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zome.pt website review
Visit site (opens in a new tab)Reviewed 4 November 202648 issues · 89 checks
This review found 48 issues worth fixing on zome.pt, 18 of them high impact, across 89 checks. The most urgent: render-blocking requests. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
59FClosest competitors among reviewed websites
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 16, 2026 | 3.5 s |
| May 23, 2026 | 3.5 s |
| May 30, 2026 | 3.5 s |
| Jun 6, 2026 | 3.6 s |
| Jun 13, 2026 | 3.8 s |
| Jun 20, 2026 | 3.8 s |
| Jun 27, 2026 | 3.7 s |
| Jul 4, 2026 | 3.6 s |
| Jul 11, 2026 | 3.5 s |
| Jul 18, 2026 | 3.5 s |
| Jul 25, 2026 | 3.6 s |
| Aug 1, 2026 | 3.7 s |
| Aug 8, 2026 | 3.7 s |
| Aug 15, 2026 | 3.8 s |
| Aug 22, 2026 | 3.7 s |
| Aug 29, 2026 | 3.6 s |
| Sep 5, 2026 | 3.5 s |
| Sep 12, 2026 | 3.4 s |
| Sep 19, 2026 | 3.4 s |
| Sep 26, 2026 | 3.4 s |
| Oct 3, 2026 | 3.3 s |
| Oct 10, 2026 | 3.3 s |
| Oct 17, 2026 | 3.3 s |
| Oct 24, 2026 | 3.4 s |
| Oct 31, 2026 | 3.4 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 16, 2026 | 194 ms |
| May 23, 2026 | 195 ms |
| May 30, 2026 | 197 ms |
| Jun 6, 2026 | 200 ms |
| Jun 13, 2026 | 201 ms |
| Jun 20, 2026 | 204 ms |
| Jun 27, 2026 | 204 ms |
| Jul 4, 2026 | 204 ms |
| Jul 11, 2026 | 204 ms |
| Jul 18, 2026 | 203 ms |
| Jul 25, 2026 | 201 ms |
| Aug 1, 2026 | 203 ms |
| Aug 8, 2026 | 205 ms |
| Aug 15, 2026 | 207 ms |
| Aug 22, 2026 | 212 ms |
| Aug 29, 2026 | 217 ms |
| Sep 5, 2026 | 222 ms |
| Sep 12, 2026 | 225 ms |
| Sep 19, 2026 | 230 ms |
| Sep 26, 2026 | 232 ms |
| Oct 3, 2026 | 235 ms |
| Oct 10, 2026 | 234 ms |
| Oct 17, 2026 | 235 ms |
| Oct 24, 2026 | 232 ms |
| Oct 31, 2026 | 228 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
Speed
Render-blocking requests
1.1 s10 files block the first paint until they finish downloading. Deferring or inlining them could save about 1.1 s.
Mobile performance score: 34
34/100Your mobile performance score is 34. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.
Main-thread work: 8.9 s
A phone's processor spends 8.9 s on main-thread work while loading, 4.0 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
5,946 HTML elements
The page has 5,946 HTML elements. Above 1,500, rendering and every interaction get slower on phones.
8 third-party services on the page
8 third-party services load with your homepage (Google Tag Manager, Facebook and Hotjar and others), adding 2.3 MB and 1.3 s of main-thread time.
20 long tasks on the main thread
20 long tasks block the main thread while loading, the longest for 1.1 s. During a long task the page ignores taps.
Reduce unused JavaScript
600 ms · 468 KiBAbout 468 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 600 ms faster on a phone.
Document request latency
950 msThe HTML itself could arrive about 950 ms sooner: redirects, a slow server response or missing compression delay everything after it.
Reduce initial server response time
925 msReduce initial server response time. Google estimates savings of 925 ms on a phone.
Google Tag Manager adds 812 ms
812 msGoogle Tag Manager costs a phone 812 ms of main-thread work and 694 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Legacy JavaScript
350 ms · 107 KiBPolyfills for old browsers add 107 KiB JavaScript that modern phones do not need. Google estimates it would make the page about 350 ms faster on a phone.
Facebook adds 412 ms
412 msFacebook costs a phone 412 ms of main-thread work and 310 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Use efficient cache lifetimes
302 KiB7 files are served with short cache lifetimes, so returning visitors download them again (302 KiB).
b-cdn.net adds 0 ms
0 msb-cdn.net costs a phone 0 ms of main-thread work and 1.2 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Server response: 1.0 s
1.0 sYour server takes 1.0 s to send the HTML. Google recommends under 600 ms; everything else waits for it.
Reduce unused CSS
150 ms · 35 KiBAbout 35 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.
Improve image delivery
40 KiB4 images could be 40 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
Real-user CLS: 0.90
0.90For real visitors the layout shifts by 0.90 (75th percentile). Good is under 0.1.
Largest Contentful Paint: 11.8 s
11.8 sYour largest element takes 11.8 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the element shown below.
Speed Index: 18.2 s
18.2 sVisually, the page fills in at 18.2 s (Speed Index). Good is under 3.4 s.
Total Blocking Time: 3.6 s
3.6 sScripts block taps and scrolling for 3.6 s in total while the page loads. Good is under 200 ms.
Time to Interactive: 20.5 s
20.5 sThe page becomes fully interactive after 20.5 s. Good is under 3.8 s.
Real-user LCP: 3.7 s
3.7 sReal visitors wait 3.7 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user INP: 304 ms
304 msReal visitors wait 304 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Real-user FCP: 2.2 s
2.2 sReal visitors see the first content after 2.2 s (75th percentile). Good is under 1.8 s.
Real-user TTFB: 1.4 s
1.4 sReal visitors wait 1.4 s for your server to start answering (75th percentile). Good is under 800 ms.
First Contentful Paint: 1.8 s
1.8 sThe first text or image appears after 1.8 s on a phone. Good is under 1.8 s.
7 images without width and height
7 images have no width and height attributes, so the layout jumps as each one loads.
Tap response (INP) got 18% slower for real visitors
+18%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' tap response (inp) went from 194 ms to 228 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Largest content (LCP) held steady for real visitors
-3%Over the last 25 four-week periods to 2026-10-31, real Chrome visitors' largest content (lcp) went from 3.5 s to 3.4 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
1 checks passed
Cumulative Layout Shift: 0
0The layout barely moves while loading (CLS 0, good is under 0.1).
Images and page weight
Page weight: 3.5 MB in 137 requests
3.5 MBYour homepage downloads 3.5 MB in 137 requests on a phone: scripts 1.9 MB (71), images 1.2 MB (25) and HTML 190 KiB (1). Under 2 MB keeps phones on slow connections fast.
About 1.0 g of CO₂ per visit
0.99 gBy the Sustainable Web Design model, a visit to your homepage emits about 0.99 g of CO₂e: 119.0 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
3 checks passed
Images use modern formats
Every sizeable image is WebP, AVIF or SVG.
Images load when needed
Images below the first screen wait until the visitor scrolls to them.
Images are sized for phones
No image is downloaded at more than three times the size it is drawn on a phone.
Accessibility
1 button without a name
1 button has no accessible name, so screen readers announce just “button”.
10 text elements with low contrast
10 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.
1 image without alt text
1 image has no alt text, which hurts accessibility and image search.
All page content should be contained by landmarks (5 elements)
All page content should be contained by landmarks: 5 elements on the page fail this check, rated moderate by axe-core.
Heading levels should only increase by one (1 element)
Heading levels should only increase by one: 1 element on the page fails this check, rated moderate by axe-core.
Zoom is disabled
The viewport tag blocks pinch-zoom, which low-vision visitors rely on.
5 form fields without a label
5 form fields have no label, so screen readers announce an empty box and autofill guesses.
1 link without text
1 visible link has no text or label, so screen readers cannot say where it goes.
1 checks passed
40 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 47 WCAG 2.2 A/AA and best-practice rules on the phone render: 40 passed and 7 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
No H1 headline
There is no <h1>, so neither visitors nor Google get a clear main headline.
No structured data
No structured data (JSON-LD), so Google can't show rich results such as your logo, ratings or FAQs.
No XML sitemap
No XML sitemap at https://www.zome.pt/sitemap.xml, so Google discovers your pages only by following links.
3 links crawlers can't follow
3 links have no real href, so search engines can't follow them.
152 internal links, 1 external
The homepage links to 152 pages on zome.pt and 1 external page.
5 checks passed
Meta description: 86 characters
Your meta description is 86 characters: “Na Zome vai encontrar o melhor acompanhamento para comprar ou vender a sua casa! teste”.
Title: 59 characters
Your title is a healthy 59 characters: “Zome Portugal - Zome - Comprar e Vender Casa ou Apartamento”.
Canonical URL set
The canonical URL is https://www.zome.pt/pt.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
AI search readiness
Snippets are switched off
The robots meta tag says “Index,max-image-preview:standard,max-video-preview:0,max-sn…”, which tells Google, Bing and the AI answers built on them not to quote this page.
No Organization structured data
There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.
No llms.txt
There is no https://www.zome.pt/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.
2 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Text is in the HTML
Your server sends the page's text in the HTML (2,134 words), so crawlers that don't run JavaScript still read it.
Other pages
12 pages point its canonical at the homepage
https://www.zome.pt/pt/EMPT194588, https://www.zome.pt/pt/EMPT194118, https://www.zome.pt/pt/EMPT195130, https://www.zome.pt/pt/EMPT179, https://www.zome.pt/pt/EMPT195128 and https://www.zome.pt/pt/EMPT194861 and 6 others declare the homepage as their canonical URL, which tells Google they are copies of the homepage and keeps them out of search results. A site-wide template setting usually causes this.
12 pages with very little text
https://www.zome.pt/pt/EMPT194588, https://www.zome.pt/pt/EMPT194118, https://www.zome.pt/pt/EMPT195130, https://www.zome.pt/pt/EMPT179, https://www.zome.pt/pt/EMPT195128 and https://www.zome.pt/pt/EMPT194861 and 6 others have under 150 words in the HTML. Thin pages rarely rank; if the text loads with JavaScript, crawlers that don't run it see even less.
1 page slow to respond
https://www.zome.pt/pt/abrir-uma-zome took over 3 s to send its HTML from our server.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 149 found) and read each the way a search engine does.
6 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Every page has a meta description
All 15 pages that loaded have a meta description.
Titles are unique
Every page we checked has its own title.
Every page has an H1
Each page we checked has a main headline.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 15 pages that loaded have a <title>.
Best practices
Missing source maps
Large scripts ship without source maps.
3 checks passed
No console errors
No JavaScript errors were logged while the page loaded on a phone.
Tap targets are thumb-sized
132 of 132 tappable elements near the top are at least 24 px.
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
No call to action on the first screen
On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.
No calls to action
We found no call-to-action buttons or links (such as “Book a demo” or “Get a quote”) anywhere on the homepage.
Thin social proof
Social proof on the homepage: 136 testimonial or review blocks. Pairing it with named testimonials or customer logos makes it far more convincing.
No direct contact details
No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.
No form on the homepage
There is no form on the homepage, so every lead has to click through to another page first.
No risk reducer
No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.
About 2,360 words of copy
The homepage carries about 2,360 words of visible text.
1 checks passed
Analytics in place
Analytics detected: Google Tag Manager and Cloudflare Web Analytics.
Privacy and tracking
5 trackers load before any consent
5Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Hotjar and Meta Pixel (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
9 cookies set on arrival
9Opening the homepage sets 9 cookies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
15 other companies contacted
Loading the homepage contacts 15 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at zome.pt, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Upkeep, stack and company
Stack
- Framework
- Nuxt
- Analytics
- Google Tag Manager
- Hosting
- Cloudflare
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 48 issues on zome.pt, including 27 speed issues, 4 SEO issues and 4 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.