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ventyfan.com website review
Visit site (opens in a new tab)Reviewed 10 November 202628 issues · 80 checks
This review found 28 issues worth fixing on ventyfan.com, 7 of them high impact, across 80 checks. The most urgent: main-thread work: 5.0 s. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
89B- #3,144 of 97,940 reviewed websitesbeats 95%
- #1,577 of 53,403 online storesbeats 95%
- #1,529 of 48,429 Shopify storesbeats 95%
Closest competitors among Shopify stores
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 23, 2026 | 1.7 s |
| May 30, 2026 | 1.8 s |
| Jun 6, 2026 | 1.8 s |
| Jun 13, 2026 | 1.9 s |
| Jun 20, 2026 | 1.9 s |
| Jun 27, 2026 | 1.9 s |
| Jul 4, 2026 | 2.0 s |
| Jul 11, 2026 | 2.1 s |
| Jul 18, 2026 | 2.3 s |
| Jul 25, 2026 | 2.5 s |
| Aug 1, 2026 | 2.6 s |
| Aug 8, 2026 | 2.6 s |
| Aug 15, 2026 | 2.5 s |
| Aug 22, 2026 | 2.4 s |
| Aug 29, 2026 | 2.4 s |
| Sep 5, 2026 | 2.4 s |
| Sep 12, 2026 | 2.4 s |
| Sep 19, 2026 | 2.3 s |
| Sep 26, 2026 | 2.2 s |
| Oct 3, 2026 | 1.9 s |
| Oct 10, 2026 | 1.8 s |
| Oct 17, 2026 | 1.6 s |
| Oct 24, 2026 | 1.8 s |
| Oct 31, 2026 | 1.9 s |
| Nov 7, 2026 | 2.0 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 23, 2026 | 188 ms |
| May 30, 2026 | 197 ms |
| Jun 6, 2026 | 214 ms |
| Jun 13, 2026 | 234 ms |
| Jun 20, 2026 | 221 ms |
| Jun 27, 2026 | 222 ms |
| Jul 4, 2026 | 212 ms |
| Jul 11, 2026 | 196 ms |
| Jul 18, 2026 | 187 ms |
| Jul 25, 2026 | 193 ms |
| Aug 1, 2026 | 194 ms |
| Aug 8, 2026 | 198 ms |
| Aug 15, 2026 | 203 ms |
| Aug 22, 2026 | 198 ms |
| Aug 29, 2026 | 206 ms |
| Sep 5, 2026 | 204 ms |
| Sep 12, 2026 | 212 ms |
| Sep 19, 2026 | 212 ms |
| Sep 26, 2026 | 206 ms |
| Oct 3, 2026 | 204 ms |
| Oct 10, 2026 | 204 ms |
| Oct 17, 2026 | 202 ms |
| Oct 24, 2026 | 199 ms |
| Oct 31, 2026 | 200 ms |
| Nov 7, 2026 | 200 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
How it loaded on a phone
0.4 s
0.8 s
1.1 s
1.5 s
1.9 s
2.3 s
2.6 s
3.0 s
Speed
Main-thread work: 5.0 s
A phone's processor spends 5.0 s on main-thread work while loading, 2.4 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
Use efficient cache lifetimes
950 ms · 423 KiB28 files are served with short cache lifetimes, so returning visitors download them again (423 KiB).
8 third-party services on the page
8 third-party services load with your homepage (Shopify, recart.com and Clarity and others), adding 1.8 MB and 1.1 s of main-thread time.
Mobile performance score: 64
64/100Your mobile performance score is 64. Pages that score under 90 lose visitors before the first paint.
Reduce unused JavaScript
600 ms · 365 KiBAbout 365 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 600 ms faster on a phone.
Reduce unused CSS
450 ms · 65 KiBAbout 65 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 450 ms faster on a phone.
Shopify adds 302 ms
302 msShopify costs a phone 302 ms of main-thread work and 846 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
1,830 HTML elements
The page has 1,830 HTML elements. Above 1,500, rendering and every interaction get slower on phones.
Render-blocking requests
200 ms3 files block the first paint until they finish downloading. Deferring or inlining them could save about 200 ms.
Legacy JavaScript
150 ms · 41 KiBPolyfills for old browsers add 41 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 150 ms faster on a phone.
11 long tasks on the main thread
11 long tasks block the main thread while loading, the longest for 96 ms. During a long task the page ignores taps.
Improve image delivery
85 KiB4 images could be 85 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
1 checks passed
Server response: 7 ms
7 msYour server sent the HTML in 7 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Largest Contentful Paint: 11.7 s
11.7 sYour largest element takes 11.7 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “Load video:”.
Time to Interactive: 17.6 s
17.6 sThe page becomes fully interactive after 17.6 s. Good is under 3.8 s.
Speed Index: 7.8 s
7.8 sVisually, the page fills in at 7.8 s (Speed Index). Good is under 3.4 s.
First Contentful Paint: 2.4 s
2.4 sThe first text or image appears after 2.4 s on a phone. Good is under 1.8 s.
Tap response (INP) held steady for real visitors
+4%Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 188 ms to 200 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Largest content (LCP) got 12% slower for real visitors
+12%Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' largest content (lcp) went from 1.7 s to 2.0 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
8 checks passed
Passes Core Web Vitals for real visitors
Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).
Real-user LCP: 1.7 s
1.7 sReal visitors wait 1.7 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user INP: 145 ms
145 msReal visitors wait 145 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Real-user CLS: 0.00
0.00For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.
Real-user FCP: 1.6 s
1.6 sReal visitors see the first content after 1.6 s (75th percentile). Good is under 1.8 s.
Real-user TTFB: 629 ms
629 msReal visitors wait 629 ms for your server to start answering (75th percentile). Good is under 800 ms.
Total Blocking Time: 93 ms
93 msScripts block the page for only 93 ms while loading. Good is under 200 ms.
Cumulative Layout Shift: 0
0The layout barely moves while loading (CLS 0, good is under 0.1).
Images and page weight
Page weight: 4.5 MB in 584 requests
4.5 MBYour homepage downloads 4.5 MB in 584 requests on a phone: scripts 1.7 MB (230), other files 1.5 MB (276) and images 901 KiB (32). Under 2 MB keeps phones on slow connections fast.
About 1.3 g of CO₂ per visit
1.29 gBy the Sustainable Web Design model, a visit to your homepage emits about 1.29 g of CO₂e: 154.2 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
3 checks passed
Images use modern formats
Every sizeable image is WebP, AVIF or SVG.
Images load when needed
Images below the first screen wait until the visitor scrolls to them.
Images are sized for phones
No image is downloaded at more than three times the size it is drawn on a phone.
Accessibility
2 images without alt text
2 images have no alt text, which hurts accessibility and image search.
16 links without text
16 visible links have no text or label, so screen readers cannot say where they go.
1 checks passed
52 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 53 WCAG 2.2 A/AA and best-practice rules on the phone render: 52 passed and 1 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
No structured data
No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.
46 internal links, 14 external
The homepage links to 46 pages on ventyfan.com and 14 external pages.
7 checks passed
Meta description: 157 characters
Your meta description is 157 characters: “Shop the Venty Fan, a foldable rechargeable fan with up to 48 hours of battery, the clip-on Venty Clip Fan, and the Ven…”.
One H1 headline
Your main headline reads: “VENTY”.
Title: 60 characters
Your title is a healthy 60 characters: “Venty | Foldable Rechargeable Fans & Plug-In Heaters – VENTY”.
Canonical URL set
The canonical URL is https://www.ventyfan.com/.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://www.ventyfan.com/sitemap.xml.
AI search readiness
Most text only appears after JavaScript runs
21%A phone browser shows 2,402 words, but the HTML your server sends has only 510. GPTBot, ClaudeBot and PerplexityBot read that HTML without running JavaScript, so they see an almost empty page. Server-side rendering or pre-rendering fixes it.
No Organization structured data
There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.
2 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
llms.txt published
The site publishes https://www.ventyfan.com/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.
Other pages
2 pages share a title
https://www.ventyfan.com/products/clip-fan and https://www.ventyfan.com/products/venty-clip-fan-upsell all use the title “Venty Clip Fan: Rechargeable Clip-On Fan, 10-Hr Battery – VENTY”. Search engines can't tell which page to show for a search, so each competes with the others.
2 pages without a meta description
https://www.ventyfan.com/pages/collab and https://www.ventyfan.com/policies/shipping-policy have no meta description, so Google writes the search snippet from whatever text it finds.
2 pages share a meta description
https://www.ventyfan.com/products/clip-fan and https://www.ventyfan.com/products/venty-clip-fan-upsell use the same meta description. A description written for each page earns more clicks.
4 pages without an H1
https://www.ventyfan.com/pages/reviews, https://www.ventyfan.com/pages/support, https://www.ventyfan.com/pages/support-for-product and https://www.ventyfan.com/pages/help-page have no <h1> headline, so visitors and search engines get no clear main topic.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 22 found) and read each the way a search engine does.
4 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 15 pages that loaded have a <title>.
Best practices
1 third-party cookie
1 third-party cookie is set on load; browsers are restricting these, so whatever relies on them breaks.
5 JavaScript errors while loading
5 errors were logged to the browser console while the page loaded, for example “Failed to fetch r.fetch (https://www.ventyfan.com/web-pixels@f59a8868w8ba6d0d6p6ab5e8acm046c7fc6/web-pixel-1622212857@3…”.
Browser-reported issues
Chrome logged issues while loading the page (“Cookie”).
2 checks passed
Tap targets are thumb-sized
6 of 7 tappable elements near the top are at least 24 px.
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
Local business without LocalBusiness data
Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.
No phone number on the homepage
A local customer looking to call finds no phone number on the homepage. Add one, ideally as a tap-to-call link.
No direct contact details
No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.
No opening hours
The homepage shows no opening hours. If customers visit or call, show when.
No map or directions link
There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.
About 2,402 words of copy
The homepage carries about 2,402 words of visible text.
6 checks passed
Clear next step on the first screen
On a phone, the first screen shows a clear next step: “SHOP NOW”.
10 calls to action
The homepage has 10 calls to action, for example “Shop”, “CONTACT US” and “Apply”.
6 short forms
6 short forms (1 field at most) are right on the homepage.
Social proof on the page
Social proof on the homepage: 1 testimonial or review block and a star rating.
Analytics in place
Analytics detected: Microsoft Clarity.
Risk reducer mentioned
A guarantee or risk reducer (money-back, free trial, no credit card or similar) is mentioned on the page.
Privacy and tracking
10 trackers load before any consent
10Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Klaviyo and Meta Pixel and 5 mores (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
48 cookies set on arrival
48Opening the homepage sets 48 cookies, 3 of them by other companies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
49 other companies contacted
Loading the homepage contacts 49 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at ventyfan.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Apps on your store
Your storefront loads 12 apps. Each one is code from another company running for your shoppers.
Apps your storefront loads
Intelligems A B Testing · Microsoft Clarity · Recart Sms List Growth · Judge Me Reviews · Triplewhale · Klaviyo Email Marketing Sms · Hulk Form Builder · Onepixel · Applovin Shop Integration · snapchat.com · cloudfront.net · trafficmanager.net
Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info
Upkeep, stack and company
Stack
- Framework
- Tailwind CSS
- E-commerce
- Shopify
- Analytics
- Microsoft Clarity
- Hosting
- Shopify
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 28 issues on ventyfan.com, including 12 speed issues, 1 SEO issue and 3 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.