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zapsign.co website review
Visit site (opens in a new tab)Reviewed 25 October 202641 issues · 84 checks
This review found 41 issues worth fixing on zapsign.co, 16 of them high impact, across 84 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
65DClosest competitors among reviewed websites
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 2, 2026 | 5.0 s |
| May 9, 2026 | 4.9 s |
| May 16, 2026 | 4.8 s |
| May 23, 2026 | 4.8 s |
| May 30, 2026 | 4.8 s |
| Jun 6, 2026 | 4.8 s |
| Jun 13, 2026 | 4.8 s |
| Jun 20, 2026 | 4.8 s |
| Jun 27, 2026 | 4.8 s |
| Jul 4, 2026 | 4.7 s |
| Jul 11, 2026 | 4.7 s |
| Jul 18, 2026 | 4.6 s |
| Jul 25, 2026 | 4.5 s |
| Aug 1, 2026 | 4.4 s |
| Aug 8, 2026 | 4.3 s |
| Aug 15, 2026 | 4.3 s |
| Aug 22, 2026 | 4.2 s |
| Aug 29, 2026 | 4.2 s |
| Sep 5, 2026 | 4.1 s |
| Sep 12, 2026 | 4.0 s |
| Sep 19, 2026 | 4.3 s |
| Sep 26, 2026 | 4.4 s |
| Oct 3, 2026 | 4.5 s |
| Oct 10, 2026 | 4.4 s |
| Oct 17, 2026 | 4.4 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 2, 2026 | 238 ms |
| May 9, 2026 | 236 ms |
| May 16, 2026 | 238 ms |
| May 23, 2026 | 237 ms |
| May 30, 2026 | 238 ms |
| Jun 6, 2026 | 244 ms |
| Jun 13, 2026 | 244 ms |
| Jun 20, 2026 | 242 ms |
| Jun 27, 2026 | 241 ms |
| Jul 4, 2026 | 237 ms |
| Jul 11, 2026 | 235 ms |
| Jul 18, 2026 | 236 ms |
| Jul 25, 2026 | 235 ms |
| Aug 1, 2026 | 238 ms |
| Aug 8, 2026 | 241 ms |
| Aug 15, 2026 | 244 ms |
| Aug 22, 2026 | 250 ms |
| Aug 29, 2026 | 250 ms |
| Sep 5, 2026 | 251 ms |
| Sep 12, 2026 | 248 ms |
| Sep 19, 2026 | 262 ms |
| Sep 26, 2026 | 278 ms |
| Oct 3, 2026 | 296 ms |
| Oct 10, 2026 | 306 ms |
| Oct 17, 2026 | 310 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
Speed
Reduce unused JavaScript
3.9 s · 739 KiBAbout 739 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 3.9 s faster on a phone.
Use efficient cache lifetimes
2.7 s · 953 KiB129 files are served with short cache lifetimes, so returning visitors download them again (953 KiB).
Render-blocking requests
1.5 s30 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.5 s.
Mobile performance score: 44
44/100Your mobile performance score is 44 (desktop: 53). Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.
8 third-party services on the page
8 third-party services load with your homepage (Google Tag Manager, Facebook and Hubspot and others), adding 4.4 MB and 1.4 s of main-thread time.
Improve image delivery
852 KiB15 images could be 852 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.
Legacy JavaScript
750 ms · 57 KiBPolyfills for old browsers add 57 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 750 ms faster on a phone.
Google Tag Manager adds 640 ms
640 msGoogle Tag Manager costs a phone 640 ms of main-thread work and 776 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Reduce unused CSS
470 ms · 106 KiBAbout 106 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 470 ms faster on a phone.
Main-thread work: 3.9 s
A phone's processor spends 3.9 s on main-thread work while loading, 2.2 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
hubspotusercontent-na1.net adds 74 ms
74 mshubspotusercontent-na1.net costs a phone 74 ms of main-thread work and 2.9 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
15 long tasks on the main thread
15 long tasks block the main thread while loading, the longest for 199 ms. During a long task the page ignores taps.
Minify CSS
140 ms · 18 KiB18 KiB could be saved by minifying CSS.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
1 checks passed
Server response: 11 ms
11 msYour server sent the HTML in 11 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
Largest Contentful Paint: 28.3 s
28.3 sYour largest element takes 28.3 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “Try for free with Google”.
Time to Interactive: 29.6 s
29.6 sThe page becomes fully interactive after 29.6 s. Good is under 3.8 s.
First Contentful Paint: 4.8 s
4.8 sThe first text or image appears after 4.8 s on a phone. Good is under 1.8 s.
Speed Index: 9.4 s
9.4 sVisually, the page fills in at 9.4 s (Speed Index). Good is under 3.4 s.
Real-user LCP: 3.7 s
3.7 sReal visitors wait 3.7 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user INP: 287 ms
287 msReal visitors wait 287 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Real-user CLS: 0.18
0.18For real visitors the layout shifts by 0.18 (75th percentile). Good is under 0.1.
Tap response (INP) got 30% slower for real visitors
+30%Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' tap response (inp) went from 238 ms to 310 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Real-user FCP: 2.0 s
2.0 sReal visitors see the first content after 2.0 s (75th percentile). Good is under 1.8 s.
Total Blocking Time: 516 ms
516 msScripts block taps and scrolling for 516 ms in total while the page loads. Good is under 200 ms.
39 images without width and height
39 images have no width and height attributes, so the layout jumps as each one loads.
3 checks passed
Real-user TTFB: 519 ms
519 msReal visitors wait 519 ms for your server to start answering (75th percentile). Good is under 800 ms.
Largest content (LCP) got 10% faster for real visitors
-10%Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' largest content (lcp) went from 5.0 s to 4.4 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Cumulative Layout Shift: 0
0The layout barely moves while loading (CLS 0, good is under 0.1).
Images and page weight
Page weight: 6.9 MB in 300 requests
6.9 MBYour homepage downloads 6.9 MB in 300 requests on a phone: images 4.8 MB (135), scripts 1.7 MB (85) and stylesheets 184 KiB (32). Under 2 MB keeps phones on slow connections fast.
2 images over 500 KB
2 images weigh 3.6 MB together. On a phone connection a single image that size takes seconds.
6 images below the first screen load straight away
6 images further down the page (1.5 MB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.
1 image in older formats
1 image (1.1 MB) is JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.
About 2.0 g of CO₂ per visit
1.95 gBy the Sustainable Web Design model, a visit to your homepage emits about 1.95 g of CO₂e: 234.2 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
1 checks passed
Images are sized for phones
No image is downloaded at more than three times the size it is drawn on a phone.
Accessibility
1 text element with low contrast
1 text element doesn't have enough contrast against the background to read easily, especially outdoors on a phone.
Scrollable region must have keyboard access (1 element)
Scrollable region must have keyboard access: 1 element on the page fails this check, rated serious by axe-core.
10 images without alt text
10 images have no alt text, which hurts accessibility and image search.
All page content should be contained by landmarks (8 elements)
All page content should be contained by landmarks: 8 elements on the page fail this check, rated moderate by axe-core.
Landmarks should have a unique role or role/label/title (i.e. accessible name) combination (1 element)
Landmarks should have a unique role or role/label/title (i.e. accessible name) combination: 1 element on the page fails this check, rated moderate by axe-core.
Headings skip levels
Headings skip levels (h1 → h5, h2 → h4 and h4 → h6), which makes the page harder to scan with a screen reader.
1 checks passed
42 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 48 WCAG 2.2 A/AA and best-practice rules on the phone render: 42 passed and 6 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
Meta description is long (209 characters)
Your meta description is 209 characters; Google truncates after about 160, so the end of your pitch is cut.
Structured data has 2 problems
Structured data found (Organization) but with 2 problems, for example “Organization: logo is not an absolute URL ("//21139751.fs1.hubspotusercontent-na1.net/hubfs/2113975…”.
No social preview image
No Open Graph image, so links shared on LinkedIn, Slack or Facebook show no preview picture.
25 internal links, 42 external
The homepage links to 25 pages on zapsign.co and 42 external pages.
5 checks passed
One H1 headline
Your main headline reads: “The simplest way to sign, send, and manage digital agreements”.
Title: 50 characters
Your title is a healthy 50 characters: “ZapSign | The easiest digital electronic signature”.
Canonical URL set
The canonical URL is https://zapsign.co/.
robots.txt in place
robots.txt is in place.
XML sitemap found
Your XML sitemap is reachable at https://zapsign.co/sitemap.xml.
AI search readiness
4 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Organization data: 5 of 6 facts
Your Organization JSON-LD gives name, url, logo, sameAs (social profiles) and description; contact details would complete it.
Text is in the HTML
Your server sends the page's text in the HTML (752 words), so crawlers that don't run JavaScript still read it.
llms.txt published
The site publishes https://zapsign.co/llms.txt (6 KiB, 18 links), a plain-text guide to the site for AI tools.
Other pages
1 linked page is broken
Your homepage links to https://zapsign.co/fr/home, which answers with an error. Visitors hit a dead end and search engines drop it.
5 pages without an H1
https://zapsign.co/plans-and-prices, https://zapsign.co/customer-stories/doclick, https://zapsign.co/customer-stories/clivi, https://zapsign.co/customer-stories/jamestown and https://zapsign.co/customer-stories/symplifica have no <h1> headline, so visitors and search engines get no clear main topic.
7 pages slow to respond
https://zapsign.co/es, https://zapsign.co/enterprise, https://zapsign.co/plans-and-prices, https://zapsign.co/customer-stories/jamestown, https://zapsign.co/customer-stories/symplifica and https://zapsign.co/integrations/ai and 1 other took over 3 s to send their HTML from our server.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 18 found) and read each the way a search engine does.
5 checks passed
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Every page has a meta description
All 14 pages that loaded have a meta description.
Titles are unique
Every page we checked has its own title.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 14 pages that loaded have a <title>.
Best practices
3 broken images
3 images failed to load on a phone, for example https://bat.bing.com/action/0?ti=134624191&tm=gtm002&Ver=2&mid=4d906261-e44b-4d08-9c43-02125e229195&bo=1&sid=253ffc40d03411f1bcf25f548d924497&vid=25401ca0d03411f1b2a42f228abb31bd&vids=1&msclkid=N&pi=9.
3 small tap targets
3 of 9 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.
1 third-party cookie
1 third-party cookie is set on load; browsers are restricting these, so whatever relies on them breaks.
5 JavaScript errors while loading
5 errors were logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 404 ()”.
Browser-reported issues
Chrome logged issues while loading the page (“Cookie”).
1 checks passed
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
No form on the homepage
There is no form on the homepage, so every lead has to click through to another page first.
About 536 words of copy
The homepage carries about 536 words of visible text.
6 checks passed
Clear next step on the first screen
On a phone, the first screen shows a clear next step: “Talk to Sales” and “Try for free with Google”.
3 calls to action
The homepage has 3 calls to action, for example “Mute demo”, “Listen to demo” and “Open voice demo”.
Social proof on the page
Social proof on the homepage: 1 customer or partner logo and 3 trust badges.
Analytics in place
Analytics detected: Google Tag Manager.
Direct contact links
Visitors can reach you directly: 0 phone links and 1 email link.
Risk reducer mentioned
A guarantee or risk reducer (money-back, free trial, no credit card or similar) is mentioned on the page.
Privacy and tracking
12 trackers load before any consent
12Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Hotjar and HubSpot and 7 mores (measured from a US location before any click). A consent tool (HubSpot cookie banner) is installed; check it blocks these until visitors agree where the law requires it.
26 cookies set on arrival
26Opening the homepage sets 26 cookies (measured from a US location before any click).
56 other companies contacted
Loading the homepage contacts 56 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
1 checks passed
Consent tool: HubSpot cookie banner
A consent management tool (HubSpot cookie banner) loads with the page.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at zapsign.co, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Upkeep, stack and company
Stack
- CMS
- HubSpot CMS
- Analytics
- Google Tag Manager
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 41 issues on zapsign.co, including 23 speed issues and 3 SEO issues. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.