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yellowleafhammocks.com website review

Visit site (opens in a new tab)Reviewed 7 November 202637 issues · 85 checks

This review found 37 issues worth fixing on yellowleafhammocks.com, 14 of them high impact, across 85 checks. The most urgent: improve image delivery. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
2.8 s1.9 sMay 16Oct 312.6 s
Show as table
DateReal-visitor load time (LCP)
May 16, 20262.2 s
May 23, 20262.2 s
May 30, 20262.1 s
Jun 6, 20262.0 s
Jun 13, 20262.0 s
Jun 20, 20262.0 s
Jun 27, 20262.1 s
Jul 4, 20262.2 s
Jul 11, 20262.2 s
Jul 18, 20262.3 s
Jul 25, 20262.3 s
Aug 1, 20262.3 s
Aug 8, 20262.3 s
Aug 15, 20262.2 s
Aug 22, 20262.3 s
Aug 29, 20262.3 s
Sep 5, 20262.3 s
Sep 12, 20262.4 s
Sep 19, 20262.5 s
Sep 26, 20262.6 s
Oct 3, 20262.6 s
Oct 10, 20262.7 s
Oct 17, 20262.7 s
Oct 24, 20262.6 s
Oct 31, 20262.6 s
Real-visitor tap response (INP)75th percentile, phones
216 ms172 msMay 16Oct 31207 ms
Show as table
DateReal-visitor tap response (INP)
May 16, 2026177 ms
May 23, 2026178 ms
May 30, 2026177 ms
Jun 6, 2026177 ms
Jun 13, 2026178 ms
Jun 20, 2026177 ms
Jun 27, 2026178 ms
Jul 4, 2026179 ms
Jul 11, 2026179 ms
Jul 18, 2026180 ms
Jul 25, 2026183 ms
Aug 1, 2026187 ms
Aug 8, 2026189 ms
Aug 15, 2026188 ms
Aug 22, 2026188 ms
Aug 29, 2026187 ms
Sep 5, 2026187 ms
Sep 12, 2026191 ms
Sep 19, 2026197 ms
Sep 26, 2026205 ms
Oct 3, 2026210 ms
Oct 10, 2026211 ms
Oct 17, 2026211 ms
Oct 24, 2026209 ms
Oct 31, 2026207 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Full-page screenshot of yellowleafhammocks.com (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. yellowleafhammocks.com at 0.8 s0.8 s
  2. yellowleafhammocks.com at 1.6 s1.6 s
  3. yellowleafhammocks.com at 2.4 s2.4 s
  4. yellowleafhammocks.com at 3.2 s3.2 s
  5. yellowleafhammocks.com at 4.0 s4.0 s
  6. yellowleafhammocks.com at 4.8 s4.8 s
  7. yellowleafhammocks.com at 5.6 s5.6 s
  8. yellowleafhammocks.com at 6.3 s6.3 s

Speed

10 to fix54
  • Improve image delivery

    2.5 s · 747 KiB

    26 images could be 747 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 2.5 s faster on a phone.

  • Render-blocking requests

    1.2 s

    14 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.2 s.

  • 4,521 HTML elements

    The page has 4,521 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

  • Main-thread work: 4.4 s

    A phone's processor spends 4.4 s on main-thread work while loading, 2.5 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 8 third-party services on the page

    8 third-party services load with your homepage (JSDelivr CDN, Google Tag Manager and Facebook and others), adding 1.0 MB and 1.4 s of main-thread time.

  • Use efficient cache lifetimes

    500 ms · 625 KiB

    24 files are served with short cache lifetimes, so returning visitors download them again (625 KiB).

  • Reduce unused JavaScript

    300 ms · 723 KiB

    About 723 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 300 ms faster on a phone.

  • Mobile performance score: 54

    54/100

    Your mobile performance score is 54. Pages that score under 90 lose visitors before the first paint.

  • JSDelivr CDN adds 527 ms

    527 ms

    JSDelivr CDN costs a phone 527 ms of main-thread work and 20 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Google Tag Manager adds 381 ms

    381 ms

    Google Tag Manager costs a phone 381 ms of main-thread work and 337 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 11 long tasks on the main thread

    11 long tasks block the main thread while loading, the longest for 207 ms. During a long task the page ignores taps.

  • Legacy JavaScript

    150 ms · 39 KiB

    Polyfills for old browsers add 39 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 150 ms faster on a phone.

  • Reduce unused CSS

    150 ms · 11 KiB

    About 11 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

  • Minify CSS

    2 KiB

    2 KiB could be saved by minifying CSS.

1 checks passed
  • Server response: 15 ms

    15 ms

    Your server sent the HTML in 15 ms, well inside Google's 600 ms guideline.

Core Web Vitals

7 to fix100
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Largest Contentful Paint: 9.8 s

    9.8 s

    Your largest element takes 9.8 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the element shown below.

  • Time to Interactive: 20.1 s

    20.1 s

    The page becomes fully interactive after 20.1 s. Good is under 3.8 s.

  • Real-user TTFB: 909 ms

    909 ms

    Real visitors wait 909 ms for your server to start answering (75th percentile). Good is under 800 ms.

  • Speed Index: 5.7 s

    5.7 s

    Visually, the page fills in at 5.7 s (Speed Index). Good is under 3.4 s.

  • Total Blocking Time: 555 ms

    555 ms

    Scripts block taps and scrolling for 555 ms in total while the page loads. Good is under 200 ms.

  • First Contentful Paint: 2.0 s

    2.0 s

    The first text or image appears after 2.0 s on a phone. Good is under 1.8 s.

  • Tap response (INP) got 17% slower for real visitors

    +17%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 177 ms to 207 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) got 19% slower for real visitors

    +19%

    Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 2.2 s to 2.6 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

5 checks passed
  • Real-user LCP: 2.0 s

    2.0 s

    Real visitors wait 2.0 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 171 ms

    171 ms

    Real visitors wait 171 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.02

    0.02

    For real visitors the layout shifts by 0.02 (75th percentile). Good is under 0.1.

  • Real-user FCP: 1.3 s

    1.3 s

    Real visitors see the first content after 1.3 s (75th percentile). Good is under 1.8 s.

  • Cumulative Layout Shift: 0.058

    0.058

    The layout barely moves while loading (CLS 0.058, good is under 0.1).

Images and page weight

2 to fix60
  • Page weight: 26.6 MB in 427 requests

    26.6 MB

    Your homepage downloads 26.6 MB in 427 requests on a phone: media 22.2 MB (25), scripts 1.8 MB (105) and images 1.5 MB (81). Under 2 MB keeps phones on slow connections fast.

  • 1 image far larger than shown

    86 KiB

    1 image is downloaded at several times the size a phone draws it, for example shark-tank-hammocks_0a2aeee2-c327-4cc5-8557-c84266a2be9a.png at 2,048 px wide, shown at 64 px. Resized copies would save about 86 KiB.

  • About 7.5 g of CO₂ per visit

    7.55 g

    By the Sustainable Web Design model, a visit to your homepage emits about 7.55 g of CO₂e: 905.8 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

2 checks passed
  • Images use modern formats

    Every sizeable image is WebP, AVIF or SVG.

  • Images load when needed

    Images below the first screen wait until the visitor scrolls to them.

Accessibility

5 to fixGoogle 8292
  • ARIA attributes must conform to valid values (1 element)

    ARIA attributes must conform to valid values: 1 element on the page fails this check, rated critical by axe-core.

  • 2 text elements with low contrast

    2 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • 17 images without alt text

    17 images have no alt text, which hurts accessibility and image search.

  • All page content should be contained by landmarks (26 elements)

    All page content should be contained by landmarks: 26 elements on the page fail this check, rated moderate by axe-core.

  • 9 links without text

    9 visible links have no text or label, so screen readers cannot say where they go.

  • Elements with visible text labels do not have matching accessible names.

    Elements with visible text labels do not have matching accessible names. (3 elements).

1 checks passed
  • 46 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 51 WCAG 2.2 A/AA and best-practice rules on the phone render: 46 passed and 5 failed. 3 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

2 to fixGoogle 8588
  • Title is long (86 characters)

    Your title is 86 characters, so Google will cut it off around 60: “Hammock Shop | Hanging Chairs, Hammocks + Stands by Yellow Leaf – Yellow Leaf Hammocks”.

  • 2 H1 headlines

    There are 2 <h1> headlines (“Your Daily Vacation Now on Sale” and “Your Daily Vacation Now on Sale”). One clear main headline is easier for people and search engines.

  • Open Graph partly set

    Open Graph is missing og:title and og:description, so shared links fall back to guesses.

  • No X (Twitter) card tag

    No twitter:card tag. X falls back to Open Graph, which is incomplete here.

  • 77 internal links, 12 external

    The homepage links to 77 pages on yellowleafhammocks.com and 12 external pages.

5 checks passed
  • Meta description: 158 characters

    Your meta description is 158 characters: “Hammocks & Hanging Chairs by Yellow Leaf. Shop Our Handwoven, Sustainable Eco-Luxury Hammocks & Hammock Swings! Classic…”.

  • Canonical URL set

    The canonical URL is https://www.yellowleafhammocks.com/.

  • Structured data in place

    Structured data found: Organization, WebPage and WebSite.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.yellowleafhammocks.com/sitemap.xml.

AI search readiness

100
4 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Organization data: 6 of 6 facts

    Your Organization JSON-LD gives name, url, logo, sameAs (social profiles), description and contact details.

  • Text is in the HTML

    Your server sends the page's text in the HTML (1,267 words), so crawlers that don't run JavaScript still read it.

  • llms.txt published

    The site publishes https://www.yellowleafhammocks.com/llms.txt (6 KiB, 8 links), a plain-text guide to the site for AI tools.

Other pages

5 to fix48
  • 1 linked page is broken

    Your homepage links to https://www.yellowleafhammocks.com/collections/hammocks, which answers with an error. Visitors hit a dead end and search engines drop it.

  • 1 page points its canonical at the homepage

    https://www.yellowleafhammocks.com/products/hanging-chair-hammock-blue-lanta-island declares the homepage as its canonical URL, which tells Google it is a copy of the homepage and keeps it out of search results. A site-wide template setting usually causes this.

  • 2 pages share a title

    / and https://www.yellowleafhammocks.com/products/hanging-chair-hammock-blue-lanta-island all use the title “Hammock Shop | Hanging Chairs, Hammocks + Stands by Yellow Leaf – Yel…”. Search engines can't tell which page to show for a search, so each competes with the others.

  • 2 pages without a meta description

    https://www.yellowleafhammocks.com/pages/hammock-quiz and https://www.yellowleafhammocks.com/collections/custom-hammock-design have no meta description, so Google writes the search snippet from whatever text it finds.

  • 10 pages without an H1

    https://www.yellowleafhammocks.com/collections, https://www.yellowleafhammocks.com/products/the-hammock-throne, https://www.yellowleafhammocks.com/products/the-vista, https://www.yellowleafhammocks.com/collections/hammock-stand-ropes-accessories, https://www.yellowleafhammocks.com/collections/classic-double-hammock and https://www.yellowleafhammocks.com/products/double-hammock-khaki-big-sur-california and 4 others have no <h1> headline, so visitors and search engines get no clear main topic.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 27 found) and read each the way a search engine does.

2 checks passed
  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 14 pages that loaded have a <title>.

Best practices

3 to fixGoogle 9671
  • 1 broken image

    1 image failed to load on a phone, for example https://www.yellowleafhammocks.com/.

  • 13 small tap targets

    13 of 43 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • 1 JavaScript error while loading

    1 error was logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

2 to fix89
  • Local business without LocalBusiness data

    Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

  • No phone number on the homepage

    A local customer looking to call finds no phone number on the homepage. Add one, ideally as a tap-to-call link.

  • No opening hours

    The homepage shows no opening hours. If customers visit or call, show when.

  • No map or directions link

    There is no link to Google or Apple Maps. A directions link is one tap for a phone visitor.

  • About 974 words of copy

    The homepage carries about 974 words of visible text.

7 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “Shop the Sale →” and “SHOP THE SALE”.

  • 20 calls to action

    The homepage has 20 calls to action, for example “Shop All Hammocks”, “Shop the Sale →” and “SHOP THE SALE”.

  • 2 short forms

    2 short forms (1 field at most) are right on the homepage, asking for an email.

  • Social proof on the page

    Social proof on the homepage: 32 testimonial or review blocks, 6 customer or partner logos and “Loved by 50,000+ Customers”.

  • Analytics in place

    Analytics detected: Google Tag Manager, Google Analytics and Microsoft Clarity.

  • Direct contact links

    Visitors can reach you directly: 0 phone links and 1 email link.

  • Risk reducer mentioned

    A guarantee or risk reducer (money-back, free trial, no credit card or similar) is mentioned on the page.

Privacy and tracking

1 to fix
  • 7 trackers load before any consent

    7

    Before a visitor clicks anything, the page loads Google Ads, Google Tag Manager, Klaviyo, Meta Pixel and Microsoft Clarity and 2 mores (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 26 cookies set on arrival

    26

    Opening the homepage sets 26 cookies, 1 of them by other companies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 44 other companies contacted

    Loading the homepage contacts 44 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at yellowleafhammocks.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Apps on your store

Your storefront loads 11 apps. Each one is code from another company running for your shoppers.

Apps your storefront loads

Okendo · Klaviyo Email Marketing Sms · Checkmate · cloudfront.net · gotolstoy.com · gorgias.chat · hextom.com · superfiliate-cdn.com · shareasale.com · octaneai.com · 9gtb.com

Apps found in the homepage's code. Apps that only run in checkout or the admin aren't seen, and a headless storefront shows none. App data from programmable.info

Upkeep, stack and company

  • The footer still says © 2024.

Stack

E-commerce
Shopify
Analytics
Google Analytics | Google Tag Manager | Microsoft Clarity
Hosting
Shopify

Company

Headquarters
San Francisco

Upkeep, stack, hiring and company data from programmable.info

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What your $25 Growth Playbook adds

This review found 37 issues on yellowleafhammocks.com, including 17 speed issues, 2 SEO issues and 2 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.

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