Corcept now has two marketed medicines and is hiring a digital lead to run "website content management systems" in "a launch setting". But the corporate site tells search engines and AI assistants an older story. The sitemap lists an "About (copy)" page, a "Publications (copy)" page and an investor template full of Lorem ipsum text, none of them blocked from indexing. The homepage canonical points to a second copy at /home/. The oncology page, last changed March 2024, still describes what cortisol modulation "may" do and does not say LIFYORLI is approved, though the pipeline page does. The homepage names neither marketed medicine.
First action
Unpublish the three placeholder and copy pages and resubmit the sitemap.
How to measure it
Outdated or placeholder pages indexed
- Now
- –
- Target
- 0
- By
- 30 days
Steps
Remove placeholders
Unpublish or 301 /ir-template/, /about-3/ and /publications-2/.
Senior Manager, Digital & Omnichannel Marketing 1 day
Fix the canonical
Homepage canonical to https://corcept.com/; redirect /home/.
Senior Manager, Digital & Omnichannel Marketing 1 day
Resubmit
Clean sitemap to search consoles; request removal of the old URLs.
Senior Manager, Digital & Omnichannel Marketing 1 day
Draft updates
Oncology and endocrinology pages aligned with pipeline status, PI links.
Corporate Communications 1 week
Review
Medical, legal and regulatory review of every changed sentence.
Commercial Review Team (medical, legal, regulatory) 1 to 2 weeks
Homepage panel
"Our medicines" panel linking to Products and PI.
Senior Manager, Digital & Omnichannel Marketing 2 days
Publish and check
Live check of titles, canonicals and previews.
Senior Manager, Digital & Omnichannel Marketing 1 day
Quarterly audit
Compare every page with current pipeline and label status.
Associate Director, Digital and Omnichannel Marketing quarterly
Why it works
Unpublish or redirect /about-3/, /publications-2/ and /ir-template/, and remove them from the sitemap. Set the homepage canonical to https://corcept.com/. Update the oncology and endocrinology pages to match the pipeline page's current status, linking to the prescribing information, and add a simple "Our medicines" panel on the homepage that links to the Products page and PI. Run all new wording through the Commercial Review Team. Then set a quarterly content check so status changes reach every page.
Physicians, patients, investors and job candidates who search Corcept, or ask an AI assistant, should get the current, reviewed picture rather than placeholder text or a 2024 description. It is a small, low-risk job with an outsized effect on first impressions.
Ready to use
ChecklistCorporate site status check
[ ] No "(copy)", template or placeholder page in the sitemap [ ] Homepage canonical is https://corcept.com/ [ ] Therapeutic area pages match pipeline status [ ] Marketed medicines link to current PI [ ] Every changed sentence approved by the Commercial Review Team [ ] Dates on pages updated [ ] Quarterly owner named
Risks and how to handle them
Promotional content on a corporate page
Every page, email and asset in this idea goes through Corcept's medical, legal and regulatory review (the Commercial Review Team) before use; nothing here is a claim about efficacy or safety.
Old URLs still ranking
Use 301 redirects to the live About and Publications pages.
Evidence
- HiringSenior Manager, Digital & Omnichannel Marketing (Customer Experience), posted September 9, 2026: strategy and execution for "experience content and marketing automation including, customer relationship management, digital marketing tools, and website content management systems in support of Corcept's endocrinology products", for "patients, caregivers, and healthcare professionals"; coordinates "the Content Review Committee (CRT) ensuring timely review and approval of digital / non-personal promotions materials within legal, regulatory and compliance standards"; "ensure timely delivery in a launch setting"; experience "in AI/Machine Learning initiatives" preferred.Source
- Your websiteHomepage: "Explore the Possibilities of Cortisol Modulation", "more than 30 ongoing studies", and links to cortisol modulation, pipeline, stories and the team. It does not name either marketed medicine (Korlym, LIFYORLI). Its canonical tag points to https://corcept.com/home/, a second copy of the homepage, rather than to https://corcept.com/.Source
- Your websitePage sitemap, checked October 22, 2026: lists "/about-3/" (title "About (copy)") and "/pipeline-and-clinical-trials/publications-2/" (title "Publications (copy)"), each with a self-referencing canonical, and "/ir-template/", an investor relations template filled with Lorem ipsum placeholder text (20 placeholder paragraphs) and a fixed share price. None carries a noindex tag. Re-checked the same day with the same result.Source
- Your websiteThe oncology therapeutic area page (last modified March 2024 in the sitemap) describes how cortisol modulation "may" work in ovarian cancer and does not mention that LIFYORLI is approved; the endocrinology page (also March 2024) says relacorilant "is currently in Phase 3 clinical trials". The pipeline page shows ROSELLA/LIFYORLI as "APPROVED" and GRACE and GRADIENT as "FILED".Source
- FDAFDA, March 2026: approval of relacorilant (LIFYORLI) with nab-paclitaxel for adults with platinum-resistant epithelial ovarian, fallopian tube or primary peritoneal cancer who have received one to three prior systemic regimens, at least one including bevacizumab.Source
- Your websiteProducts page: LIFYORLI and Korlym prescribing information, links to lifyorli.com and korlym.com, state price disclosures, the adverse event line and Medical Information Request. Only Korlym has a link to "Access & Financial Support" and the "Patient Advocate Program", and a Spanish Medication Guide ("Guía del medicamento de Korlym").Source