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uwkc.org website review
Visit site (opens in a new tab)Reviewed 2 November 202638 issues · 87 checks
This review found 38 issues worth fixing on uwkc.org, 17 of them high impact, across 87 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
73CClosest competitors among reviewed websites
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 16, 2026 | 1.8 s |
| May 23, 2026 | 1.7 s |
| May 30, 2026 | 1.8 s |
| Jun 6, 2026 | 1.7 s |
| Jun 13, 2026 | 1.7 s |
| Jun 20, 2026 | 1.7 s |
| Jun 27, 2026 | 1.7 s |
| Jul 4, 2026 | 1.7 s |
| Jul 11, 2026 | 1.6 s |
| Jul 18, 2026 | 1.6 s |
| Jul 25, 2026 | 1.6 s |
| Aug 1, 2026 | 1.6 s |
| Aug 8, 2026 | 1.6 s |
| Aug 15, 2026 | 1.7 s |
| Aug 22, 2026 | 1.7 s |
| Aug 29, 2026 | 1.7 s |
| Sep 5, 2026 | 1.8 s |
| Sep 12, 2026 | 1.8 s |
| Sep 19, 2026 | 1.7 s |
| Sep 26, 2026 | 1.7 s |
| Oct 3, 2026 | 1.7 s |
| Oct 10, 2026 | 1.7 s |
| Oct 17, 2026 | 1.7 s |
| Oct 24, 2026 | 1.7 s |
| Oct 31, 2026 | 1.8 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 16, 2026 | 221 ms |
| May 23, 2026 | 225 ms |
| May 30, 2026 | 237 ms |
| Jun 6, 2026 | 227 ms |
| Jun 13, 2026 | 230 ms |
| Jun 20, 2026 | 229 ms |
| Jun 27, 2026 | 227 ms |
| Jul 4, 2026 | 236 ms |
| Jul 11, 2026 | 244 ms |
| Jul 18, 2026 | 230 ms |
| Jul 25, 2026 | 225 ms |
| Aug 1, 2026 | 227 ms |
| Aug 8, 2026 | 240 ms |
| Aug 15, 2026 | 281 ms |
| Aug 22, 2026 | 383 ms |
| Aug 29, 2026 | 397 ms |
| Sep 5, 2026 | 404 ms |
| Sep 12, 2026 | 403 ms |
| Sep 19, 2026 | 392 ms |
| Sep 26, 2026 | 403 ms |
| Oct 3, 2026 | 435 ms |
| Oct 10, 2026 | 482 ms |
| Oct 17, 2026 | 521 ms |
| Oct 24, 2026 | 554 ms |
| Oct 31, 2026 | 568 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
Speed
Reduce unused JavaScript
2.5 s · 879 KiBAbout 879 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 2.5 s faster on a phone.
Use efficient cache lifetimes
1.4 s · 572 KiB37 files are served with short cache lifetimes, so returning visitors download them again (572 KiB).
FontAwesome CDN adds 1.3 s
1.3 sFontAwesome CDN costs a phone 1.3 s of main-thread work and 484 KiB of downloads while your page loads. That alone is enough to make taps feel slow. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Render-blocking requests
1.1 s23 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.1 s.
Mobile performance score: 32
32/100Your mobile performance score is 32. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.
Main-thread work: 4.6 s
A phone's processor spends 4.6 s on main-thread work while loading, 3.3 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
8 third-party services on the page
8 third-party services load with your homepage (FontAwesome CDN, Google Tag Manager and Facebook and others), adding 2.5 MB and 2.9 s of main-thread time.
Google Tag Manager adds 956 ms
956 msGoogle Tag Manager costs a phone 956 ms of main-thread work and 1.4 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Improve image delivery
150 ms · 790 KiB9 images could be 790 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 150 ms faster on a phone.
Reduce unused CSS
350 ms · 95 KiBAbout 95 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 350 ms faster on a phone.
20 long tasks on the main thread
20 long tasks block the main thread while loading, the longest for 422 ms. During a long task the page ignores taps.
Facebook adds 262 ms
262 msFacebook costs a phone 262 ms of main-thread work and 308 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Minify CSS
150 ms · 90 KiB90 KiB could be saved by minifying CSS.
Legacy JavaScript
150 ms · 20 KiBPolyfills for old browsers add 20 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 150 ms faster on a phone.
Font display
50 msWeb fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).
Minify JavaScript
10 KiB10 KiB could be saved by minifying JavaScript.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
1 checks passed
Server response: 49 ms
49 msYour server sent the HTML in 49 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
Largest Contentful Paint: 16.6 s
16.6 sYour largest element takes 16.6 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “MEETING THE MOMENT. WE OPEN DOORS TO EDUCATIONAL OPPORTUNITY”.
Time to Interactive: 25.8 s
25.8 sThe page becomes fully interactive after 25.8 s. Good is under 3.8 s.
First Contentful Paint: 7.1 s
7.1 sThe first text or image appears after 7.1 s on a phone. Good is under 1.8 s.
Speed Index: 11.2 s
11.2 sVisually, the page fills in at 11.2 s (Speed Index). Good is under 3.4 s.
Total Blocking Time: 1.2 s
1.2 sScripts block taps and scrolling for 1.2 s in total while the page loads. Good is under 200 ms.
Real-user INP: 329 ms
329 msReal visitors wait 329 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Tap response (INP) got 152% slower for real visitors
+152%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 221 ms to 568 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Real-user TTFB: 939 ms
939 msReal visitors wait 939 ms for your server to start answering (75th percentile). Good is under 800 ms.
7 images without width and height
7 images have no width and height attributes, so the layout jumps as each one loads.
Largest content (LCP) held steady for real visitors
-1%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 1.8 s to 1.8 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
4 checks passed
Real-user LCP: 2.1 s
2.1 sReal visitors wait 2.1 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user CLS: 0.02
0.02For real visitors the layout shifts by 0.02 (75th percentile). Good is under 0.1.
Real-user FCP: 1.8 s
1.8 sReal visitors see the first content after 1.8 s (75th percentile). Good is under 1.8 s.
Cumulative Layout Shift: 0.012
0.012The layout barely moves while loading (CLS 0.012, good is under 0.1).
Images and page weight
Page weight: 6.0 MB in 191 requests
6.0 MBYour homepage downloads 6.0 MB in 191 requests on a phone: images 2.9 MB (41), scripts 2.6 MB (63) and fonts 222 KiB (10). Under 2 MB keeps phones on slow connections fast.
3 images far larger than shown
496 KiB3 images are downloaded at several times the size a phone draws them, for example interpreter.webp at 600 px wide, shown at 107 px. Resized copies would save about 496 KiB.
4 images in older formats
4 images (174 KiB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.
3 images below the first screen load straight away
3 images further down the page (138 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.
About 1.7 g of CO₂ per visit
1.71 gBy the Sustainable Web Design model, a visit to your homepage emits about 1.71 g of CO₂e: 205.7 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
Accessibility
ARIA dialog and alertdialog nodes should have an accessible name (1 element)
ARIA dialog and alertdialog nodes should have an accessible name: 1 element on the page fails this check, rated serious by axe-core.
6 images without alt text
6 images have no alt text, which hurts accessibility and image search.
All page content should be contained by landmarks (1 element)
All page content should be contained by landmarks: 1 element on the page fails this check, rated moderate by axe-core.
3 links without text
3 visible links have no text or label, so screen readers cannot say where they go.
Alternative text of images should not be repeated as text (3 elements)
Alternative text of images should not be repeated as text: 3 elements on the page fail this check, rated minor by axe-core.
Headings skip levels
Headings skip levels (h2 → h4), which makes the page harder to scan with a screen reader.
1 checks passed
47 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 53 WCAG 2.2 A/AA and best-practice rules on the phone render: 47 passed and 6 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
2 H1 headlines
There are 2 <h1> headlines (“United Way of King County” and “Meeting the Moment.”). One clear main headline is easier for people and search engines.
Meta description is long (171 characters)
Your meta description is 171 characters; Google truncates after about 160, so the end of your pitch is cut.
94 internal links, 6 external
The homepage links to 94 pages on uwkc.org and 6 external pages.
6 checks passed
Title: 47 characters
Your title is a healthy 47 characters: “Meeting the Moment. - United Way of King County”.
Canonical URL set
The canonical URL is https://www.uwkc.org/.
Structured data in place
Structured data found: BreadcrumbList, Event, ImageObject, Organization and WebPage.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://www.uwkc.org/sitemap.xml.
AI search readiness
4 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Organization data: 4 of 6 facts
Your Organization JSON-LD gives name, url, logo and sameAs (social profiles); description and contact details would complete it.
Text is in the HTML
Your server sends the page's text in the HTML (545 words), so crawlers that don't run JavaScript still read it.
llms.txt published
The site publishes https://www.uwkc.org/llms.txt (8 KiB, 68 links), a plain-text guide to the site for AI tools.
Other pages
2 links to non-canonical URLs
Your homepage links to 2 pages by a URL that isn't their canonical one, for example https://www.uwkc.org/what-we-do/investments/access-to-resources, whose canonical is https://www.uwkc.org/what-we-do/our-neighbor-fund/access-to-resources. Linking straight to the canonical URL saves crawlers a detour and keeps ranking signals on one address.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 56 found) and read each the way a search engine does.
6 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Every page has a meta description
All 15 pages that loaded have a meta description.
Titles are unique
Every page we checked has its own title.
Every page has an H1
Each page we checked has a main headline.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 15 pages that loaded have a <title>.
Best practices
52 small tap targets
52 of 78 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.
1 JavaScript error while loading
1 error was logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 404 ()”.
1 distorted image
1 image is displayed at the wrong aspect ratio, so it looks stretched or squashed.
1 checks passed
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
No social proof
No testimonials, customer logos, ratings or customer counts on the homepage: nothing tells a new visitor that others already trust you.
Local business without LocalBusiness data
Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.
No opening hours
The homepage shows no opening hours. If customers visit or call, show when.
No map or directions link
There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 613 words of copy
The homepage carries about 613 words of visible text.
6 checks passed
Clear next step on the first screen
On a phone, the first screen shows a clear next step: “Contact Us”.
3 calls to action
The homepage has 3 calls to action, for example “Contact Us”, “Contact” and “Call 2-1-1”.
1 short form
A short form (1 field at most) is right on the homepage.
Analytics in place
Analytics detected: Google Tag Manager, Google Analytics and Meta Pixel.
Direct contact links
Visitors can reach you directly: 2 phone links and 1 email link.
Phone number on the homepage
Your phone number is on the homepage as a tap-to-call link.
Privacy and tracking
6 trackers load before any consent
6Before a visitor clicks anything, the page loads FullStory, Google Ads, Google Analytics, Google Tag Manager and Hotjar and 1 more (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
21 cookies set on arrival
21Opening the homepage sets 21 cookies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
30 other companies contacted
Loading the homepage contacts 30 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at uwkc.org, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Upkeep, stack and company
Stack
- CMS
- WordPress
- Framework
- jQuery
- Analytics
- Google Analytics | Google Tag Manager | FullStory
- Hosting
- WP Engine
Company
- Employees
- 110
- Founded
- 1921
- Headquarters
- Seattle
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 38 issues on uwkc.org, including 22 speed issues, 2 SEO issues and 2 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
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