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activeminds.org website review
Visit site (opens in a new tab)Reviewed 19 October 202627 issues · 99 checks
This review found 27 issues worth fixing on activeminds.org, 8 of them high impact, across 99 checks. The most urgent: render-blocking requests. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.
- Homepage
- Phone render
- Links and pages
- Google PageSpeed
Google PageSpeed Insights (opens in a new tab), mobile
Site score
86BClosest competitors among reviewed websites
Compare side by sideShow as table
| Date | Real-visitor load time (LCP) |
|---|---|
| May 2, 2026 | 1.6 s |
| May 9, 2026 | 1.5 s |
| May 16, 2026 | 1.5 s |
| May 23, 2026 | 1.4 s |
| May 30, 2026 | 1.5 s |
| Jun 6, 2026 | 1.7 s |
| Jun 13, 2026 | 1.7 s |
| Jun 20, 2026 | 1.8 s |
| Jun 27, 2026 | 1.6 s |
| Jul 4, 2026 | 1.4 s |
| Jul 11, 2026 | 1.1 s |
| Jul 18, 2026 | 1.1 s |
| Jul 25, 2026 | 1.1 s |
| Aug 1, 2026 | 1.1 s |
| Aug 8, 2026 | 1.3 s |
| Aug 15, 2026 | 1.8 s |
| Aug 22, 2026 | 2.2 s |
| Aug 29, 2026 | 2.3 s |
| Sep 5, 2026 | 2.2 s |
| Sep 12, 2026 | 2.1 s |
| Sep 19, 2026 | 2.0 s |
| Sep 26, 2026 | 2.1 s |
| Oct 3, 2026 | 2.0 s |
| Oct 10, 2026 | 2.0 s |
| Oct 17, 2026 | 1.8 s |
Show as table
| Date | Real-visitor tap response (INP) |
|---|---|
| May 2, 2026 | 119 ms |
| May 9, 2026 | 120 ms |
| May 16, 2026 | 120 ms |
| May 23, 2026 | 115 ms |
| May 30, 2026 | 117 ms |
| Jun 6, 2026 | 115 ms |
| Jun 13, 2026 | 114 ms |
| Jun 20, 2026 | 111 ms |
| Jun 27, 2026 | 114 ms |
| Jul 4, 2026 | 119 ms |
| Jul 11, 2026 | 112 ms |
| Jul 18, 2026 | 112 ms |
| Jul 25, 2026 | 113 ms |
| Aug 1, 2026 | 112 ms |
| Aug 8, 2026 | 118 ms |
| Aug 15, 2026 | 124 ms |
| Aug 22, 2026 | 118 ms |
| Aug 29, 2026 | 116 ms |
| Sep 5, 2026 | 111 ms |
| Sep 12, 2026 | 114 ms |
| Sep 19, 2026 | 117 ms |
| Sep 26, 2026 | 128 ms |
| Oct 3, 2026 | 128 ms |
| Oct 10, 2026 | 134 ms |
| Oct 17, 2026 | 132 ms |
Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.
One score from every part of this review. How it works
Speed
Render-blocking requests
3.7 s8 files block the first paint until they finish downloading. Deferring or inlining them could save about 3.7 s.
8 third-party services on the page
8 third-party services load with your homepage (Google Tag Manager, Facebook and fundraiseup.com and others), adding 1.2 MB and 955 ms of main-thread time.
Mobile performance score: 57
57/100Your mobile performance score is 57 (desktop: 61). Pages that score under 90 lose visitors before the first paint.
Reduce unused JavaScript
150 ms · 508 KiBAbout 508 KiB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 150 ms faster on a phone.
Use efficient cache lifetimes
475 KiB15 files are served with short cache lifetimes, so returning visitors download them again (475 KiB).
Google Tag Manager adds 418 ms
418 msGoogle Tag Manager costs a phone 418 ms of main-thread work and 508 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.
Main-thread work: 2.2 s
A phone's processor spends 2.2 s on main-thread work while loading, 1.4 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.
11 long tasks on the main thread
11 long tasks block the main thread while loading, the longest for 178 ms. During a long task the page ignores taps.
Reduce unused CSS
150 ms · 14 KiBAbout 14 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.
Legacy JavaScript
56 KiBPolyfills for old browsers add 56 KiB JavaScript that modern phones do not need.
Improve image delivery
42 KiB1 image could be 42 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen.
Chained critical requests
Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.
Minify CSS
3 KiB3 KiB could be saved by minifying CSS.
1 checks passed
Server response: 10 ms
10 msYour server sent the HTML in 10 ms, well inside Google's 600 ms guideline.
Core Web Vitals
Time to Interactive: 17.0 s
17.0 sThe page becomes fully interactive after 17.0 s. Good is under 3.8 s.
First Contentful Paint: 4.6 s
4.6 sThe first text or image appears after 4.6 s on a phone. Good is under 1.8 s.
Largest Contentful Paint: 5.5 s
5.5 sYour largest element takes 5.5 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the element shown below.
Largest content (LCP) got 25% slower for real visitors
+25%Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' largest content (lcp) went from 1.6 s to 1.8 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).
Total Blocking Time: 459 ms
459 msScripts block taps and scrolling for 459 ms in total while the page loads. Good is under 200 ms.
Speed Index: 4.6 s
4.6 sVisually, the page fills in at 4.6 s (Speed Index). Good is under 3.4 s.
2 images without width and height
2 images have no width and height attributes, so the layout jumps as each one loads.
Tap response (INP) got 11% slower for real visitors
+11%Over the last 25 four-week periods to 2026-10-17, real Chrome visitors' tap response (inp) went from 119 ms to 132 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).
7 checks passed
Passes Core Web Vitals for real visitors
Real Chrome users on phones pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)).
Real-user LCP: 1.7 s
1.7 sReal visitors wait 1.7 s for the largest content to appear (75th percentile). Good is under 2.5 s.
Real-user INP: 110 ms
110 msReal visitors wait 110 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.
Real-user CLS: 0.00
0.00For real visitors the layout shifts by 0.00 (75th percentile). Good is under 0.1.
Real-user FCP: 1.5 s
1.5 sReal visitors see the first content after 1.5 s (75th percentile). Good is under 1.8 s.
Real-user TTFB: 633 ms
633 msReal visitors wait 633 ms for your server to start answering (75th percentile). Good is under 800 ms.
Cumulative Layout Shift: 0.004
0.004The layout barely moves while loading (CLS 0.004, good is under 0.1).
Images and page weight
Page weight: 2.2 MB in 89 requests
2.2 MBYour homepage downloads 2.2 MB in 89 requests on a phone: scripts 1.5 MB (38), fonts 514 KiB (3) and images 110 KiB (7). Under 2 MB keeps phones on slow connections fast.
About 0.6 g of CO₂ per visit
0.63 gBy the Sustainable Web Design model, a visit to your homepage emits about 0.63 g of CO₂e: 75.2 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.
3 checks passed
Images use modern formats
Every sizeable image is WebP, AVIF or SVG.
Images load when needed
Images below the first screen wait until the visitor scrolls to them.
Images are sized for phones
No image is downloaded at more than three times the size it is drawn on a phone.
Accessibility
Hidden but focusable
1 element hidden from screen readers can still receive keyboard focus.
1 text element with low contrast
1 text element doesn't have enough contrast against the background to read easily, especially outdoors on a phone.
Frames without titles
1 frame has no title, so screen-reader users cannot tell what it contains.
Malformed lists
Some lists contain elements other than list items, which screen readers announce wrongly.
1 form field without a label
1 form field has no label, so screen readers announce an empty box and autofill guesses.
Headings skip levels
Headings skip levels (h2 → h4), which makes the page harder to scan with a screen reader.
2 checks passed
Every image has alt text
All 18 images in the HTML carry an alt attribute.
42 automated accessibility rules passed
axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 47 WCAG 2.2 A/AA and best-practice rules on the phone render: 42 passed and 5 failed. 2 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.
SEO
1 link with vague text
1 link use generic text like “click here” or “learn more”, which tells Google nothing about the page behind it.
101 internal links, 27 external
The homepage links to 101 pages on activeminds.org and 27 external pages.
8 checks passed
Meta description: 107 characters
Your meta description is 107 characters: “Mobilizing a youth-led movement that is changing how we think about, talk about, and support mental health.”.
One H1 headline
Your main headline reads: “Apply for Free Mental Health Programs for K-12 Schools & Youth Orgs”.
Title: 53 characters
Your title is a healthy 53 characters: “Active Minds | Championing a New Era of Mental Health”.
Canonical URL set
The canonical URL is https://activeminds.org/.
Structured data in place
Structured data found: BreadcrumbList, ImageObject, Organization, Place and PostalAddress.
Open Graph tags complete
Open Graph tags are complete, so shared links show a title, description and image.
robots.txt in place
robots.txt is in place and points crawlers to your sitemap.
XML sitemap found
Your XML sitemap is reachable at https://activeminds.org/sitemap_index.xml.
AI search readiness
No llms.txt
There is no /llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.
3 checks passed
AI answer engines may read the site
Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.
Organization data: 6 of 6 facts
Your Organization JSON-LD gives name, url, logo, sameAs (social profiles), description and contact details.
Text is in the HTML
Your server sends the page's text in the HTML (5,315 words), so crawlers that don't run JavaScript still read it.
Other pages
12 pages without an H1
/our-story, /mission-and-impact, /financials, /media, /blog and /events and 6 others have no <h1> headline, so visitors and search engines get no clear main topic.
15 internal pages checked
We fetched 15 pages linked from your homepage (of 41 found) and read each the way a search engine does.
6 checks passed
Linked pages load
All 15 pages we checked loaded without an error.
Canonical URLs point to themselves
No page we checked hands its ranking to a different URL.
Every page has a meta description
All 15 pages that loaded have a meta description.
Titles are unique
Every page we checked has its own title.
No linked page is hidden from search
None of the pages we checked carries a noindex tag.
Every page has a title
All 15 pages that loaded have a <title>.
Best practices
3 checks passed
No console errors
No JavaScript errors were logged while the page loaded on a phone.
Tap targets are thumb-sized
17 of 17 tappable elements near the top are at least 24 px.
Mobile viewport set
The page declares a mobile viewport.
Security and trust
No Content-Security-Policy
No Content-Security-Policy header, the main browser-side defence against injected scripts.
No clickjacking protection
Neither X-Frame-Options nor a CSP frame-ancestors policy is set, so any site can embed yours in a frame.
Short HSTS lifetime
HSTS is set, but max-age is 0 days; one year is the recommended minimum.
No X-Content-Type-Options
X-Content-Type-Options: nosniff is missing, so browsers may guess file types.
No Referrer-Policy
No Referrer-Policy header, so full URLs can leak to the sites you link to.
No Permissions-Policy
No Permissions-Policy header to switch off camera, microphone and location for embedded content.
No security.txt
There is no /.well-known/security.txt telling researchers how to report a security problem to you.
5 checks passed
Served over HTTPS
The homepage is served over HTTPS (activeminds.org).
Valid certificate (67 days left)
The certificate from Let's Encrypt · YR2 verifies for activeminds.org and is valid for another 67 days.
http:// redirects to https
http://activeminds.org redirects to the secure version.
HTTP/2
The server speaks HTTP/2, so browsers load many files over one connection.
All 56 links work
All 56 links checked from your homepage (40 internal, 16 external) answered without errors.
Domain and trust
No CAA record
activeminds.org has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.
DNSSEC is off
activeminds.org's DNS answers are not signed. DNSSEC stops attackers forging them to send visitors or email elsewhere; most registrars switch it on in a click, though most sites still run without it.
2 checks passed
Domain is 24 years old
24 yearsactiveminds.org was registered in Jan 2002 through Cloudflare, Inc.. An established domain carries more trust with email providers and search engines.
Registered until Jan 2027
activeminds.org is registered until Jan 2027.
Content and conversion
Thin social proof
Social proof on the homepage: 1 trust badge. Pairing it with named testimonials or customer logos makes it far more convincing.
No direct contact details
No phone number or email link on the homepage, so ready-to-buy visitors have one fewer way to reach you.
About 447 words of copy
The homepage carries about 447 words of visible text.
5 checks passed
Clear next step on the first screen
On a phone, the first screen shows a clear next step: “News and Contact” and “Join the Movement”.
17 calls to action
The homepage has 17 calls to action, for example “News and Contact”, “Contact Us” and “Join the Movement”.
2 short forms
2 short forms (1 field at most) are right on the homepage.
Analytics in place
Analytics detected: Google Tag Manager.
Risk reducer mentioned
A guarantee or risk reducer (money-back, free trial, no credit card or similar) is mentioned on the page.
Email authentication
DMARC is monitor-only (p=none)
DMARC is set to p=none, so mail pretending to be activeminds.org is still delivered. Reports are on, so moving to quarantine is the next step.
Email authentication score: 70/100
Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.
2 checks passed
SPF in place (~all)
An SPF record lists your sending servers and marks other mail as suspicious (~all): “v=spf1 ip4:34.195.3.229 include:spf1.formassembly.com include:_spf.google.com include:_spf.salesforce.com include:aspmx…”.
DKIM signing found
A DKIM key is published (selector “k1” and “mail”), so receivers can verify mail really came from you.
Privacy and tracking
6 trackers load before any consent
6Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Hotjar and Meta Pixel and 1 more (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.
19 cookies set on arrival
19Opening the homepage sets 19 cookies (measured from a US location before any click).
No consent tool detected
No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.
28 other companies contacted
Loading the homepage contacts 28 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.
Upkeep, stack and company
- It runs WordPress 7.1.2; the current release is 7.1.3.
- 1 plugin is behind its latest release.wp-search-with-algolia 2.14.1 → 3.0.1
Stack
- CMS
- WordPress 7.1.2
- Framework
- jQuery
- Analytics
- Google Tag Manager
Company
- Founded
- 2003
- Headquarters
- Washington, D.C.
Upkeep, stack, hiring and company data from programmable.info
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