aeropostale.com website review

128 files are served with short cache lifetimes, so returning visitors download them again (13.9 MB).

33 images could be 1,005 KiB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 2.1 s faster on a phone.

7 files block the first paint until they finish downloading. Deferring or inlining them could save about 3.0 s.

About 1.8 MB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 1.2 s faster on a phone.

A phone's processor spends 12.6 s on main-thread work while loading, 6.5 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

Your mobile performance score is 16 (desktop: 26). Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

The page has 3,018 HTML elements. Above 1,500, rendering and every interaction get slower on phones.

8 third-party services load with your homepage (Google Tag Manager, tvpagewidgets.com and Optimizely and others), adding 2.2 MB and 2.1 s of main-thread time.

940 KiB could be saved by minifying JavaScript.

Google Tag Manager costs a phone 895 ms of main-thread work and 864 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

About 183 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 600 ms faster on a phone.

20 long tasks block the main thread while loading, the longest for 438 ms. During a long task the page ignores taps.

tvpagewidgets.com costs a phone 245 ms of main-thread work and 313 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

33 KiB could be saved by minifying CSS.

Web fonts hide text while they load. Setting font-display: swap shows text immediately (about 150 ms).

Polyfills for old browsers add 80 KiB JavaScript that modern phones do not need.

45 KiB JavaScript is shipped twice across bundles.

Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

For real visitors the layout shifts by 0.28 (75th percentile). Good is under 0.1.

Your largest element takes 17.0 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image “100s of Styles Starting at $10 *Exclusions Apply”.

Visually, the page fills in at 19.4 s (Speed Index). Good is under 3.4 s.

The page becomes fully interactive after 56.2 s. Good is under 3.8 s.

Scripts block taps and scrolling for 2.7 s in total while the page loads. Good is under 200 ms.

The first text or image appears after 5.3 s on a phone. Good is under 1.8 s.

Real visitors wait 2.5 s for the largest content to appear (75th percentile). Good is under 2.5 s.

Real visitors wait 301 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

Real visitors wait 936 ms for your server to start answering (75th percentile). Good is under 800 ms.

The layout shifts by 0.221 while loading, so content jumps under the reader's thumb. Good is under 0.1.

11 images have no width and height attributes, so the layout jumps as each one loads.

Your homepage downloads 25.0 MB in 377 requests on a phone: media 14.5 MB (7), scripts 5.1 MB (113) and images 4.3 MB (132). Under 2 MB keeps phones on slow connections fast.

8 images further down the page (445 KiB) download before anyone scrolls to them. Adding loading="lazy" lets the first screen load first.

6 images are downloaded at several times the size a phone draws them, for example C-DENIM-MB.jpg at 1,248 px wide, shown at 390 px. Resized copies would save about 95 KiB.

1 image (374 KiB) is JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

By the Sustainable Web Design model, a visit to your homepage emits about 7.08 g of CO₂e: 849.7 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

3 elements use ARIA attributes their role does not allow, which confuses screen readers.

Certain ARIA roles must contain particular children: 3 elements on the page fail this check, rated critical by axe-core.

3 buttons have no accessible name, so screen readers announce just “button”.

ARIA attributes must conform to valid values: 2 elements on the page fail this check, rated critical by axe-core.

13 elements hidden from screen readers can still receive keyboard focus.

Interactive controls must not be nested: 6 elements on the page fail this check, rated serious by axe-core.

6 tap targets are too small or too close together to hit reliably with a finger.

ARIA input fields must have an accessible name: 4 elements on the page fail this check, rated serious by axe-core.

Form elements should have a visible label: 1 element on the page fails this check, rated serious by axe-core.

5 images have no alt text, which hurts accessibility and image search.

All page content should be contained by landmarks: 10 elements on the page fail this check, rated moderate by axe-core.

The viewport tag blocks pinch-zoom, which low-vision visitors rely on.

Page should contain a level-one heading: 1 element on the page fails this check, rated moderate by axe-core.

11 visible links have no text or label, so screen readers cannot say where they go.

1 form field has no label, so screen readers announce an empty box and autofill guesses.

Elements marked as presentational should be consistently ignored: 3 elements on the page fail this check, rated minor by axe-core.

Alternative text of images should not be repeated as text: 1 element on the page fails this check, rated minor by axe-core.

There is no <h1>, so neither visitors nor Google get a clear main headline.

Your title is 74 characters, so Google will cut it off around 60: “Men's and Women's Jeans, Clothes, Hoodies, and Graphic Tees | Aeropostale.”.

No canonical URL, so duplicate versions of the homepage (with or without www, with tracking parameters) can split ranking signals.

No Open Graph image (also missing: og:title, og:description), so links shared on LinkedIn, Slack or Facebook show no preview picture.

2 links have no real href, so search engines can't follow them.

1 link use generic text like “click here” or “learn more”, which tells Google nothing about the page behind it.

No twitter:card tag. X falls back to Open Graph, which is incomplete here.

The homepage links to 276 pages on aeropostale.com and 10 external pages.

There is no Organization (or LocalBusiness) JSON-LD, so search engines and AI assistants have no machine-readable facts about who runs the site: its name, logo, profiles and contact details.

There is no /llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

/wishlist is marked noindex but linked from your homepage. If it is meant to be found, remove the noindex.

Your homepage links to 2 pages by a URL that isn't their canonical one, for example /women/new-arrivals, whose canonical is /women-teen-girls/whats-new/new-arrivals. Linking straight to the canonical URL saves crawlers a detour and keeps ranking signals on one address.

We fetched 15 pages linked from your homepage (of 180 found) and read each the way a search engine does.

1 image failed to load on a phone, for example https://bat.bing.com/action/0?ti=5320776&tm=gtm002&Ver=2&mid=e1ebaa5d-5a11-472d-ae9b-ca3ebeb05fab&bo=6&sid=858d6d90c5d411f1a5c0c577ca9fbc22&vid=858da4f0c5d411f19db3d38f000c9a7d&vids=1&msclkid=N&pi=918.

217 of 248 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

The page uses 2 deprecated browser APIs that will stop working in future browsers (“Unload event listeners are deprecated and will be removed.”).

1 third-party cookie is set on load; browsers are restricting these, so whatever relies on them breaks.

4 errors were logged to the browser console while the page loaded, for example “Failed to load resource: net::ERR_FAILED”.

1 image is served at too low a resolution for sharp phone screens.

Chrome logged issues while loading the page (“Cookie”).

Large scripts ship without source maps.

No Strict-Transport-Security header, so browsers may still try plain http first on a return visit.

No Content-Security-Policy header, the main browser-side defence against injected scripts.

Neither X-Frame-Options nor a CSP frame-ancestors policy is set, so any site can embed yours in a frame.

X-Content-Type-Options: nosniff is missing, so browsers may guess file types.

No Referrer-Policy header, so full URLs can leak to the sites you link to.

No Permissions-Policy header to switch off camera, microphone and location for embedded content.

There is no /.well-known/security.txt telling researchers how to report a security problem to you.

aeropostale.com has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.

aeropostale.com's DNS answers are not signed. DNSSEC stops attackers forging them to send visitors or email elsewhere; most registrars switch it on in a click, though most sites still run without it.

Social proof on the homepage: 3 trust badges. Pairing it with named testimonials or customer logos makes it far more convincing.

The homepage carries about 830 words of visible text.

Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.

Before a visitor clicks anything, the page loads Amazon Ads, Google Ads, Google Analytics, Google Tag Manager and Meta Pixel and 6 mores (measured from a US location before any click). A consent tool (OneTrust) is installed; check it blocks these until visitors agree where the law requires it.

Opening the homepage sets 55 cookies (measured from a US location before any click).

Loading the homepage contacts 75 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.