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ucg.ac.uk website review

Visit site (opens in a new tab)Reviewed 29 October 202630 issues · 85 checks

This review found 30 issues worth fixing on ucg.ac.uk, 6 of them high impact, across 85 checks. The most urgent: page weight: 38.7 MB in 117 requests. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
3.0 s1.0 sMay 9Oct 241.7 s
Show as table
DateReal-visitor load time (LCP)
May 9, 20261.4 s
May 16, 20261.4 s
May 23, 20261.3 s
May 30, 20261.2 s
Jun 6, 20261.3 s
Jun 13, 20262.6 s
Jun 20, 20262.6 s
Jun 27, 20262.6 s
Jul 4, 20262.6 s
Jul 11, 20262.7 s
Jul 18, 20262.8 s
Jul 25, 20262.8 s
Aug 1, 20262.6 s
Aug 8, 20262.4 s
Aug 15, 20262.0 s
Aug 22, 20261.7 s
Aug 29, 20261.6 s
Sep 5, 20261.6 s
Sep 12, 20261.6 s
Sep 19, 20261.7 s
Sep 26, 20261.7 s
Oct 3, 20261.7 s
Oct 10, 20261.7 s
Oct 17, 20261.7 s
Oct 24, 20261.7 s
Real-visitor tap response (INP)75th percentile, phones
186 ms84 msJun 6Oct 24174 ms
Show as table
DateReal-visitor tap response (INP)
Jun 6, 2026169 ms
Jun 13, 202696 ms
Jun 20, 2026120 ms
Jun 27, 2026135 ms
Jul 4, 2026145 ms
Jul 11, 2026159 ms
Jul 18, 2026162 ms
Jul 25, 2026160 ms
Aug 1, 2026154 ms
Aug 8, 2026149 ms
Aug 15, 2026148 ms
Aug 22, 2026153 ms
Aug 29, 2026158 ms
Sep 5, 2026162 ms
Sep 12, 2026166 ms
Sep 19, 2026172 ms
Sep 26, 2026172 ms
Oct 3, 2026173 ms
Oct 10, 2026171 ms
Oct 17, 2026172 ms
Oct 24, 2026174 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of ucg.ac.uk (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. ucg.ac.uk at 0.4 s0.4 s
  2. ucg.ac.uk at 0.9 s0.9 s
  3. ucg.ac.uk at 1.3 s1.3 s
  4. ucg.ac.uk at 1.8 s1.8 s
  5. ucg.ac.uk at 2.2 s2.2 s
  6. ucg.ac.uk at 2.7 s2.7 s
  7. ucg.ac.uk at 3.1 s3.1 s
  8. ucg.ac.uk at 3.5 s3.5 s

Speed

10 to fix59
  • Render-blocking requests

    2.0 s

    21 files block the first paint until they finish downloading. Deferring or inlining them could save about 2.0 s.

  • Improve image delivery

    1.0 s · 365 KiB

    6 images could be 365 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 1.0 s faster on a phone.

  • Reduce unused JavaScript

    300 ms · 782 KiB

    About 782 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 300 ms faster on a phone.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Google Tag Manager, TikTok and Facebook and others), adding 1.7 MB and 873 ms of main-thread time.

  • Mobile performance score: 59

    59/100

    Your mobile performance score is 59. Pages that score under 90 lose visitors before the first paint.

  • Google Tag Manager adds 403 ms

    403 ms

    Google Tag Manager costs a phone 403 ms of main-thread work and 1.1 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Reduce unused CSS

    300 ms · 31 KiB

    About 31 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 300 ms faster on a phone.

  • Use efficient cache lifetimes

    273 KiB

    12 files are served with short cache lifetimes, so returning visitors download them again (273 KiB).

  • Main-thread work: 2.3 s

    A phone's processor spends 2.3 s on main-thread work while loading, 1.1 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 1,539 HTML elements

    The page has 1,539 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • Duplicated JavaScript

    150 ms · 38 KiB

    38 KiB JavaScript is shipped twice across bundles. Google estimates it would make the page about 150 ms faster on a phone.

  • 10 long tasks on the main thread

    10 long tasks block the main thread while loading, the longest for 148 ms. During a long task the page ignores taps.

  • Font display

    50 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).

  • Legacy JavaScript

    37 KiB

    Polyfills for old browsers add 37 KiB JavaScript that modern phones do not need.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Minify CSS

    3 KiB

    3 KiB could be saved by minifying CSS.

1 checks passed
  • Server response: 110 ms

    110 ms

    Your server sent the HTML in 110 ms, well inside Google's 600 ms guideline.

Core Web Vitals

10 to fix100
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Time to Interactive: 17.2 s

    17.2 s

    The page becomes fully interactive after 17.2 s. Good is under 3.8 s.

  • Largest Contentful Paint: 5.8 s

    5.8 s

    Your largest element takes 5.8 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the element shown below.

  • Tap response (INP) got 31% slower for real visitors

    +31%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' tap response (inp) went from 169 ms to 174 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) got 21% slower for real visitors

    +21%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' largest content (lcp) went from 1.4 s to 1.7 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Real-user TTFB: 927 ms

    927 ms

    Real visitors wait 927 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • First Contentful Paint: 2.9 s

    2.9 s

    The first text or image appears after 2.9 s on a phone. Good is under 1.8 s.

  • Speed Index: 5.7 s

    5.7 s

    Visually, the page fills in at 5.7 s (Speed Index). Good is under 3.4 s.

  • Cumulative Layout Shift: 0.146

    0.146

    The layout shifts by 0.146 while loading, so content jumps under the reader's thumb. Good is under 0.1.

  • Total Blocking Time: 235 ms

    235 ms

    Scripts block taps and scrolling for 235 ms in total while the page loads. Good is under 200 ms.

4 checks passed
  • Real-user LCP: 1.4 s

    1.4 s

    Real visitors wait 1.4 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 196 ms

    196 ms

    Real visitors wait 196 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.04

    0.04

    For real visitors the layout shifts by 0.04 (75th percentile). Good is under 0.1.

  • Real-user FCP: 1.3 s

    1.3 s

    Real visitors see the first content after 1.3 s (75th percentile). Good is under 1.8 s.

Images and page weight

1 to fix70
  • Page weight: 38.7 MB in 117 requests

    38.7 MB

    Your homepage downloads 38.7 MB in 117 requests on a phone: media 35.8 MB (5), scripts 1.8 MB (46) and images 655 KiB (15). Under 2 MB keeps phones on slow connections fast.

  • About 11.0 g of CO₂ per visit

    10.98 g

    By the Sustainable Web Design model, a visit to your homepage emits about 10.98 g of CO₂e: 1317.7 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

3 checks passed
  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

4 to fixGoogle 9896
  • All page content should be contained by landmarks (15 elements)

    All page content should be contained by landmarks: 15 elements on the page fail this check, rated moderate by axe-core.

  • No main landmark

    The page has no <main> landmark, so screen-reader users cannot jump straight to the content.

  • Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (1 element)

    Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.

  • 1 form field without a label

    1 form field has no label, so screen readers announce an empty box and autofill guesses.

  • Elements with visible text labels do not have matching accessible names.

    Elements with visible text labels do not have matching accessible names. (3 elements).

2 checks passed
  • Every image has alt text

    All 64 images in the HTML carry an alt attribute.

  • 43 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 46 WCAG 2.2 A/AA and best-practice rules on the phone render: 43 passed and 3 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

2 to fixGoogle 8595
  • 9 links with vague text

    9 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.

  • 2 links crawlers can't follow

    2 links have no real href, so search engines can't follow them.

  • 323 internal links, 18 external

    The homepage links to 323 pages on ucg.ac.uk and 18 external pages.

8 checks passed
  • Meta description: 142 characters

    Your meta description is 142 characters: “At United Colleges Group, we provide college courses, career training & further education opportunities designed to hel…”.

  • One H1 headline

    Your main headline reads: “Your FutureStarts Here”.

  • Title: 43 characters

    Your title is a healthy 43 characters: “United Colleges Group - Together We Are UCG”.

  • Canonical URL set

    The canonical URL is https://ucg.ac.uk/.

  • Structured data in place

    Structured data found: BreadcrumbList, EducationalOrganization, WebPage and WebSite.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://ucg.ac.uk/sitemap_index.xml.

AI search readiness

100
  • No llms.txt

    There is no https://ucg.ac.uk/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

3 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 4 of 6 facts

    Your Organization JSON-LD gives name, url, logo and sameAs (social profiles); description and contact details would complete it.

  • Text is in the HTML

    Your server sends the page's text in the HTML (2,334 words), so crawlers that don't run JavaScript still read it.

Other pages

1 to fix95
  • 1 page without a meta description

    https://ucg.ac.uk/about-us/hair-beauty-salon has no meta description, so Google writes the search snippet from whatever text it finds.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 113 found) and read each the way a search engine does.

6 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Titles are unique

    Every page we checked has its own title.

  • Every page has an H1

    Each page we checked has a main headline.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

1 to fixGoogle 9693
  • 1 JavaScript error while loading

    1 error was logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.

2 checks passed
  • Tap targets are thumb-sized

    19 of 21 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

1 to fix94
  • Local business without LocalBusiness data

    Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

  • No opening hours

    The homepage shows no opening hours. If customers visit or call, show when.

  • No map or directions link

    There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 1,507 words of copy

    The homepage carries about 1,507 words of visible text.

7 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “BOOK YOUR PLACE NOW” and “Book Now”.

  • 9 calls to action

    The homepage has 9 calls to action, for example “How to Apply”, “Contact” and “APPLY”.

  • 4 short forms

    4 short forms (1 field at most) are right on the homepage.

  • Social proof on the page

    Social proof on the homepage: 17 testimonial or review blocks and 2 trust badges.

  • Analytics in place

    Analytics detected: Google Tag Manager and Google Analytics.

  • Direct contact links

    Visitors can reach you directly: 2 phone links and 0 email links.

  • Phone number on the homepage

    Your phone number is on the homepage as a tap-to-call link.

Privacy and tracking

  • 6 trackers load before any consent

    6

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Meta Pixel and Quantcast and 1 more (measured from a US location before any click). A consent tool (CookieYes) is installed; check it blocks these until visitors agree where the law requires it.

  • 19 cookies set on arrival

    19

    Opening the homepage sets 19 cookies (measured from a US location before any click).

  • 30 other companies contacted

    Loading the homepage contacts 30 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

1 checks passed
  • Consent tool: CookieYes

    A consent management tool (CookieYes) loads with the page.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at ucg.ac.uk, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

CMS
WordPress
Framework
jQuery
Analytics
Google Analytics | Google Tag Manager
Hosting
Uknoc

Upkeep, stack, hiring and company data from programmable.info

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