Structured data has 1 problem

    Structured data found (ItemList and WebSite) but with 1 problem, for example “WebSite: missing name”.

  • No social preview image

    No Open Graph image, so links shared on LinkedIn, Slack or Facebook show no preview picture.

  • No X (Twitter) card tag

    No twitter:card tag. X falls back to Open Graph, which is incomplete here.

  • 22 internal links, 2 external

    The homepage links to 22 pages on tua.cl and 2 external pages.

5 checks passed
  • Meta description: 140 characters

    Your meta description is 140 characters: “Descubre TUA, tu lugar de belleza con marcas profesionales en haircare, skincare y electro. Todo para tu rutina de bell…”.

  • Title: 37 characters

    Your title is a healthy 37 characters: “Tiendas TUA | TUActitud es tu belleza”.

  • Canonical URL set

    The canonical URL is https://www.tua.cl/.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.tua.cl/sitemap.xml.

AI search readiness

1 to fix83
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

  • No llms.txt

    There is no https://www.tua.cl/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

1 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

Other pages

5 to fix67
  • 1 page without a title

    https://www.tua.cl/982 has no <title>, so Google invents the link text in results.

  • 4 linked pages hidden from search

    https://www.tua.cl/700, https://www.tua.cl/1179, https://www.tua.cl/1273 and https://www.tua.cl/oferta are marked noindex but linked from your homepage. If they are meant to be found, remove the noindex.

  • 1 page without a meta description

    https://www.tua.cl/982 has no meta description, so Google writes the search snippet from whatever text it finds.

  • 4 pages share a meta description

    https://www.tua.cl/700, https://www.tua.cl/1179, https://www.tua.cl/1273 and https://www.tua.cl/oferta use the same meta description. A description written for each page earns more clicks.

  • 11 pages without an H1

    https://www.tua.cl/coloracion, https://www.tua.cl/electro, https://www.tua.cl/cuidado-del-cabello, https://www.tua.cl/unas, https://www.tua.cl/maquillaje and https://www.tua.cl/982 and 5 others have no <h1> headline, so visitors and search engines get no clear main topic.

  • 2 pages with very little text

    https://www.tua.cl/cuidado-del-cabello and https://www.tua.cl/ofertas have under 150 words in the HTML. Thin pages rarely rank; if the text loads with JavaScript, crawlers that don't run it see even less.

  • 6 pages slow to respond

    https://www.tua.cl/electro, https://www.tua.cl/cuidado-del-cabello, https://www.tua.cl/unas, https://www.tua.cl/982, https://www.tua.cl/tuamen and https://www.tua.cl/ofertas took over 3 s to send their HTML from our server.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 17 found) and read each the way a search engine does.

3 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Titles are unique

    Every page we checked has its own title.

Best practices

2 to fixGoogle 10087
  • 9 small tap targets

    9 of 39 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • 6 JavaScript errors while loading

    6 errors were logged to the browser console while the page loaded, for example “Cannot read properties of undefined (reading 'register')”.

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

5 to fix33
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • No calls to action

    We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.

  • No social proof

    No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • Only about 97 words

    The homepage has only about 97 words of visible text; thin pages give Google and first-time buyers little to go on.

  • No form on the homepage

    There is no form on the homepage, so every lead has to click through to another page first.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

1 checks passed
  • Analytics in place

    Analytics detected: Google Tag Manager, Meta Pixel, Hotjar and TikTok Pixel.

Privacy and tracking

  • 9 trackers load before any consent

    9

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Hotjar and HubSpot and 4 mores (measured from a US location before any click). A consent tool (HubSpot cookie banner) is installed; check it blocks these until visitors agree where the law requires it.

  • 37 cookies set on arrival

    37

    Opening the homepage sets 37 cookies (measured from a US location before any click).

  • 58 other companies contacted

    Loading the homepage contacts 58 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

1 checks passed
  • Consent tool: HubSpot cookie banner

    A consent management tool (HubSpot cookie banner) loads with the page.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at tua.cl, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

Framework
jQuery
Analytics
Google Tag Manager | Hotjar

Upkeep, stack, hiring and company data from programmable.info

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This review found 57 issues on tua.cl, including 27 speed issues, 3 SEO issues and 5 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

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