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  • The brief
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  • Idea portfolio
  • Effort vs impact
  • This week · 7
  • This quarter · 11
  • Big bets · 3
  • Wildcards · 2
  • How we can help
Generated Nov 10, 2026 1 view
  1. Programmable
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growth playbook · Nov 10, 2026

proception.ai (opens in a new tab)

Proception growth playbook

Diagnosis

Proception is a 10-person, YC-backed hardware company with a strong story: an $11M seed led by First Round, a 22-DoF hand designed with hand surgeons, a glove that captures human manipulation data without a robot, and a Gen 2 hand released in October 2026. The website doesn't yet sell that story.

The Hand 2.0 and Glove 2.0 pages serve only a title and footer in their HTML, the contact form serves "Loading page", there is no sitemap, the newsroom and careers pages look empty, docs and specs need a login, and the best-known directory listing still points to Gen 1 with a third-party price.

This playbook fixes the buying path first: readable product pages, a quote form that asks the right questions, a public datasheet and sim models, and an honest comparison page. Next it turns early customers into proof (paper gallery, Gen 1 upgrades, a research program), and then makes bigger bets on the data platform, design partnerships with humanoid makers and an open dexterity benchmark.

Growth Score

6/10

Biggest Opportunity

Researchers and robotics teams are actively comparing dexterous hands on specs, SDK and price. A readable, spec-rich, sim-first buying path would let Proception's own pages win those comparisons instead of directories and rivals with longer histories.

Biggest Risk

Shadow Robot, Allegro (Wonik) and MANUS have years of distribution, case studies and reseller networks, and a 10-person team running small production runs can lose deals to lead times and missing proof as much as to specs.

01

Start here

The three moves to make first. Each one is written up in full below.

  1. 1

    Put the Hand 2.0 and Glove 2.0 specs, a starting price and a quote button into the product pages' HTML, and add a sitemap

    Fetch /product/pro-hand/gen2 with JavaScript disabled and list what's missing.

    High impact First result in 2-4 weeks
  2. 2

    Turn the contact form into a hardware quote request that qualifies the buyer

    List the five questions the team always asks in the first email.

    High impact First result in 2 weeks
  3. 3

    Publish a one-page Hand 2.0 and Glove 2.0 datasheet without a login

    Export the spec section of the existing Gen 2 docs into a draft PDF.

    High impact First result in 2 weeks

02

Your idea portfolio

23 ideas, grouped by when to run them. Open any idea for how to run it: the steps, who to approach, copy you can use, and how to measure it.

  • 7 ideas are marked Unexpected: plays you are unlikely to have tried.

Every idea placed by the effort it takes against the impact it could have. Quick wins sit top left; select a number to open that idea. The filters below narrow the list by status, timing, category and what Programmable can build.

Effort vs impactEach number is an idea. Select one to open it.
Impact →
Quick wins · 4Big bets · 9Fill-ins · 5Reconsider · 5
Effort →

Showing 23 of 23 ideas

This week 7

Quick wins with a clear first action.

  • 01

    Proception Hand Gen 2 became the latest production release in October 2026, and the Launch YC post asks buyers to order through the website. But /product/pro-hand/gen2 and /product/pro-glove/gen2 serve only the page title, navigation and footer in their HTML: no specs, no price, no quote button and no meta description. There is no sitemap.xml or robots.txt, and /contact serves only "Loading page". Visitors whose browsers run the scripts may see more, but any reader that only reads the HTML (many AI assistant crawlers, link previews in Slack or LinkedIn, directory scrapers) sees an empty product page. Meanwhile the best-known listing, humanoid.guide, still links to Gen 1 and quotes 22,000 USD through its own inquiry form.

    High impactLow effort First result in 2-4 weeks Web developer

    First action

    Fetch /product/pro-hand/gen2 with JavaScript disabled and list what's missing.

    How to measure it

    Qualified quote requests per month

    Now
    –
    Target
    +50%
    By
    90 days

    Steps

    1. 1

      Audit the HTML

      Load each product page, /contact and the homepage with JavaScript off and note what's missing.

      Web developer 2 hours

    2. 2

      Write the spec blocks

      One table per product: DoF, weight, grip, sensing, interfaces, SDK, sim formats, lead time.

      Head of Product 1 day

    3. 3

      Decide the price signal

      A "from" price, a price band or "typical academic configuration" pricing.

      Founder & CEO 1 day

    4. 4

      Render on the server

      Static generation for the product pages and a no-JavaScript fallback for the contact form.

      Web developer 3 days

    5. 5

      Add metadata

      Titles, meta descriptions, share images and Product structured data.

      Web developer 1 day

    6. 6

      Publish sitemap and robots

      sitemap.xml plus robots.txt pointing to it; submit in Search Console.

      Web developer 2 hours

    7. 7

      Check previews

      Paste each URL into Slack, LinkedIn and X and confirm a real preview.

      Marketing lead 1 hour

    8. 8

      Track quotes

      Tag quote requests by landing page in Google Analytics.

      Web developer monthly

    First result
    2-4 weeks
    Cost
    About a week of developer time
    Owner
    Web developer

    Smallest test

    Server-render the Hand 2.0 page only and compare its quote requests and search impressions after four weeks.

    Why it works

    Render the product pages on the server (the site already runs on Next.js, so static generation is a configuration change, not a rebuild). Each page should carry, in plain HTML: the product name and generation, a spec table (degrees of freedom, weight, grip force, tactile sensing, interfaces, SDK languages, sim formats), what's in the box, lead time, a "from" price or price band, and a "Request a quote" link that works without JavaScript (with an email fallback to the published contact address). Add a unique title, meta description and share image per page, Product structured data, a sitemap.xml listing the product, developer, roadmap, news and careers URLs, and a robots.txt that points to it. The upside: when a researcher pastes the link to their PI, or asks an assistant which dexterous hands have tactile sensing, Proception's own Gen 2 page answers instead of a Gen 1 directory entry.

    Hardware buyers shortlist on specs, SDK and price before they talk to anyone, and they share links internally to get budget. A page that is readable everywhere turns each of those shares and searches into a qualified quote request.

    Ready to use

    ChecklistProduct page launch list

    [ ] H1 with product name and generation in the HTML
    [ ] Spec table: DoF, weight, grip, tactile sensing, interfaces
    [ ] SDK languages and sim formats (MJCF, URDF, USD)
    [ ] What's in the box and lead time
    [ ] "From" price or price band
    [ ] Request a quote link that works without JavaScript
    [ ] Unique title, meta description and share image
    [ ] Product structured data
    [ ] sitemap.xml and robots.txt
    [ ] Link preview checked in Slack, LinkedIn and X

    Risks and how to handle them

    • Publishing a price anchors buyers too high or too low

      Start with a "from" price for a single hand and quote configurations.

    • Specs change between generations

      Date the spec table and keep Gen 1 on its own page.

    Evidence

    • Your websiteProduct and contact pages (checked November 9, 2026, the Hand 2.0 page and /contact fetched twice): /product/pro-hand/gen2 ("Proception Hand 2.0"), /product/pro-glove/gen2 ("Proception Glove 2.0") and /product/pro-hand/gen1 serve only the page title, navigation and footer in their HTML, with no specs, price, quote button or meta description; /contact serves only "Loading page"; /sitemap.xml and /robots.txt return 404.Source
    • Your websiteDeveloper page: Proception Hand Gen 2 is the "latest production release (Oct 2026)", alongside Proception Glove Gen 2; "Start here" links to simulation models, the SDK overview and a MuJoCo quickstart; "SDKs & Software" downloads are "Coming soon"; documentation "is only available to registered users" and covers Python, C++, Rust and Android clients, MJCF, URDF and USD models, Isaac Sim, real-time control and robot integration.Source
    • PressLaunch YC post: "The hand that enables robots. The glove that teaches them." ProHand 1.0 was designed with hand surgeons, supports standard teleoperation workflows and is tendon-driven, impact-tolerant and serviceable; ProGlove uses the same sensor skin so people can capture manipulation data without a robot; it is aimed at researchers and robotics companies, and readers are asked to order ProHand through the company website.Source
    • Third-party listinghumanoid.guide ProHand 1.0 listing: "22,000 USD", "In production", 22 DoF, 5 fingers, 20 kg grip, 0.58 kg, a Hand Score of 7/10 and its own inquiry form; its manufacturer link points to /product/pro-hand/gen1 (Gen 1). Hands listed nearby include Agile Robots' Agile Hand at 14,000 USD and Prensilia's IH2 Azzurra at 5,300 USD.Source
    • Industry researchTrossen Robotics' 2026 guide to choosing a robot hand: buyers weigh degrees of freedom, price (human-like hands sit in a $5,000-$100,000+ tier), a documented SDK or API, ROS compatibility, support, tactile sensing and grip strength; it discusses Shadow, Inspire and Psyonic hands and does not mention Proception.Source
  • 02

    Every buying path on the site ("Talk to our team", "Start a conversation", the roadmap's collaboration link) ends at /contact, which serves only "Loading page" before scripts run, and none of the product pages has a quote button. A hand sale needs to know the configuration, the robot it mounts on and the budget timing, and the team learns these only after a first email.

    High impactLow effort First result in 2 weeks Business Development Lead

    First action

    List the five questions the team always asks in the first email.

    How to measure it

    Time to quote

    Now
    –
    Target
    Under 2 business days
    By
    60 days

    Steps

    1. 1

      List the questions

      From the last 20 inquiries.

      Business Development Lead 1 day

    2. 2

      Design the form

      Seven fields, product prefilled from the referring page.

      Web developer 1 day

    3. 3

      Server-render it

      The form must appear without waiting on scripts.

      Web developer 1 day

    4. 4

      Write the auto-reply

      Datasheet, lead time and what happens next.

      Business Development Lead half a day

    5. 5

      Route by type

      Labs and companies get different follow-ups.

      Business Development Lead half a day

    6. 6

      Measure

      Time to quote and quote-to-order rate.

      Business Development Lead monthly

    First result
    2 weeks
    Cost
    A few days of developer time
    Owner
    Business Development Lead

    Smallest test

    Add three questions (product, quantity, mounting robot) to the existing form this week.

    Why it works

    Make /contact a short quote request: product (Hand, Glove, both), quantity and left/right, the arm or humanoid it mounts on, use (research, teleoperation, data collection, product), organisation type (lab or company), timeline and budget stage. Prefill the product from the page the visitor came from, send an instant reply with the datasheet and typical lead time, and route lab and company requests to different follow-ups.

    Qualifying questions shorten the first call and let a small team answer the most valuable requests first. The instant datasheet keeps evaluators moving while they wait.

    Risks and how to handle them

    • Longer form lowers inquiries

      Keep it to seven fields and make budget optional.

    Evidence

    • Your websiteProduct and contact pages (checked November 9, 2026, the Hand 2.0 page and /contact fetched twice): /product/pro-hand/gen2 ("Proception Hand 2.0"), /product/pro-glove/gen2 ("Proception Glove 2.0") and /product/pro-hand/gen1 serve only the page title, navigation and footer in their HTML, with no specs, price, quote button or meta description; /contact serves only "Loading page"; /sitemap.xml and /robots.txt return 404.Source
    • Your websiteHomepage: H1 "Advanced humanoid hands", subhead "Human-level dexterity." and "Dexterous robotic hands and motion capture gloves for research, teleoperation, and real-world manipulation."; buttons "Explore products" (#products) and "Talk to our team" (/contact); "Backed by Y Combinator"; Mountain View, CA. The page text served has no product names, specs, prices or order button.Source
    • Your websiteRoadmap ("Master Plan", 2025-2028): Stage 1, a 20+ DoF tendon-driven hand with skin sensors, "Collaborate with research labs for validation"; Stage 2 (2026), "Scale Manufacturing and Launch Data Collection Platform" with a glove-plus-vision capture system; Stage 3 (2027), a humanoid prototype and industry-specific dexterity (e.g. healthcare); Stage 4 (2028), enterprise partnerships and service contracts. Dexterity targets run from "Level 2 (Toddler)" to "Level 4 (Adolescence)". Links to a white paper PDF and /contact?subject=collaboration.Source
  • 03

    humanoid.guide gives ProHand 1.0 a full listing: 22,000 USD, 22 DoF, 20 kg grip, 0.58 kg, a 7/10 score and its own inquiry form. Its manufacturer link still points to the Gen 1 page, and neither TechCrunch nor Proception's site publishes a price. For many researchers this listing is the most detailed public description of the hand, and inquiries made there go through a third party first.

    Medium impactLow effort First result in 2-4 weeks Marketing lead

    First action

    Email humanoid.guide the Gen 2 specs and URL.

    How to measure it

    Directory referral sessions

    Now
    –
    Target
    +100%
    By
    90 days

    Steps

    1. 1

      Find the listings

      Search for the product names across directories and market reports.

      Marketing lead 1 day

    2. 2

      Agree the numbers

      Specs and the price or band to publish.

      Founder & CEO 1 day

    3. 3

      Send updates

      Gen 2 specs, photos, URL and a contact for inquiries.

      Marketing lead 1 day

    4. 4

      Ask for redirects

      Gen 1 entries link to Gen 2.

      Marketing lead 1 week

    5. 5

      Tag the links

      UTM parameters to measure each directory.

      Web developer 1 hour

    6. 6

      Review quarterly

      Check every listing after each release.

      Marketing lead quarterly

    First result
    2-4 weeks
    Cost
    $0
    Owner
    Marketing lead

    Smallest test

    Update the one humanoid.guide listing and watch its referrals for a month.

    Why it works

    Contact the directory with Gen 2 specs, a confirmed price or band, photos and the new product URL, and ask for the Gen 1 entry to link to Gen 2. Do the same for every other directory and market report that lists the hand, and keep one public spec source (idea 5) they can all copy from.

    Directories rank well for comparison searches and are what buyers screenshot for procurement. Correct numbers and a direct link remove one step and one outdated price from the path.

    Risks and how to handle them

    • Directory keeps the inquiry form between buyer and company

      Ask that inquiries forward to Proception and add a direct link.

    Evidence

    • Third-party listinghumanoid.guide ProHand 1.0 listing: "22,000 USD", "In production", 22 DoF, 5 fingers, 20 kg grip, 0.58 kg, a Hand Score of 7/10 and its own inquiry form; its manufacturer link points to /product/pro-hand/gen1 (Gen 1). Hands listed nearby include Agile Robots' Agile Hand at 14,000 USD and Prensilia's IH2 Azzurra at 5,300 USD.Source
    • Your websiteDeveloper page: Proception Hand Gen 2 is the "latest production release (Oct 2026)", alongside Proception Glove Gen 2; "Start here" links to simulation models, the SDK overview and a MuJoCo quickstart; "SDKs & Software" downloads are "Coming soon"; documentation "is only available to registered users" and covers Python, C++, Rust and Android clients, MJCF, URDF and USD models, Isaac Sim, real-time control and robot integration.Source
    • PressTechCrunch, June 29, 2026: an $11M seed round led by First Round Capital with Y Combinator and BoxGroup; the hand has 22 degrees of freedom with multiple joints per finger and a glove-based sensor "skin"; testers wear the glove and a headset to record hand interactions without a robot; first shipments went to researchers and robotics companies and wider orders are opening; the goal is to be the leading hand supplier for companies that don't want to build dexterous manipulation in-house. Pricing was not disclosed.Source
  • 04

    Real visitors load the homepage fast (LCP 1.76s, INP 82ms at p75), but their layout shift is 0.20, above Google's 0.1 "good" limit, so the page fails Core Web Vitals in the field. In the lab on a phone, the homepage downloads 20.1 MB and the hero hand image takes 15 seconds to appear, with about 9 MB of image savings available. Researchers often open links on a phone first, from a paper, a post or a conference.

    Medium impactLow effort First result in 1 month Web developer

    First action

    Run PageSpeed on the homepage and list the five largest files.

    How to measure it

    Chrome UX Report CLS (p75)

    Now
    –
    Target
    Under 0.1
    By
    60 days

    Steps

    1. 1

      List heavy files

      The five biggest images and videos on the homepage.

      Web developer 1 hour

    2. 2

      Resize the hero

      Modern formats, responsive sizes, width and height set.

      Web developer half a day

    3. 3

      Reserve space

      Fixed heights for sections that load late.

      Web developer half a day

    4. 4

      Lazy-load the rest

      Below-the-fold images and media.

      Web developer 2 hours

    5. 5

      Set caching

      Long cache lifetimes for static assets.

      Web developer 1 hour

    6. 6

      Re-test

      PageSpeed now, field data after 28 days.

      Web developer 1 month

    First result
    1 month
    Cost
    Two days of developer time
    Owner
    Web developer

    Smallest test

    Set width and height on the hero image today and re-run PageSpeed.

    Why it works

    Serve the hero hand image as a properly sized AVIF/WebP with explicit width and height, preload it, lazy-load everything below the fold, compress or stream any video, set long cache lifetimes for static assets, and reserve space for content that loads late (the products section and any embedded media) so nothing jumps.

    Fixing CLS moves the site to passing Core Web Vitals for real visitors, and a page a tenth of the size loads on conference Wi-Fi and phones.

    Risks and how to handle them

    • Lower image quality hurts a visual product

      Compare compressed and original on a retina screen before shipping.

    Evidence

    • PageSpeedHomepage, Google PageSpeed (November 9, 2026): mobile performance 70 (desktop 97); lab LCP 15.0s on a phone, with the hero hand image as the largest element; the page downloads 20.1 MB, with about 9.0 MB of possible image savings and 11.5 MB from cache lifetimes. Real visitors (Chrome UX Report, p75): LCP 1.76s and INP 82ms pass, but CLS is 0.20, above the 0.1 "good" limit.Source
  • 05

    Proception's documentation, including specifications, "is only available to registered users", and the product pages serve no specs in their HTML. Buyers weigh DoF, price, SDK, ROS support, tactile sensing and grip strength before they shortlist, and a lab needs a PDF to attach to a purchase request. Today the only public spec sheet is a third-party directory.

    High impactLow effort First result in 2 weeks Head of Product

    First action

    Export the spec section of the existing Gen 2 docs into a draft PDF.

    How to measure it

    Datasheet-to-quote rate

    Now
    –
    Target
    10%
    By
    90 days

    Steps

    1. 1

      Pull the specs

      From the registered docs for Hand and Glove Gen 2.

      Head of Product 1 day

    2. 2

      Choose what's public

      Specs public; integration details stay gated.

      Founder & CEO 1 hour

    3. 3

      Design

      Two pages, dated, with a version number.

      Marketing lead 2 days

    4. 4

      Publish

      HTML page and PDF at stable URLs.

      Web developer half a day

    5. 5

      Link everywhere

      Product pages, quote reply, directories.

      Marketing lead half a day

    6. 6

      Track

      Downloads and later quotes.

      Web developer monthly

    First result
    2 weeks
    Cost
    Staff time only
    Owner
    Head of Product

    Smallest test

    Publish the Hand 2.0 datasheet first.

    Why it works

    Publish a public, dated, two-page PDF and HTML datasheet for each Gen 2 product: dimensions, weight, DoF and joint layout, grip force, speed, tactile sensing resolution, interfaces and protocols, SDK languages, sim formats, compute requirements, power, mounting, warranty and lead time. Keep deep integration docs behind the login, and link the datasheet from every product page, the quote auto-reply and directory listings.

    A datasheet is what engineers forward and procurement files. Making it public removes the step where a buyer must register before knowing whether the hand fits.

    Risks and how to handle them

    • Competitors copy the specs

      Specs are public in directories already; keep integration know-how gated.

    Builds on

    Evidence

    • Your websiteDeveloper page: Proception Hand Gen 2 is the "latest production release (Oct 2026)", alongside Proception Glove Gen 2; "Start here" links to simulation models, the SDK overview and a MuJoCo quickstart; "SDKs & Software" downloads are "Coming soon"; documentation "is only available to registered users" and covers Python, C++, Rust and Android clients, MJCF, URDF and USD models, Isaac Sim, real-time control and robot integration.Source
    • Industry researchTrossen Robotics' 2026 guide to choosing a robot hand: buyers weigh degrees of freedom, price (human-like hands sit in a $5,000-$100,000+ tier), a documented SDK or API, ROS compatibility, support, tactile sensing and grip strength; it discusses Shadow, Inspire and Psyonic hands and does not mention Proception.Source
    • Third-party listinghumanoid.guide ProHand 1.0 listing: "22,000 USD", "In production", 22 DoF, 5 fingers, 20 kg grip, 0.58 kg, a Hand Score of 7/10 and its own inquiry form; its manufacturer link points to /product/pro-hand/gen1 (Gen 1). Hands listed nearby include Agile Robots' Agile Hand at 14,000 USD and Prensilia's IH2 Azzurra at 5,300 USD.Source
  • 10

    The newsroom promises "Announcements, press and customer stories", but the page served lists none. Meanwhile Proception has TechCrunch coverage of its $11M First Round-led seed, a Launch YC post and a Gunderson announcement, plus the October 2026 Gen 2 release, none of which a visitor can find on the site.

    Medium impactLow effort First result in 1 week Marketing lead

    First action

    Write the "Gen 2 is shipping" post.

    How to measure it

    Monthly newsletter signups

    Now
    –
    Target
    100
    By
    90 days

    Steps

    1. 1

      List coverage

      Every article and announcement since launch.

      Marketing lead 2 hours

    2. 2

      Write posts

      Seed round, Launch YC, Gen 2, white paper.

      Marketing lead 1 day

    3. 3

      Render on the server

      So posts are readable and shareable.

      Web developer half a day

    4. 4

      Add "As seen in"

      Homepage strip linking to the articles.

      Web developer 2 hours

    5. 5

      Start the newsletter

      A monthly shipping and research update.

      Marketing lead monthly

    6. 6

      Measure

      Signups and visits to news.

      Marketing lead monthly

    First result
    1 week
    Cost
    $0
    Owner
    Marketing lead

    Smallest test

    Publish the Gen 2 post and link it from the homepage.

    Why it works

    Publish server-rendered news posts: the seed round (linking to TechCrunch), the Launch YC post, "Gen 2 is shipping" with what changed from Gen 1, and the white paper. Add an "As seen in" strip to the homepage and a monthly shipping update, and connect the newsletter signup to an actual monthly email.

    Buyers of new hardware from a young company look for signs it will still be there next year. Recent funding and shipping news answers that question in seconds.

    Risks and how to handle them

    • The newsroom goes quiet again

      Commit to one post a month, even a short shipping update.

    Evidence

    • Your websiteNews and careers pages: the newsroom promises "Announcements, press and customer stories from Proception" with a newsletter signup, but the page served lists no stories; the careers page has an "Open roles" heading with no roles listed. The site has no case studies or testimonials.Source
    • PressTechCrunch, June 29, 2026: an $11M seed round led by First Round Capital with Y Combinator and BoxGroup; the hand has 22 degrees of freedom with multiple joints per finger and a glove-based sensor "skin"; testers wear the glove and a headset to record hand interactions without a robot; first shipments went to researchers and robotics companies and wider orders are opening; the goal is to be the leading hand supplier for companies that don't want to build dexterous manipulation in-house. Pricing was not disclosed.Source
    • Your websiteDeveloper page: Proception Hand Gen 2 is the "latest production release (Oct 2026)", alongside Proception Glove Gen 2; "Start here" links to simulation models, the SDK overview and a MuJoCo quickstart; "SDKs & Software" downloads are "Coming soon"; documentation "is only available to registered users" and covers Python, C++, Rust and Android clients, MJCF, URDF and USD models, Isaac Sim, real-time control and robot integration.Source
  • 23

    Proception is hiring a Robotics Technician (Assembly & Testing) on the YC job board to support prototype builds and small production runs, the hiring behind Stage 2's "Scale Manufacturing". But the careers page shows an "Open roles" heading with no roles in the page served. Candidates and buyers both read hiring as a sign of momentum.

    Low impactLow effort First result in 1 week Hardware Operations Lead

    First action

    Add the technician role with a link to the YC post.

    How to measure it

    Qualified applicants

    Now
    –
    Target
    15
    By
    30 days

    Steps

    1. 1

      List roles

      Every open post with a link.

      Hardware Operations Lead 1 hour

    2. 2

      Render on the server

      Roles readable without scripts.

      Web developer 2 hours

    3. 3

      Add context

      What the team builds and ships.

      Founder & CEO 1 hour

    4. 4

      Share

      LinkedIn post about the role.

      Marketing lead 1 hour

    5. 5

      Link from products

      A production-scaling note for buyers.

      Web developer 1 hour

    6. 6

      Keep current

      Remove filled roles.

      Hardware Operations Lead monthly

    First result
    1 week
    Cost
    $0
    Owner
    Hardware Operations Lead

    Smallest test

    Add the one role today.

    Why it works

    List every open role in the page's HTML, linking to the YC job post, with a line on what the team is building and how many hands it has shipped. Add a "we're scaling production" line to the product pages for buyers asking about lead times.

    Visible hiring fills roles faster and reassures buyers that production is growing.

    Risks and how to handle them

    • Stale listings after hiring

      Pull roles from the job board automatically.

    Evidence

    • HiringRobotics Technician (Assembly & Testing) on the YC job board, open on November 9, 2026: contract, $25-$35 an hour, Palo Alto; assembles the mechanical, electrical and cable/tendon subsystems of the hands, tests and calibrates them, maintains build documentation and supports "prototype builds and small production runs". YC lists a team of 10.Source
    • Your websiteNews and careers pages: the newsroom promises "Announcements, press and customer stories from Proception" with a newsletter signup, but the page served lists no stories; the careers page has an "Open roles" heading with no roles listed. The site has no case studies or testimonials.Source
    • Your websiteRoadmap ("Master Plan", 2025-2028): Stage 1, a 20+ DoF tendon-driven hand with skin sensors, "Collaborate with research labs for validation"; Stage 2 (2026), "Scale Manufacturing and Launch Data Collection Platform" with a glove-plus-vision capture system; Stage 3 (2027), a humanoid prototype and industry-specific dexterity (e.g. healthcare); Stage 4 (2028), enterprise partnerships and service contracts. Dexterity targets run from "Level 2 (Toddler)" to "Level 4 (Adolescence)". Links to a white paper PDF and /contact?subject=collaboration.Source

This quarter 11

The core plays for the next three months.

  • 06

    Proception already maintains simulation models in MJCF, URDF and USD, a MuJoCo quickstart, Isaac Sim support and a sim-to-hardware joint map, but all of it sits behind a registered login. Robot-learning researchers usually prototype in simulation first, and a model they can drop into their own setup this afternoon lets them try the hand before any purchase conversation.

    High impactMedium effort First result in 1 month Applications Engineer

    First action

    Check that the Gen 2 MJCF and URDF can be released without exposing manufacturing details.

    How to measure it

    Sim users to quote requests

    Now
    –
    Target
    5% of downloaders
    By
    1 quarter

    Steps

    1. 1

      Clear the release

      Decide what geometry and parameters are public.

      Head of Product 2 days

    2. 2

      Package the models

      MJCF, URDF and USD with a joint map.

      Applications Engineer 1 week

    3. 3

      Write a notebook

      A grasp demo that runs in minutes.

      Applications Engineer 3 days

    4. 4

      Publish

      Public repository with a research licence.

      Applications Engineer 1 day

    5. 5

      Bonus pack

      Bimanual scene and glove trajectories for an email.

      Applications Engineer 1 week

    6. 6

      Announce

      Post with a video of the sim and real hand side by side.

      Marketing lead 1 day

    7. 7

      Follow up

      Reach out to labs that download the bonus pack.

      Business Development Lead weekly

    First result
    1 month
    Cost
    About two engineer-weeks
    Owner
    Applications Engineer

    Smallest test

    Release the MJCF model and quickstart only and count downloads for a month.

    Why it works

    Publish the Gen 2 hand models and the MuJoCo quickstart in a public repository with a permissive licence for research, plus a short "grasp in five minutes" notebook. Gate only the hardware SDK. Ask for an email to download a bonus pack (bimanual scene, sample glove trajectories) so evaluations become leads.

    A model in a researcher's sim is a hand they have already integrated, which makes the hardware the natural next step and gives Proception early visibility into which labs are evaluating it.

    Risks and how to handle them

    • Rivals study the design

      Publish kinematics, not manufacturing details.

    Evidence

    • Your websiteDeveloper page: Proception Hand Gen 2 is the "latest production release (Oct 2026)", alongside Proception Glove Gen 2; "Start here" links to simulation models, the SDK overview and a MuJoCo quickstart; "SDKs & Software" downloads are "Coming soon"; documentation "is only available to registered users" and covers Python, C++, Rust and Android clients, MJCF, URDF and USD models, Isaac Sim, real-time control and robot integration.Source
    • PressLaunch YC post: "The hand that enables robots. The glove that teaches them." ProHand 1.0 was designed with hand surgeons, supports standard teleoperation workflows and is tendon-driven, impact-tolerant and serviceable; ProGlove uses the same sensor skin so people can capture manipulation data without a robot; it is aimed at researchers and robotics companies, and readers are asked to order ProHand through the company website.Source
  • 07

    Buyers compare dexterous hands on DoF, price, SDK, ROS support, tactile sensing and grip, and the guides they read (such as Trossen Robotics' 2026 guide) discuss Shadow, Inspire and Psyonic but not Proception. Shadow, Allegro and MANUS hide prices behind contact forms too, so a fair, sourced comparison would be the most useful page in the category.

    High impactMedium effort First result in 1-2 months Marketing lead

    First action

    Collect each rival's current specs from their own product pages.

    How to measure it

    Guide-sourced quote requests

    Now
    –
    Target
    8 a month
    By
    1 quarter

    Steps

    1. 1

      Pick hands

      The five hands buyers mention most on calls.

      Business Development Lead 1 day

    2. 2

      Collect facts

      From each maker's own pages, with links.

      Marketing lead 3 days

    3. 3

      Write

      Table, fit guidance and Proception's limits.

      Marketing lead 1 week

    4. 4

      Expert review

      Engineer checks the technical claims.

      Applications Engineer 2 days

    5. 5

      Publish

      Server-rendered, dated, with sources.

      Web developer 1 day

    6. 6

      Pitch

      Offer it to existing guide authors and directories.

      Marketing lead 2 weeks

    7. 7

      Refresh

      Quarterly and after any launch.

      Marketing lead quarterly

    First result
    1-2 months
    Cost
    Staff time only
    Owner
    Marketing lead

    Smallest test

    Publish the table alone and track visits and quotes.

    Why it works

    Write a guide on Proception's site: a table of current hands (DoF, actuation, tactile sensing, weight, SDK, sim formats, matching glove, price band where public), when each fits, and where Proception is and isn't the right choice. Source every competitor fact from their own pages, date it, and refresh it quarterly. Pitch it to the authors of existing guides as a source.

    Comparison searches are the most purchase-ready traffic, and an even-handed table earns links and gets quoted by AI assistants.

    Risks and how to handle them

    • Claims about rivals go stale or are disputed

      Cite and date every fact; fix errors fast.

    Builds on

    Evidence

    • Industry researchTrossen Robotics' 2026 guide to choosing a robot hand: buyers weigh degrees of freedom, price (human-like hands sit in a $5,000-$100,000+ tier), a documented SDK or API, ROS compatibility, support, tactile sensing and grip strength; it discusses Shadow, Inspire and Psyonic hands and does not mention Proception.Source
    • Competitor researchRivals' own homepages: Shadow Robot sells the Dexterous Hand (20 DoF), DEX-EE and teleoperation with the Shadow Glove, built to order, with "Contact us" for pricing and demos, a distributors page and robots for hire; Wonik's Allegro Hand offers six models (V6 V, V6 F, V5 Sense, V5 Plus, V5, V4) through an inquiry form and a sales network; MANUS sells Metagloves Pro for robot learning through resellers. None shows a price.Source
  • 08

    The roadmap commits to "Collaborate with research labs for validation", and the first shipments went to researchers. Labs buy on grant cycles, need a quote and a datasheet for procurement, and publish what they use, so each lab is both a sale and a long-lived reference.

    High impactMedium effort First result in 1 quarter Business Development Lead

    First action

    Decide the academic price and what support is included.

    How to measure it

    Hands ordered by research labs

    Now
    –
    Target
    10
    By
    2 quarters

    Steps

    1. 1

      Set terms

      Academic price, support level and validation offer.

      Founder & CEO 1 week

    2. 2

      Build the page

      /research with application form.

      Web developer 3 days

    3. 3

      Procurement pack

      Quote template, datasheet, sole-source draft.

      Business Development Lead 1 week

    4. 4

      List targets

      Labs publishing on dexterous manipulation.

      Business Development Lead 1 week

    5. 5

      Outreach

      Personal emails tied to their recent papers.

      Business Development Lead ongoing

    6. 6

      Name partners

      Publish labs that agree to be listed.

      Marketing lead monthly

    First result
    1 quarter
    Cost
    Discount margin plus staff time
    Owner
    Business Development Lead

    Smallest test

    Offer the program to five labs by email before building the page.

    Why it works

    Create a /research page: academic pricing or a bundle, a short application (lab, project, timeline, grant status), priority support, a joint-validation offer and a list of partner labs that agree to be named. Time outreach to grant and fiscal-year deadlines, and give labs a ready procurement pack (quote template, datasheet, sole-source justification draft).

    Labs are where dexterous-manipulation methods are invented and where future industry buyers are trained, and procurement help removes the slowest step in an academic purchase.

    Risks and how to handle them

    • Academic discounts erode margin with small production runs

      Cap program slots per quarter.

    Builds on

    Evidence

    • Your websiteRoadmap ("Master Plan", 2025-2028): Stage 1, a 20+ DoF tendon-driven hand with skin sensors, "Collaborate with research labs for validation"; Stage 2 (2026), "Scale Manufacturing and Launch Data Collection Platform" with a glove-plus-vision capture system; Stage 3 (2027), a humanoid prototype and industry-specific dexterity (e.g. healthcare); Stage 4 (2028), enterprise partnerships and service contracts. Dexterity targets run from "Level 2 (Toddler)" to "Level 4 (Adolescence)". Links to a white paper PDF and /contact?subject=collaboration.Source
    • PressGunderson Dettmer, June 29, 2026: Proception already ships a 22-degree-of-freedom hand to robotics companies and research labs, and will use the seed money to develop its hands and its "human-hand interaction data platform".Source
  • 09

    Proception has shipped hands to research labs and robotics companies, but the site has no case studies, no testimonials and an empty-looking newsroom. In research, the strongest referral is a paper or video that shows the hand doing something new, and readers then ask which hand it was.

    Medium impactLow effort First result in 1-2 quarters Applications Engineer

    First action

    Write the citation paragraph and BibTeX entry.

    How to measure it

    Papers and demos in the gallery

    Now
    –
    Target
    10
    By
    2 quarters

    Steps

    1. 1

      Write the kit

      BibTeX, hardware paragraph, media guidelines.

      Applications Engineer 1 day

    2. 2

      Send to customers

      With the next support touchpoint.

      Applications Engineer 1 week

    3. 3

      Set the thank-you

      Warranty or spares for each citation.

      Founder & CEO 1 day

    4. 4

      Build the gallery

      Server-rendered page with links and clips.

      Web developer 2 days

    5. 5

      Watch for citations

      Alerts on paper search engines.

      Applications Engineer weekly

    6. 6

      Share each one

      A post per paper, tagging the authors.

      Marketing lead ongoing

    First result
    1-2 quarters
    Cost
    Staff time plus small spares budget
    Owner
    Applications Engineer

    Smallest test

    Send the kit to current customers and ask what they are working on.

    Why it works

    Give every customer a citation kit (a BibTeX entry for the white paper, a hardware description paragraph, logo and photo guidelines), ask to be told about papers and videos, and publish a "built with Proception" gallery with links. Offer a small thank-you (extended warranty or spare finger kit) for each published work that cites the hand.

    Researchers copy each other's setups. A gallery of real results shows what the hand can do better than any marketing claim, and every citation is a link from a trusted source.

    Risks and how to handle them

    • Few papers in the first months

      Include demos, preprints and workshop posters.

    Evidence

    • Your websiteNews and careers pages: the newsroom promises "Announcements, press and customer stories from Proception" with a newsletter signup, but the page served lists no stories; the careers page has an "Open roles" heading with no roles listed. The site has no case studies or testimonials.Source
    • PressGunderson Dettmer, June 29, 2026: Proception already ships a 22-degree-of-freedom hand to robotics companies and research labs, and will use the seed money to develop its hands and its "human-hand interaction data platform".Source
    • Your websiteRoadmap ("Master Plan", 2025-2028): Stage 1, a 20+ DoF tendon-driven hand with skin sensors, "Collaborate with research labs for validation"; Stage 2 (2026), "Scale Manufacturing and Launch Data Collection Platform" with a glove-plus-vision capture system; Stage 3 (2027), a humanoid prototype and industry-specific dexterity (e.g. healthcare); Stage 4 (2028), enterprise partnerships and service contracts. Dexterity targets run from "Level 2 (Toddler)" to "Level 4 (Adolescence)". Links to a white paper PDF and /contact?subject=collaboration.Source
  • 11

    Stage 2 of the roadmap (2026) is to "Launch Data Collection Platform" with a glove-plus-vision system, and the seed money goes partly to the "human-hand interaction data platform". Testers already record hand interactions with the glove and a headset without any robot. Many robot-learning teams want data before they want a new hand, and MANUS already sells gloves to them.

    High impactMedium effort First result in 1 quarter Head of Product

    First action

    Interview five current customers about what data they collect and how.

    How to measure it

    Data Collection Kits sold

    Now
    –
    Target
    10
    By
    2 quarters

    Steps

    1. 1

      Interview customers

      What data, which formats, how much.

      Head of Product 2 weeks

    2. 2

      Define the kit

      Gloves, headset, software, exports.

      Head of Product 1 week

    3. 3

      Build exports

      Common robot-learning data formats.

      Applications Engineer 3 weeks

    4. 4

      Price it

      Kit price plus credit toward a hand.

      Founder & CEO 1 day

    5. 5

      Launch the page

      With a downloadable sample dataset.

      Web developer 1 week

    6. 6

      Sell to glove-first teams

      Outreach to teams publishing teleoperation or imitation data.

      Business Development Lead ongoing

    First result
    1 quarter
    Cost
    Engineering time for exports
    Owner
    Head of Product

    Smallest test

    Offer a glove-only bundle to three teams this month.

    Why it works

    Package a Data Collection Kit: two gloves, the headset setup, capture software and export to common robot-learning formats, plus a retargeting guide to popular hands (Proception's first). Sell it as its own line with a page, a price band and a sample dataset, and offer upgrade credit toward a hand.

    It reaches buyers who aren't ready for a hand, earns revenue from the platform the roadmap already plans, and every kit produces data in the shape Proception's hand understands best.

    Risks and how to handle them

    • Competes with established gloves

      Lead with the matched hand and tactile skin, which glove-only makers lack.

    Evidence

    • Your websiteRoadmap ("Master Plan", 2025-2028): Stage 1, a 20+ DoF tendon-driven hand with skin sensors, "Collaborate with research labs for validation"; Stage 2 (2026), "Scale Manufacturing and Launch Data Collection Platform" with a glove-plus-vision capture system; Stage 3 (2027), a humanoid prototype and industry-specific dexterity (e.g. healthcare); Stage 4 (2028), enterprise partnerships and service contracts. Dexterity targets run from "Level 2 (Toddler)" to "Level 4 (Adolescence)". Links to a white paper PDF and /contact?subject=collaboration.Source
    • PressGunderson Dettmer, June 29, 2026: Proception already ships a 22-degree-of-freedom hand to robotics companies and research labs, and will use the seed money to develop its hands and its "human-hand interaction data platform".Source
    • Competitor researchRivals' own homepages: Shadow Robot sells the Dexterous Hand (20 DoF), DEX-EE and teleoperation with the Shadow Glove, built to order, with "Contact us" for pricing and demos, a distributors page and robots for hire; Wonik's Allegro Hand offers six models (V6 V, V6 F, V5 Sense, V5 Plus, V5, V4) through an inquiry form and a sales network; MANUS sells Metagloves Pro for robot learning through resellers. None shows a price.Source
  • 12

    Proception's documentation covers bimanual setups on a host PC or Jetson Orin, real-time control and teleoperation, and the hand supports standard teleoperation workflows. Yet the only buying path is a single open-ended contact form. Teams that want two hands and a way to drive them must assemble the configuration through email.

    High impactLow effort First result in 1 quarter Founder & CEO

    First action

    Price the bundle from the current bill of materials and production capacity.

    How to measure it

    Average order value

    Now
    –
    Target
    +40%
    By
    2 quarters

    Steps

    1. 1

      Define contents

      Hands, gloves, adapters, software, onboarding.

      Head of Product 2 days

    2. 2

      Check capacity

      Can small production runs deliver pairs on time?

      Hardware Operations Lead 2 days

    3. 3

      Price

      Bundle discount against separate items.

      Founder & CEO 1 day

    4. 4

      Write the page

      Recommended setup for teleoperation.

      Marketing lead 2 days

    5. 5

      Add to quote form

      As the first product option.

      Web developer 2 hours

    6. 6

      Track

      Bundle share of orders.

      Business Development Lead monthly

    First result
    1 quarter
    Cost
    Bundle discount
    Owner
    Founder & CEO

    Smallest test

    Quote the bundle to the next three inquiries that mention teleoperation.

    Why it works

    Define a bundle with one SKU and one quoted price: left and right Gen 2 hands, two gloves, mounting adapters, the teleoperation software and a remote onboarding session. Show it on the product pages as the recommended setup for teleoperation and data collection, alongside single-hand options.

    Bundles raise order value and shorten the sale because the buyer approves one line item, and matched hands and gloves are exactly what single-product rivals can't offer.

    Risks and how to handle them

    • Production can't keep up with pairs

      Publish lead times and cap bundle slots per batch.

    Builds on

    Evidence

    • Your websiteDeveloper page: Proception Hand Gen 2 is the "latest production release (Oct 2026)", alongside Proception Glove Gen 2; "Start here" links to simulation models, the SDK overview and a MuJoCo quickstart; "SDKs & Software" downloads are "Coming soon"; documentation "is only available to registered users" and covers Python, C++, Rust and Android clients, MJCF, URDF and USD models, Isaac Sim, real-time control and robot integration.Source
    • PressLaunch YC post: "The hand that enables robots. The glove that teaches them." ProHand 1.0 was designed with hand surgeons, supports standard teleoperation workflows and is tendon-driven, impact-tolerant and serviceable; ProGlove uses the same sensor skin so people can capture manipulation data without a robot; it is aimed at researchers and robotics companies, and readers are asked to order ProHand through the company website.Source
    • HiringRobotics Technician (Assembly & Testing) on the YC job board, open on November 9, 2026: contract, $25-$35 an hour, Palo Alto; assembles the mechanical, electrical and cable/tendon subsystems of the hands, tests and calibrates them, maintains build documentation and supports "prototype builds and small production runs". YC lists a team of 10.Source
  • 13

    The first hands shipped to researchers and robotics companies, and Gen 2 became the production release in October 2026. The docs already keep Gen 1 and Gen 2 tracks side by side. The earliest customers are the most likely to buy again and the best people to tell the Gen 1 to Gen 2 story, but the site has no customer stories at all.

    Medium impactMedium effort First result in 1 quarter Applications Engineer

    First action

    List every Gen 1 unit shipped and its owner.

    How to measure it

    Gen 1 owner upgrade rate

    Now
    –
    Target
    30%
    By
    2 quarters

    Steps

    1. 1

      List owners

      Every Gen 1 unit and contact.

      Applications Engineer 1 day

    2. 2

      Set the offer

      Credit amount and priority slot.

      Founder & CEO 1 day

    3. 3

      Publish support dates

      How long Gen 1 SDK and spares last.

      Head of Product 1 day

    4. 4

      Email owners

      Personal note with what changed.

      Applications Engineer 1 week

    5. 5

      Collect stories

      A write-up or video with willing owners.

      Marketing lead 1 month

    6. 6

      Refurbish returns

      Returned units become loaners.

      Robotics Technician (Assembly & Testing) ongoing

    First result
    1 quarter
    Cost
    Upgrade credits
    Owner
    Applications Engineer

    Smallest test

    Call three Gen 1 owners and test the offer.

    Why it works

    Email every Gen 1 owner with what changed, a trade-in or upgrade credit, priority on the next production run and an offer of a joint write-up or video. Keep Gen 1 supported (SDK, spares) for a published period so nobody feels stranded.

    Early adopters who feel looked after become references and repeat buyers. Trade-ins also return units for refurbishment, loaners or rentals (idea 17).

    Risks and how to handle them

    • Owners feel Gen 1 was obsolete too soon

      Lead with continued support and the credit.

    Evidence

    • Your websiteDeveloper page: Proception Hand Gen 2 is the "latest production release (Oct 2026)", alongside Proception Glove Gen 2; "Start here" links to simulation models, the SDK overview and a MuJoCo quickstart; "SDKs & Software" downloads are "Coming soon"; documentation "is only available to registered users" and covers Python, C++, Rust and Android clients, MJCF, URDF and USD models, Isaac Sim, real-time control and robot integration.Source
    • PressTechCrunch, June 29, 2026: an $11M seed round led by First Round Capital with Y Combinator and BoxGroup; the hand has 22 degrees of freedom with multiple joints per finger and a glove-based sensor "skin"; testers wear the glove and a headset to record hand interactions without a robot; first shipments went to researchers and robotics companies and wider orders are opening; the goal is to be the leading hand supplier for companies that don't want to build dexterous manipulation in-house. Pricing was not disclosed.Source
    • Your websiteNews and careers pages: the newsroom promises "Announcements, press and customer stories from Proception" with a newsletter signup, but the page served lists no stories; the careers page has an "Open roles" heading with no roles listed. The site has no case studies or testimonials.Source
  • 14

    Proception's YouTube channel has 120 subscribers, 8 videos and 7,943 total views. Robotics buyers are sceptical of edited demos, and dexterity is easiest to believe when it is shown: a single unedited take of a hard, contact-rich task.

    Medium impactMedium effort First result in 1 month Marketing lead

    First action

    Film this week's task in one take.

    How to measure it

    YouTube subscribers

    Now
    –
    Target
    1,000
    By
    2 quarters

    Steps

    1. 1

      List tasks

      Twelve tasks that show contact-rich skill.

      Applications Engineer 1 day

    2. 2

      Set the format

      One take, speed and control mode labelled.

      Marketing lead 1 day

    3. 3

      Film weekly

      Thirty minutes on the bench.

      Applications Engineer weekly

    4. 4

      Publish

      YouTube plus LinkedIn and X clips.

      Marketing lead weekly

    5. 5

      Link to buying

      Datasheet and quote link in each description.

      Marketing lead weekly

    6. 6

      Review

      Which tasks drive views and quotes.

      Marketing lead monthly

    First result
    1 month
    Cost
    Phone camera and a few hours a week
    Owner
    Marketing lead

    Smallest test

    Post four weekly clips and compare views with the existing videos.

    Why it works

    Every week, film one real task in one continuous take (pick a coin, turn a key, fold a cloth, use a tool), with the speed shown, whether it is teleoperated or autonomous, and a link to the datasheet. Clip it for LinkedIn and X, and keep a public playlist that grows into a library of what the hand can do.

    Honest, labelled, uncut clips build credibility with technical buyers and give researchers something to share, and the archive becomes proof for every sales conversation.

    Risks and how to handle them

    • Failures on camera

      Show retries honestly; it builds trust with engineers.

    Evidence

    • SocialChannels: YouTube @ProceptionAI has 120 subscribers, 8 videos and 7,943 total views; LinkedIn and X are linked from the footer; the site runs Google Analytics through Tag Manager and has no live chat and no pricing page.Source
    • Industry researchTrossen Robotics' 2026 guide to choosing a robot hand: buyers weigh degrees of freedom, price (human-like hands sit in a $5,000-$100,000+ tier), a documented SDK or API, ROS compatibility, support, tactile sensing and grip strength; it discusses Shadow, Inspire and Psyonic hands and does not mention Proception.Source
  • 15

    Proception's docs cover robot integration, local IPC or TCP over the robot LAN and C++, Python, Rust and Android clients, but only for registered users. A buyer's first practical question is "will it fit on my arm?", and the answer is hidden until after they register.

    High impactMedium effort First result in 1 quarter Applications Engineer

    First action

    Ask every customer which arm the hand is mounted on.

    How to measure it

    Quote requests from integration pages

    Now
    –
    Target
    6 a month
    By
    2 quarters

    Steps

    1. 1

      Survey customers

      Which arms and humanoids they use.

      Applications Engineer 1 week

    2. 2

      Pick three arms

      The most common ones.

      Head of Product 1 day

    3. 3

      Design adapters

      Mechanical and wiring kits.

      Hardware Operations Lead 1 month

    4. 4

      Write guides

      Public page and video per arm.

      Applications Engineer 1 week each

    5. 5

      List accessories

      Adapters on the quote form.

      Web developer 1 day

    6. 6

      Co-market

      Offer each arm maker a joint post.

      Business Development Lead ongoing

    First result
    1 quarter
    Cost
    Adapter design and machining
    Owner
    Applications Engineer

    Smallest test

    Publish one guide for the most common arm.

    Why it works

    Ask current customers which arms they mount the hand on, then publish a public page per arm: mechanical adapter, wiring, control setup and a short video. Sell the adapters as accessories, and offer each arm maker a co-marketing post when the guide is published.

    Arm-specific pages match how buyers search ("dexterous hand for <arm>") and turn arm makers' communities into a channel.

    Risks and how to handle them

    • Support load across many arms

      Officially support three; mark others community-tested.

    Evidence

    • Your websiteDeveloper page: Proception Hand Gen 2 is the "latest production release (Oct 2026)", alongside Proception Glove Gen 2; "Start here" links to simulation models, the SDK overview and a MuJoCo quickstart; "SDKs & Software" downloads are "Coming soon"; documentation "is only available to registered users" and covers Python, C++, Rust and Android clients, MJCF, URDF and USD models, Isaac Sim, real-time control and robot integration.Source
    • Industry researchTrossen Robotics' 2026 guide to choosing a robot hand: buyers weigh degrees of freedom, price (human-like hands sit in a $5,000-$100,000+ tier), a documented SDK or API, ROS compatibility, support, tactile sensing and grip strength; it discusses Shadow, Inspire and Psyonic hands and does not mention Proception.Source
  • 16

    Shadow Robot lists distributors, Allegro sells through a sales network and MANUS through resellers. Proception sells only through its own contact form from Mountain View, with a team of 10. Labs in Europe and Asia often buy through local distributors who handle quotes, import and invoicing in their currency.

    Medium impactMedium effort First result in 2 quarters Business Development Lead

    First action

    Count quote requests by country over the last six months.

    How to measure it

    Distributor orders

    Now
    –
    Target
    5
    By
    2 quarters

    Steps

    1. 1

      Size demand

      Inquiries by country.

      Business Development Lead 1 day

    2. 2

      Shortlist

      Distributors already selling research robots.

      Business Development Lead 2 weeks

    3. 3

      Agree terms

      Margin, demo units, support split.

      Founder & CEO 1 month

    4. 4

      Train

      A remote session and a demo kit.

      Applications Engineer 1 week

    5. 5

      Publish

      /distributors page and country routing.

      Web developer 2 days

    6. 6

      Review

      Pipeline per distributor.

      Business Development Lead monthly

    First result
    2 quarters
    Cost
    Demo units and margin
    Owner
    Business Development Lead

    Smallest test

    Sign one distributor in the region with the most inquiries.

    Why it works

    Pick two regions where inbound interest already comes from, sign a distributor in each with demo units and agreed margins, list them on a /distributors page, and route quote requests by country.

    Distributors bring existing lab relationships and procurement accounts, extending reach without hiring a sales team.

    Risks and how to handle them

    • Distributors don't prioritise a new brand

      Pick ones without a competing dexterous hand.

    Evidence

    • Competitor researchRivals' own homepages: Shadow Robot sells the Dexterous Hand (20 DoF), DEX-EE and teleoperation with the Shadow Glove, built to order, with "Contact us" for pricing and demos, a distributors page and robots for hire; Wonik's Allegro Hand offers six models (V6 V, V6 F, V5 Sense, V5 Plus, V5, V4) through an inquiry form and a sales network; MANUS sells Metagloves Pro for robot learning through resellers. None shows a price.Source
    • HiringRobotics Technician (Assembly & Testing) on the YC job board, open on November 9, 2026: contract, $25-$35 an hour, Palo Alto; assembles the mechanical, electrical and cable/tendon subsystems of the hands, tests and calibrates them, maintains build documentation and supports "prototype builds and small production runs". YC lists a team of 10.Source
  • 22

    The developer page lists "SDKs & Software" downloads as "Coming soon", while the docs already describe Python, C++, Rust and Android clients, demo programs and an SDK release history. Buyers check whether a hardware vendor's software is real and maintained (a documented SDK or API and active support are standard buying criteria).

    Medium impactMedium effort First result in 1 quarter Applications Engineer

    First action

    Replace "Coming soon" with the current version and a changelog link.

    How to measure it

    Monthly SDK installs

    Now
    –
    Target
    200
    By
    2 quarters

    Steps

    1. 1

      Package

      Python and C++ releases first.

      Applications Engineer 2 weeks

    2. 2

      Publish the changelog

      Dated releases on the developer page.

      Applications Engineer 2 days

    3. 3

      ROS 2 wrapper

      If most customers use ROS.

      Applications Engineer 1 month

    4. 4

      Open getting-started

      Readable without a login.

      Web developer 1 day

    5. 5

      Announce releases

      In the newsletter and on social.

      Marketing lead each release

    6. 6

      Track installs

      Package-manager stats.

      Applications Engineer monthly

    First result
    1 quarter
    Cost
    Engineering time
    Owner
    Applications Engineer

    Smallest test

    Replace "Coming soon" with the current version number this week.

    Why it works

    Publish the SDK packages through the usual package managers, a public changelog page with dated releases, and a ROS 2 wrapper if customers use ROS. Show the latest version and release date on the developer page, and let unregistered visitors read the getting-started guide.

    A visible, versioned SDK is evidence of a maintained product, and package-manager installs are a measurable signal of evaluation.

    Risks and how to handle them

    • Support requests from people without hardware

      Point them to the sim models and community forum.

    Evidence

    • Your websiteDeveloper page: Proception Hand Gen 2 is the "latest production release (Oct 2026)", alongside Proception Glove Gen 2; "Start here" links to simulation models, the SDK overview and a MuJoCo quickstart; "SDKs & Software" downloads are "Coming soon"; documentation "is only available to registered users" and covers Python, C++, Rust and Android clients, MJCF, URDF and USD models, Isaac Sim, real-time control and robot integration.Source
    • Industry researchTrossen Robotics' 2026 guide to choosing a robot hand: buyers weigh degrees of freedom, price (human-like hands sit in a $5,000-$100,000+ tier), a documented SDK or API, ROS compatibility, support, tactile sensing and grip strength; it discusses Shadow, Inspire and Psyonic hands and does not mention Proception.Source

Big bets 3

Larger plays that can change the trajectory.

  • 17

    A human-like research hand sits in the $5,000-$100,000+ price tier, and directories list ProHand around 22,000 USD. Many labs can fund a semester project but not a capital purchase. Shadow Robot already offers robots for hire, which shows demand. Proception's hand is designed to be serviceable, which makes refurbishing between rentals realistic.

    High impactHigh effort First result in 2 quarters Founder & CEO

    First action

    Model the rental price from unit cost, expected life and refurbishment time.

    How to measure it

    Rent-to-own conversion

    Now
    –
    Target
    40%
    By
    3 quarters

    Steps

    1. 1

      Model economics

      Price, life, refurbishment cost.

      Founder & CEO 1 week

    2. 2

      Build the fleet

      Trade-ins plus a few new units.

      Hardware Operations Lead 1 quarter

    3. 3

      Write terms

      Damage, shipping, rent-to-own credit.

      Founder & CEO 2 weeks

    4. 4

      Refurbish process

      Inspection and test between rentals.

      Robotics Technician (Assembly & Testing) 2 weeks

    5. 5

      Launch

      On the research page and to applicants.

      Business Development Lead 1 week

    6. 6

      Convert

      Check-in before each rental ends.

      Business Development Lead ongoing

    First result
    2 quarters
    Cost
    Fleet units and refurbishment time
    Owner
    Founder & CEO

    Smallest test

    Rent two refurbished units for one semester.

    Why it works

    Offer a semester rental (hand plus glove, SDK access, remote onboarding) with a rent-to-own credit. Use refurbished Gen 1 trade-ins and a small dedicated fleet, inspected by the assembly team between rentals. Publish the rental terms on the research page.

    Rentals open budgets that can't buy outright, put the hand into more papers sooner and convert to sales when the project works.

    Risks and how to handle them

    • Damage and downtime

      Deposit, insurance and a serviceable design.

    Builds on

    Evidence

    • Industry researchTrossen Robotics' 2026 guide to choosing a robot hand: buyers weigh degrees of freedom, price (human-like hands sit in a $5,000-$100,000+ tier), a documented SDK or API, ROS compatibility, support, tactile sensing and grip strength; it discusses Shadow, Inspire and Psyonic hands and does not mention Proception.Source
    • Third-party listinghumanoid.guide ProHand 1.0 listing: "22,000 USD", "In production", 22 DoF, 5 fingers, 20 kg grip, 0.58 kg, a Hand Score of 7/10 and its own inquiry form; its manufacturer link points to /product/pro-hand/gen1 (Gen 1). Hands listed nearby include Agile Robots' Agile Hand at 14,000 USD and Prensilia's IH2 Azzurra at 5,300 USD.Source
    • Competitor researchRivals' own homepages: Shadow Robot sells the Dexterous Hand (20 DoF), DEX-EE and teleoperation with the Shadow Glove, built to order, with "Contact us" for pricing and demos, a distributors page and robots for hire; Wonik's Allegro Hand offers six models (V6 V, V6 F, V5 Sense, V5 Plus, V5, V4) through an inquiry form and a sales network; MANUS sells Metagloves Pro for robot learning through resellers. None shows a price.Source
    • PressLaunch YC post: "The hand that enables robots. The glove that teaches them." ProHand 1.0 was designed with hand surgeons, supports standard teleoperation workflows and is tendon-driven, impact-tolerant and serviceable; ProGlove uses the same sensor skin so people can capture manipulation data without a robot; it is aimed at researchers and robotics companies, and readers are asked to order ProHand through the company website.Source
  • 18

    Proception records human hand interactions with a sensor glove and headset, without a robot, and argues this scales better than teleoperation, which misses contact feedback. The seed is funding a "human-hand interaction data platform". Manipulation data is the scarce input every dexterous-hand team needs, so a well-documented public sample from this glove would put Proception into many labs' training pipelines.

    High impactHigh effort First result in 2-3 quarters Head of Product

    First action

    Choose 20 tasks and record a pilot set with consenting volunteers.

    How to measure it

    Dataset downloads

    Now
    –
    Target
    2,000
    By
    3 quarters

    Steps

    1. 1

      Pick tasks

      Twenty everyday, contact-rich tasks.

      Head of Product 1 week

    2. 2

      Consent and privacy

      Volunteer consent and no faces in video.

      Founder & CEO 2 weeks

    3. 3

      Record

      Pilot set across several volunteers.

      Applications Engineer 1 month

    4. 4

      Document

      Format, calibration, retargeting script.

      Applications Engineer 1 month

    5. 5

      Baselines

      Simple policies trained in sim.

      Applications Engineer 1 month

    6. 6

      Release

      Paper, repository and announcement.

      Marketing lead 2 weeks

    7. 7

      Sell the rest

      Commercial dataset and capture service.

      Business Development Lead ongoing

    First result
    2-3 quarters
    Cost
    Volunteer time and a quarter of engineering
    Owner
    Head of Product

    Smallest test

    Release a 5-task sample and measure downloads.

    Why it works

    Publish a research-licensed dataset of everyday manipulation tasks recorded with the glove (tactile, joint angles and video), with a retargeting script to the Proception hand in simulation and a leaderboard of baseline policies. Keep the full commercial dataset and capture service as paid offerings.

    Open datasets get cited for years, train researchers on Proception's data format and lead them to the glove that produced it and the hand it retargets to best.

    Risks and how to handle them

    • Gives away the data advantage

      Release a sample; keep scale and custom capture paid.

    Builds on

    Evidence

    • PressTechCrunch, June 29, 2026: an $11M seed round led by First Round Capital with Y Combinator and BoxGroup; the hand has 22 degrees of freedom with multiple joints per finger and a glove-based sensor "skin"; testers wear the glove and a headset to record hand interactions without a robot; first shipments went to researchers and robotics companies and wider orders are opening; the goal is to be the leading hand supplier for companies that don't want to build dexterous manipulation in-house. Pricing was not disclosed.Source
    • PressGunderson Dettmer, June 29, 2026: Proception already ships a 22-degree-of-freedom hand to robotics companies and research labs, and will use the seed money to develop its hands and its "human-hand interaction data platform".Source
    • Your websiteRoadmap ("Master Plan", 2025-2028): Stage 1, a 20+ DoF tendon-driven hand with skin sensors, "Collaborate with research labs for validation"; Stage 2 (2026), "Scale Manufacturing and Launch Data Collection Platform" with a glove-plus-vision capture system; Stage 3 (2027), a humanoid prototype and industry-specific dexterity (e.g. healthcare); Stage 4 (2028), enterprise partnerships and service contracts. Dexterity targets run from "Level 2 (Toddler)" to "Level 4 (Adolescence)". Links to a white paper PDF and /contact?subject=collaboration.Source
  • 19

    Proception's stated goal is to be the leading hand supplier for companies that don't want to build dexterous manipulation in-house, and Stage 4 of its roadmap is enterprise partnerships and service contracts. Humanoid makers are a small set of large buyers, and an early design-in is worth many lab sales, but the site has no page or proof aimed at them.

    High impactHigh effort First result in 2-3 quarters Founder & CEO

    First action

    List humanoid makers that have shown robots without dexterous hands.

    How to measure it

    Paid design partnerships

    Now
    –
    Target
    3
    By
    3 quarters

    Steps

    1. 1

      Map the market

      Humanoid makers and their current hands.

      Business Development Lead 2 weeks

    2. 2

      Write the offer

      Integration envelope, terms, partner benefits.

      Founder & CEO 2 weeks

    3. 3

      Durability data

      Cycle and impact test results to share.

      Hardware Operations Lead 1 quarter

    4. 4

      Publish /humanoid

      Specs and a partner application.

      Web developer 1 week

    5. 5

      Pitch

      Founder-led meetings.

      Founder & CEO ongoing

    6. 6

      Plan supply

      Production capacity per partner.

      Hardware Operations Lead 1 quarter

    7. 7

      Publish stories

      With partner approval.

      Marketing lead as signed

    First result
    2-3 quarters
    Cost
    Engineering support per partner
    Owner
    Founder & CEO

    Smallest test

    One paid integration study with a single humanoid maker.

    Why it works

    Create a /humanoid page for robot makers: integration envelope, wrist interface, weight and power budget, durability testing, volume roadmap and support terms. Offer three paid design-partner slots with custom mounting, priority supply and joint engineering reviews, and turn each into a public case study when the partner agrees.

    A design-in locks in volume for a product generation and is the proof every later humanoid buyer will ask for.

    Risks and how to handle them

    • Small production runs can't meet partner volume

      Tie the capacity plan to signed partners.

    • Partners later build in-house

      Multi-generation agreements with roadmap access.

    Builds on

    Evidence

    • PressTechCrunch, June 29, 2026: an $11M seed round led by First Round Capital with Y Combinator and BoxGroup; the hand has 22 degrees of freedom with multiple joints per finger and a glove-based sensor "skin"; testers wear the glove and a headset to record hand interactions without a robot; first shipments went to researchers and robotics companies and wider orders are opening; the goal is to be the leading hand supplier for companies that don't want to build dexterous manipulation in-house. Pricing was not disclosed.Source
    • Your websiteRoadmap ("Master Plan", 2025-2028): Stage 1, a 20+ DoF tendon-driven hand with skin sensors, "Collaborate with research labs for validation"; Stage 2 (2026), "Scale Manufacturing and Launch Data Collection Platform" with a glove-plus-vision capture system; Stage 3 (2027), a humanoid prototype and industry-specific dexterity (e.g. healthcare); Stage 4 (2028), enterprise partnerships and service contracts. Dexterity targets run from "Level 2 (Toddler)" to "Level 4 (Adolescence)". Links to a white paper PDF and /contact?subject=collaboration.Source
    • HiringRobotics Technician (Assembly & Testing) on the YC job board, open on November 9, 2026: contract, $25-$35 an hour, Palo Alto; assembles the mechanical, electrical and cable/tendon subsystems of the hands, tests and calibrates them, maintains build documentation and supports "prototype builds and small production runs". YC lists a team of 10.Source

Wildcards 2

Unexpected experiments, each with a cheap way to test it.

  • 20

    ProHand was designed with hand surgeons, the glove measures human hand motion and touch, and the roadmap names healthcare as a target industry for 2027. University labs that study hand biomechanics, rehabilitation robotics and prosthetics research measure the same things and buy research hardware, but nothing on the site speaks to them.

    Medium impactMedium effort First result in 2-3 quarters Business Development Lead

    First action

    Ask the hand surgeons who advised on the design to co-author the technical note.

    How to measure it

    Orders from the new segment

    Now
    –
    Target
    3
    By
    3 quarters

    Steps

    1. 1

      Ask the advisers

      Co-authorship on a technical note.

      Founder & CEO 2 weeks

    2. 2

      Validate the glove

      Compare with a lab motion-capture setup.

      Applications Engineer 1 month

    3. 3

      Write the note

      Method, accuracy, limits.

      Applications Engineer 1 month

    4. 4

      Build the page

      For biomechanics and rehabilitation research labs.

      Marketing lead 1 week

    5. 5

      Present

      One conference poster.

      Applications Engineer 1 quarter

    6. 6

      Follow up

      Research program offer to interested labs.

      Business Development Lead ongoing

    First result
    2-3 quarters
    Cost
    Conference costs and staff time
    Owner
    Business Development Lead

    Smallest test

    Email ten published biomechanics labs with the technical note.

    Why it works

    Write a page and a short technical note for biomechanics and rehabilitation research labs: how the glove's joint and tactile data compare with lab motion capture, and how the hand can reproduce recorded human motion for experiments. Present a poster at one biomechanics or rehabilitation-robotics conference and offer the research program terms.

    It opens a research market where few robot-hand makers compete, and builds the healthcare credibility the 2027 roadmap needs.

    Risks and how to handle them

    • Medical claims

      Position strictly as research equipment, not a medical device.

    Builds on

    Evidence

    • PressLaunch YC post: "The hand that enables robots. The glove that teaches them." ProHand 1.0 was designed with hand surgeons, supports standard teleoperation workflows and is tendon-driven, impact-tolerant and serviceable; ProGlove uses the same sensor skin so people can capture manipulation data without a robot; it is aimed at researchers and robotics companies, and readers are asked to order ProHand through the company website.Source
    • Your websiteRoadmap ("Master Plan", 2025-2028): Stage 1, a 20+ DoF tendon-driven hand with skin sensors, "Collaborate with research labs for validation"; Stage 2 (2026), "Scale Manufacturing and Launch Data Collection Platform" with a glove-plus-vision capture system; Stage 3 (2027), a humanoid prototype and industry-specific dexterity (e.g. healthcare); Stage 4 (2028), enterprise partnerships and service contracts. Dexterity targets run from "Level 2 (Toddler)" to "Level 4 (Adolescence)". Links to a white paper PDF and /contact?subject=collaboration.Source
  • 21

    Proception's roadmap measures progress in Dexterity Levels, from "Level 2 (Toddler)" to "Level 4 (Adolescence)", but doesn't define the tests publicly. Buyers compare hands on DoF counts and directory scores (humanoid.guide gives ProHand 7/10) because there is no shared, task-based measure of what a hand can actually do.

    High impactMedium effort First result in 2 quarters Head of Product

    First action

    Write the task list for Levels 2 and 3.

    How to measure it

    External benchmark submissions

    Now
    –
    Target
    10
    By
    3 quarters

    Steps

    1. 1

      Define tasks

      Objects and tasks per level.

      Head of Product 2 weeks

    2. 2

      Write the protocol

      Scoring, trials, video rules.

      Applications Engineer 2 weeks

    3. 3

      Score the hand

      Publish Proception's own results and videos.

      Applications Engineer 1 month

    4. 4

      Publish

      Benchmark page and object list.

      Web developer 1 week

    5. 5

      Invite labs

      Research program members first.

      Business Development Lead ongoing

    6. 6

      Hand over

      An academic committee to run it.

      Founder & CEO 1 year

    First result
    2 quarters
    Cost
    Staff time plus an object kit
    Owner
    Head of Product

    Smallest test

    Publish the Level 2 tasks and Proception's own score.

    Why it works

    Publish the Dexterity Levels as an open benchmark: a list of standard objects and tasks per level, a scoring protocol and video rules. Score Proception's hand first, invite labs and other makers to submit, and keep a public leaderboard. Hand the benchmark to an academic committee once it has traction.

    Whoever defines the measuring stick shapes the conversation, and a benchmark built around contact-rich tasks plays to a tactile, high-DoF hand's strengths.

    Risks and how to handle them

    • Seen as rigged

      Open protocol, independent committee, publish failures.

    Evidence

    • Your websiteRoadmap ("Master Plan", 2025-2028): Stage 1, a 20+ DoF tendon-driven hand with skin sensors, "Collaborate with research labs for validation"; Stage 2 (2026), "Scale Manufacturing and Launch Data Collection Platform" with a glove-plus-vision capture system; Stage 3 (2027), a humanoid prototype and industry-specific dexterity (e.g. healthcare); Stage 4 (2028), enterprise partnerships and service contracts. Dexterity targets run from "Level 2 (Toddler)" to "Level 4 (Adolescence)". Links to a white paper PDF and /contact?subject=collaboration.Source
    • Third-party listinghumanoid.guide ProHand 1.0 listing: "22,000 USD", "In production", 22 DoF, 5 fingers, 20 kg grip, 0.58 kg, a Hand Score of 7/10 and its own inquiry form; its manufacturer link points to /product/pro-hand/gen1 (Gen 1). Hands listed nearby include Agile Robots' Agile Hand at 14,000 USD and Prensilia's IH2 Azzurra at 5,300 USD.Source

03

How Programmable can help

Where an idea in this playbook is something Programmable builds or runs, it's listed here with what we'd do. Everything else is yours to run.

ProgrammableDigital

Show it, don't just describe it

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See every playbook and website review

Independent research. Programmable wrote this playbook from public sources, as they stood on November 10, 2026, and cites them throughout. Proception did not commission, review or endorse it, and Programmable is not affiliated with Proception. Company and product names are trademarks of their owners, used only to identify them. The ideas are suggestions and opinion, not professional, legal or financial advice, and not statements about how Proception runs its business.

Something wrong, or do you represent Proception? Email [email protected] and we will correct it or take it down.

30/60/90 roadmap

What to focus on in each month, and the ideas that carry it.

  1. Days 1 to 307 ideas

    Make the buying path readable: server-rendered product pages and sitemap, a qualifying quote form, a public datasheet, a fixed hero and CLS, the directory listing, a newsroom with the press already earned and a visible open role.

  2. Days 31 to 6011 ideas

    Let buyers try before they buy and turn customers into proof: public sim models, a comparison guide, a research program, a paper gallery, bundles, Gen 1 upgrades, weekly task videos, arm integration kits, distributors and SDK downloads.

  3. Days 61 to 905 ideas

    Commit to the bigger bets: hands for hire, an open glove dataset, humanoid design partners, the clinical research angle and a public dexterity benchmark.

The research behind the plan

3 research areas, each summarised in a few lines. Open any of them for the full detail.

Customers

What customers say

Customers value high dexterity. The most cited problem: grippers fail on contact-rich tasks.

  • Tactile skin for contact-rich manipulation
  • Robot manipulation data is scarce and expensive
  • In their words: “dexterous manipulation”

Market

Competitive landscape

4 competitors compared: Shadow Robot, Allegro Hand (Wonik Robotics), MANUS and Agile Robots and Prensilia.

  • Gap to exploit: A matched hand and glove, so human data transfers to the robot
  • Shadow Robot: Built to order, no public pricing
  • Allegro Hand (Wonik Robotics): Lower DoF on most models

Hiring signals

Proception has one public opening: a contract Robotics Technician for assembly and testing, supporting "prototype builds and small production runs".

  • Robotics Technician (Assembly & Testing): Small production runs of tendon-driven hands; production is scaling. Ideas 12, 17, 19, 23.

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