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351face.com website review
Visit site (opens in a new tab)Reviewed 13 November 202656 issues · 98 checks
This review found 56 issues worth fixing on 351face.com, 26 of them high impact, across 98 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
66D- #97,436 of 106,379 reviewed websitesbeats 7%
- #57,318 of 59,963 online storesbeats 4%
- #2,184 of 2,440 WooCommerce storesbeats 9%
Closest competitors among WooCommerce stores
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 23, 2026 | 2.1 s |
| May 30, 2026 | 1.9 s |
| Jun 6, 2026 | 2.0 s |
| Jun 13, 2026 | 2.2 s |
| Jun 20, 2026 | 2.5 s |
| Jun 27, 2026 | 2.1 s |
| Jul 4, 2026 | 2.3 s |
| Jul 11, 2026 | 2.1 s |
| Jul 18, 2026 | 2.0 s |
| Jul 25, 2026 | 2.2 s |
| Aug 1, 2026 | 2.1 s |
| Aug 8, 2026 | 2.4 s |
| Aug 15, 2026 | 2.7 s |
| Aug 22, 2026 | 2.9 s |
| Aug 29, 2026 | 3.3 s |
| Sep 5, 2026 | 3.5 s |
| Sep 12, 2026 | 2.9 s |
| Sep 19, 2026 | 2.9 s |
| Sep 26, 2026 | 2.9 s |
| Oct 3, 2026 | 2.9 s |
| Oct 10, 2026 | 3.5 s |
| Oct 17, 2026 | 3.6 s |
| Oct 24, 2026 | 3.6 s |
| Oct 31, 2026 | 3.6 s |
| Nov 7, 2026 | 3.3 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 23, 2026 | 132 ms |
| May 30, 2026 | 133 ms |
| Jun 6, 2026 | 120 ms |
| Jun 13, 2026 | 129 ms |
| Jun 20, 2026 | 121 ms |
| Jun 27, 2026 | 121 ms |
| Jul 4, 2026 | 129 ms |
| Jul 11, 2026 | 129 ms |
| Jul 18, 2026 | 126 ms |
| Aug 8, 2026 | 103 ms |
| Aug 15, 2026 | 103 ms |
| Aug 22, 2026 | 103 ms |
| Aug 29, 2026 | 103 ms |
| Sep 5, 2026 | 103 ms |
| Sep 12, 2026 | 102 ms |
| Sep 19, 2026 | 104 ms |
| Sep 26, 2026 | 104 ms |
| Oct 3, 2026 | 104 ms |
| Oct 10, 2026 | 104 ms |
| Oct 17, 2026 | 103 ms |
| Oct 24, 2026 | 103 ms |
| Oct 31, 2026 | 104 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
Speed
Reduce unused JavaScript
47.2 s · 6.0 MBAbout 6.0 MB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 47.2 s faster on a phone.
Improve image delivery
7.0 s · 1.3 MB3 images could be 1.3 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 7.0 s faster on a phone.
Use efficient cache lifetimes
4.3 s · 3.4 MB40 files are served with short cache lifetimes, so returning visitors download them again (3.4 MB).
Render-blocking requests
6.2 s66 files block the first paint until they finish downloading. Deferring or inlining them could save about 6.2 s.
YouTube adds 3.6 s
3.6 sYouTube costs a phone 3.6 s of main-thread work and 7.7 MB of downloads while your page loads. That alone is enough to make taps feel slow. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Reduce unused CSS
2.4 s · 343 KiBAbout 343 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 2.4 s faster on a phone.
Main-thread work: 15.7 s
A phone's processor spends 15.7 s on main-thread work while loading, 8.4 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
Mobile performance score: 26
26/100Your mobile performance score is 26. Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.
8 third-party services on the page
8 third-party services load with your homepage (YouTube, Google CDN and Google Tag Manager and others), adding 14.6 MB and 5.4 s of main-thread time.
Google CDN adds 586 ms
586 msGoogle CDN costs a phone 586 ms of main-thread work and 1.1 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
20 long tasks on the main thread
20 long tasks block the main thread while loading, the longest for 423 ms. During a long task the page ignores taps.
Google Tag Manager adds 335 ms
335 msGoogle Tag Manager costs a phone 335 ms of main-thread work and 458 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
fly.dev adds 175 ms
175 msfly.dev costs a phone 175 ms of main-thread work and 1.6 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Google Maps adds 250 ms
250 msGoogle Maps costs a phone 250 ms of main-thread work and 463 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
2,458 HTML elements
The page has 2,458 HTML elements. Above 1,500, rendering and every interaction get slower on phones.
Font display
200 msWeb fonts hide text while they load. Setting font-display: swap shows text immediately (about 200 ms).
Minify JavaScript
150 ms · 32 KiB32 KiB could be saved by minifying JavaScript.
Minify CSS
150 ms · 12 KiB12 KiB could be saved by minifying CSS.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Forced reflow
Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.
1 checks passed
Server response: 218 ms
218 msYour server sent the HTML in 218 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Fails Core Web Vitals for real visitors
Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.
Largest Contentful Paint: 98.5 s
98.5 sYour largest element takes 98.5 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.
Speed Index: 34.4 s
34.4 sVisually, the page fills in at 34.4 s (Speed Index). Good is under 3.4 s.
Time to Interactive: 101.4 s
101.4 sThe page becomes fully interactive after 101.4 s. Good is under 3.8 s.
First Contentful Paint: 6.3 s
6.3 sThe first text or image appears after 6.3 s on a phone. Good is under 1.8 s.
Total Blocking Time: 2.0 s
2.0 sScripts block taps and scrolling for 2.0 s in total while the page loads. Good is under 200 ms.
Real-user LCP: 3.4 s
3.4 sReal visitors wait 3.4 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Largest content (LCP) got 72% slower for real visitors
+72%Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' largest content (lcp) went from 2.1 s to 3.3 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Real-user FCP: 3.0 s
3.0 sReal visitors see the first content after 3.0 s (75th percentile). Good is under 1.8 s.
1 image without width and height
1 image have no width and height attributes, so the layout jumps as each one loads.
3 checks passed
Real-user CLS: 0.01
0.01For real visitors the layout shifts by 0.01 (75th percentile). Good is under 0.1.
Tap response (INP) got 22% faster for real visitors
-22%Over the last 25 four-week periods to 2026-11-07, real Chrome visitors' tap response (inp) went from 132 ms to 104 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Cumulative Layout Shift: 0.077
0.077The layout barely moves while loading (CLS 0.077, good is under 0.1).
Images and page weight
Page weight: 19.6 MB in 360 requests
19.6 MBYour homepage downloads 19.6 MB in 360 requests on a phone: scripts 10.6 MB (136), images 6.4 MB (62) and stylesheets 1.0 MB (71). Under 2 MB keeps phones on slow connections fast.
2 images over 500 KB
2 images weigh 2.0 MB together. On a phone connection a single image that size takes seconds.
7 images far larger than shown
1.6 MB7 images are downloaded at several times the size a phone draws them, for example 2026_hs_website_banner_2000px.png at 2,000 px wide, shown at 390 px. Resized copies would save about 1.6 MB.
10 images in older formats
10 images (2.7 MB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.
10 images below the first screen load straight away
10 images further down the page (434 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.
About 5.6 g of CO₂ per visit
5.56 gBy the Sustainable Web Design model, a visit to your homepage emits about 5.56 g of CO₂e: 667.5 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
Accessibility
Unlabelled dropdowns
1 dropdown has no label.
Frames without titles
10 frames have no title, so screen-reader users cannot tell what they contain.
6 tap targets too small
6 tap targets are too small or too close together to hit reliably with a finger.
4 text elements with low contrast
4 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.
Links look like plain text
4 links inside paragraphs rely on colour alone to stand out.
Links must have discernible text (4 elements)
Links must have discernible text: 4 elements on the page fail this check, rated serious by axe-core.
ARIA tab nodes must have an accessible name (1 element)
ARIA tab nodes must have an accessible name: 1 element on the page fails this check, rated serious by axe-core.
2 images without alt text
2 images have no alt text, which hurts accessibility and image search.
All page content should be contained by landmarks (72 elements)
All page content should be contained by landmarks: 72 elements on the page fail this check, rated moderate by axe-core.
Zoom is disabled
The viewport tag blocks pinch-zoom, which low-vision visitors rely on.
4 form fields without a label
4 form fields have no label, so screen readers announce an empty box and autofill guesses.
Headings skip levels
Headings skip levels (h2 → h5), which makes the page harder to scan with a screen reader.
1 checks passed
50 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 61 WCAG 2.2 A/AA and best-practice rules on the phone render: 50 passed and 11 failed. 4 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
Title is long (69 characters)
Your title is 69 characters, so Google will cut it off around 60: “Advanced Cosmetic Surgery & Laser Center | Cincinnati Plastic Surgery”.
No social preview image
No Open Graph image, so links shared on LinkedIn, Slack or Facebook show no preview picture.
8 links with vague text
8 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.
235 internal links, 44 external
The homepage links to 235 pages on 351face.com and 44 external pages.
6 checks passed
Meta description: 155 characters
Your meta description is 155 characters: “Advanced Cosmetic Surgery: Cincinnati's Plastic Surgery and Laser Center. We specialize in Facelifts, Eyelid Lifts, Rhi…”.
One H1 headline
Your main headline reads: “Jon E. Mendelsohn, MD, FACS: Experience Matters”.
Canonical URL set
The canonical URL is https://351face.com/.
Structured data in place
Structured data found: BreadcrumbList, Dermatology, Organization, WebPage and WebSite.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://351face.com/sitemap_index.xml.
AI search readiness
No llms.txt
There is no https://351face.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.
3 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Organization data: 4 of 6 facts
Your Organization JSON-LD gives name, url, logo and sameAs (social profiles); description and contact details would complete it.
Text is in the HTML
Your server sends the page's text in the HTML (2,507 words), so crawlers that don't run JavaScript still read it.
Other pages
1 linked page is broken
Your homepage links to https://351face.com/dr-jon-mendelsohn-about, which answers with an error. Visitors hit a dead end and search engines drop it.
2 pages without a meta description
https://351face.com/mendelsohn-foundation-for-the-arts and https://351face.com/trueselfies have no meta description, so Google writes the search snippet from whatever text it finds.
2 links to non-canonical URLs
Your homepage links to 2 pages by a URL that isn't their canonical one, for example https://351face.com/mendelsohn-foundation-for-the-arts, whose canonical is https://351face.com/donate/mendelsohn-foundation-for-the-arts. Linking straight to the canonical URL saves crawlers a detour and keeps ranking signals on one address.
4 pages without an H1
https://351face.com/blog, https://351face.com/schedule-pre-authorization-phone-call, https://351face.com/mendelsohn-foundation-for-the-arts and https://351face.com/trueselfies have no <h1> headline, so visitors and search engines get no clear main topic.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 102 found) and read each the way a search engine does.
3 checks passed
Titles are unique
Every page we checked has its own title.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 14 pages that loaded have a <title>.
Best practices
7 small tap targets
7 of 17 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.
7 third-party cookies
7 third-party cookies are set on load; browsers are restricting these, so whatever relies on them breaks.
Deprecated browser APIs
The page uses 1 deprecated browser API that will stop working in future browsers (“Unload event listeners are deprecated and will be removed.”).
3 JavaScript errors while loading
3 errors were logged to the browser console while the page loaded, for example “Failed to load resource: the server responded with a status of 404 ()”.
2 distorted images
2 images are displayed at the wrong aspect ratio, so they look stretched or squashed.
Browser-reported issues
Chrome logged issues while loading the page (“Cookie”).
Missing source maps
Large scripts ship without source maps.
1 checks passed
Mobile viewport set
The page declares a mobile viewport.
Content and conversion
Local business without LocalBusiness data
Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.
A 9-field form
Your longest form asks for 9 fields (3 required). Every extra field lowers completion.
About 1,855 words of copy
The homepage carries about 1,855 words of visible text.
8 checks passed
Clear next step on the first screen
On a phone, the first screen shows a clear next step: “Schedule Complimentary Consultation”.
30 calls to action
The homepage has 30 calls to action, for example “Schedule Here”, “Schedule Consult” and “Contact Us”.
Social proof on the page
Social proof on the homepage: 9 testimonial or review blocks and 4 trust badges.
Analytics in place
Analytics detected: Google Analytics.
Direct contact links
Visitors can reach you directly: 3 phone links and 1 email link.
Opening hours shown
Your opening hours are on the homepage.
Phone number on the homepage
Your phone number is on the homepage as a tap-to-call link.
Risk reducer mentioned
A guarantee or risk reducer (money-back, free trial, no credit card or similar) is mentioned on the page.
Privacy and tracking
3 trackers load before any consent
3Before a visitor clicks anything, the page loads Google Ads, Google Analytics and Google Tag Manager (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
16 cookies set on arrival
16Opening the homepage sets 16 cookies, 5 of them by other companies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
26 other companies contacted
Loading the homepage contacts 26 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Security, domain, email and software versions
The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at 351face.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.
Upkeep, stack and company
Stack
- CMS
- WordPress
- Framework
- jQuery
- E-commerce
- WooCommerce
- Analytics
- Google Analytics
- Hosting
- InMotion Hosting, Inc.
Upkeep, stack, hiring and company data from programmable.info
Go beyond the website
What your $25 Growth Playbook adds
This review found 56 issues on 351face.com, including 25 speed issues, 3 SEO issues and 2 conversion gaps. That is the website alone. The full Growth Playbook pairs these findings with what your customers say in public reviews and communities and what your closest competitors do better, then turns everything into at least 20 prioritised ideas, each with the evidence behind it, a step-by-step playbook, a metric and an owner.
- 28 research agents read your site, reviews, competitors, communities and public filings
- Customer review mining (G2, Capterra, Trustpilot and more) and voice-of-pain analysis in your buyers’ own words
- Competitor intelligence with battlecards for your closest rivals
- Ideal customer profile, buyer segments and buying-stage funnel
- Ranked channels, outreach sequences and content angles
- Live Reddit threads where buyers ask for what you sell, with draft replies
- Earned media and PR openings
- At least 20 ideas with evidence, a step-by-step playbook, metric, owner, effort and impact, grouped into this week, this quarter, big bets and wildcards, plus a 30/60/90-day roadmap
- PDF, Markdown, CSV, Notion and Linear exports, and a shareable page your team can track progress on
- Refresh the playbook later to see what changed
14-day money-back guarantee: not happy for any reason, email us within 14 days and we refund in full.