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dandara.es website review

Visit site (opens in a new tab)Reviewed 19 October 202643 issues · 97 checks

This review found 43 issues worth fixing on dandara.es, 17 of them high impact, across 97 checks. The most urgent: improve image delivery. Your full playbook turns these into prioritised fixes alongside reviews, competitors and channels.

  1. Homepage
  2. Phone render
  3. Links and pages
  4. Google PageSpeed

Google PageSpeed Insights (opens in a new tab), mobile

Real-visitor load time (LCP)75th percentile, phones
2.1 s1.9 sApr 25Oct 102.0 s
Show as table
DateReal-visitor load time (LCP)
Apr 25, 20261.9 s
May 2, 20261.9 s
May 9, 20261.9 s
May 16, 20261.9 s
May 23, 20261.9 s
May 30, 20261.9 s
Jun 6, 20262.0 s
Jun 13, 20261.9 s
Jun 20, 20262.0 s
Jun 27, 20262.0 s
Jul 4, 20262.0 s
Jul 11, 20262.1 s
Jul 18, 20262.1 s
Jul 25, 20262.1 s
Aug 1, 20262.1 s
Aug 8, 20262.1 s
Aug 15, 20262.1 s
Aug 22, 20262.1 s
Aug 29, 20262.1 s
Sep 5, 20262.1 s
Sep 12, 20262.1 s
Sep 19, 20262.1 s
Sep 26, 20262.1 s
Oct 3, 20262.0 s
Oct 10, 20262.0 s
Real-visitor tap response (INP)75th percentile, phones
162 ms126 msApr 25Oct 10158 ms
Show as table
DateReal-visitor tap response (INP)
Apr 25, 2026130 ms
May 2, 2026132 ms
May 9, 2026134 ms
May 16, 2026137 ms
May 23, 2026136 ms
May 30, 2026137 ms
Jun 6, 2026137 ms
Jun 13, 2026134 ms
Jun 20, 2026134 ms
Jun 27, 2026135 ms
Jul 4, 2026136 ms
Jul 11, 2026138 ms
Jul 18, 2026141 ms
Jul 25, 2026143 ms
Aug 1, 2026147 ms
Aug 8, 2026152 ms
Aug 15, 2026155 ms
Aug 22, 2026158 ms
Aug 29, 2026157 ms
Sep 5, 2026156 ms
Sep 12, 2026154 ms
Sep 19, 2026153 ms
Sep 26, 2026151 ms
Oct 3, 2026154 ms
Oct 10, 2026158 ms

Chrome UX Report (opens in a new tab): real Chrome visitors over rolling 28-day periods.

One score from every part of this review. How it works

Live view · interaction off

Speed

12 to fix39
  • Improve image delivery

    10.2 s · 16.1 MB

    13 images could be 16.1 MB smaller with modern formats (WebP or AVIF) and sizes that fit a phone screen. Google estimates it would make the page about 10.2 s faster on a phone.

  • Render-blocking requests

    3.8 s

    34 files block the first paint until they finish downloading. Deferring or inlining them could save about 3.8 s.

  • Reduce unused JavaScript

    1.9 s · 1.1 MB

    About 1.1 MB of JavaScript is downloaded but never used on this page. Google estimates it would make the page about 1.9 s faster on a phone.

  • Mobile performance score: 39

    39/100

    Your mobile performance score is 39 (desktop: 37). Under 50 is Google's “poor” band: many phone visitors leave before the page is usable.

  • Main-thread work: 5.3 s

    A phone's processor spends 5.3 s on main-thread work while loading, 2.9 s of it running JavaScript. Above 2 s, taps and scrolls feel sluggish.

  • 8 third-party services on the page

    8 third-party services load with your homepage (Google CDN, Google Tag Manager and Facebook and others), adding 2.5 MB and 1.9 s of main-thread time.

  • Use efficient cache lifetimes

    750 ms · 259 KiB

    8 files are served with short cache lifetimes, so returning visitors download them again (259 KiB).

  • Google CDN adds 663 ms

    663 ms

    Google CDN costs a phone 663 ms of main-thread work and 1.1 MB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Google Tag Manager adds 582 ms

    582 ms

    Google Tag Manager costs a phone 582 ms of main-thread work and 528 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • 20 long tasks on the main thread

    20 long tasks block the main thread while loading, the longest for 306 ms. During a long task the page ignores taps.

  • Facebook adds 279 ms

    279 ms

    Facebook costs a phone 279 ms of main-thread work and 224 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Klaviyo adds 190 ms

    190 ms

    Klaviyo costs a phone 190 ms of main-thread work and 327 KiB of downloads while your page loads. Loading it after the page is usable, or only on the pages that need it, takes that off the critical path.

  • Reduce unused CSS

    150 ms · 37 KiB

    About 37 KiB of CSS is downloaded but never applied on this page. Google estimates it would make the page about 150 ms faster on a phone.

  • Minify JavaScript

    93 KiB

    93 KiB could be saved by minifying JavaScript.

  • Legacy JavaScript

    36 KiB

    Polyfills for old browsers add 36 KiB JavaScript that modern phones do not need.

  • Chained critical requests

    Critical files load one after another instead of in parallel (3 chains). Preconnecting to key origins and preloading the hero image shortens the chain.

  • Forced reflow

    Scripts make the browser recalculate the layout repeatedly while the page loads, which wastes processor time on phones.

1 checks passed
  • Server response: 103 ms

    103 ms

    Your server sent the HTML in 103 ms, well inside Google's 600 ms guideline.

Core Web Vitals

8 to fix100
  • Fails Core Web Vitals for real visitors

    Real Chrome users on phones do not pass Google's Core Web Vitals on this page (28-day field data from the Chrome UX Report (opens in a new tab)). Google uses this in ranking.

  • Largest Contentful Paint: 18.5 s

    18.5 s

    Your largest element takes 18.5 s to render on a phone. Google's threshold for “good” is 2.5 s. The largest element is the image.

  • Speed Index: 16.5 s

    16.5 s

    Visually, the page fills in at 16.5 s (Speed Index). Good is under 3.4 s.

  • Time to Interactive: 36.3 s

    36.3 s

    The page becomes fully interactive after 36.3 s. Good is under 3.8 s.

  • Total Blocking Time: 1.2 s

    1.2 s

    Scripts block taps and scrolling for 1.2 s in total while the page loads. Good is under 200 ms.

  • Real-user TTFB: 1.0 s

    1.0 s

    Real visitors wait 1.0 s for your server to start answering (75th percentile). Good is under 800 ms.

  • First Contentful Paint: 2.0 s

    2.0 s

    The first text or image appears after 2.0 s on a phone. Good is under 1.8 s.

  • 1 image without width and height

    1 image have no width and height attributes, so the layout jumps as each one loads.

  • Tap response (INP) got 19% slower for real visitors

    +19%

    Over the last 25 four-week periods to 2026-10-10, real Chrome visitors' tap response (inp) went from 130 ms to 158 ms at the 75th percentile (Chrome UX Report (opens in a new tab) history).

  • Largest content (LCP) held steady for real visitors

    +7%

    Over the last 25 four-week periods to 2026-10-10, real Chrome visitors' largest content (lcp) went from 1.9 s to 2.0 s at the 75th percentile (Chrome UX Report (opens in a new tab) history).

5 checks passed
  • Real-user LCP: 2.1 s

    2.1 s

    Real visitors wait 2.1 s for the largest content to appear (75th percentile). Good is under 2.5 s.

  • Real-user INP: 161 ms

    161 ms

    Real visitors wait 161 ms for the page to respond to a tap (75th percentile). Good is under 200 ms.

  • Real-user CLS: 0.02

    0.02

    For real visitors the layout shifts by 0.02 (75th percentile). Good is under 0.1.

  • Real-user FCP: 1.4 s

    1.4 s

    Real visitors see the first content after 1.4 s (75th percentile). Good is under 1.8 s.

  • Cumulative Layout Shift: 0.044

    0.044

    The layout barely moves while loading (CLS 0.044, good is under 0.1).

Images and page weight

4 to fix35
  • Page weight: 20.1 MB in 177 requests

    20.1 MB

    Your homepage downloads 20.1 MB in 177 requests on a phone: images 16.4 MB (14), scripts 2.7 MB (85) and other files 376 KiB (33). Under 2 MB keeps phones on slow connections fast.

  • 8 images over 500 KB

    8 images weigh 15.4 MB together. On a phone connection a single image that size takes seconds.

  • 12 images in older formats

    12 images (16.4 MB) are JPEG, PNG or GIF. The same pictures as WebP or AVIF are usually much smaller at the same quality, and every current browser shows them.

  • 1 image far larger than shown

    11 KiB

    1 image is downloaded at several times the size a phone draws it, for example icex_dandara.jpg at 866 px wide, shown at 257 px. Resized copies would save about 11 KiB.

  • 1 image below the first screen load straight away

    1 image further down the page (52 KiB) download before anyone scrolls to it. Adding loading="lazy" lets the first screen load first.

  • About 5.7 g of CO₂ per visit

    5.68 g

    By the Sustainable Web Design model, a visit to your homepage emits about 5.68 g of CO₂e: 682.0 kg a year at 10,000 visits a month. It scales with page weight, so every byte cut lowers it.

Accessibility

5 to fixGoogle 8794
  • 3 tap targets too small

    3 tap targets are too small or too close together to hit reliably with a finger.

  • Interactive controls must not be nested (1 element)

    Interactive controls must not be nested: 1 element on the page fails this check, rated serious by axe-core.

  • Zoom is disabled

    The viewport tag blocks pinch-zoom, which low-vision visitors rely on.

  • 9 form fields without a label

    9 form fields have no label, so screen readers announce an empty box and autofill guesses.

  • 6 links without text

    6 visible links have no text or label, so screen readers cannot say where they go.

  • Headings skip levels

    Headings skip levels (h1 → h5), which makes the page harder to scan with a screen reader.

  • Elements with visible text labels do not have matching accessible names.

    Elements with visible text labels do not have matching accessible names. (1 element).

2 checks passed
  • Every image has alt text

    All 29 images in the HTML carry an alt attribute.

  • 48 automated accessibility rules passed

    axe-core 4.13.0, the open-source engine behind most accessibility testing tools, ran 53 WCAG 2.2 A/AA and best-practice rules on the phone render: 48 passed and 5 failed. 4 mores need a person to judge. Automated rules catch about a third of accessibility problems; the rest need manual testing.

SEO

4 to fixGoogle 10083
  • 2 H1 headlines

    There are 2 <h1> headlines (“The New Campaign” and “The New Campaign”). One clear main headline is easier for people and search engines.

  • No canonical URL

    No canonical URL, so duplicate versions of the homepage (with or without www, with tracking parameters) can split ranking signals.

  • Structured data has 2 problems

    Structured data found (Organization, WebPage and WebSite) but with 2 problems, for example “WebSite: missing name”.

  • No XML sitemap

    No XML sitemap at https://dandara.es/sitemap.xml, so Google discovers your pages only by following links.

  • No X (Twitter) card tag

    No twitter:card tag. X falls back to Open Graph, which is set, so this is minor.

  • 85 internal links, 5 external

    The homepage links to 85 pages on dandara.es and 5 external pages.

4 checks passed
  • Meta description: 100 characters

    Your meta description is 100 characters: “Women's fashion and accessories: Dresses, blouses, accessories and more to enhance your unique style”.

  • Title: 43 characters

    Your title is a healthy 43 characters: “Dándara your fashion and accessories store.”.

  • Open Graph tags complete

    Open Graph tags are complete, so shared links show a title, description and image.

  • robots.txt in place

    robots.txt is in place.

AI search readiness

1 to fix88
  • Organization data is thin (2 of 6 facts)

    Your Organization JSON-LD is missing logo, sameAs (social profiles), description and contact details. These are the facts AI assistants use to describe a business and to tell it apart from others with a similar name.

  • No llms.txt

    There is no /llms.txt, a short Markdown guide to your key pages for AI tools (llmstxt.org). It is optional and few AI tools read it yet, so treat it as a cheap extra.

2 checks passed
  • AI answer engines may read the site

    Your robots.txt lets the crawlers behind ChatGPT search, Claude and Perplexity read the site and cite it in answers.

  • Text is in the HTML

    Your server sends the page's text in the HTML (368 words), so crawlers that don't run JavaScript still read it.

Other pages

1 to fix0
  • 5 linked pages are broken

    Your homepage links to /es/dandara, /en/85-jerseys-cardigans, /en/87-blouses-tops, /en/89-trousers-skirts and /en/88-t-shirts, which answer with an error. Visitors hit a dead end and search engines drop them.

  • 15 internal pages checked

    We fetched 15 pages linked from your homepage (of 39 found) and read each the way a search engine does.

Best practices

2 to fixGoogle 9687
  • 28 small tap targets

    28 of 55 tappable elements near the top of the page are smaller than 24 px, hard to hit with a thumb.

  • 1 JavaScript error while loading

    1 error was logged to the browser console while the page loaded, for example “Unexpected token '}'”.

1 checks passed
  • Mobile viewport set

    The page declares a mobile viewport.

Security and trust

3 to fix71
  • 10 broken links to your own pages

    10 links from your homepage to your own site are broken, for example https://dandara.es/es/dandara (404).

  • No HSTS header

    No Strict-Transport-Security header, so browsers may still try plain http first on a return visit.

  • No Content-Security-Policy

    No Content-Security-Policy header, the main browser-side defence against injected scripts.

  • No clickjacking protection

    Neither X-Frame-Options nor a CSP frame-ancestors policy is set, so any site can embed yours in a frame.

  • No X-Content-Type-Options

    X-Content-Type-Options: nosniff is missing, so browsers may guess file types.

  • 1 link through redirect chains

    1 link go through two or more redirects, for example https://pedidos.merletti.com/Principal/Login.aspx.

  • No Referrer-Policy

    No Referrer-Policy header, so full URLs can leak to the sites you link to.

  • No Permissions-Policy

    No Permissions-Policy header to switch off camera, microphone and location for embedded content.

  • No security.txt

    There is no /.well-known/security.txt telling researchers how to report a security problem to you.

4 checks passed
  • Served over HTTPS

    The homepage is served over HTTPS (dandara.es).

  • Valid certificate (17 days left)

    The certificate from Sectigo Limited · Sectigo Public Server Authentication CA DV R36 verifies for dandara.es and is valid for another 17 days.

  • http:// redirects to https

    http://dandara.es redirects to the secure version.

  • HTTP/2

    The server speaks HTTP/2, so browsers load many files over one connection.

Domain and trust

  • No CAA record

    dandara.es has no CAA record, so any certificate authority may issue a certificate for it. A CAA record naming your provider (for example letsencrypt.org) closes that door.

Content and conversion

2 to fix75
  • No call to action on the first screen

    On a phone, there is no call to action on the first screen: visitors have to scroll to find out what to do next.

  • Thin social proof

    Social proof on the homepage: 1 testimonial or review block. Pairing it with named testimonials or customer logos makes it far more convincing.

  • No risk reducer

    No guarantee or risk reducer (money-back, free trial, no credit card) is mentioned, which is often what tips a hesitant visitor.

  • About 333 words of copy

    The homepage carries about 333 words of visible text.

4 checks passed
  • 1 call to action

    The homepage has 1 call to action, for example “Contact us”.

  • 10 short forms

    10 short forms (2 fields at most) are right on the homepage, asking for an email.

  • Analytics in place

    Analytics detected: Google Analytics and Meta Pixel.

  • Direct contact links

    Visitors can reach you directly: 1 phone link and 1 email link.

Email authentication

95
  • Email authentication score: 95/100

    Email authentication: SPF record 25 points, plus 15 when it ends in -all (10 for ~all); DMARC record 25, plus 25 for a reject policy (15 for quarantine); a DKIM key on a common selector 10.

3 checks passed
  • DMARC policy: reject

    DMARC tells receivers to reject mail that fails authentication.

  • SPF in place (~all)

    An SPF record lists your sending servers and marks other mail as suspicious (~all): “v=spf1 include:_spf.serviciodecorreo.es include:servers.mcsv.net include:_spf.jupiter.salesmanago.pl ~all”.

  • DKIM signing found

    A DKIM key is published (selector “k1”, “k2” and “s1”), so receivers can verify mail really came from you.

Privacy and tracking

1 to fix
  • 5 trackers load before any consent

    5

    Before a visitor clicks anything, the page loads Google Ads, Google Analytics, Google Tag Manager, Klaviyo and Meta Pixel (measured from a US location before any click). No consent tool was detected. Visitors from the EU, UK and several US states must be asked first.

  • 8 cookies set on arrival

    8

    Opening the homepage sets 8 cookies (measured from a US location before any click).

  • No consent tool detected

    No known cookie consent tool loads with the page. Some sites build their own banner, and some only show one to visitors from the EU.

  • 19 other companies contacted

    Loading the homepage contacts 19 hosts run by other companies (fonts, scripts, analytics, ads), each of which sees the visitor's IP address.

Upkeep, stack and company

  • It loads jQuery 1.11.0, older than 3.5 (which fixed known security holes).

Stack

Framework
jQuery
E-commerce
PrestaShop
Analytics
Google Analytics

Upkeep, stack, hiring and company data from programmable.info

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