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urbandictionary.com website review

Visit site (opens in a new tab)Reviewed 11 October 202636 issues · 82 checks

This review found 36 issues worth fixing on urbandictionary.com, 10 of them high impact, across 82 checks. The most urgent: main-thread work: 11.9 s. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
1.4 s1.1 sApr 18Oct 31.3 s
Show as table
DateReal-visitor load time (LCP)
Apr 18, 20261.2 s
Apr 25, 20261.2 s
May 2, 20261.2 s
May 9, 20261.2 s
May 16, 20261.2 s
May 23, 20261.2 s
May 30, 20261.2 s
Jun 6, 20261.2 s
Jun 13, 20261.2 s
Jun 20, 20261.2 s
Jun 27, 20261.2 s
Jul 4, 20261.3 s
Jul 11, 20261.3 s
Jul 18, 20261.3 s
Jul 25, 20261.3 s
Aug 1, 20261.3 s
Aug 8, 20261.3 s
Aug 15, 20261.3 s
Aug 22, 20261.3 s
Aug 29, 20261.3 s
Sep 5, 20261.3 s
Sep 12, 20261.3 s
Sep 19, 20261.3 s
Sep 26, 20261.4 s
Oct 3, 20261.3 s
Real-visitor tap response (INP)75th percentile, phones
157 ms86 msApr 18Oct 3140 ms
Show as table
DateReal-visitor tap response (INP)
Apr 18, 202694 ms
Apr 25, 202694 ms
May 2, 202696 ms
May 9, 202699 ms
May 16, 2026105 ms
May 23, 2026113 ms
May 30, 2026120 ms
Jun 6, 2026125 ms
Jun 13, 2026127 ms
Jun 20, 2026129 ms
Jun 27, 2026131 ms
Jul 4, 2026136 ms
Jul 11, 2026144 ms
Jul 18, 2026149 ms
Jul 25, 2026147 ms
Aug 1, 2026144 ms
Aug 8, 2026135 ms
Aug 15, 2026129 ms
Aug 22, 2026129 ms
Aug 29, 2026133 ms
Sep 5, 2026136 ms
Sep 12, 2026139 ms
Sep 19, 2026142 ms
Sep 26, 2026141 ms
Oct 3, 2026140 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of urbandictionary.com (desktop) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. urbandictionary.com at 0.5 s0.5 s
  2. urbandictionary.com at 1.1 s1.1 s
  3. urbandictionary.com at 1.6 s1.6 s
  4. urbandictionary.com at 2.1 s2.1 s
  5. urbandictionary.com at 2.6 s2.6 s
  6. urbandictionary.com at 3.2 s3.2 s
  7. urbandictionary.com at 3.7 s3.7 s
  8. urbandictionary.com at 4.2 s4.2 s

Speed

10 to fix53
  • Main-thread work: 11.9 s

    A phone's processor spends 11.9 s on main-thread work while loading, 6.3 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Rubicon Project, Pubmatic and Google/Doubleclick Ads and others), adding 2.1 MB and 2.3 s of main-thread time.

  • Reduce unused JavaScript

    300 ms · 1.0 MB

    About 1.0 MB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 300 ms faster on a phone.

  • Mobile performance score: 53

    53/100

    Your mobile performance score is 53 (desktop: 41). Pages that score under 90 lose visitors before the first paint.

  • Rubicon Project adds 806 ms

    806 ms

    Rubicon Project costs a phone 806 ms of main-thread work and 160 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Use efficient cache lifetimes

    707 KiB

    128 files are served with short cache lifetimes, so returning visitors download them again (707 KiB).

  • Google/Doubleclick Ads adds 310 ms

    310 ms

    Google/Doubleclick Ads costs a phone 310 ms of main-thread work and 696 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Pubmatic adds 352 ms

    352 ms

    Pubmatic costs a phone 352 ms of main-thread work and 108 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 20 long tasks on the main thread

    20 long tasks block the main thread while loading, the longest for 360 ms. During a long task the page ignores taps.

  • Google CDN adds 285 ms

    285 ms

    Google CDN costs a phone 285 ms of main-thread work and 733 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Improve image delivery

    169 KiB

    3 images could be 169 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

  • Reduce unused CSS

    44 KiB

    About 44 KiB of CSS is downloaded but never applied on this page.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

1 checks passed
  • Server response: 11 ms

    11 ms

    Your server sent the HTML in 11 ms, well inside Google's 600 ms guideline.

Core Web Vitals

6 to fix100
  • Time to Interactive: 45.0 s

    45.0 s

    The page becomes fully interactive after 45.0 s. Good is under 3.8 s.

  • Total Blocking Time: 1.9 s

    1.9 s

    Scripts block taps and scrolling for 1.9 s in total while the page loads. Good is under 200 ms.

  • Speed Index: 7.9 s

    7.9 s

    Visually, the page fills in at 7.9 s (Speed Index). Good is under 3.4 s.

  • Tap response (INP) got 49% slower for real visitors

    +49%

    Over the last 25 four-week periods to 2026-10-03, real Chrome visitors' tap response (inp) went from 94 ms to 140 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest Contentful Paint: 3.7 s

    3.7 s

    Your largest element takes 3.7 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “The feeling and build up in your mouth/throat of saliva tha…”.

  • First Contentful Paint: 2.0 s

    2.0 s

    The first text or image appears after 2.0 s on a phone. Good is under 1.8 s.

  • Largest content (LCP) got 14% slower for real visitors

    +14%

    Over the last 25 four-week periods to 2026-10-03, real Chrome visitors' largest content (lcp) went from 1.2 s to 1.3 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

7 checks passed
  • Passes Core Web Vitals for real visitors

    Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).

  • Real-user LCP: 1.2 s

    1.2 s

    Real visitors wait 1.2 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 164 ms

    164 ms

    Real visitors wait 164 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.03

    0.03

    For real visitors the layout shifts by 0.03 (75th percentile). Good is under 0.1.

  • Real-user FCP: 1.1 s

    1.1 s

    Real visitors see the first content after 1.1 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 393 ms

    393 ms

    Real visitors wait 393 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Cumulative Layout Shift: 0

    0

    The layout barely moves while loading (CLS 0, good is under 0.1).

Images and page weight

1 to fix70
  • Page weight: 4.7 MB in 1,193 requests

    4.7 MB

    Your homepage downloads 4.7 MB in 1,193 requests on a phone: scripts 2.8 MB (72), other files 835 KiB (589) and images 657 KiB (372). Under 2 MB keeps phones on slow connections fast.

  • About 1.3 g of CO₂ per visit

    1.34 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.34 g of CO₂e: 160.7 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

3 checks passed
  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

  • Images are sized for phones

    No image is downloaded at more than three times the size it is drawn on a phone.

Accessibility

4 to fixGoogle 9796
  • 1 text element with low contrast

    1 text element doesn't have enough contrast against the background to read easily, especially outdoors on a phone.

  • 17 links without text

    17 visible links have no text or label, so screen readers cannot say where they go.

  • Frames without titles

    1 frame has no title, so screen-reader users cannot tell what it contains.

  • 1 form field without a label

    1 form field has no label, so screen readers announce an empty box and autofill guesses.

2 checks passed
  • Every image has alt text

    All 7 images in the HTML carry an alt attribute.

  • 54 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 55 WCAG 2.2 A/AA and best-practice rules on the phone render: 54 passed and 1 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

2 to fixGoogle 9291
  • 2 H1 headlines

    There are 2 <h1> headlines (“Urban Dictionary” and “Throat Sweats”). One clear main headline is easier for people and search engines.

  • No XML sitemap

    No XML sitemap at https://www.urbandictionary.com/sitemap-https.xml.gz, so Google discovers your pages only by following links.

  • 110 internal links, 20 external

    The homepage links to 110 pages on urbandictionary.com and 20 external pages.

6 checks passed
  • Meta description: 90 characters

    Your meta description is 90 characters: “The feeling and build up in your mouth/throat of saliva that sometimes accompanies nausea.”.

  • Title: 43 characters

    Your title is a healthy 43 characters: “Urban Dictionary, October 11: Throat Sweats”.

  • Canonical URL set

    The canonical URL is https://www.urbandictionary.com/.

  • Structured data in place

    Structured data found: CollectionPage and WebSite.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

AI search readiness

1 to fix88
  • No Organization structured data

    There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

  • No llms.txt

    There is no https://www.urbandictionary.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

2 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (674 words), so crawlers that don't run JavaScript still read it.

Other pages

6 to fix45
  • 1 linked page is broken

    Your homepage links to https://www.urbandictionary.com/ui/share, which answers with an error. Visitors hit a dead end and search engines drop it.

  • 2 pages point its canonical at the homepage

    https://www.urbandictionary.com/define.php and https://www.urbandictionary.com/author.php declare the homepage as their canonical URL, which tells Google they are copies of the homepage and keeps them out of search results. A site-wide template setting usually causes this.

  • 2 linked pages hidden from search

    https://www.urbandictionary.com/random.php and https://www.urbandictionary.com/go/store/mug/custom are marked noindex but linked from your homepage. If they are meant to be found, remove the noindex.

  • 5 pages share 2 titles

    /, https://www.urbandictionary.com/define.php and https://www.urbandictionary.com/author.php all use the title “Urban Dictionary, October 11: Throat Sweats”, and 1 other title repeat too. Search engines can't tell which page to show for a search, so each competes with the others.

  • 3 pages without a meta description

    https://www.urbandictionary.com/add.php, https://www.urbandictionary.com/users.php and https://www.urbandictionary.com/remove.form.php have no meta description, so Google writes the search snippet from whatever text it finds.

  • 2 pages share a meta description

    https://www.urbandictionary.com/define.php and https://www.urbandictionary.com/author.php use the same meta description. A description written for each page earns more clicks.

  • 4 pages with very little text

    https://www.urbandictionary.com/browse, https://www.urbandictionary.com/add.php, https://www.urbandictionary.com/users.php and https://www.urbandictionary.com/remove.form.php have under 150 words in the HTML. Thin pages rarely rank; if the text loads with JavaScript, crawlers that don't run it see even less.

  • 2 pages slow to respond

    https://www.urbandictionary.com/go/store/mug/custom and https://www.urbandictionary.com/go/store/book/sex took over 3 s to send their HTML from our server.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 22 found) and read each the way a search engine does.

2 checks passed
  • Every page has an H1

    Each page we checked has a main headline.

  • Every page has a title

    All 14 pages that loaded have a <title>.

Best practices

3 to fixGoogle 7376
  • 1 broken image

    1 image failed to load on a phone, for example https://sync.intentiq.com/profiles_engine/ProfilesEngineServlet?at=20&mi=10&secure=1&dpi=1096233217&iiqidtype=2&iiqpcid=782d9e38-040a-4e98-b294-2d32bd08bf98&iiqpciddate=1791755753091&tsrnd=857_1791755.

  • 40 third-party cookies

    40 third-party cookies are set on load; browsers are restricting these, so whatever relies on them breaks.

  • 5 JavaScript errors while loading

    5 errors were logged to the browser console while the page loaded, for example “Access to manifest at 'https://static.urbandictionary.com/site.2e33e936c7d7.webmanifest' from origin 'https://www.urban…”.

  • Browser-reported issues

    Chrome logged issues while loading the page (“Cookie”).

  • Missing source maps

    Large scripts ship without source maps.

2 checks passed
  • Tap targets are thumb-sized

    59 of 69 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

3 to fix67
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • Thin social proof

    Social proof on the homepage: 1 testimonial or review block. Pairing it with named testimonials or customer logos makes it far more convincing.

  • No direct contact details

    No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 592 words of copy

    The homepage carries about 592 words of visible text.

3 checks passed
  • 1 call to action

    The homepage has 1 call to action, for example “Data Request”.

  • 16 short forms

    16 short forms (1 field at most) are right on the homepage.

  • Analytics in place

    Analytics detected: Google Analytics.

Privacy and tracking

  • 4 trackers load before any consent

    4

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager and The Trade Desk (measured from a US location before any click). A consent tool (consentmanager) is installed; check it blocks these until visitors agree where the law requires it.

  • 9 cookies set on arrival

    9

    Opening the homepage sets 9 cookies, 2 of them by other companies (measured from a US location before any click).

  • 57 other companies contacted

    Loading the homepage contacts 57 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

1 checks passed
  • Consent tool: consentmanager

    A consent management tool (consentmanager) loads with the page.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at urbandictionary.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

Framework
Tailwind CSS
Analytics
Google Analytics

Upkeep, stack, hiring and company data from programmable.info

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