wireamerica.com website review

About 401 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 2.3 s faster on a phone.

9 files block the first paint until they finish downloading. Deferring or inlining them could save about 2.5 s.

19 files are served with short cache lifetimes, so returning visitors download them again (196 KiB).

Your mobile performance score is 58. Pages that score under 90 lose visitors before the first paint.

Google Tag Manager costs a phone 186 ms of main-thread work and 316 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

8 third-party services load with your homepage (Google Tag Manager, Clarity and Klaviyo and others), adding 948 KiB and 439 ms of main-thread time.

About 16 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.

4 long tasks block the main thread while loading, the longest for 124 ms. During a long task the page ignores taps.

3 images could be 51 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).

Polyfills for old browsers add 30 KiB JavaScript that modern phones do not need.

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

Your largest element takes 15.0 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

The page becomes fully interactive after 15.0 s. Good is under 3.8 s.

The first text or image appears after 5.0 s on a phone. Good is under 1.8 s.

Visually, the page fills in at 7.4 s (Speed Index). Good is under 3.4 s.

For real visitors the layout shifts by 0.24 (75th percentile). Good is under 0.1.

Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 87 ms to 112 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

Your homepage downloads 2.6 MB in 255 requests on a phone: scripts 1.3 MB (104), other files 689 KiB (86) and images 330 KiB (20). Under 2 MB keeps phones on slow connections fast.

wa-banner-image-mobile-home.png is on the first screen but marked loading="lazy", so the browser waits before fetching it and the page looks finished later. Load it eagerly (and give it fetchpriority="high" if it is the main image).

By the Sustainable Web Design model, a visit to your homepage emits about 0.75 g of CO₂e: 89.7 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

3 buttons have no accessible name, so screen readers announce just “button”.

13 tap targets are too small or too close together to hit reliably with a finger.

12 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

Some list items are not inside a list.

Some lists contain elements other than list items, which screen readers announce wrongly.

The viewport tag blocks pinch-zoom, which low-vision visitors rely on.

3 form fields have no label, so screen readers announce an empty box and autofill guesses.

Headings skip levels (h2 → h4, h2 → h4 and h3 → h5), which makes the page harder to scan with a screen reader.

Elements with visible text labels do not have matching accessible names. (1 element).

Your title is only 12 characters: “Wire America”. Between 30 and 65 characters leaves room to say what you do and for whom.

The homepage links to 89 pages on wireamerica.com and 5 external pages.

https://www.wireamerica.com/pages/subcategory/medium-voltage-cable, https://www.wireamerica.com/pages/subcategory/utility-wire-cable and https://www.wireamerica.com/pages/contact took over 3 s to send their HTML from our server.

We fetched 15 pages linked from your homepage (of 25 found) and read each the way a search engine does.

1 image failed to load on a phone, for example https://bat.bing.com/action/0?ti=343279464&tm=gtm002&Ver=2&mid=d6c146f9-e423-4bd2-86b1-957c286a2381&bo=1&sid=961afbd0dddf11f19ad3299bcbb8c178&vid=961b4150dddf11f18a0aef6c029cf166&vids=1&msclkid=N&pi=9.

15 of 41 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

4 errors were logged to the browser console while the page loaded, for example “Uncaught (in promise) TypeError: Cannot read properties of undefined (reading 'market')”.

Large scripts ship without source maps.

1 image is served at too low a resolution for sharp phone screens.

Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

The homepage shows no opening hours. If customers visit or call, show when.

There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

The homepage carries about 549 words of visible text.

Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Klaviyo and Microsoft Ads and 1 more (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

Opening the homepage sets 21 cookies (measured from a US location before any click).

No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

Loading the homepage contacts 40 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.