Taboola growth playbook

Fix the five homepage links today. Then pick the best 100 old case studies by region and vertical (LatAm fintech, gaming and ecommerce; APAC DTC; Korea and Japan brands), refresh the numbers with each client, and republish them on realize.com in the local language with filters by country, vertical and goal. Redirect each old URL to its new page or the closest filter, and give the enablement lead a one-pager per vertical built from them.

Sellers with no inherited book need local, same-vertical proof in the prospect's language, and redirecting old URLs to real pages keeps their search value.

[ ] Homepage success-story links fixed
[ ] Old case studies listed by region, vertical, language and date
[ ] 100 chosen for SAM, APAC, Korea and Japan
[ ] Numbers confirmed or anonymized
[ ] Republished on realize.com with filters
[ ] Old URLs redirected one to one
[ ] One-pager per vertical for sellers

• Clients decline to renew claims

  Use anonymized results with the vertical and country.

• Lost search traffic

  Redirect one to one wherever possible.

• Your websitetaboola.com homepage (checked October 21, 2026): H1 "Performance Beyond Search and Social"; meta description "Reach 600M daily active users". Five "Advertiser Success Stories" (eToro, Bosch, Hyundai, Lifeboost, Austria Tourism): the eToro, Bosch and Austria Tourism "Read more" links return 301 redirects to the generic case-study index, and Hyundai and Lifeboost redirect to realize.com. "Get Started" and "Create Account" go to signup.realize.com.Source
• Your websiterealize.com is now the advertiser site: taboola.com Marketing Hub and Abby pages redirect there. Its sitemap (1,846 URLs) has 42 English case studies and 6 Spanish ones, while taboola.com's case-study sitemap still lists about 1,000 case-study URLs (123 English, 105 Spanish, 105 Portuguese, 101 Korean, 55 Thai), last modified between 2021 and 2024. taboola.com/advertise still carries its own Realize pitch.Source
• HiringAdvertiser Sales Manager, Growth - Spanish-Speaking Americas and an Associate role (São Paulo, posted August 31, 2026): "driving new business across Spanish-Speaking Americas (SAM)", "a highly commercial, outbound-focused role", "Fluent or native Spanish is a must", with bonus experience in "fintech, gaming, e-commerce or other digital-first businesses". Taboola is also hiring advertiser account managers in Mexico City and for the South Cone.Source
• HiringSenior Business Development Manager, Growth Advertisers (APAC) (Bangkok, posted September 25, 2026): build "a portfolio of high-growth DTC ecommerce, affiliate and performance marketing advertisers"; "There is no inherited book"; "work closely with Growth Marketing"; host events and partner "with influencers and community leaders"; "Taboola sits at the top of the performance funnel: the click. You will need to understand everything that happens after it, from creative, landing page and offer through to conversion rate, AOV, CPA and LTV".Source
• HiringSr. Sales Enablement Lead (New York, posted October 7, 2026): builds "role-specific one-pagers, competitive competitor comparisons, and customer conversation talk tracks", with "agentic AI platforms" in the sales stack.Source

Translate every testimonial and case-study teaser on the Spanish, Portuguese, Japanese and other language pages, and prefer a quote from a customer in that market where one exists.

Proof in the reader's language reads as proof from people like them.

• Translated quotes change meaning

  Get client approval.

• Your websiterealize.com/es/smb/ is translated into Spanish, but its three customer testimonials (for example "Realize monitored our campaigns and their performance...") remain in English.Source
• HiringAdvertiser Sales Manager, Growth - Spanish-Speaking Americas and an Associate role (São Paulo, posted August 31, 2026): "driving new business across Spanish-Speaking Americas (SAM)", "a highly commercial, outbound-focused role", "Fluent or native Spanish is a must", with bonus experience in "fintech, gaming, e-commerce or other digital-first businesses". Taboola is also hiring advertiser account managers in Mexico City and for the South Cone.Source

Keep taboola.com for the company, publishers and Taboola News, and redirect taboola.com/advertise and its language versions to the matching realize.com pages. Add "Realize by Taboola" to realize.com titles so the trust of the Taboola name carries over.

One strong page ranks better than two, and the Taboola name still helps people recognize Realize.

• Brand-search traffic dips

  Keep a clear Realize link in taboola.com navigation.

• Your websitetaboola.com homepage (checked October 21, 2026): H1 "Performance Beyond Search and Social"; meta description "Reach 600M daily active users". Five "Advertiser Success Stories" (eToro, Bosch, Hyundai, Lifeboost, Austria Tourism): the eToro, Bosch and Austria Tourism "Read more" links return 301 redirects to the generic case-study index, and Hyundai and Lifeboost redirect to realize.com. "Get Started" and "Create Account" go to signup.realize.com.Source
• Your websiterealize.com is now the advertiser site: taboola.com Marketing Hub and Abby pages redirect there. Its sitemap (1,846 URLs) has 42 English case studies and 6 Spanish ones, while taboola.com's case-study sitemap still lists about 1,000 case-study URLs (123 English, 105 Spanish, 105 Portuguese, 101 Korean, 55 Thai), last modified between 2021 and 2024. taboola.com/advertise still carries its own Realize pitch.Source
• HiringAgency Development Director (New York, posted July 31, 2026): leads strategy for 2-3 agency holding companies to "make agencies true believers in performance advertising beyond search and social"; a bonus is "Experience repositioning a platform or product that faced a legacy perception challenge in market".Source

Profile the homepage and publisher pages: defer chat, tag and video scripts until after the first interaction, compress hero media, and preload the main font. Track the Chrome UX Report monthly.

Faster pages convert better and support the performance story.

• Tracking breaks

  Test tags after deferring.

• PageSpeed testChrome UX Report for taboola.com (real Chrome visitors, October 21, 2026): Largest Contentful Paint 3.1 s (target 2.5 s) and Interaction to Next Paint 352 ms (target 200 ms), both failing and steady over six months. No lab result was available.Source
• Your websitetaboola.com homepage (checked October 21, 2026): H1 "Performance Beyond Search and Social"; meta description "Reach 600M daily active users". Five "Advertiser Success Stories" (eToro, Bosch, Hyundai, Lifeboost, Austria Tourism): the eToro, Bosch and Austria Tourism "Read more" links return 301 redirects to the generic case-study index, and Hyundai and Lifeboost redirect to realize.com. "Get Started" and "Create Account" go to signup.realize.com.Source

Make the referral program the offer for community partners: a localized page in Spanish, Portuguese, Thai and Japanese, a co-branded landing page per partner, and a monthly leaderboard. Pitch it at the events the growth sellers attend.

Community leaders bring warm introductions, and the reward is already approved.

• Low-quality referrals

  Pay only on the $5,000 spend rule.

• Your websiteRefer & Earn: "$1,000 per qualified referred advertiser" once the referral spends $5,000 within 45 days, "500 Active Referrers". Realize Pro is a training and certification program for agencies, reached by contacting an account manager.Source
• HiringSenior Business Development Manager, Growth Advertisers (APAC) (Bangkok, posted September 25, 2026): build "a portfolio of high-growth DTC ecommerce, affiliate and performance marketing advertisers"; "There is no inherited book"; "work closely with Growth Marketing"; host events and partner "with influencers and community leaders"; "Taboola sits at the top of the performance funnel: the click. You will need to understand everything that happens after it, from creative, landing page and offer through to conversion rate, AOV, CPA and LTV".Source
• HiringAdvertiser Sales Manager, Growth - Spanish-Speaking Americas and an Associate role (São Paulo, posted August 31, 2026): "driving new business across Spanish-Speaking Americas (SAM)", "a highly commercial, outbound-focused role", "Fluent or native Spanish is a must", with bonus experience in "fintech, gaming, e-commerce or other digital-first businesses". Taboola is also hiring advertiser account managers in Mexico City and for the South Cone.Source

Offer every target DTC brand a short post-click review: page speed, offer clarity, mobile checkout steps and an estimated CPA at their current conversion rate on Realize. Send it as a two-page PDF with one test Realize campaign proposal.

Founders answer people who help them sell more, and the review sets up a test campaign with realistic numbers.

• Seen as criticism

  Lead with one quick win.

• HiringSenior Business Development Manager, Growth Advertisers (APAC) (Bangkok, posted September 25, 2026): build "a portfolio of high-growth DTC ecommerce, affiliate and performance marketing advertisers"; "There is no inherited book"; "work closely with Growth Marketing"; host events and partner "with influencers and community leaders"; "Taboola sits at the top of the performance funnel: the click. You will need to understand everything that happens after it, from creative, landing page and offer through to conversion rate, AOV, CPA and LTV".Source
• HiringSenior Product Manager - Platform Experience & AI (Tel Aviv, posted October 5, 2026): owns how "thousands of advertisers experience Realize ... through ABBY, our AI assistant, and increasingly through AI agents that operate Realize on the advertiser's behalf via our public MCP server"; Realize "is used by everyone from first-time SMB advertisers to global agencies" and the bar is "consumer-grade", measured on activation, engagement and retention. A second Senior Product Manager (Ad Experience, October 19) covers ad creation "across our UI, API, and AI agents" and "advertorial, or landing-page products".Source
• HiringAdvertiser Sales Manager, Growth - Spanish-Speaking Americas and an Associate role (São Paulo, posted August 31, 2026): "driving new business across Spanish-Speaking Americas (SAM)", "a highly commercial, outbound-focused role", "Fluent or native Spanish is a must", with bonus experience in "fintech, gaming, e-commerce or other digital-first businesses". Taboola is also hiring advertiser account managers in Mexico City and for the South Cone.Source

Launch realize.com in Korean: home, SMB, enterprise, agencies, contact and the ten best Korean case studies, with Korean webinars and a Korean signup flow. Use the same steps for Thai next.

Korean marketers expect Korean pages, and the case studies already exist.

• Thin content

  Start with ten strong case studies.

• Your websiterealize.com's language menu offers English, French, Spanish, Portuguese, German, Japanese and both Chinese scripts; realize.com/ko/ returns 404. taboola.com itself has Korean, Thai and Hebrew versions.Source
• HiringSenior Marketing Manager (Seoul): strategic lead for Korea and Japan, owning events, PR that turns "Taboola's proprietary data into compelling stories for press pick-up", and "localization of global content into Korean and Japanese"; Korean publishers include The Chosun, The JoongAng and Maekyung Media Group, and advertisers include Samsung, LG, Hyundai Motor Group and Kakao Pay. Taboola is also hiring an Advertising Sales Manager - Korea and an Advertising Account Manager in Seoul (posted September 21, 2026).Source
• Your websiterealize.com is now the advertiser site: taboola.com Marketing Hub and Abby pages redirect there. Its sitemap (1,846 URLs) has 42 English case studies and 6 Spanish ones, while taboola.com's case-study sitemap still lists about 1,000 case-study URLs (123 English, 105 Spanish, 105 Portuguese, 101 Korean, 55 Thai), last modified between 2021 and 2024. taboola.com/advertise still carries its own Realize pitch.Source

Build three Spanish vertical pages with local case studies, formats that work (for example, app install for fintech and gaming), benchmarks by country and a test-campaign offer. Use them in outbound sequences.

Vertical pages answer "does this work for companies like mine" before the first call.

• Regulated fintech claims

  Legal review for each market.

• #1 Give the new growth sellers the proof they need: finish moving the case studies to realize.com, by region and vertical

• HiringAdvertiser Sales Manager, Growth - Spanish-Speaking Americas and an Associate role (São Paulo, posted August 31, 2026): "driving new business across Spanish-Speaking Americas (SAM)", "a highly commercial, outbound-focused role", "Fluent or native Spanish is a must", with bonus experience in "fintech, gaming, e-commerce or other digital-first businesses". Taboola is also hiring advertiser account managers in Mexico City and for the South Cone.Source
• Your websiterealize.com is now the advertiser site: taboola.com Marketing Hub and Abby pages redirect there. Its sitemap (1,846 URLs) has 42 English case studies and 6 Spanish ones, while taboola.com's case-study sitemap still lists about 1,000 case-study URLs (123 English, 105 Spanish, 105 Portuguese, 101 Korean, 55 Thai), last modified between 2021 and 2024. taboola.com/advertise still carries its own Realize pitch.Source
• Your websiterealize.com/es/smb/ is translated into Spanish, but its three customer testimonials (for example "Realize monitored our campaigns and their performance...") remain in English.Source

Publish fair comparisons from the competitor comparisons: inventory, formats, AI tools, agentic buying, measurement, minimum spend and support. Keep the cards internal and the pages factual and dated.

Comparison searches are high intent, and AI assistants use these pages to explain differences.

• Outdated claims

  Date and source every row.

• HiringSr. Sales Enablement Lead (New York, posted October 7, 2026): builds "role-specific one-pagers, competitive competitor comparisons, and customer conversation talk tracks", with "agentic AI platforms" in the sales stack.Source
• Competitor researchRivals' homepages: Teads, after merging with Outbrain, "the omnichannel outcomes platform for the open internet"; MGID, a "Native Performance & Programmatic Advertising Platform" with its own AI assistant, MIA; AppLovin now tells consumer brands "Reach over a billion daily users in mobile games" for "Jewelry, furniture, fitness subscriptions".See the research Source
• Your websiteRealize+ page: an "agentic system that turns advertiser goals into outcomes"; Taboola's 2026 survey of 200 senior US and UK marketers found 75% say a performance channel with incremental outcomes beyond Search and Social is extremely or very important, and 80% would increase open web investment if it offered the same AI automation as Search and Social.Source

Offer each holding company a package: Realize Pro certification for its trading desk, a joint incrementality test against search and social on one client, and a shared readout for the agency leadership. Open a public Realize Pro sign-up page.

Trained buyers use the platform, and a measured test changes perception faster than a pitch.

• Weak test result

  Pick a client with a clear conversion goal.

• HiringAgency Development Director (New York, posted July 31, 2026): leads strategy for 2-3 agency holding companies to "make agencies true believers in performance advertising beyond search and social"; a bonus is "Experience repositioning a platform or product that faced a legacy perception challenge in market".Source
• Your websiteRefer & Earn: "$1,000 per qualified referred advertiser" once the referral spends $5,000 within 45 days, "500 Active Referrers". Realize Pro is a training and certification program for agencies, reached by contacting an account manager.Source
• Your websiteRealize+ page: an "agentic system that turns advertiser goals into outcomes"; Taboola's 2026 survey of 200 senior US and UK marketers found 75% say a performance channel with incremental outcomes beyond Search and Social is extremely or very important, and 80% would increase open web investment if it offered the same AI automation as Search and Social.Source

Build a landing page with three ready prompts (weekly report, pause losers, draft new creatives), list the server in MCP directories, and run a webinar for performance marketers. Track signups that connect the server in week one.

Advertisers who already live in AI assistants can try Realize without learning a new interface.

• Unwanted changes

  Keep approval required for every write action.

• Help centerThe Realize MCP server connects an AI assistant such as Claude Desktop, Claude Code or Cursor to a Realize account to look up campaigns and build reports; write actions such as creating campaigns need approval in the chat. It launched with Realize+ in April 2026.Source
• HiringSenior Product Manager - Platform Experience & AI (Tel Aviv, posted October 5, 2026): owns how "thousands of advertisers experience Realize ... through ABBY, our AI assistant, and increasingly through AI agents that operate Realize on the advertiser's behalf via our public MCP server"; Realize "is used by everyone from first-time SMB advertisers to global agencies" and the bar is "consumer-grade", measured on activation, engagement and retention. A second Senior Product Manager (Ad Experience, October 19) covers ad creation "across our UI, API, and AI agents" and "advertorial, or landing-page products".Source
• Your websiteRealize+ page: an "agentic system that turns advertiser goals into outcomes"; Taboola's 2026 survey of 200 senior US and UK marketers found 75% say a performance channel with incremental outcomes beyond Search and Social is extremely or very important, and 80% would increase open web investment if it offered the same AI automation as Search and Social.Source

Build a short estimator: monthly pageviews, country mix and placements give a revenue range and the engagement lift Taboola claims ("10%+"). Route results to the SMB publisher team with the numbers filled in.

A personal estimate qualifies leads and shortens the first call.

• Estimates read as promises

  Show a range and the assumptions.

• HiringPublisher growth: a Publisher Sales Manager, SMB and an Account Executive - SMB (New York) to "onboard a large volume of ComScore 500 to 2000 level publishers" and calculate "media math" on calls; an Optimise Account Manager (Gurugram, posted October 13, 2026) with "800 clients in your portfolio" to "Identify, pitch and close upsell opportunities at scale"; publisher account managers for SMB in the US and Canada, France and Italy.Source
• Your websitePublishers page: "Programmatic revenue is dropping for publishers"; "Increase valuable traffic by 10%+". DeeperDive, the publisher GenAI answer engine, "drives a 15% click-through rate from every AI answer back to your content" and captures "what your audience is actually asking".Source

Score each publisher weekly on missing placements, unused formats, traffic growth and revenue trend, and push the top 20 to each manager with a suggested pitch. Track revenue lift per action.

Ordering the work raises revenue per manager without more hires.

• Managers ignore the list

  Review it in weekly pipeline meetings.

• HiringPublisher growth: a Publisher Sales Manager, SMB and an Account Executive - SMB (New York) to "onboard a large volume of ComScore 500 to 2000 level publishers" and calculate "media math" on calls; an Optimise Account Manager (Gurugram, posted October 13, 2026) with "800 clients in your portfolio" to "Identify, pitch and close upsell opportunities at scale"; publisher account managers for SMB in the US and Canada, France and Italy.Source
• Your websitePublishers page: "Programmatic revenue is dropping for publishers"; "Increase valuable traffic by 10%+". DeeperDive, the publisher GenAI answer engine, "drives a 15% click-through rate from every AI answer back to your content" and captures "what your audience is actually asking".Source

Run the same survey with Korean and Japanese marketers, add Taboola's reading trends from local publishers, and launch the results at sponsored events and agency roadshows.

Local data earns local press and gives sellers a reason to call.

• Small samples

  Report ranges.

• HiringSenior Marketing Manager (Seoul): strategic lead for Korea and Japan, owning events, PR that turns "Taboola's proprietary data into compelling stories for press pick-up", and "localization of global content into Korean and Japanese"; Korean publishers include The Chosun, The JoongAng and Maekyung Media Group, and advertisers include Samsung, LG, Hyundai Motor Group and Kakao Pay. Taboola is also hiring an Advertising Sales Manager - Korea and an Advertising Account Manager in Seoul (posted September 21, 2026).Source
• Your websiteRealize+ page: an "agentic system that turns advertiser goals into outcomes"; Taboola's 2026 survey of 200 senior US and UK marketers found 75% say a performance channel with incremental outcomes beyond Search and Social is extremely or very important, and 80% would increase open web investment if it offered the same AI automation as Search and Social.Source

Define activation as a first tracked conversion within 14 days. Instrument each step, let Abby step in where accounts stall (pixel, budget, creative approval), and send a day-3 check-in from a human for accounts above a set budget.

Advertisers who see a conversion early keep spending.

• Too many prompts

  One prompt per stall.

• HiringSenior Product Manager - Platform Experience & AI (Tel Aviv, posted October 5, 2026): owns how "thousands of advertisers experience Realize ... through ABBY, our AI assistant, and increasingly through AI agents that operate Realize on the advertiser's behalf via our public MCP server"; Realize "is used by everyone from first-time SMB advertisers to global agencies" and the bar is "consumer-grade", measured on activation, engagement and retention. A second Senior Product Manager (Ad Experience, October 19) covers ad creation "across our UI, API, and AI agents" and "advertorial, or landing-page products".Source
• Your websiteRefer & Earn: "$1,000 per qualified referred advertiser" once the referral spends $5,000 within 45 days, "500 Active Referrers". Realize Pro is a training and certification program for agencies, reached by contacting an account manager.Source
• Your websiterealize.com/es/smb/ is translated into Spanish, but its three customer testimonials (for example "Realize monitored our campaigns and their performance...") remain in English.Source

Offer large advertisers a standard holdout test on Realize+: if incremental conversions fall short of the agreed target, Taboola credits part of the spend. Publish the method and anonymized results.

A guarantee removes the main objection to moving budget from walled gardens.

• Credits cost too much

  Cap credits per advertiser.

• Your websiteRealize+ page: an "agentic system that turns advertiser goals into outcomes"; Taboola's 2026 survey of 200 senior US and UK marketers found 75% say a performance channel with incremental outcomes beyond Search and Social is extremely or very important, and 80% would increase open web investment if it offered the same AI automation as Search and Social.Source
• Investor releaseQ2 2026 (reported August 5, 2026): revenue $476.8 million (+2.4%), ex-TAC gross profit $192.4 million (+11.8%), adjusted EBITDA $55.5 million; full-year ex-TAC guidance raised to $772-783 million; the company cited momentum with Realize and the addition of Fox News.Source
• HiringAgency Development Director (New York, posted July 31, 2026): leads strategy for 2-3 agency holding companies to "make agencies true believers in performance advertising beyond search and social"; a bonus is "Experience repositioning a platform or product that faced a legacy perception challenge in market".Source

With publisher consent and privacy review, turn aggregated question topics into targeting segments and a trends report in Realize, sharing revenue with participating publishers.

It is first-party intent search and social cannot copy, and it pays publishers for DeeperDive.

• Publisher pushback

  Share revenue and let them opt out.

• Your websitePublishers page: "Programmatic revenue is dropping for publishers"; "Increase valuable traffic by 10%+". DeeperDive, the publisher GenAI answer engine, "drives a 15% click-through rate from every AI answer back to your content" and captures "what your audience is actually asking".Source
• Your websiteRealize+ page: an "agentic system that turns advertiser goals into outcomes"; Taboola's 2026 survey of 200 senior US and UK marketers found 75% say a performance channel with incremental outcomes beyond Search and Social is extremely or very important, and 80% would increase open web investment if it offered the same AI automation as Search and Social.Source
• HiringSenior Product Manager - Platform Experience & AI (Tel Aviv, posted October 5, 2026): owns how "thousands of advertisers experience Realize ... through ABBY, our AI assistant, and increasingly through AI agents that operate Realize on the advertiser's behalf via our public MCP server"; Realize "is used by everyone from first-time SMB advertisers to global agencies" and the bar is "consumer-grade", measured on activation, engagement and retention. A second Senior Product Manager (Ad Experience, October 19) covers ad creation "across our UI, API, and AI agents" and "advertorial, or landing-page products".Source

Package a 90-day program: Realize campaigns in the US and Europe, an advertorial built with Taboola's tools, landing-page tests and a weekly CPA review. Charge through media spend and graduate brands to self-serve.

Brands that convert stay and grow spend, and the assets make Realize's traffic work.

• Service cost

  Limit to brands above a spend level.

• HiringSenior Business Development Manager, Growth Advertisers (APAC) (Bangkok, posted September 25, 2026): build "a portfolio of high-growth DTC ecommerce, affiliate and performance marketing advertisers"; "There is no inherited book"; "work closely with Growth Marketing"; host events and partner "with influencers and community leaders"; "Taboola sits at the top of the performance funnel: the click. You will need to understand everything that happens after it, from creative, landing page and offer through to conversion rate, AOV, CPA and LTV".Source
• HiringSenior Product Manager - Platform Experience & AI (Tel Aviv, posted October 5, 2026): owns how "thousands of advertisers experience Realize ... through ABBY, our AI assistant, and increasingly through AI agents that operate Realize on the advertiser's behalf via our public MCP server"; Realize "is used by everyone from first-time SMB advertisers to global agencies" and the bar is "consumer-grade", measured on activation, engagement and retention. A second Senior Product Manager (Ad Experience, October 19) covers ad creation "across our UI, API, and AI agents" and "advertorial, or landing-page products".Source
• HiringAdvertiser Sales Manager, Growth - Spanish-Speaking Americas and an Associate role (São Paulo, posted August 31, 2026): "driving new business across Spanish-Speaking Americas (SAM)", "a highly commercial, outbound-focused role", "Fluent or native Spanish is a must", with bonus experience in "fintech, gaming, e-commerce or other digital-first businesses". Taboola is also hiring advertiser account managers in Mexico City and for the South Cone.Source

Build a self-serve publisher flow: site check, terms, code install, first placements and a revenue dashboard, with sellers stepping in above a traffic level.

Self-serve widens supply at low cost and frees sellers for bigger deals.

• Low-quality sites

  Automated and human review before ads run.

• HiringPublisher growth: a Publisher Sales Manager, SMB and an Account Executive - SMB (New York) to "onboard a large volume of ComScore 500 to 2000 level publishers" and calculate "media math" on calls; an Optimise Account Manager (Gurugram, posted October 13, 2026) with "800 clients in your portfolio" to "Identify, pitch and close upsell opportunities at scale"; publisher account managers for SMB in the US and Canada, France and Italy.Source
• Your websitePublishers page: "Programmatic revenue is dropping for publishers"; "Increase valuable traffic by 10%+". DeeperDive, the publisher GenAI answer engine, "drives a 15% click-through rate from every AI answer back to your content" and captures "what your audience is actually asking".Source

Add a "test this headline on Realize" button with a starter credit, collect email for a weekly trends digest, and track users who launch a campaign.

Free tools attract the exact people who buy ads.

• Credit abuse

  One per verified business.

• Your websiteFree tools and channels: Realize Trends (trending topics, image trends and a headline analyzer) at realizetrends.taboola.com; a YouTube channel with about 6,000 subscribers and 511 videos; taboola.com's RSS feed last posted in October 2020.Source
• Your websiteRefer & Earn: "$1,000 per qualified referred advertiser" once the referral spends $5,000 within 45 days, "500 Active Referrers". Realize Pro is a training and certification program for agencies, reached by contacting an account manager.Source

Publish the Realize Pro modules as a free YouTube course with a certificate quiz on realize.com, and use clips in agency and SMB outreach.

Training content builds trust and creates skilled buyers who spend more.

• Low views

  Promote through agencies.

• Your websiteFree tools and channels: Realize Trends (trending topics, image trends and a headline analyzer) at realizetrends.taboola.com; a YouTube channel with about 6,000 subscribers and 511 videos; taboola.com's RSS feed last posted in October 2020.Source
• Your websiteRefer & Earn: "$1,000 per qualified referred advertiser" once the referral spends $5,000 within 45 days, "500 Active Referrers". Realize Pro is a training and certification program for agencies, reached by contacting an account manager.Source

Package Taboola News placements for app-install and fintech advertisers in markets where these phones lead, with a test budget and benchmarks, and sell it through the growth teams.

It is distinctive mobile inventory that the walled gardens do not sell.

• OEM partner limits

  Agree ad rules with partners first.

• HiringGlobal Account Manager, Taboola News (London): Taboola's recommendations "now come packaged with devices from Samsung, Xiaomi, Oppo, and many more", with partners including Motorola and US carriers. Marketing Manager, Israel (posted September 3, 2026): events, "educational webinars, seminars, breakfast meetings", reporting in Salesforce and Qlik Sense.Source
• HiringAdvertiser Sales Manager, Growth - Spanish-Speaking Americas and an Associate role (São Paulo, posted August 31, 2026): "driving new business across Spanish-Speaking Americas (SAM)", "a highly commercial, outbound-focused role", "Fluent or native Spanish is a must", with bonus experience in "fintech, gaming, e-commerce or other digital-first businesses". Taboola is also hiring advertiser account managers in Mexico City and for the South Cone.Source
• HiringSenior Business Development Manager, Growth Advertisers (APAC) (Bangkok, posted September 25, 2026): build "a portfolio of high-growth DTC ecommerce, affiliate and performance marketing advertisers"; "There is no inherited book"; "work closely with Growth Marketing"; host events and partner "with influencers and community leaders"; "Taboola sits at the top of the performance funnel: the click. You will need to understand everything that happens after it, from creative, landing page and offer through to conversion rate, AOV, CPA and LTV".Source