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unibank.az website review

Visit site (opens in a new tab)Reviewed 1 November 202625 issues · 88 checks

This review found 25 issues worth fixing on unibank.az, 7 of them high impact, across 88 checks. The most urgent: 19 text elements with low contrast. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
1.4 s1.1 sMay 9Oct 241.3 s
Show as table
DateReal-visitor load time (LCP)
May 9, 20261.3 s
May 16, 20261.3 s
May 23, 20261.3 s
May 30, 20261.3 s
Jun 6, 20261.3 s
Jun 13, 20261.3 s
Jun 20, 20261.3 s
Jun 27, 20261.3 s
Jul 4, 20261.3 s
Jul 11, 20261.2 s
Jul 18, 20261.3 s
Jul 25, 20261.4 s
Aug 1, 20261.4 s
Aug 8, 20261.4 s
Aug 15, 20261.3 s
Aug 22, 20261.3 s
Aug 29, 20261.2 s
Sep 5, 20261.2 s
Sep 12, 20261.2 s
Sep 19, 20261.2 s
Sep 26, 20261.2 s
Oct 3, 20261.2 s
Oct 10, 20261.2 s
Oct 17, 20261.3 s
Oct 24, 20261.3 s
Real-visitor tap response (INP)75th percentile, phones
152 ms102 msMay 9Oct 24108 ms
Show as table
DateReal-visitor tap response (INP)
May 9, 2026131 ms
May 16, 2026139 ms
May 23, 2026146 ms
May 30, 2026144 ms
Jun 6, 2026135 ms
Jun 13, 2026126 ms
Jun 20, 2026117 ms
Jun 27, 2026117 ms
Jul 4, 2026117 ms
Jul 11, 2026117 ms
Jul 18, 2026117 ms
Jul 25, 2026118 ms
Aug 1, 2026118 ms
Aug 8, 2026117 ms
Aug 15, 2026115 ms
Aug 22, 2026113 ms
Aug 29, 2026112 ms
Sep 5, 2026111 ms
Sep 12, 2026112 ms
Sep 19, 2026112 ms
Sep 26, 2026113 ms
Oct 3, 2026112 ms
Oct 10, 2026111 ms
Oct 17, 2026110 ms
Oct 24, 2026108 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of unibank.az (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. unibank.az at 0.4 s0.4 s
  2. unibank.az at 0.8 s0.8 s
  3. unibank.az at 1.1 s1.1 s
  4. unibank.az at 1.5 s1.5 s
  5. unibank.az at 1.9 s1.9 s
  6. unibank.az at 2.3 s2.3 s
  7. unibank.az at 2.6 s2.6 s
  8. unibank.az at 3.0 s3.0 s

Speed

3 to fix93
  • Render-blocking requests

    650 ms

    2 files block the first paint until they finish downloading. Deferring or inlining them could save about 650 ms.

  • Reduce unused JavaScript

    269 KiB

    About 269 KiB of JavaScript is downloaded but never used on this page.

  • Use efficient cache lifetimes

    252 KiB

    12 files are served with short cache lifetimes, so returning visitors download them again (252 KiB).

  • 8 third-party services on the page

    8 third-party services load with your homepage (Google Tag Manager, Facebook and Yandex Metrica and others), adding 653 KiB and 398 ms of main-thread time.

  • Improve image delivery

    245 KiB

    4 images could be 245 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

  • 6 long tasks on the main thread

    6 long tasks block the main thread while loading, the longest for 106 ms. During a long task the page ignores taps.

  • Minify JavaScript

    66 KiB

    66 KiB could be saved by minifying JavaScript.

  • Font display

    50 ms

    Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).

  • Reduce unused CSS

    48 KiB

    About 48 KiB of CSS is downloaded but never applied on this page.

  • Legacy JavaScript

    42 KiB

    Polyfills for old browsers add 42 KiB JavaScript that modern phones do not need.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

3 checks passed
  • Mobile performance score: 93

    93/100

    Your mobile performance score is 93. That is in Google's “good” band (90 and up).

  • Main-thread work: 1.1 s

    A phone's processor spends 1.1 s on main-thread work while loading, 518 ms of it running JavaScript. That is comfortably low.

  • Server response: 104 ms

    104 ms

    Your server sent the HTML in 104 ms, well inside Google's 600 ms guideline.

Core Web Vitals

3 to fix100
  • Time to Interactive: 8.7 s

    8.7 s

    The page becomes fully interactive after 8.7 s. Good is under 3.8 s.

  • Largest Contentful Paint: 2.9 s

    2.9 s

    Your largest element takes 2.9 s to render on a phone. Google's threshold for “good” is 2.5 s.

  • 8 images without width and height

    8 images have no width and height attributes, so the layout jumps as each one loads.

  • Largest content (LCP) held steady for real visitors

    +2%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' largest content (lcp) went from 1.3 s to 1.3 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

11 checks passed
  • Passes Core Web Vitals for real visitors

    Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).

  • Real-user LCP: 1.5 s

    1.5 s

    Real visitors wait 1.5 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 103 ms

    103 ms

    Real visitors wait 103 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.00

    0.00

    For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.

  • Real-user FCP: 1.2 s

    1.2 s

    Real visitors see the first content after 1.2 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 518 ms

    518 ms

    Real visitors wait 518 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Tap response (INP) got 19% faster for real visitors

    -19%

    Over the last 25 four-week periods to 2026-10-24, real Chrome visitors' tap response (inp) went from 131 ms to 108 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Speed Index: 3.2 s

    3.2 s

    Visually, the page fills in at 3.2 s (Speed Index), inside the 3.4 s “good” threshold.

  • Total Blocking Time: 157 ms

    157 ms

    Scripts block the page for only 157 ms while loading. Good is under 200 ms.

  • First Contentful Paint: 1.2 s

    1.2 s

    The first text or image appears after 1.2 s, inside the 1.8 s “good” threshold.

  • Cumulative Layout Shift: 0.007

    0.007

    The layout barely moves while loading (CLS 0.007, good is under 0.1).

Images and page weight

100
  • About 0.4 g of CO₂ per visit

    0.38 g

    By the Sustainable Web Design model, a visit to your homepage emits about 0.38 g of CO₂e: 45.5 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

4 checks passed
  • Page weight: 1.3 MB in 65 requests

    1.3 MB

    Your homepage downloads 1.3 MB in 65 requests on a phone: scripts 746 KiB (12), images 430 KiB (24) and fonts 102 KiB (11). That is a lean page.

  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

8 to fixGoogle 8590
  • 19 text elements with low contrast

    19 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • ARIA commands must have an accessible name (6 elements)

    ARIA commands must have an accessible name: 6 elements on the page fail this check, rated serious by axe-core.

  • 6 tap targets too small

    6 tap targets are too small or too close together to hit reliably with a finger.

  • All page content should be contained by landmarks (25 elements)

    All page content should be contained by landmarks: 25 elements on the page fail this check, rated moderate by axe-core.

  • No main landmark

    The page has no <main> landmark, so screen-reader users cannot jump straight to the content.

  • Page should contain a level-one heading (1 element)

    Page should contain a level-one heading: 1 element on the page fails this check, rated moderate by axe-core.

  • 3 links without text

    3 visible links have no text or label, so screen readers cannot say where they go.

  • 1 form field without a label

    1 form field has no label, so screen readers announce an empty box and autofill guesses.

  • Elements with visible text labels do not have matching accessible names.

    Elements with visible text labels do not have matching accessible names. (4 elements).

2 checks passed
  • Every image has alt text

    All 18 images in the HTML carry an alt attribute.

  • 45 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 52 WCAG 2.2 A/AA and best-practice rules on the phone render: 45 passed and 7 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

2 to fixGoogle 9288
  • No H1 headline

    There is no <h1>, so neither visitors nor Google get a clear main headline.

  • 1 link crawlers can't follow

    1 link has no real href, so search engines can't follow it.

  • No X (Twitter) card tag

    No twitter:card tag. X falls back to Open Graph, which is set, so this is minor.

  • 100 internal links, 30 external

    The homepage links to 100 pages on unibank.az and 30 external pages.

7 checks passed
  • Meta description: 148 characters

    Your meta description is 148 characters: “Fərdi və korporativ müştərilər üçün geniş çeşidli bank xidmətləri və maliyyə həlləri. UBank mobil tətbiqi 7/24 xidmətin…”.

  • Title: 42 characters

    Your title is a healthy 42 characters: “Unibank - Sənin Bankın | Bank Xidmətləri ✅”.

  • Canonical URL set

    The canonical URL is https://unibank.az/az.

  • Structured data in place

    Structured data found: BankOrCreditUnion, Organization and WebSite.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://unibank.az/sitemap.xml.

AI search readiness

100
  • No llms.txt

    There is no https://unibank.az/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

3 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 5 of 6 facts

    Your Organization JSON-LD gives name, url, logo, sameAs (social profiles) and contact details; description would complete it.

  • Text is in the HTML

    Your server sends the page's text in the HTML (1,054 words), so crawlers that don't run JavaScript still read it.

Other pages

3 to fix83
  • 2 pages share a title

    https://unibank.az/az and https://unibank.az/az/corporate/index all use the title “Unibank - Sənin Bankın | Bank Xidmətləri ✅”. Search engines can't tell which page to show for a search, so each competes with the others.

  • 4 pages without a meta description

    https://unibank.az/az/corporate/index, https://unibank.az/az/sustain/index, https://unibank.az/az/documents/tariffs/62 and https://unibank.az/az/faq have no meta description, so Google writes the search snippet from whatever text it finds.

  • 5 pages without an H1

    https://unibank.az/az/corporate/index, https://unibank.az/az/sustain/index, https://unibank.az/az/documents/tariffs/62, https://unibank.az/en and https://unibank.az/ru have no <h1> headline, so visitors and search engines get no clear main topic.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 50 found) and read each the way a search engine does.

4 checks passed
  • Linked pages load

    All 15 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 15 pages that loaded have a <title>.

Best practices

1 to fixGoogle 10093
  • 19 small tap targets

    19 of 48 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • Missing source maps

    Large scripts ship without source maps.

2 checks passed
  • No console errors

    No JavaScript errors were logged while the page loaded on a phone.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

4 to fix67
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • No calls to action

    We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.

  • Local business without LocalBusiness data

    Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

  • Thin social proof

    Social proof on the homepage: 2 customer or partner logos. Pairing it with named testimonials or customer logos makes it far more convincing.

  • No map or directions link

    There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 359 words of copy

    The homepage carries about 359 words of visible text.

5 checks passed
  • 1 short form

    A short form (1 field at most) is right on the homepage.

  • Analytics in place

    Analytics detected: Google Tag Manager.

  • Direct contact links

    Visitors can reach you directly: 2 phone links and 0 email links.

  • Opening hours shown

    Your opening hours are on the homepage.

  • Phone number on the homepage

    Your phone number is on the homepage as a tap-to-call link.

Privacy and tracking

1 to fix
  • 5 trackers load before any consent

    5

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Meta Pixel and Yandex Metrica (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 7 cookies set on arrival

    7

    Opening the homepage sets 7 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 15 other companies contacted

    Loading the homepage contacts 15 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at unibank.az, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

Analytics
Google Tag Manager
Hosting
Cloudflare

Company

Employees
1,450
Founded
2002
Headquarters
Baku

Upkeep, stack, hiring and company data from programmable.info

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