The "Pricing" menu item opens the savings calculator, and its employee slider starts at 25. The site's own guides say the public group-plan minimum is two employees, the SMB page pitches teams of "5–10 people", and the PEO calculator promises "Teams from 2 employees". So the founders reading the fund and first-employee guides, the teams Prescience writes most for, can't price themselves on the one page called Pricing. Even teams of 25 or more see no number: the result arrives only by email.
First action
Change the slider minimum from 25 to 2 and check the model's output at 2, 5, 10 and 20 employees.
How to measure it
Calculator-to-quote rate (all team sizes)
- Now
- –
- Target
- 2x the current rate
- By
- 60 days
Steps
Check the model for small teams
Run the savings model at 2, 5, 10, 15 and 20 employees in five states, and decide which plan each size gets.
Head of Operations 2 days
Lower the minimum
Slider from 2 to 2500+, with "Teams from 2 employees" in the label, matching the compare and tool pages.
Founding Engineer 2 hours
Show a range on the page
A low-high yearly saving with the assumptions in one line and "not a quote".
Founding Engineer 3 days
Gate the detail, not the answer
Work email unlocks the line-by-line comparison and a saved quote.
Founding GTM 1 day
Route small teams
Under about 15 employees, show the census upload and the first-plan path from the startup guides.
Founding GTM 2 days
Link from the guides
Every fund and first-employee guide links to the calculator, preset to its team size.
Founding GTM 1 day
Measure by size
Starts, ranges shown, emails and quotes, split by under 25 and 25+.
Founding Engineer weekly
Why it works
Lower the slider minimum to 2 and show an instant, clearly labelled range on the page (for example "about $X–$Y a year less than a typical PEO for 12 people in California") from the same model behind the emailed comparison. Then ask for the work email to unlock the line-by-line comparison and the quote. For teams under about 15, where Diamond is not the default fit, show the plan that fits and the census upload. Track calculator starts, ranges shown, emails captured and quotes started by team size.
Small teams are the biggest share of the funnel the content brings in. A visible number earns the email instead of demanding it first. Health insurance buyers who see no price tend to leave for a broker or a PEO, so a range that answers "is this worth it for us?" moves them to the quote.
Ready to use
ChecklistCalculator fix list
[ ] Slider minimum 2 (label "Teams from 2 employees") [ ] On-page yearly range with assumptions and "not a quote" [ ] Email unlocks line-by-line comparison and saved quote [ ] Small-team path (under ~15) to census upload [ ] FAQ answers visible in page text [ ] Guides deep-link with team size preset [ ] Events: start, range shown, email, quote started, by size band
Risks and how to handle them
Ranges for very small teams are wide or uncertain
Show a wider range with the main assumptions and offer the census quote for a firm number.
Fewer emails if the answer is free
Measure quotes started, not emails; keep the full comparison behind the email.
Small-group rules vary by state
Have operations confirm eligibility wording for each state before it shows.
Evidence
- Your websiteSavings calculator (opened by the "Pricing" menu item): the employee slider runs from "25" to "2500+"; no savings figure appears on the page; a "Work email" is required and the comparison is emailed ("We'll send your comparison here"); a chart shows PEO renewals rising "10% YoY".Source
- Your websitePear VC guide (published November 2, 2026): "Prescience's public group-plan minimum is two employees, subject to eligibility confirmation"; Diamond is "Best for teams of about 15 or more"; "Usually 10–20% below comparable fully insured coverage"; offer details come "from Pear or the gated partner page".Source
- Your websiteSMB page: hero card "Your team" / "5–10 people"; FAQ "Can a business with five to ten employees get a plan?"; "$0" admin fees and "$0 employee premium"; an example plan card with a "$1,700" deductible and "$4,500" out-of-pocket max; "Ready in 24 hours".Source
- Your websitePEO cost calculator: "Enter your email to see your result"; its default 10-employee example shows "$14,880" in PEO fees against $2,520 unbundled; its quote box says "Teams from 2 employees".Source
- Your websiteSitemap (423 URLs, checked November 9, 2026): 269 integration pages, 76 guides, 24 free tools, 21 state pages, 4 compare articles, one case study and no blog; fund guides for YC, Pear VC, Conviction, BCV, Constellation, Greycroft, Giant Ventures, Heuristic Capital and StartX; 18 guides that review or compare named providers (among them Thatch, Rippling, Justworks, TriNet, Insperity, ADP TotalSource, Paychex, Sequoia One, Deel and Gusto).Source