The site's main call to action invites a lender to test January on its portfolio, but the page behind it is a form. Collections buyers already split placements between agencies and compare them; a written pilot turns January's offer into the test they know how to approve.
First action
Draft the outline from the last three pilots January actually ran and send it to the VP of Revenue for numbers.
How to measure it
Pilots agreed from first meetings
- Now
- –
- Target
- 1 in 3 first meetings
- By
- 90 days
Steps
Collect the pattern
Pull tranche sizes, durations and win conditions from the last pilots that converted.
Mid Market Account Executive 2 hours
Set the measures
Net liquidation, right-party contact, complaint rate and disputes, each defined the way a lender's collections team counts them.
Senior Data Scientist 1 day
Write the outline
One page: tranche, control, measures, timeline, onboarding needs, step-up on success.
Mid Market Account Executive 1 day
Add the compliance list
What the lender's vendor-risk team will ask for, linked to the trust center.
Head of Security Engineering 2 hours
Publish a short version
Put the five-line version on the demo page under the form so lenders see what "test" means.
Senior Software Engineer 2 hours
Use it in every follow-up
Send it after every first meeting and log which version was sent.
Mid Market Account Executive ongoing
Review monthly
Compare agreed pilots and win rates by lender type and adjust the tranche size.
VP of Revenue 1 hour a month
Why it works
A one-page pilot outline the AE can send after the first call and link from the demo page: the tranche the lender places (account count, age bucket, balance range), the control (their current agency on a matched tranche), what is measured (net liquidation, right-party contact, complaints, disputes), how long it runs, what January needs for onboarding and compliance review, and what happens if January wins (placement share steps up).
The AE has no solutions engineer and is told to build business cases on recovery uplift, not features. A pilot with a matched control is that business case, run on the lender's own accounts, and it is something a champion can carry into a credit committee without the AE in the room.
Ready to use
CopyChampion-challenger pilot (one page)
Tranche: [N] charged-off accounts, [age bucket], [balance range], matched to a control tranche at your current agency. Length: [90] days, with a 30-day early read. Measured: net liquidation (dollars recovered minus fees), right-party contact rate, complaints per 1,000 accounts, disputes. We need: placement file, your communication guardrails (tone, terms, escalation), vendor-risk questionnaire. If January wins: placement share moves to [X]% for the next quarter. Owner on our side: [AE name]; implementation lead: [Strategy & Operations name].
Risks and how to handle them
Lenders ask for a tranche too small to measure
State a minimum account count for a readable result.
Results arrive late in the quarter
Agree an early read at 30 days on right-party contact and promises to pay.
Evidence
- Your websiteHomepage: "People hate debt collectors. January's consumers don't."; $20B+ worked across 20M+ consumers; "30%+ higher liquidation rates compared to historically leading agencies"; "6x lower complaint rate than the industry average"; 95% of resolutions with no human agent; 38% average lift in right-party contact; the main call to action is "Test January on your portfolio". Proof is unnamed: "Trusted by OCC-regulated banks, top fintech companies, card issuers, and debt buyers". Security section: SOC 2 Type II, per-client data isolation, "nationwide licensing", "Live in weeks, not months".Source
- HiringMid Market Account Executive (posted August 2026, New York): "January's hit top growth metrics with a lean GTM org"; owns the full cycle on a named list of banks, credit unions and fintechs "from cold outreach to signed contract, with no BDR and no solutions engineer"; builds champions "who can defend January in rooms you're not in"; writes business cases "grounded in recovery rate uplift and financial impact as opposed to feature comparisons"; handles procurement, legal redlines and compliance alone; reports to the VP of Revenue, January's first employee.Source
- HiringStrategy & Operations (posted June 2026): "our growth in regulated financial services is creating more opportunity than the company can capture operationally"; two teams, one turning client integrations into "a build-once, scale-forever capability" (contract review through first accounts placed), one that "deepens client relationships and converts them into durable revenue"; "the playbook for how we partner with our largest clients, prove our value in the market, and scale our capabilities hasn't been written yet."Source