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yoco.com website review
Visit site (opens in a new tab)Reviewed 4 November 202633 issues · 101 checks
This review found 33 issues worth fixing on yoco.com, 16 of them high impact, across 101 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
71CClosest competitors among SaaS websites
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 16, 2026 | 7.4 s |
| May 23, 2026 | 7.2 s |
| May 30, 2026 | 7.4 s |
| Jun 6, 2026 | 7.5 s |
| Jun 13, 2026 | 7.6 s |
| Jun 20, 2026 | 7.7 s |
| Jun 27, 2026 | 7.8 s |
| Jul 4, 2026 | 7.8 s |
| Jul 11, 2026 | 7.8 s |
| Jul 18, 2026 | 7.7 s |
| Jul 25, 2026 | 7.5 s |
| Aug 1, 2026 | 7.4 s |
| Aug 8, 2026 | 7.2 s |
| Aug 15, 2026 | 7.2 s |
| Aug 22, 2026 | 7.2 s |
| Aug 29, 2026 | 7.1 s |
| Sep 5, 2026 | 7.4 s |
| Sep 12, 2026 | 7.0 s |
| Sep 19, 2026 | 6.8 s |
| Sep 26, 2026 | 6.4 s |
| Oct 3, 2026 | 5.4 s |
| Oct 10, 2026 | 5.1 s |
| Oct 17, 2026 | 4.9 s |
| Oct 24, 2026 | 4.4 s |
| Oct 31, 2026 | 4.2 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 16, 2026 | 554 ms |
| May 23, 2026 | 545 ms |
| May 30, 2026 | 561 ms |
| Jun 6, 2026 | 564 ms |
| Jun 13, 2026 | 571 ms |
| Jun 20, 2026 | 573 ms |
| Jun 27, 2026 | 570 ms |
| Jul 4, 2026 | 573 ms |
| Jul 11, 2026 | 577 ms |
| Jul 18, 2026 | 576 ms |
| Jul 25, 2026 | 563 ms |
| Aug 1, 2026 | 545 ms |
| Aug 8, 2026 | 499 ms |
| Aug 15, 2026 | 474 ms |
| Aug 22, 2026 | 451 ms |
| Aug 29, 2026 | 420 ms |
| Sep 5, 2026 | 433 ms |
| Sep 12, 2026 | 433 ms |
| Sep 19, 2026 | 441 ms |
| Sep 26, 2026 | 456 ms |
| Oct 3, 2026 | 436 ms |
| Oct 10, 2026 | 416 ms |
| Oct 17, 2026 | 389 ms |
| Oct 24, 2026 | 357 ms |
| Oct 31, 2026 | 349 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
How it loaded on a phone
1.3 s
2.6 s
3.9 s
5.2 s
6.5 s
7.8 s
9.1 s
10.4 s
yoco.com does not allow embedding, so this is Google's rendering of the page.
Speed
Reduce unused JavaScript
4.0 s · 1,003 KiBAbout 1,003 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 4.0 s faster on a phone.
Improve image delivery
2.1 s · 486 KiB4 images could be 486 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 2.1 s faster on a phone.
Use efficient cache lifetimes
1.1 s · 330 KiB16 files are served with short cache lifetimes, so returning visitors download them again (330 KiB).
Render-blocking requests
1.1 s1 file blocks the first paint until they finish downloading. Deferring or inlining it could save about 1.1 s.
Mobile performance score: 35
35/100Your mobile performance score is 35. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.
Main-thread work: 9.6 s
A phone's processor spends 9.6 s on main-thread work while loading, 3.8 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
19 long tasks on the main thread
19 long tasks block the main thread while loading, the longest for 2.1 s. During a long task the page ignores taps.
8 third-party services on the page
8 third-party services load with your homepage (Google Tag Manager, Intercom and TikTok and others), adding 1.8 MB and 1.7 s of main-thread time.
Google Tag Manager adds 664 ms
664 msGoogle Tag Manager costs a phone 664 ms of main-thread work and 695 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
2,680 HTML elements
The page has 2,680 HTML elements. Above 1,500, rendering and every interaction get slower on phones.
Google CDN adds 138 ms
138 msGoogle CDN costs a phone 138 ms of main-thread work and 352 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Legacy JavaScript
150 ms · 86 KiBPolyfills for old browsers add 86 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 150 ms faster on a phone.
Reduce unused CSS
150 ms · 27 KiBAbout 27 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.
Font display
50 msWeb fonts hide text while they load. Setting font-display: swap shows text immediately (about 50 ms).
Duplicated JavaScript
6 KiB6 KiB JavaScript is shipped twice across bundles.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
1 checks passed
Server response: 41 ms
41 msYour server sent the HTML in 41 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
Real-user INP: 1.7 s
1.7 sReal visitors wait 1.7 s for the page to respond to a tap (75th percentile). Good is under 200 ms.
Real-user FCP: 3.1 s
3.1 sReal visitors see the first content after 3.1 s (75th percentile). Good is under 1.8 s.
Largest Contentful Paint: 18.1 s
18.1 sYour largest element takes 18.1 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “Collage showing a café point-of-sale system in action, incl…”.
Time to Interactive: 23.8 s
23.8 sThe page becomes fully interactive after 23.8 s. Good is under 3.8 s.
Total Blocking Time: 2.9 s
2.9 sScripts block taps and scrolling for 2.9 s in total while the page loads. Good is under 200 ms.
Speed Index: 8.5 s
8.5 sVisually, the page fills in at 8.5 s (Speed Index). Good is under 3.4 s.
Real-user LCP: 3.9 s
3.9 sReal visitors wait 3.9 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user TTFB: 1.4 s
1.4 sReal visitors wait 1.4 s for your server to start answering (75th percentile). Good is under 800 ms.
First Contentful Paint: 2.2 s
2.2 sThe first text or image appears after 2.2 s on a phone. Good is under 1.8 s.
4 checks passed
Real-user CLS: 0.00
0.00For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.
Tap response (INP) got 36% faster for real visitors
-36%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 554 ms to 349 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Largest content (LCP) got 40% faster for real visitors
-40%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 7.4 s to 4.2 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Cumulative Layout Shift: 0
0The layout barely moves while loading (CLS 0, good is under 0.1).
Images and page weight
Page weight: 3.7 MB in 134 requests
3.7 MBYour homepage downloads 3.7 MB in 134 requests on a phone: scripts 2.2 MB (52), images 1.0 MB (30) and other files 280 KiB (41). Under 2 MB keeps phones on slow connections fast.
About 1.1 g of CO₂ per visit
1.05 gBy the Sustainable Web Design model, a visit to your homepage emits about 1.05 g of CO₂e: 126.4 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
3 checks passed
Images use modern formats
Every sizeable image is WebP, AVIF or SVG.
Images load when needed
Images below the first screen wait until the visitor scrolls to them.
Images are sized for phones
No image is downloaded at more than three times the size it is drawn on a phone.
Accessibility
2 text elements with low contrast
2 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.
Hidden but focusable
1 element hidden from screen readers can still receive keyboard focus.
All page content should be contained by landmarks (4 elements)
All page content should be contained by landmarks: 4 elements on the page fail this check, rated moderate by axe-core.
Zoom is disabled
The viewport tag blocks pinch-zoom, which low-vision visitors rely on.
Elements with visible text labels do not have matching accessible names.
Elements with visible text labels do not have matching accessible names. (2 elements).
2 checks passed
Every image has alt text
All 139 images in the HTML carry an alt attribute.
38 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 42 WCAG 2.2 A/AA and best-practice rules on the phone render: 38 passed and 4 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
3 links with vague text
3 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.
84 internal links, 2 external
The homepage links to 84 pages on yoco.com and 2 external pages.
8 checks passed
Meta description: 137 characters
Your meta description is 137 characters: “Manage sales, stock, staff, customers and payments with Yoco’s all-in-one system, built to help South African businesse…”.
One H1 headline
Your main headline reads: “Yoco runs your business, not just your payments.”.
Title: 50 characters
Your title is a healthy 50 characters: “Yoco | POS, Payments & Business Tools South Africa”.
Canonical URL set
The canonical URL is https://www.yoco.com/za/.
Structured data in place
Structured data found: Organization, WebPage and WebSite.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://www.yoco.com/za/sitemap-index.xml.
AI search readiness
No llms.txt
There is no /llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.
3 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Organization data: 5 of 6 facts
Your Organization JSON-LD gives name, url, logo, sameAs (social profiles) and description; contact details would complete it.
Text is in the HTML
Your server sends the page's text in the HTML (1,906 words), so crawlers that don't run JavaScript still read it.
Other pages
5 pages without an H1
/za/shop, /za/point-of-sale/yoco-counter, /za/card-machines, /za/card-machines/pricing and /za/product-finder have no <h1> headline, so visitors and search engines get no clear main topic.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 45 found) and read each the way a search engine does.
6 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Every page has a meta description
All 15 pages that loaded have a meta description.
Titles are unique
Every page we checked has its own title.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 15 pages that loaded have a <title>.
Best practices
3 small tap targets
3 of 8 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.
3 JavaScript errors while loading
3 errors were logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 401 (Unauthorized)”.
1 checks passed
Mobile viewport set
The page declares a mobile viewport.
Security and trust
Short HSTS lifetime
HSTS is set, but max-age is 0 days; one year is the recommended minimum.
3 redirects before the homepage
Opening https://yoco.com goes through 3 redirects before the homepage loads.
No Permissions-Policy
No Permissions-Policy header to switch off camera, microphone and location for embedded content.
Deprecated X-XSS-Protection
X-XSS-Protection is set to “1; mode=block”; the header is deprecated and can introduce bugs. Use 0 or remove it.
No security.txt
There is no /.well-known/security.txt telling researchers how to report a security problem to you.
7 checks passed
Served over HTTPS
The homepage is served over HTTPS (yoco.com).
Valid certificate (39 days left)
The certificate from Google Trust Services · WE1 verifies for yoco.com and is valid for another 39 days.
Protected from clickjacking
X-Frame-Options or a frame-ancestors policy stops other sites framing yours.
Content-Security-Policy set
A Content-Security-Policy is set, the main browser-side defence against injected scripts.
http:// redirects to https
http://yoco.com redirects to the secure version.
HTTP/2 and HTTP/3
The server speaks HTTP/2 and advertises HTTP/3, so browsers load many files over one connection.
All 42 links work
All 42 links checked from your homepage (40 internal, 2 external) answered without errors.
Domain and trust
DNSSEC is off
yoco.com's DNS answers are not signed. DNSSEC stops attackers forging them to send visitors or email elsewhere; most registrars switch it on in a click, though most sites still run without it.
3 checks passed
Domain is 25 years old
25 yearsyoco.com was registered in Sep 2001 through Nom-iq Ltd. dba COM LAUDE. An established domain carries more trust with email providers and search engines.
Certificate issuers are restricted
CAA records allow only amazontrust.com, comodoca.com, sectigo.com and pki.goog to issue certificates for yoco.com, so a mis-issued certificate from anyone else is refused.
Registered until Sep 2031
yoco.com is registered until Sep 2031.
Content and conversion
No call to action on the first screen
On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.
No direct contact details
No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.
No form on the homepage
There is no form on the homepage, so every lead has to click through to another page first.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 1,255 words of copy
The homepage carries about 1,255 words of visible text.
3 checks passed
26 calls to action
The homepage has 26 calls to action, for example “Pricing”, “Shop” and “Get started”.
Social proof on the page
Social proof on the homepage: 1 testimonial or review block, 6 customer or partner logos and “000+ businesses”.
Analytics in place
Analytics detected: Google Tag Manager.
Email authentication
Email authentication score: 100/100
Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.
3 checks passed
DMARC policy: reject
DMARC tells receivers to reject mail that fails authentication, and sends you reports.
SPF with a strict ending (-all)
An SPF record lists your sending servers and tells receivers to reject anything else: “v=spf1 include:_spf.createsend.com include:_spf.google.com include:_spf.salesforce.com include:_spf.sumsub.com -all”.
DKIM signing found
A DKIM key is published (selector “google”, “s1” and “s2”), so receivers can verify mail really came from you.
Privacy and tracking
6 trackers load before any consent
6Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Meta Pixel and Segment and 1 more (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
14 cookies set on arrival
14Opening the homepage sets 14 cookies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
24 other companies contacted
Loading the homepage contacts 24 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Upkeep, stack and company
Stack
- Framework
- Gatsby
- Analytics
- Google Tag Manager
- Hosting
- Netlify
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 33 issues on yoco.com, including 21 speed issues, 1 SEO issue and 2 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.