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360containers.com website review

Visit site (opens in a new tab)Reviewed 13 November 202639 issues · 79 checks

This review found 39 issues worth fixing on 360containers.com, 11 of them high impact, across 79 checks. The most urgent: reduce unused JavaScript. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Full-page screenshot of 360containers.com (phone) rendered by Google PageSpeed Insights

How it loaded on a phone

  1. 360containers.com at 0.4 s0.4 s
  2. 360containers.com at 0.8 s0.8 s
  3. 360containers.com at 1.1 s1.1 s
  4. 360containers.com at 1.5 s1.5 s
  5. 360containers.com at 1.9 s1.9 s
  6. 360containers.com at 2.3 s2.3 s
  7. 360containers.com at 2.6 s2.6 s
  8. 360containers.com at 3.0 s3.0 s

Speed

6 to fix62
  • Reduce unused JavaScript

    2.3 s · 420 KiB

    About 420 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 2.3 s faster on a phone.

  • Improve image delivery

    1.3 MB

    19 images could be 1.3 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.

  • Mobile performance score: 62

    62/100

    Your mobile performance score is 62. Pages that score under 90 lose visitors before the first paint.

  • Render-blocking requests

    750 ms

    21 files block the first paint until they finish downloading. Deferring or inlining them could save about 750 ms.

  • 6 third-party services on the page

    6 third-party services load with your homepage (Google Tag Manager, cloudflare.com and Google/Doubleclick Ads and others), adding 919 KiB and 543 ms of main-thread time.

  • Google Tag Manager adds 519 ms

    519 ms

    Google Tag Manager costs a phone 519 ms of main-thread work and 839 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 4 long tasks on the main thread

    4 long tasks block the main thread while loading, the longest for 162 ms. During a long task the page ignores taps.

  • Reduce unused CSS

    13 KiB

    About 13 KiB of CSS is downloaded but never applied on this page.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Minify CSS

    3 KiB

    3 KiB could be saved by minifying CSS.

2 checks passed
  • Main-thread work: 1.0 s

    A phone's processor spends 1.0 s on main-thread work while loading, 482 ms of it running JavaScript. That is comfortably low.

  • Server response: 2 ms

    2 ms

    Your server sent the HTML in 2 ms, well inside Google's 600 ms guideline.

Core Web Vitals

10 to fix50
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Real-user FCP: 3.1 s

    3.1 s

    Real visitors see the first content after 3.1 s (75th percentile). Good is under 1.8 s.

  • Real-user TTFB: 2.9 s

    2.9 s

    Real visitors wait 2.9 s for your server to start answering (75th percentile). Good is under 800 ms.

  • Largest Contentful Paint: 22.2 s

    22.2 s

    Your largest element takes 22.2 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the text “BEER & WINE PACKAGING Bottles, Labels, Custom Boxes & Assem…”.

  • Time to Interactive: 22.6 s

    22.6 s

    The page becomes fully interactive after 22.6 s. Good is under 3.8 s.

  • Real-user LCP: 3.2 s

    3.2 s

    Real visitors wait 3.2 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Speed Index: 5.2 s

    5.2 s

    Visually, the page fills in at 5.2 s (Speed Index). Good is under 3.4 s.

  • First Contentful Paint: 2.4 s

    2.4 s

    The first text or image appears after 2.4 s on a phone. Good is under 1.8 s.

  • 21 images without width and height

    21 images have no width and height attributes, so the layout jumps as each one loads.

  • Total Blocking Time: 290 ms

    290 ms

    Scripts block taps and scrolling for 290 ms in total while the page loads. Good is under 200 ms.

2 checks passed
  • Real-user CLS: 0.01

    0.01

    For real visitors the layout shifts by 0.01 (75th percentile). Good is under 0.1.

  • Cumulative Layout Shift: 0.003

    0.003

    The layout barely moves while loading (CLS 0.003, good is under 0.1).

Images and page weight

4 to fix33
  • Page weight: 4.7 MB in 89 requests

    4.7 MB

    Your homepage downloads 4.7 MB in 89 requests on a phone: images 1.9 MB (27), other files 1.5 MB (11) and scripts 985 KiB (34). Under 2 MB keeps phones on slow connections fast.

  • 9 images far larger than shown

    793 KiB

    9 images are downloaded at several times the size a phone draws them, for example Steinhardt-Brewing.png at 557 px wide, shown at 100 px. Resized copies would save about 793 KiB.

  • 16 images in older formats

    16 images (1.4 MB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • 15 images below the first screen load straight away

    15 images further down the page (1.3 MB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

  • About 1.3 g of CO₂ per visit

    1.34 g

    By the Sustainable Web Design model, a visit to your homepage emits about 1.34 g of CO₂e: 160.5 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

Accessibility

7 to fixGoogle 7591
  • 1 button without a name

    1 button has no accessible name, so screen readers announce just “button”.

  • 8 text elements with low contrast

    8 text elements don't have enough contrast against the background to read easily, especially outdoors on a phone.

  • 15 images without alt text

    15 images have no alt text, which hurts accessibility and image search.

  • All page content should be contained by landmarks (15 elements)

    All page content should be contained by landmarks: 15 elements on the page fail this check, rated moderate by axe-core.

  • 7 form fields without a label

    7 form fields have no label, so screen readers announce an empty box and autofill guesses.

  • 7 links without text

    7 visible links have no text or label, so screen readers cannot say where they go.

  • 1 tap target too small

    1 tap target is too small or too close together to hit reliably with a finger.

1 checks passed
  • 47 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 53 WCAG 2.2 A/AA and best-practice rules on the phone render: 47 passed and 6 failed. 1 more need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

3 to fixGoogle 8590
  • 4 H1 headlines

    There are 4 <h1> headlines (“Beer & Wine Packaging”, “Printed Boxes & Labels” and “Assembly & Repack Services”). One clear main headline is easier for people and search engines.

  • No social preview image

    No Open Graph image, so links shared on LinkedIn, Slack or Facebook show no preview picture.

  • 8 links with vague text

    8 links use generic text like “click here” or “learn more”, which tells Google nothing about the page behind them.

  • 34 internal links, 1 external

    The homepage links to 34 pages on 360containers.com and 1 external page.

6 checks passed
  • Meta description: 154 characters

    Your meta description is 154 characters: “Full-service supplier of bulk bottles, cans, labels, and packaging for beer, wine, and soda. Custom printing, logistics…”.

  • Title: 54 characters

    Your title is a healthy 54 characters: “360 Containers | Bulk Beer, Wine & Soda Bottles & Cans”.

  • Canonical URL set

    The canonical URL is https://www.360containers.com/.

  • Structured data in place

    Structured data found: BreadcrumbList, Organization, WebPage and WebSite.

  • robots.txt in place

    robots.txt is in place and points crawlers to your sitemap.

  • XML sitemap found

    Your XML sitemap is reachable at https://www.360containers.com/sitemap_index.xml.

AI search readiness

1 to fix88
  • Organization data is thin (3 of 6 facts)

    Your Organization JSON-LD is missing sameAs (social profiles), description and contact details. These are the facts AI assistants use to describe a business and to tell it apart from others with a similar name.

  • No llms.txt

    There is no https://www.360containers.com/llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

2 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (271 words), so crawlers that don't run JavaScript still read it.

Other pages

2 to fix90
  • 3 pages without a meta description

    https://www.360containers.com/product-category/beer-bottles, https://www.360containers.com/product-category/boxes-and-inserts and https://www.360containers.com/product-category/bottle-crowns have no meta description, so Google writes the search snippet from whatever text it finds.

  • 2 pages without an H1

    https://www.360containers.com/contact-us and https://www.360containers.com/return-refund-policy have no <h1> headline, so visitors and search engines get no clear main topic.

  • 1 page with very little text

    https://www.360containers.com/contact-us has under 150 words in the HTML. Thin pages rarely rank; if the text loads with JavaScript, crawlers that don't run it see even less.

  • 12 internal pages checked

    We fetched 12 pages linked from your homepage and read each the way a search engine does.

5 checks passed
  • Linked pages load

    All 12 pages we checked loaded without an error.

  • Canonical URLs point to themselves

    No page we checked hands its ranking to a different URL.

  • Titles are unique

    Every page we checked has its own title.

  • No linked page is hidden from search

    None of the pages we checked carries a noindex tag.

  • Every page has a title

    All 12 pages that loaded have a <title>.

Best practices

2 to fixGoogle 8191
  • Deprecated browser APIs

    The page uses 1 deprecated browser API that will stop working in future browsers (“Unload event listeners are deprecated and will be removed.”).

  • 2 JavaScript errors while loading

    2 errors were logged to the browser console while the page loaded, for example “%c%d font-size:0;color:transparent NaN”.

2 checks passed
  • Tap targets are thumb-sized

    28 of 28 tappable elements near the top are at least 24 px.

  • Mobile viewport set

    The page declares a mobile viewport.

Content and conversion

3 to fix83
  • Local business without LocalBusiness data

    Your homepage shows a street address but no LocalBusiness JSON-LD, so Google and AI assistants have to guess your address, hours and phone from the page text.

  • Thin social proof

    Social proof on the homepage: 15 customer or partner logos. Pairing it with named testimonials or customer logos makes it far more convincing.

  • Only about 213 words

    The homepage has only about 213 words of visible text; thin pages give Google and first-time buyers little to go on.

  • No opening hours

    The homepage shows no opening hours. If customers visit or call, show when.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

6 checks passed
  • Clear next step on the first screen

    On a phone, the first screen shows a clear next step: “SHOP” and “CONTACT”.

  • 11 calls to action

    The homepage has 11 calls to action, for example “Shop”, “Contact” and “Contact Us”.

  • 1 short form

    A short form (7 fields at most) is right on the homepage, asking for an email.

  • Analytics in place

    Analytics detected: Google Analytics.

  • Direct contact links

    Visitors can reach you directly: 1 phone link and 0 email links.

  • Phone number on the homepage

    Your phone number is on the homepage as a tap-to-call link.

Privacy and tracking

1 to fix
  • 3 trackers load before any consent

    3

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics and Google Tag Manager (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 12 cookies set on arrival

    12

    Opening the homepage sets 12 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 9 other companies contacted

    Loading the homepage contacts 9 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Security, domain, email and software versions

The security, domain and email checks, software and plugin versions, and any app with a known security problem are visible only to people at 360containers.com, because details like these could help someone attack a site. Every review keeps them private, whatever they found.

Upkeep, stack and company

Stack

CMS
WordPress
Framework
jQuery
E-commerce
WooCommerce
Analytics
Google Analytics
Hosting
Cloudflare

Upkeep, stack, hiring and company data from programmable.info

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