Every "Let's talk" form on agency39a.com, including the contact page, is replaced by a notice until the visitor accepts marketing cookies. A visitor who clicks "Reject all cookies" (exactly the privacy-minded healthcare, life sciences and legal buyer Agency 39A sells to) finds no form, and the contact page lists two office addresses but no email address or phone number. The site's own consent setup is turning away the buyers most likely to value it.
First action
Open the contact page with cookies rejected and note what a prospect sees.
How to measure it
Monthly qualified inquiries
- Now
- –
- Target
- +25%
- By
- 60 days
Steps
Reproduce the problem
Reject cookies on desktop and phone and record each page with a form.
Digital Strategist 1 hour
Build the native form
Webflow form with the same fields and a separate marketing opt-in.
Webflow developer 2 days
Connect to HubSpot
Server-side submission through the Forms API, no tracking cookie.
HubSpot strategist 2 days
Add direct contact
An email address and a booking link on the contact page.
Chief Operating Officer 1 hour
Roll out
Homepage, contact, Pathfinder and compliance pages.
Webflow developer 2 days
Measure
Submissions by consent state for 60 days.
Digital Strategist 60 days
Why it works
Keep the gate on the tracking, not on the conversation. Build the contact form natively in Webflow (no third-party script needed to render it) and pass submissions to HubSpot server-side through the Forms API, with a separate, unticked box for marketing email. Add a plain email address and a booking link on the contact page, and show the form to everyone regardless of consent state. Count submissions server-side by consent state so you can see what was being lost.
Visitors who decline cookies have not declined to talk; a form that works without marketing scripts recovers those leads and becomes a live demo of the consent-first build the agency sells.
Ready to use
CopyContact page block
Talk to a strategist This form works with or without cookies. We only use your details to reply. [Name] [Work email] [Company] [What are you working on?] [ ] Also send me Agency 39A insights (optional) [Send] Prefer email? hello@<your domain> Prefer a call? [Book 30 minutes]
Risks and how to handle them
Spam without the scripted form
Add a honeypot field and server-side rate limits.
Losing attribution for non-consenting leads
Ask "How did you hear about us?" on the form.
Evidence
- Your websiteEvery "Let's talk" form (homepage, contact page, Pathfinder Discovery, the compliance pages) shows this in place of the form until marketing cookies are accepted: "In order to protect your privacy, we block all forms and scripts until you accept marketing cookies. Please accept marketing cookies to load this form." The contact page lists offices at 555 W 5th St, Los Angeles and 400 Concar Dr., San Mateo, with no email address or phone number; the cookie banner offers "Reject all cookies".Source
- Your websiteHomepage: "Agency 39A is a compliance-first digital transformation partner for healthcare, life sciences, and complex B2B organizations"; "Your website should generate leads, not lawsuits" (ADA, GDPR, CIPA, CCPA, HIPAA, COPPA, FERPA); "Be the B2B brand AI agents recommend"; one partner "for compliance, technology, strategy and UX design"; nine industries including firearms and optics, associations and manufacturing.Source
- Your websiteCIPA, GDPR compliance page: audits of "every tracker, cookie, pixel, chat widget, and session-replay tool", Usercentrics implementation "as a Usercentrics partner", Consent Mode v2 and server-side tagging so gating "doesn't blind attribution", and a "CIPA exposure check" in which "We run the same kind of crawl plaintiff-side tools use". The offer is a request button; no sample report is shown.Source
- Your websiteHubSpot services page: "Agency 39A is a Gold-Tier HubSpot Solutions Partner", covering Marketing, Sales, Service, Content, Operations and Revenue Hubs; the primary site is built on Webflow with HubSpot "as the growth platform behind it". Partner technologies listed include Anthropic ("Claude-powered AI automation inside HubSpot workflows"), Salesforce, NetSuite, NetForum, Umbraco and Shopify.Source